'Why did the digital marketer get dumped? A serious lack of engagement' - someone funny on the internet.
AI and machine learning are two technologies that are transforming just about everything. Here's how they will disrupt marketing within the next 10 years.
Nowadays, everyone knows that the universal implementation of AI is drawing nearer and nearer. With the advancements of technology, and the growing demand for automated processes, in due time our world will change before our eyes. Especially with the current pandemic, people have realized how powerful the internet can be, primarily because they have the capacity to work 24/7.
Italian fashion house Fendi has seen major success over the past few years launching innovative digital campaigns.
Each company has the right to choose growth marketing vs performance marketing for their company and customer. Check this article to know more!
Loyalty programs follow the development of technology and blockchain offers huge opportunities for creatives in this field.
The tech side of Web3 is one big differentiator from the previous businesses and industries I served in my old jobs - selling food, sofas and even e-banking.
Learn which social media platforms work best for your influencer marketing campaign.
Click farms have grown into a huge industry. Pay to click sites, botnets and a world of low paid clickers is causing havoc among the digital marketing industry.
The COVID-19 Times – A Year Dedicated to the Internet!
Read this article to know more about how to sell expensive products on E-commerce website.
Growth marketing is a data-driven approach to marketing that focuses on acquiring, retaining, and growing a customer base.
Want to connect with the right audience and increase your website traffic? Here are 5 useful tips to create an effective content strategy.
Growth marketing is a data-driven approach that focuses on acquiring, retaining, and growing a customer base, though there are those who argue that it is flawed
If you want to learn how to spy on your top direct competitors' ads – this guide is for you.
In this article, we’ll explore the architecture of a decentralized Demand Side Platform (DSP) that leverages blockchain technology to deliver interactive ads.
Marketers interested in web3 technologies, such as blockchain and DApps, may benefit from learning and practicing.
Explore the full potential of your marketing campaigns by avoiding these common digital marketing mistakes. Read the blog to learn how.
Inbound marketing helps audiences find your cause while utilizing "pull" tactics that draw in potential supporters to create brand awareness.
want to grow your business online? Here are the seven efficient digital marketing strategies that can help.
Neural networks are being used everywhere now, even in marketing and startups. Let's look at 9 examples to see how they can help.
The gaps in modern marketing attribution are constantly challenging marketers and advertisers left and right.
Google is changing the way it displays cryptocurrency-related ads on its search engine and various platforms. Starting August 3rd, crypto exchange and wallet...
Email marketing is gaining a lot of visibility and requires the right strategies to gain more customer engagement.
This article explains how to launch a NFT collection for free. Learn how to promote and launch a NFT collection without having to spend any money.
The article discusses conversion rate (CR) and conversion rate optimization (CRO), which are crucial terms in ecommerce and digital marketing.
Marketers can expect (yet, again) another turbulent year ahead, but it will include significant opportunities.
A spate of data breaches in the past year has refocused user attention on online security, particularly on cloud platforms.
Whether you're just starting with video marketing or looking to take your efforts to the next level, these hacks will up your game.
We discuss Piwik, an open source analytics software and why marketing teams are choosing privacy-oriented alternatives to Google Analytics.
If you want to increase Lifetime Value (LTV), consider these social media tips that will help you turn your customers into long-term social media followers.
Always wondered what Link In Bio means? After reading this article, you'll understand what it is, where to find it and how to make your own link more effective.
Digital Business Cards offer a range of benefits that traditional business cards do not provide. Here is a list of 5 reasons to make the switch today.
The content creator economy has grown by leaps and bounds since the world heard of it 5 years ago.
Why is ethical design crucial in the digital world? How will it supplement the growth marketing avenues? How do customers trust the brands? Here's how.
This article will help you understand the demand for digital marketing and the skills you will need to enter a digital marketing career
After four years of extreme political polarization, who would have thought it would take a landscape gardening company to reach across the divide and unite America through apolitical humor?
Marketing mix models (MMMs), are a time-tested method for measuring the impact of your marketing and developing more well-informed strategic plans. However, in order to continue to access useful planning insights, businesses must adjust their models to account for the impact COVID-19 has had. Most existing MMMs have been built without specific consideration for dealing with unexpected events, meaning they may not be able to accurately account for many of the changes businesses are going through. By updating your models now, you can better understand the pandemic’s impact and get useful insights for your strategic planning.
Creating in-depth buyer personas is often enough to make even the most diligent business owner realise how little they actually know about their prospects.
TikTok is a gold mine for marketing in 2021. Find out how you can achieve results through the popular platform.
Seth Flora is the owner of LEO Digital Marketing. In his spare time, he helps founders create business plans, form strategies, and more.
How to make your data work harder for you in marketing
EU targets digital markets and services with new restrictive legislation, could it be that decentralized digital markets and services are compliant by default?
This content was originally published at Breakline.co: https://www.breakline.co/infographics-and-seo-boost-your-search-engine-rankings-case-study/
You might have heard this several times before — Content is King! Yes, it is. But today visuals materials like infographics are outperforming.
Photo by Sincerely Media
If you have been using web analytics for a long time, then you know that it can hugely impact how you do digital marketing.
Customer lifetime value is the net profit a business makes from a customer over a period of time. So longer the CLTV, the higher the net profit.
It would not take much to know about social media inclinations of people than just picking a close group, offer their favorite beverage and ask them, “What’s new?” and beans will be spilled unveiling a lot more than intended.
The demand for experienced employees in this area is always increasing.
Selling a business is a very important and emotional process. There’s a certain amount of joy and relief that comes from the process, but there is also plenty of stress and challenges.
I believe there is no meaningful difference in marketing strategy between B2B and B2C. I'd go so far as saying those who think these are strategically delineate
Learn how to avoid fake influencers and get started in influencer marketing! How to choose the right influencer, which are the best metrics… and more inside.
Looking for opportunities to apply marketing AI to your B2B or SME? In this article, we cover 7 marketing categories and 20+ tools to do the heavy lifting 🦾📈
With 85% of the jobs found through networking, LinkedIn is at the heart of social media marketing, and LinkedIn 101 serves as a perfect guide for social media m
Explore the benefits of using PPC advertising for promoting your independent film. Learn why PPC is an effective strategy to reach your target audience.
Aleksandr Volodarsky goes over the benefits of cold e-mailing.
SEO optimization of the product card is necessary for the marketplace search algorithms to see the seller’s offer and show it to potential buyers.
In this article, you'll find 7 great reasons to start using animated explainer videos in your product marketing or content marketing strategy.
Does your content generate more yawns than leads? Is your content just another copy of 100 similar articles clogging up the search engines? Hopefully not, but even if you think your content has an impact, there is always room for improvement.
Tech Companies need to Build a Solid Marketing Plan that will make them stand out and increase their number of conversions.
What is Phygital? Discover its meaning and explore why brands going “phygital” in order to deliver the excellent customer experience before your competitors do
Setting up attribution models correctly will enable marketing budgets to be allocated to the right channels and campaigns
A couple of years ago, I was helping a friend run a digital campaign to sell pet supplies. We scaled up the campaigns to drive 10X traffic with a reasonable conversion rate. During optimising the campaigns, we saw that CPS for top of the funnel keywords like ‘Dog Food’ way higher than other campaigns. We, therefore, decided to ramp down the budget for this campaign and allocate budgets to better performing campaigns. Standard operating procedure till here.
Sowa Marketing Agency founder Aidan Sowa shares his top ten PR tips to help you nail your next campaign.
Facebook is the uncrowned king of the social media platform containing the largest audience than any other social media channels. Nonetheless, many newbie entrepreneurs and juvenile online sellers do not consider this platform more than an interfacing channel.
“The higher man is distinguished from the lower by his fearlessness and his readiness to challenge misfortune.”― Friedrich Nietzsche, The Will to Power
Whenever the search of a particular product comes to a point of the synonym with typing a query, the need for SEO in such a business is a major focus. Google has stated out that the major concentration of SEO marketing should be based on quality content investment, and for this reason, a good number of marketers have made investments in SEO.
A real crypto influencer makes money on crypto itself; everything else is just a hobby.
Shivam told his professional career focused on digital marketing. He runs TechGrits and Orient Digital Media.
If you are any type of entrepreneur you are probably inundated with cold emails, LinkedIn messages, and Facebook messages from salespeople at other SaaS companies. Every recruiting agency, web development agency, software tool, etc. is reaching out to you and flooding your inbox.
The best way to reduce the administrative burden of marketing while boosting the impact and effectiveness of your marketing efforts is to utilize automation
When people research new CRM tools to use, Salesforce and NetSuite are two options they’ll come across. Here’s what individuals who might use them should know.
The only 🔥 tool 🔥 you need to break the bank 🏦 ! Focuses on first principles to analyze and improve upon current processes, leading to exponential growth.
A podcast host should always be thinking about the listeners when creating content. Some times a host has no idea what listeners want to hear on the podcast. Creating a survey is one method for getting listener input. A survey is an opportunity to get direct feedback from listeners. A host receives the exact answers that they want from listeners.
Black Hat World provides newcomers with access to relevant information to improve their digital marketing campaigns.
Do you want to learn how to write about a product? Learn the power of copywriting and how to do it. Read Joseph Sugarman
Explore blockchain's potential in digital advertising with OpenRTB integration, on-chain smart contracts, and innovative publisher solutions.
I was fed up with online dating, so I decided to take things into my own hands and run my own dating ads on Facebook.
As a startup founder, you may think that you need to have a lot of capital available in order to build and implement an effective marketing strategy for your new venture.
Testimonials, blogs, and networking are among the most popular link building techniques that have stood the test of time. The rules of link building have been changing at a rapid pace, and businesses have little choice but to keep up with the transformation. Websites and online businesses that seek to enjoy popularity and high rankings need to amass a refined skillset, perseverance, and the required tools to adapt to the rapidly changing trends.
Congratulations you worked on a new website to replace your dated website and need to launch the update without tanking your search results.
Started from the bottom now we’re here. 2 years into our venture, we're 32 people with a plan to conquer the world of Digital Marketing!
Making mistakes is part of human nature. After mistakes are made, you figure out what you did wrong and adjust yourself so you don’t repeat the mistake in the future. Am I right? When it comes to online blogging, we have made the mistakes for you so you don’t have to. With the information provided bellow, you can go straight to making those much needed adjustments that will create a much better reader experience.
Find out how make the Den blockchain work for you and open you up to more exposure and more crypto.
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Emails are a crucial norm of communication between users and your websites. And everyone wants to send and delivered emails correctly to the inbox of its users.
Our main success metric is the satisfaction of our team. If our team is doing well and happy, the customers will be too and the company will continue to grow.
AI-driven marketing has been rising over recent years due to its ability to help businesses scale their operations without adding additional staffing.
Are you taking advantage of video marketing? Here are 5 video marketing tools you can use to boost your business.
The metaverse is fueling a new generation of immersive communities, brand collaborations, monetization structures, and virtual influencers for marketers.
Growth hacking is fundamental as it allows businesses to scale quickly and efficiently. Here are 7 effective growth hacking strategies for your business.
In this article, we'll discuss the ways by which customers can be sure that their information is being kept safe, and they can track their purchases.
What is an NFT worth on the open market, really? Are transaction histories reliable indicators of value?
We dive into how you can market crypto the right way using social media, search and crypto ad networks with our own experiences trying to market products.
Community-led marketing refers to the use of communities, often centred around a particular product or brand, to drive growth, insight gathering and impactful e
Images are critical to the success of your campaign due to their huge impact on emotions.
The community is the core of any crypto project. This is a trust factor for product users, investors, and media.
If you’re a digital business owner, this is the best time for you to focus on growth, expansion, and sustainability.
My name is Casey Crane and I’m a cybersecurity journalist and Content Manager at The SSL Store.
Want to learn how to embed a Facebook feed on the website? So here are the tips and benefits of embedding a Facebook feed on the website.
AI won't take my job as a content writer. Yet, it will improve it. Wanna know how? Check out a content writer's response.
You need your marketing to be effective to increase your sales. But to achieve that, you need to conduct extensive research.
Find out which SEO strategies you can use to dominate the SERPs in 2022. To increase your authority and ranking, keep an eye on the following SEO trends.
In this article, we will discuss "The value-added and Impactful Link building Services to follow in 2023," a topic crucial for those working in SEO
Every “thing” in our world will soon have a face, a voice, a personality, a purpose, a mission, and even values.
Google map ranking is highly important for local businesses, use these easy to implement google map ranking hacks to dominate your local market in searches
What will be happening in the influencer marketing field? What should brands consider to build successful strategies? Experts share their thoughts.
The future of automated marketing is quickly approaching. New forms of automation are looking to replace more processes and use more advanced technology.
Marketers have a bad habit of ruining everything. From SEO to content marketing, we have a tendency to focus on vanity metrics and ignore what's important. It's
The art of photography has been changed in many ways by technology over recent years, from the proliferation of filtering and photo-editing apps to social media’s constant inundation of digitally enhanced photographs that make us question what it means to be a photographer. Time Magazine has even taken it so far as to declare that photography is dead, claiming its “puberty” was around the time when technology moved
Most of the entrepreneurs made the mistake of not focusing on branding during the start-up of their business? They ignore branding and are obsessed with their products and services. The research made on business expansion says that to target the customers in the market, branding is the most important factor in getting attention. To push the product and service in the market, branding is a great way to succeed. The brand also needs to be treated as a person. When an individual is going to start-up a new business, the brand is the identity of it. The brand of an organization has its values and personality reflects on behalf of a business.
Learn how you can use real-time data in digital marketing for customer engagement and retention, analyze real-time data for faster decision-making
Want to keep track of your podcast's success? Read this list of seven ways to determine the ROI of your podcast and maximize your content strategy.
A few thoughts on emphasizing immediate impact, while keeping an eye on long-term success.
As demand in the tech ecosystem grows, Unity’s primary strategy is centered around meeting that rise in demand and creating more allies than competitors.
Infographics have been a popular online marketing tool for several years. Not only do they create a visually appealing, consumable piece of content, they can also boost engagement on social media and help improve your website’s search engine optimization.
If you want to increase brand awareness and sell more cars, embrace these best practices for virtual selling.
Now, NBA is one of the fastest-rising sports leagues in the United States. They’re working on broadcast game rating; the NBA rating has increased by 32%.
Online advertising is considered to be one of the most effective ways to rise brand awareness and reach goals, but it's crucial to understand how it works.
With the future of video content looking clear, organizations are reimagination reach as it relates to consumer attention. In this world, Video is king.
Antonio Lucio during Brandweek Masterclass (photo credit: Adweek)
Ever wonder what it would be to end on a high? How about offering a Masterclass on your last day as global chief marketing officer for Facebook?! Yeah talk about mic drop.
Based on How Restaurants Can Adapt to the Digital Economy.
In 2022 I got press mentions from Axios Crypto, Wall Street Journal, Washington Post and Fox Business. Here's what I did to get them and amplify the results 🔊
In this article, we will discuss the various aspects of meta description writing, as well as tips for making it stand out from the crowd!
Using an Email Service Provider allows tracking open, click and bounce rates which helps you to optimize your email marketing campaign.
A/B Split Testing takes the guesswork out of optimization.
How to sell to the next generation of buyers
In a world where the speed of digital content is accelerating exponentially, it's a challenge for business owners and marketers to keep up.
As the era of digital marketing further advances, nailing the balancing act of efficient strategies and bulletproof marketing has never been more urgent.
Follow these five steps to create content for digital marketing of product and services. Spearhead your digital marketing campaigns with high quality content
As marketing in the digital sphere continues to evolve; so do the ways in which we market to consumers.
Press releases are important tools for communicating information about your business, product, or event to the media and the general public.
Looking for ways to generate quality leads? Here are the 7 tips that can help you create and deploy an effective lead generation strategy.
In the world of business, challenges have always been higher for startups, especially in recent years when a number of competitors has surged drastically. This is the reason why many businesses are shutting down within a few years, despite being laced with great unique ideas, a skilled team, and enough funds.
Clear messaging helps your copy stand out and drive desire for your solution. This article shows two ways to use messaging to drive more conversions.
Get to know the 20+ best social media management tools that will help you take your social media management game to the next level.
Website user experience is the key to standing out in a crowded web3 ecosystem.
With this article, I convey my perspective on growth marketing and dispel the myth that it is unique.
AI and machine learning are starting to hit their stride, but there are still many challenges ahead for the top industry trends for AI marketing.
Stepping into 2021 brings many unseen things for a digital marketer. The key to survival is keeping a sharp eye on the rising SEO trends in 2021.
As a marketer, you probably know that social media marketing is part art, part science.
Read the story of Emilia, a Tech Marketing Specialist @ZigiWave. See what tech is most exciting to her, and what are her biggest challenges in writing.
Tired of bleeding money on Google ads? Here are the 5 tips to ensure Google ad campaign success for small businesses.
In this article, I am talking about 4 effective ways to boost brand visibility with PPC in 2022.
The church of Santa Agueda in Sotillo de la Ribera, Spain, held an incredible secret. But what was more incredible was where the secret was hidden. As technicians were restoring a sculpture of Jesus from the church, they found a time capsule-like message in — get ready for this — Jesus’ butt!
Do you know any of these email marketing facts? I believe everyone in online business and marketing should know these.
Everything that involves marketing has to do with how it is being perceived by the consumer. If it is appealing enough to the consumers, you get a click.
I faced this issue recently. I had to explain what NFTs are to my Dad who is a Boomer. This is a summary of how I went about it. It will help you one day.
Get better visibility and ranking on SERPs by making long tail keywords an integral part of your SEO
Before developing your plan, it is important to understand the different types of crypto users and how to effectively target and attract each group.
The purpose of graphic design goes beyond visual appeal — it serves as a means of communication between you and your target audience.
Looking for ways to boost your business's growth? In this article, we cover 6 growth marketing strategies that can help you drive more traffic & revenue!
Given the breadth of applications for artificial intelligence in growth marketing, it’s essential to consider the benefits of leveraging marketing automation.
Tesla’s all-new electric pickup truck has been the point of discussion since its unveiling. People can’t stop talking about it since its debut and there’s a reason behind the madness.
Find free certification programs for good-paying remote work careers. Ranging from digital marketing to IT, Project Management & UX Design from Google and Meta.
It would seem that everything is obvious and understandable. We use social networks every day and know how they work. In addition, it seems that it will be easy for the project to tell about its product there. No matter how it is! But in fact, social networks are the most tricky and unstable channels.
This article will show you 4 tactics for optimizing your SaaS sales funnel
A story about how gamevertising and advergaming are the future of digital marketing. FlyMoney Games is a gamevertising company.
The Kaanen Group are experts in all things digital, from SEO and social media to paid advertising and content marketing.
AI is affecting business and digital marketing along with the flow of information. Read more about how AI is impacting marketing.
The best thing about email marketing is that you own your audience!
How building a brand name for local businesses is different from the larger-scale mass marketing – the final part of the series on local marketing.
Since its inception, the field of online content marketing has been in a constant state of flux. This tendency is built into it — since it operates in an ever changing online world, all it can ever do is change along with the internet. For better or for worse, the rapid advent of machine learning algorithms in online processes will only lead to more change in the field of content marketing.
Two simple questions are going to determine everything about how the reopening of world's economies will look and feel like over the next few months.
The Morning Brew Sales Strategy
We live in a world dominated by smartphones and online media. So why should advertisers choose DOOH in the first place?
The stronger your social media presence is, the more powerful you are in the world of marketing. And over time, Instagram is gaining huge popularity, especially among teens. The stats reveal that Instagram images gain 23% more engagement (on average) than their Facebook counterparts!
Learn how to promote your work on Clubhouse, even without a product or service ready. Audience building and marketing tips for Clubhouse and other social-audio
“It’s a basic truth of the human condition that everybody lies. The only variable is about what…” “Truth begins in lies…"
What are the different digital marketing technologies and trends in 2021? Check out the top 5 trends to incorporate into your brand strategy.
As much as brands should focus on understanding and communicating what their products do, they also need to consider how to make people remember emotionally.
With so much development happening in the world of digital marketing, what are the trends to look out for in 2023?
Mass story viewing, or sometimes referred to as mass looking, is a way of Instagram promotion that allows you to attract a new audience by watching their stories in bulk automatically. This promotion method appeared in 2019.
Miki Agrawal, Founder of TUSHY, talks about tech, digital marketing, and leveraging the power of humor in today's marketing.
How to get the best network marketing tools? Here we discuss with you the best network marketing tools that will help you to manage your multi level marketing.
Both large and small businesses rely more and more on web crawling to boost their marketing efforts.
Ever been a Systems Administrator? I have (first job I ever had!), and I have to tell ya, it's a pretty thankless gig. I mean yes, there is the satisfaction of a job well done, the joy of knowing that everything is up and working to spec, etc., but, behind all of this, you are left with the knowledge that Nobody Cares Till It Breaks 😔.
There are several digital marketing strategies to grow your business - learn what they are to grow your brand.
These days, most businesses have a website, and most businesses with websites have a content marketing strategy. By developing onsite and offsite content, you can improve your company’s reputation, increase its visibility in search engines and other platforms, and ultimately generate more traffic to your site (while improving conversion rates).
For a small business, it is hard to realize this goal. Here is why a digital marketing agency would become essential. An agency has the right team in place.
It might sound crazy, but there isn’t a marketing strategy that would work best for everyone at every time. The efficacy of any marketing tactic (be it traditional or modern strategies) varies from time to time and business to business.
Building interactive guided software demos to increase prospect engagement and shorten the sales cycle.
Let's find out the effects of Topics API replacing Cohorts on business.
Learn from the experience of other open-source founders who have gone through the process of marketing their projects.
Artificial intelligence will inevitably be all around us one day. At work, at home, on the street, maybe even in our dreams.
Webinars have been a popular way of attracting audiences and promoting your business for a long time. Research shows that more than half of marketers use webinars for promotion purposes. Now they have gained even greater importance, since holding offline events became dangerous due to the pandemic.
The platforms where you may discover the majority of your target audience should be the focus of your initial marketing efforts.
Banner advertising is the best image-based online form of advertising. Traditionally, these ads were at the top and the right-side panel of the website. However, today these ads are placed in the center along with the main content, making it more appealing.
On today’s episode of Startups On Demand, I am joined by Yoel Israel, CEO of WadiDigital, a results-driven and customer service-centered B2B digital marketing a
Improve your LinkedIn marketing strategy with these powerful tips.
Previously I wrote an article about the importance of hashtags, and how you can use them for your business to increase your exposure organically, through this article I'm going to explain how to target the correct audience, which will yield a higher chance of conversion.
A future-proof multichannel notifications strategy helps PMs stay in touch with their users without coming off as intrusive, non-responsive, or antiquated.
Learning the ins and outs of an eCommerce business requires you to learn many of the same lessons that you’ll need to create a new business in general. Still, there are also some unique aspects of the eCommerce model that you’ll need to wrap your head around if you want your eCommerce store to be a success.
Scrape Instagram followers, hashtags, comments, stories, posts, likes, emails, bio and other data with Python/Github.
The first step to creating SEO content that ranks on search engines is to perform keyword research. This guide will cover how to do keyword research in 3 steps
With the rise of the internet, digital marketing has paved the way for countless business owners. It continues to grow, expand, and develop rapidly.
Sometimes you just have to switch things up and break user habits to be successful. If everything is going steady, try this simple campaign switch.
Python is the text-based programming language used by millions of professional coders at places like Google, IBM, and even NASA.
The metaverse is changing the way we work and live - so how do startups prepare for it?
Marketing is a simple strategic technique to win over people, this can sometimes be the hardest thing to decide on. With the power to click on personal interests and desires, marketing can provide good respect for the product.
I analysed the TOP30 fastest growing EdTech landings to understand their conversion techniques. Result – 42 CRO techniques you could leverage for your product.
Even if you don’t have a chatbox on your website, you have definitely encountered one before. Facebook, eBay, Domino’s Pizza, and Universal Studios are some of the big names that have their own chatbots.
Have you ever seen an ad campaign that just made you groan? Mismatched graphics, awkward font choices, and just amateur--- everything? Yes, me too. But, let’s be honest, that ad could have been mine a year ago. Professional marketing isn’t a cakewalk. More often than not, advertising is a huge challenge for small to medium-sized businesses.
As of last month, SEMRush, a (SaaS) company that specializes in aiding businesses with online visibility management and content marketing, has gone public.
Have you optimized your business for local search? If not, you might be missing out on a lot of potential customers who are willing to buy in your local area.
Hoping this post might help you not make cringe mistakes most influencers make when they start out.
Technology Profiling - a systematic way of collecting critical information about leads through iterative forms intended to advance the sales cycle
UX design is the key to battling a growing number of competitors in a post-covid e-commerce environment. Here are 5 strategies for ultimate success.
Recommendations from global search engines that work with our clients in 7 out of 10 cases and help activate more than 93% of users.
Naomi Simson, one of the Sharks in Shark Tank Australia, turned around the future of her ecommerce company by including AI in her marketing strategies.
In business, as in life, change is the new normal—and it’s vital that your brand is able to keep up with the evolving needs of consumers, especially those who are new to or unfamiliar with your business. If you’re struggling to keep up and reach new audiences, rebranding can be the answer.
In 2020, COVID-19 forced consumers and businesses to adapt to a sped up digital transformation. The businesses able to quickly adapt to changing trends in consumer behaviour will gain the lead in 2021.
In this article, I will tell you which ways of monetizing apps with advertising can be the most profitable.
Brands that sell chocolates mostly focuses on the feeling of joy and sharing.
Every business is hooked on internet marketing. And rightfully so, because customers these days ask Google before buying anything and everything. From purchasing a yoga mat to buying a house, people like to take their time on the internet and do their research. That just proves that digital marketing matters now more than ever.
Brands in different industries should create games in The Sandbox metaverse to extend their identity.
Here is why PPC advertising is the Steph Curry of B2B marketing tactics
In the world of marketing, brand loyalty is invaluable. As anyone in the industry will tell you, getting traction in marketing is no small feat.
Creating personalized campaigns, predictive analysis, and more: here's an introductory note on how AI can be used in marketing for those new to the subject.
There’s no denial that visual content catch attention faster and better. Infact, Infographics tend to improve website traffic by 12% because over 40% people respond better to visual information than plain text, as reported here.
Practical marketing techniques to bring back abandoned cart users
Global and crypto 2021 marketing trends, the winning strategies and an altered audience mentality. Stay ahead of the competition by implementing these trends.
Here are five key skills needed for the modern CMO to succeed including the ability to be data-driven and an understanding of digital transformations.
CTV offers advanced targeting, audience reach, and flexibility in running campaigns, but not everything runs smoothly when it comes to measuring effectiveness.
The business world is a lot different from the way that it used to be. One thing has however not changed and that is the fact that the business world is a competitive one and for this reason, when a new business or business idea is initiated, the business person must bear it in mind that he or she would be competing against those that have been in the business line for so many years. s
Facebook Ads Offer Some Great Formats For Lead Generation And Sales. Discover More In This Article How You Can Scale Your Leads Acquisition And Online Sales.
What do DeFi farmers want? When evaluating the marketing strategy, we can simply look at the big picture and then discover the wants of users.
As the cost of paid acquisition strategies continually rise, it’s more important than ever for brands to leverage content marketing within their digital strategy.
When engineers and marketers collaborate effectively on data, amazing things can happen.
Optimising for Crawl Budget is an often-overlooked technical SEO hack that can have a big impact on larger websites.
Suvrangsu Das is a Product Marketing Specialist at MediaX. He tells us how founders can effectively market their projects in the crypto space.
In this post we’ll look at how brands handle user data, the Profila platform, how it works and Zero-Knowledge Advertising.
The outbreak of covid-19 is rapidly hitting supply and demand and it’s becoming clearer and clearer that no business will remain unaffected. Only those that make smart choices and take timely action will be able to stay ahead of the game and avoid potentially threatening losses.
How hard has it been to find the best growth tool for your Twitter recently? The industry might be huge, but this doesn't mean that your job is any easier.
Just like all the other things in this universe, social media is a dynamic platform on the Internet. Even when the world struggles in the face of a pathological disaster, social media would go on at its usual pace. However, in the course of the COVID-19 pandemic, social media ceased to be a mere social networking space. It became much more than it was supposed to be.
Businesses want to make sales.
I’m Tobi Ogundele and I’m an Online Marketing Consultant and content creator. I am glad to announce that I have been nominated for the 2022 Noonies Award.
Contributing significantly to eCommerce and its spiking sales levels, consumer habits, behaviors, and shopping trends in the USA are changing. And this change is not about to stop anytime soon, with post-Covid trends in eCommerce continuing to place further benefits on this sector and those that take advantage of these trends.
For most companies, growth marketing is the way of the future for leveraging data and agility to scale revenue and increase customer lifetime value.
by Anne Szustek Talbot, VP of Content, BX3
As a digital marketer, I have learned a lot from my success and my failures. I like to use resonant quotes to keep me inspired, so I thought
Startups face many challenges in building up a reputation for themselves in the market. They have to compete with already established businesses, which are not an easy task at all. The marketing strategies play a vital role in their success. Digital marketing will be an essential tool for Startups' success.
This article is aimed at business owners and marketing professionals looking to advance their customer engagement and sales strategies.
This article will present six startup marketing strategies that can increase your chances of highly efficient marketing with ROI.
Sean Ellis (Dropbox’s first marketer) first coined the term “growth Hacker” to mean “creative, collaborative idea generation and problem-solving".
This article goes over my strategy when I used an Instagram Email Scraper to scale my eCommerce brand. I highlight my trials & errors so you can learn from me.
In this blog, I’ll share the key elements to creating a marketing funnel, different types, and how to retain customers.
With huge technological advances and multiple remote work opportunities, it is now possible to build an empire from your spare bedroom.
A well-planned influencer campaign can yield much better returns than traditional banner ads. For a fintech project, collaborating with influencers can be a key to success – but only if you manage to negotiate all the stumbling blocks.
Learn about the best marketing tools that you can use without much setup or learning
There are many ranking factors Google uses and dwell time is one of those factors. Or is it not?
Nowadays, businesses are increasingly using digital marketing practices to increase their brand awareness, build a customer base, and get a greater Return On Investment (ROI), as compared to traditional marketing methods.
An interview with Elizabeth, Chief Editor at Evrone.com, a web design and development company.
Here is a 3-step framework to deliver consistent results with limited domain knowledge. I had no marketing knowledge prior to this project but I grew traffic.
A running alphabetical list of all brands that enter Hacker Noon's brand-as-author program is below. Read more about how good companies are using accreditation as advertisement by publishing here.
When talking about marketing, link building is what that takes most of the time. And that's why the majority of small businesses struggle with building quality links.
How Web3 Is Shaping the Future of Marketing
One of the most awaited events of the year, Easter, is right around the corner. Seasonal events don’t just bring families together, they also provide businesses an amazing opportunity to increase their sales and promote their business. Yes! Its time for the shopping season to begin. If you are a small business, wanting to boost its sales, Easter is the right time for you to hold your Easter sale.
Business identities are based on the products and services that they offer and how their marketing communicates it to the public. Influencers are a new avenue
When I start using any website offering content or goods, I check how well a recommender system works. Do you?
The Most Efficient Instruments](https://hackernoon.com/defi-marketing-from-a-to-z-the-most-efficient-instruments-19l3txh) Market overview
Learn how to find your best target audience on Instagram and get a ton of new customers. Reach new or existing customers on Instagram.
Traditional methods of marketing left customers ignored for a long time. Let's imagine a scene where you see an advertisement that evokes you to buy the product
Technology has always influenced the way a product is marketed. In fact, that’s how we went from traditional marketing to digital marketing. Now, we have more advanced technologies impacting the way digital marketing works. AI or Artificial Intelligence is one such example.
Near me, searches are one of the most evolving local search SEO keywords. If you’re not optimizing your website for local SEO, you are missing out.
The present era of the digital marketing industry demands both web development and SEO for results. They worth more together rather than focused separately.
When you are just starting a business, it is quite easy to become wrapped up in various metrics and choosing the right ones that actually help in measuring the success of the business can be challenging.
Mobile apps are now a staple in the modern world and are even key for most businesses to operate. Whether a business pushes content solely through an app or uses it to provide additional services, apps are now one of the main ways that we consume content.
Quora is packed with high-intent users, which are a goldmine for any marketer. Find out how it works, and how you can use it as a marketing channel.
This past year has disrupted the tech and social media landscape. What does 2021 have in store? Here are 5 predictions including OnlyFans' new model and more.
By 2022, Google plans to entirely eliminate third-party cookie tracking in Chrome browser. The post-cookie AtTech market is shaking up — here is what to expect.
I came across a wonderful way of writing a short, sweet, and powerful cold email. Thought it might interest you, so here I am. :) Happiness for me is to share every interesting thing I learn!
Discover the latest TikTok performance benchmarks for 2022 and understand what metrics to target and how to approach TikTok marketing for great results!
There are many marketing activities to focus on when building your business. However, brand awareness is the foundation for all other marketing efforts.
Welcome to the new episode of Mondays with Entrepreneurs. Our today's guest is Michael Hummel, Founder of Establish PR. He shares his marketing journey.
Building a SaaS product doesn't automatically makes you a success. You've got to win your first customers to build an empire. Here are some tips to get started.
We're sharing 5 approaches to target your intended interest groups so you can gain more quality Instagram followers in 2021.
A look at how small businesses can scale quickly and relatively cheaply by using digital methods for marketing and other such technologies to their advantage.
Here are a few email marketing strategies that work wonders for businesses, making it easier for them to achieve their conversion goals.
Wonder how to increase Instagram reach in 2021? Here's a list of working tips to increase popularity on insta.
Are you a small business or want to grow you personal brand with no ad cash? Here are 4 ways you can grow your Instagram account using the comment section.
A cursory guide for digital copywriting.
Businesses rely on referrals to market their products. But the success of a campaign depends on human relationships. Read on to know if it’s right for you.
What's the value of Discord advertising for crypto projects? Does it worth considering or it is absolutely useless? Let us get deep into the details.
Start capturing website user data in 5 minutes or less with no developer resources or coding experience needed.
The return on investment (ROI) for your email marketing is important so you'll need to know how to maximize it. Look at your bounce rate, open, and click rates.
What will be trending in 2022? What ideas and concepts will drive the flow? Industry experts are sharing their opinions.
Pico - Get Personal's native gamifications and technology turns digital engagement on social into valuable first-party data for organizations of all kinds.
The Untold Story behind Paid Marketing in Web3, Read this to stop wasting money on advertisement that doesn't convert.
Profitability is good. Growth is also good. But is one better than the other? Do you have to sacrifice one in order to get the most out of the other?
At the start of the digital revolution, online marketing was considered to be just another way of reaching out to consumers. With time, however, online marketing or digital marketing has taken the centre stage as far as marketing strategies are concerned. A business, whether large or small, needs to have the right kind of digital marketing strategies in place. This, in turn, ensures that it can reach out to the right set of audience. It is an integral part of how a business keeps in touch with its consumers. Marketing strategies have moved much beyond websites and random ad-campaigns. The internet has become entwined to everything we do and everything we need. This is the primary reason why every business needs to have an integrated digital marketing strategy in place. Digital marketing services in India are fast gaining importance because of this very reason. Here are some of the key aspects of digital marketing and why it is important in online business growth.
How digital transformation ideas help direct sales business to stay competitive in the digital ecosystem
Pursuing bold ideas at the right time and in the right place is the key to success in the world of entrepreneurship.
A checklist for writing good human-first content
Customized or personalized marketing isn’t just some fad that is going away as soon as experts introduce another strategy. Giving a personal touch to your campaigns can determine how your target market responds.
The SaaS market is on its way to the top and so is the competition. And that’s good news because the entire digital space is creating opportunities left, right and center for growth-hungry SaaS startups.
Digital marketing has changed much since it started in 1990. The story of digital marketing will not be complete without giving special credit to Google. Thanks to Google's continuous efforts, we are in a golden era of digital marketing, where there are no more flashy websites, doorway pages, sneaky redirects, nor all such practices.
Influencer marketing is on the rise. The cost of influencers’ services has its own dynamics too. See the experts think about it for 2022-2023.
Working as a social media manager is both fun and challenging. Learn what experts say it takes to be a social media manager.
Interstitial ads are getting into trend these days. Click here to know the advantages and disadvantages of interstitial ads and decide what you want.
Businesses in the continent take pride in running tv campaigns. Television is the holy grail of advertisement in Africa.
Yes, you read it right.
The time when a natural disorder occurs, peoples are in hard times. Times that are unprecedented. No matter whether it is developing or developed country, when they are uncertain about features they are living with anxiety and depression.
Marketing in the blockchain industry is not for the faint of heart.
Boosting conversions is an important part of growing your business and having the right tools to boost conversions is crucial to meeting your objectives.
What is word-of-mouth marketing?
In today's digital era and cut-throat competition, it is important to have a great marketing strategy in place before you launch your business. Start marketing.
OK guys, here's the thing:
Video email marketing is a more effective technique of communicating with your customers. Videos are personal, engaging, & are great for improving conversions
Ever since Google's YouTube platform took off in the mid-aughts, it has been the go-to destination for web video of all kinds. Today, it hosts entertainment content, instructional content, and no shortage of cat videos. It's also the preferred video platform of digital marketers around the world.
Companies around the world are investing a handsome sum of money in digital marketing to achieve the ultimate goal of maximizing their ROI. 93% of CMOs say that they are under constant pressure to show concrete results and deliver measurable ROI from their marketing investments.
Read on to find out why keyword research is such an important part of digital marketing and how good research will help you rank high on search engines.
Marketing Mix 2.0, or how to build the advertising experience of tomorrow through Push Notifications.
Advergaming is unparalleled in its ability to market products by providing brand lift, increase product recall and increase intent to buy.
A content marketing flywheel can help your VC firm stand out and win competitive rounds easily like OpenView Partners and First Round Capital. Here is how.
In this blog post, we’ll explore the basics of account-based marketing personalization and discuss some of the benefits you can expect from using it.
Analysing the growth strategy behind exclusive social media platform Clubhouse - which achieved a $1B valuation in less than one year.
Lead generation is way more than getting traffic and make people visit your website. But, If you are able to collect information of people and drive a good communication with your website traffic to convert them into loyal customers, you are on right track.
Like an expensive trip to Wholefoods, marketing is going mostly organic, and the trend isn't stopping.
social media influencers and issues related to that topic, fake influencers, bought followings, young generation following wrong pieces of advice.
A guide to cold emailing and following up with prospects, complete with templates you can use immediately.
Master the art of B2B social media marketing for boring industries in unexpected ways.
Great content—blog posts, case studies, newsletters, etc.—is a valuable tool for engaging your audience while providing value. Before ever asking for a sale you’re able to give them something, which drives a makes a great impression on anyone who comes across your content.
7 Tricks You Need To Know](https://hackernoon.com/social-media-marketing-funnel-7-tricks-you-need-to-know) If you run an ecommerce store, how can you use Instagram to your advantage? These seven tricks can help boost your Instagram sales funnel.
Do’s and Don’t’s of Using Hashtags to Be the Real Game Changer of Social Media Marketing.
Here is what I learned about B2B marketing and strategy from 11 marketing leaders in B2B SaaS & tech.
Not only did they completely revolutionize and redefine travel as we know it, but Airbnb was also one of the first-ever true “Unicorns”.
Digital Minimalism is a philosophy that helps you question what digital communication tools and behaviors add the most value to your life. It encourages you to live intentionally and aggressively, eschewing low-value digital “noise” in an effort to live a more balanced life. This is often achieved by reverting to older methods and technologies that are perceived as less addictive, intrusive, or upsetting.
As the world becomes increasingly digital, growth marketing is becoming an essential tool for businesses looking to gain a competitive edge.
Are you looking for a way to spread brand awareness, generate sales, and get more engagement from your target audience? If so, you could benefit from social media marketing.
More influencer collabs aren't always better. Sometimes less is more, Let's look at influencer collabs through the lens of the Pareto Principle.
Are you looking for a way to secure more sales and build customer loyalty? If so, you’re in the right place.
Your LinkedIn profile is the first thing that grabs people's attention so make sure it's worth it. Here are 5 ways you can create a profile that stands out.
The top Linktree alternatives. Study their pros and cons, learn about prices, and figure out which one is the best service for your account.
A new digital universe called the Metaverse will be created by the year 2022, but, There are no definitive answers yet as to how it will affect mental health
Two of the world’s most powerful tech titans are on course for a collision.
How building a brand name for local businesses is different from the larger-scale mass marketing – the 2nd part of the series on local marketing.
Ksana is a head of Admitad ConvertSocial and is an expert in affiliate marketing and content monetization.
If you're looking for blockchain marketing campaigns to join, know that the Remember, cryptocurrency isn't all about Bitcoin. Blockchain-related technologies offer so much more than just digital currency.
I love our team because every person is community-focused and gives back.
How does artificial intelligence affect future content creation, and why do you need to be a part of the process?
Are you considering launching a startup in 2022? We’ve put together ten innovative startup ideas that will inspire you to get started on your new business!
Here we have listed Best A/B testing tools to help you improve your digital marketing strategy, find solutions, and engage with your ideal customers.
By investing in IoT, you will have access to valuable information about end-user behavior. This will help develop better digital marketing strategies.
User activation and product adoption are terms that describe an action(or a series of actions) that a user takes after he completes the signup process within yo
Explainer videos are a powerful marketing tool for tech companies as they can effectively explain a technology product, service, or a company itself.
The advent of new algorithms, faster processing, and massive, cloud-based data makes it possible to use AI to drive better performance marketing results.
A complete On-page SEO guide for beginners to rank their website page and posts higher on Google.
During an economic downturn, app monetization will be affected. Apps that can succeed during an economic recession differ from those that thrive in upswings.
Building an online brand for your business needs you to take several different avenues to reach the widest possible audience with a variety of content.
Are you still exploring online marketing tactics best suited to your needs? Here are the 5 types of online marketing that you should know.
HOW TO WRITE TO CONVERT
AI in marketing is tricky as marketing is inherently art. While some see it as a revolutionary step forward, others think otherwise.
Learn how AI is going to transform the future of digital marketing in customer research, personalization, email marketing, social media, and more.
Due to the frenzy of pandemic-included quarantines, it’s no surprise that media consumption has seen a massive increase. People’s time that would have otherwise been spent perusing malls or going to live events, is now being spent on the sofa.
customer engagement is key to keeping customers happy and loyal.
Email tracking tool enables companies to gather crucial insights line click rate, bounce rate, etc which can help in formulating better business strategies.
Growth marketing is the easiest way to increase the revenue of a B2B and B2C company, and there is a need to use data-driven decision making for 2023 strategies
This article will explore strategies for marketing effectively during tough economic times.
With the rise of big data comes the challenge of protecting customer data. Marketers must understand customers. Learn how the CDP can help us meet the challenge
Content atomization is breaking down your content or a major theme into smaller, more manageable pieces.
Scandals like Cambridge Analytica and fake news became all the rage in the past years.
An awful headline, I know but it's true. I was curious how the Corona Virus had effected traffic for some of the large media publications in the UK and whilst taking a look at the top 10 news sites, I came across something interesting.
This article is about how to make your marketing efforts an achievable goal during times of uncertainty and how strategic marketing visions can help brands.
A great number of B2B marketers, sales professionals, and businesses are leveraging the potential of LinkedIn for lead generation.
Learn what makes a form user-friendly and how to optimize it for higher conversions.
Humans have their brains hardwired to save money, and brands know that. They are always looking to attract new customers and coupons serve that purpose.
The first step in developing a drip campaign is segmenting your email list. Make sure you segment your email lists properly to get the maximum response rate
The Federal Trade Commission (FTC) has guidelines regarding influencer marketing. Be informed and follow the rules - that's our advice.
Conversion paths optimization is the key to boosting newsletter subscribers and sales. Learn what conversion paths are and how to leverage them.
Direct-to-consumer (DTC) is about selling directly to consumers, without the intervention of middlemen. This approach helps in cutting down excessive cost.
In many industries, there are fears that AI will replace workers. At the same time, those concerns are often rebutted by the argument that AI technology will support workers rather than replace them. With that being said, how will the marketing sector be affected by AI? What processes will the technology take over and what will remain in human hands?
Usually, people get it mixed up thinking of digital marketing and experiential marketing as two separate entities. Truth be told, for a brand to create a diverse multiple channel strategy to connect their brand to customers — they need to leverage on both digital (online) and physical (offline) marketing.
Four Must-have Martech Tools For Fashion Ecommerce In 2021 Including personalized recommendations, fitting solutions, popups and chatbots
Today we are talking marketing and online business development with one of the leading experts in the field, Marco Calamassi, who started up in this industry as far back as 2012, when Social Media (Facebook) was just conceived and barely launched and now is one of the very few Marketing Experts verified on both Facebook and Instagram in the world. Bare with us because a lot of data and valuable insights will be shared and no tip will be spared. Analytics attachments included.
Marketing is an old concept of influencing audiences to connect with them. It has developed over the years. Earlier marketers use newspapers and other sources to create a link with people. And now they have adopted the AI and ML algorithms to woo audiences in their business.
Welcome to Push ROI’s series on how to create a marketing plan. In part one we will define goals and budgets. Defining budgets and goals are the first steps to being able to plan.
Conversational marketing can be a solution to achieve faster response times. In this guide, we discuss how to develop effective chatbot applications.
In this piece, we outline 5 common mistakes to avoid as a content creator and share actionable insights on how to go about avoiding them.
Text messaging is a direct line of communication with the customer and is very effective but only if it is planned to keep certain rules in mind.
Even the most savvy of business owners can't help but be impacted by COVID19. Why? Because their customers are--and that inherently impacts them. Small businesses will bear the majority of the burden as they are the ones most likely to have less financial runway to remain hindered or closed for a month or more at a time. It's scary, it's overwhelming. Large and mid-sized corporations are huddling (in a social distanced capacity)
How you can take advantage of micro-influencer marketing in 2023
How Top Tech Marketers Receive Quality Traffic: Proven To Reap Recurring Revenue For Years. 7 lessons in 5 years
Google’s Helpful Content is an algorithmic update from that will analyze content and shadow-ban the ones riddled with SEO-influenced text and not relevant info.
eCommerce marketing strategies help companies in driving traffic to their platform, eventually converting it into paying customers. Read more on the blog.
Like other industries, the world of marketing has had to go through a paradigm shift in the era of COVID-19. Just as Zoom has become a household name when it hadn’t been prior, consumer patterns have shifted to adjust to the pandemic. Whether the industry likes it or not, changes in a company’s marketing dynamic are not only happening — they’re also affecting brand image and customer engagement.
Although it may sound complicated, Social SEO can make for a user-friendly and straightforward way of helping your business.
Are you looking for a guide that helps you draw more Signups for a newsletter or make a purchase? Well! This guide is exactly what you need.
Sophie Watts | Cultivating Success: The Importance of Community Within Content Creation
In the competitive and ever-changing eCommerce landscape, it can be challenging to stay ahead of the curve and maintain a steady stream of sales and growth.
Check out the 10 best tips to ace your content marketing strategy and learn how and why they're great for customer retention.
"Umer, tell me something about yourself" I am a blogger and a certified digital marketing expert with 10 years of experience in the digital marketing industry.
Digital Ads are everywhere. And at times it gets very hard for startups & new brands to standout in the crowd.
AnyMind Group is one of the fastest-growing startups in Asia. The company is building the next-generation business infrastructure for the digital economy.
Here are the key advantages and disadvantages of Apple Search Ads, as well as a free, comprehensive course in Apple Search Ads for beginners & advanced pros.
The Internet has enabled businesses to develop many ways to connect with customers. While many companies recognize the need to invest in digital opportunities with consumers, they don't know how to go about it. As a result, 46% of brands struggle to come up with a defined digital marketing strategy.
Do you want to learn how to effectively add internal links to your site? If so, you're in the right place!
About four months ago, I wrote my second article ever on my website, Followchain with little to no prior knowledge on SEO.
Phew. Maybe you’ve moved your small business online, either with some landing pages or an ecommerce store. You’ve started building an email list of customers that want to hear about your latest offers. Maybe you’ve even set up Google Ads to advertise to people who are searching for what you’re selling.
Convincing your recipients to open your emails can be tough. But it's not impossible. Check out these tips to boost your open rates and increase your conversion
If you run a search for a "content manager" on the Internet, you will not get a clear understanding of what they do and what skills they are expected to have.
The Coronavirus Pandemic is not an opportunity, I know. But I personally believe in looking for the "better" sides, even in the worst-case scenarios (Thanks in large part to The Alchemist Quotes, I guess.)
Many just ignore outbound links while designing strategy lay out for their SEO campaign. But they have to believe Outbound links plays a major role in seo
For the first time since the creation of mainstream social media platforms, the number of American users with at least one social media profile decreased in 2018.
If you want to hire a good PR or just get a better understanding of what’s going on in your PR department, here are three digital PR KPIs you should know.
Alex Zakrevsky, CEO of Allroll, shares his takeaways from the OTT Executive Summit and perspectives on what 2021 will have in store for CTV advertising.
What interactivity means and why you need it to make immersive products. We’ll also cover what constitutes immersion, and why “user” is an objectifying term.
I remote chat with Anthony Houlahan, a telco professional who has been working in Singapore for the last 18 years. He initially started on his mission on the 22nd of April to use his time after hours and on weekends to do food delivery, both to stave off isolation, and to raise funds for a good cause. He ends his donation campaign and delivery activity on 21st June.
Social selling covers all the engagement and promotion techniques you can use to attract potential customers on social media and online media in general. Unlike traditional selling, social selling prioritizes creating a conversation and building genuine interest, over just selling a product. Even though people have come to think of social selling as a purely B2C thing, it has become quite a big deal in B2B circles, as well.
Recently we decided to start trying harder to market our side project, Notifier.so - Get Notified when your business is mentioned on Reddit and more, and as part of that process we submitted it to a bunch of directory sites we found in an older article.
Do you want to make the most of your landing page? If so, don't miss these five conversion rate optimization tips.
Are you looking for a video monetization strategy? In this guide explained step by step how to create a video membership platform.
The rise of customer-centricity has led to the emergence of several novel concepts in the field of marketing. Interestingly, the hottest ones seem to have the word “experience” in them, with user experience and customer experience being the most familiar examples. In the era when customers often engage with the service through a website or an app, the line between UX and CX is understandably blurry. However, while certainly related and mutually dependent, they still require somewhat different approaches and sets of tools.
Anti-spam campaigns and anti-spam monitoring are essential parts of cold email and marketing campaigns.
The good thing about online marketplace development platforms is that anyone, even you, can enter it and establish a thriving business...
Many website owners dream of making money on their website while they sleep without having to lift a finger. Here are 6 ideas how your website can do that.
Did you know that around 50% of small businesses in the US are home-based? And about 82% of them fail because of cash flow problems?
Does your content generate more yawns than leads? Is your content just another copy of 100 similar articles clogging up the search engines? Hopefully not, but even if you think your content has an impact, there is always room for improvement.
In this article, we’ve outlined some of the best strategies you can use in 2022 to get your store noticed and grow online sales.
Learn what evergreen webinars are and how you scale your usual webinars to reach more people, build leads, and grow your business
Project reporting has never been easier. Trello is a website that will host your company’s day-to-day tasks. It’s a platform that provides project management.
Most businesses focus mainly on how to attract new leads to their website. But they tend to overlook the importance of retaining their existing customers.
Want to boost your conversions through video marketing? Here are a few tips and tricks to get started.
After a few months, I realized I was making more money than I did as a lawyer.
We have put this article together to comprehensively clarify these two phrases, their main differences, and more.
Create a full-fledged successful PPC campaign for your SaaS company and get the maximum sales with this complete guide to PPC SaaS marketing tips and tricks.
Most founders are afraid to sell through their content because it feels too much like marketing. Here's how to promote your product without sounding salesy.
Without wanting to sound like an alarmist, the current pandemic has forced businesses to depend more than ever on a digital strategy. Overnight, the offline channels of live-events, conferences, trade fairs, and face to face interactions disappeared. The solution to the enormous challenge of social distancing is to mitigate this loss.
At Food Rocket, we consider retention our key metric, and this is especially true for doing business on the US market in general.
If you're looking to increase your website's metrics, growth marketing is the process for you.
NFT creators find themselves in the same position that many craftsmen do. They need to find fans and supporters to make the money needed to continue creating.
Social media scraping involves automating the process of extracting data from social media websites such as Twitter and Instagram through web scraping.
Let’s talk today about "How to Create Effective Explainer Videos". What are the types of explainer videos and how to make them for video marketing
The significant shift towards online shopping has been accompanied by the increasing adoption of digital payments.
The term marketing is synonymous with community building. This is the age of battle for attention. There are too many brands and products that give people ample choices; thus, making the arena of marketing more complex than ever before.
Influencer marketing was an established growth trend in the past few years. In 2019, the industry size reached $8 billion in advertising revenues, shows a Business Insider report. The market state in 2021 sits between two opposing pressures.
What can testers do for marketers? And how does this unusual alliance help business?
Slogging is a simple app that lets you turn conversation threads on Slack channels into beautiful drafts on Hackernoon ready for our 3 million monthly readers.
In the last blog post about public relations, you learned what makes a story attractive to reporters. That’s just the beginning.
Are you looking for low-cost marketing ideas for small businesses? This article is for you.
Memes are the hottest content currency online. Everything worth publishing on the web is worthy of turning into a meme. Here's how you can become a memer too.
Grow your business fast with an online brand community. Learn three great ways to do that.
Hey Hackers! I’m Sagar and I’m the Team Leader @ Linclogy SEO Services. Check my interview for HackerNoon Contributor of the Year!
Today we are living in a generation where talent and ideas are being valued more than anything else (fortunately!). There was a time when businesses were only for the people who either have a legacy or a bag full of money.
SEO is arguably the fastest-changing industry of all, and it only seems to be growing.
The goal of all marketing efforts of any business is to create a customer data and interact with it to create brand loyalty and stimulate sales. One of the most effective and inexpensive ways to do this in today's multi-channel environment is content marketing.
Branding is an important factor for businesses to stand out from the competition and create a strong, recognizable presence in the market. It helps to build tr
For many growth methods, a host can take action on their own. Working with hosts that have similar podcasts is another option. Two hosts can do a podcast to podcast promotion.
The evolution of UX personas: From qualitative to data-driven profiles.
Believe it or not, some marketers are still taking sides in the “SEO vs. PPC” debate. Andrew Miller, Co-Founder and Director of Operations at Workshop Digital, understands the passion on both sides of the aisle, but he compares it to an argument about the need for “air vs. water.” Depending on your immediate circumstances, one may be more important than another—but both are necessary for survival.
Google, now Alphabet, surfed the incredible growth of the web, extremely well, and it then became itself one of the key nodes of the web we know today.
Let your content be the guiding light on the pathway of your customer journey
Are you having trouble generating buzz around your new product launch? Check out our guide on how to generate buzz for your new product launch.
Here are ten reasons you should focus on long-tail keywords in your digital marketing strategy.
Guest Publications. It’s a way of posting your content on other people's websites to dramatically increase your website traffic and brand visibility.
Your SaaS product is likely more important than ever before, given that many businesses are pivoting to the world of digital retail and find themselves in desperate need of excellent software to facilitate this sudden change. Despite the fact that SaaS products are in hot demand, however, many of their creators are unfamiliar with the best marketing tactics that are needed to cut through the marketplace’s noise and reach out directly to prospective clients. Furthermore, many SaaS gurus understand that free marketing for their product would be fantastic, but have no idea how to generate such advertising without having to pay for it.
Here are the key things to identify to know whether a Facebook Ad Campaign will produce a good Return On Investment.
It’s going to be really funny watching marketers and agencies completely f*ck up their metaverse campaigns because they think people will behave the same.
A lot of advertisers follow the suggestions made by Google algo and loose money. Here are seven ways to prevent Google ads algo blowing your money.
That are countless blog posts that extoll the benefits and power of digital marketing. There are even more that show you exactly how to do it.
In 2021, establishing a digital presence is a necessity. It helps you maximize reach, built trust with your target audience, and boost sales.
Social media sites like Pinterest, Facebook, Instagram, Twitter, etc. are awesome for small businesses to uplift their organization to another level.
Digital marketing activities are the things you do to reach potential customers on their computer devices. Almost every digital marketing activity falls into one of the “big 6” types.
One powerful indicator of a successful marketer is the ability to define KPIs, track them and report them. But it is so easy to get lost in the cesspool of SEO analytics data, given the number of reports marketers have to comb through.
Stunning designs and dynamic illustrations seize attention, don’t you agree?
A tech start-up is offering free marketing services of $1.5m to newly launched software companies
While building a digital product, web developers need to know how they can create an impact on marketing. They can do that by learning the basics of marketing.
If you want to invest in influencers, you need to understand these 6 influencer marketing trends - including why you should invest in creating your own program.
Independent tech award lists help vendors and business owners to evaluate IT service quality. Here’s the list of the most trusted sources.
Most Marketing Automation Softwares are cheap but the Total cost of ownership is much higher in the end? Continue reading this article to compare the TCO
What is Digital Marketing? Digital marketing is a online marketing promotion efforts or assets. PPC advertising, email marketing, SEO & social media marketing.
Lead generation is an important part of managing a product. Having an effective sales lead generation technique strategy with these steps will help your product
Today I'm collecting a list of email marketing service providers
A helpful post to find inspiration for your next piece of content
Consumers, their satisfaction and repurchase intention are cognate subjects.
SaaS marketing runs on different rules from conventional marketing meaning that adopting long term relationships and PPC campaigns may be more helpful.
How to make your brand shine out of competitors during a recession? How can customer loyalty help survive a crisis? How to gain the target audience's trust? How to ensure your business resilience to the new normal? These and other entrepreneur's urgent questions are briefly answered below. Let's take a look at the five simple yet actionable practices proven by my marketing experience that can help your business increase customer loyalty during the downturn.
Hey there! If you’re looking for the best Content Marketing tool for your Business, stick here! Because I’ve made a list of tools for you that you need for your Content Marketing in 2020. I’ve used a lot of tools for my Content Marketing and shortlisted a few that are a must-have if you are to market your business through social media and Content Marketing.
CDP (customer data platform) is software that centralizes all your customer data and makes it available for any marketing campaigns. Centralized customer data gives you a complete and single point of view of all customer information and behavior. You can then activate this data by connecting the CDP to marketing platforms like email, Facebook, or SMS. Some CDPs come with native platforms for marketing activation and also have AI and machine learning folded into the mix to give you a one-stop solution for customer acquisition, conversion, and retention.
TikTok has over 1 billion active users and a high engagement rate. But a TikTok revenue isn't enough. Read on to know TikTok alternatives for small businesses.
Unlike the process of writing code, the creation of a crypto community is difficult to imagine as an algorithm. The community is a living phenomenon, the construction of which requires an understanding of human desires rather than formulas and codes.
We recommend tools, approaches, and methodologies to build a competitive marketing strategy to make people fall in love with your digital health solution.
Banner ads can make website visitors uncomfortable, but they are a big source of revenue. This article covers how to balance your user's experience & your ads.
During this pandemic, SaaS companies are still those with the strongest chance of survival. Let's talk about which SaaS startup marketing strategies work best.
Top 10 best NFT marketing companies around the world are listed in this blog. Have a look at these for promoting your NFTs.
Tech companies can use a wide range of inbound marketing strategies to generate leads and grow their companies - but none has a higher lead conversion rate than email marketing.
From sorority parties to 50 million users - Here is the story of the Tinder's go-to-market strategy.
You have just spent so much time and money on a brand new website, and you are now expecting the traffic to come flooding in, right?
2022 has brought us many surprises, and many businesses have realized that the old promotion mechanisms are no longer effective.
Let’s deconstruct the myth about Nikeland being an instant success and proof point of why brands need to enter the metaverse because you’re in for a shock.
It's pretty obvious that understanding how to conduct this research more thoroughly, accurately, and quickly can pay off sooner rather than later.
Being a socially responsible business is no longer a trend, it is a must.
Artificial intelligence is the set of theories and techniques developing complex computer programs capable of simulating certain traits of human intelligence. It has become a trending topic, and everyone is waiting for the latest news because it allows you to seize different opportunities in terms of digital marketing.
Online marketers are pulled in a dozen directions at all times—drive more sales, push more traffic to the site, optimize paid efforts, source better content; the list could go on and on. The good news is: all of those things are often done in an effort to achieve the same goal: increase revenue.
The main thing for a successful marketing strategy is to keep track of it systematically: test hypotheses, learn from best practices, and constantly improve.
These days, big data is truly omnipresent. According to revenue forecasts, by 2026, big data volumes are expected to reach a whopping $92 billion. What August 2019 CMO Survey goes on to say is that the majority of ad tech and martech leaders agree - big data and innovative technologies are two pillars on which their marketing strategies are based. Businesses use big data in order to develop a detailed portrait of each segment of their customer base and apply these marketing strategies properly.
Are you looking for a magic wand to find the best-performing creators and manage your influencer marketing campaigns? These five digital tools can be helpful!
The internet has changed the world. Most would say for the better, especially those of us running an online business. When it comes to business, marketing has never been so easy as it is today - with access to a plethora of digital marketing channels.
Defining link building is easy. It’s getting other websites to link back to your site. It sounds easy, right?
Explainer videos are short marketing videos used to engage viewers with the services or products of a brand.
One of the most effective traffic-driving marketing strategies Pay Per Click (PPC) has gained a lot of attention this year as the marketing tides shifted after March 2020. PPC is part of digital marketing in which the advertisers pay whenever the visitors click on their ads. In simple words, PPC helps in buying visitors for your website, as getting organic visits on the website takes a lot of time. One of the most popular forms of PPC is the search engine advertising that allows advertisers to bid for ad placement on a search engine.
My marketing team conducted a session about virtual events with some CMO’s we’ve worked with, to try and understand the most useful tips they’ve discovered.
What is Multichannel eCommerce?
Try out these four eCommerce markeing strategies this Black Friday to boost your online and offline sales while building a loyal consumer base for your business
How to create and leverage lead magnets to grow your business
Schema markup using structured data is a wonderful thing. Not only does it help Google Search better understand the content of a page, it can also display relevant snippets of information in search results.
Business?](https://hackernoon.com/what-is-a-reasonable-digital-advertising-budget-for-a-small-business) Have you started a small business, or are you planning to do it? You’ve probably started wondering exactly how much you should be spending on advertising. Advertising is a critical component in selling. So how much is the right amount? The truth is there is a lot of debate about this.
In this article, Thai Bui describes how Bazaarvoice leverages Alluxio as a caching tier on top of AWS S3 to maximize performance and minimize operating costs on running Big Data analytics on AWS EC2. The original article can be found on Alluxio's engineering blog.
The catalyst for virtual and augmented reality: that is how the majority of tech analysts describe Covid -19.
In this article, you will learn how to go From zero to thousand users in 30 Days!
Digital marketing is an incredible value add for anyone who knows how to make the practice work for them, and a big mystery for those who don’t have the skills or technical knowledge.
One is better than two and is equal to six. At least, that’s how we (Dashly.io) think when it comes to comparing your regular customers with your potential customers.
Let’s take a deep look at geofencing technology apps, how geofence works, and real-life geofencing examples from big brands.
I’m not calling myself a hero, but you may after reading this
While focusing on driving traffic to your e-commerce store is important, it doesn’t guarantee revenue. Once a visitor gets to your website, you need to ensure that you have the elements in place to encourage them to take a desired action, which will ultimately lead to generating revenue.
After the recent Google’s broad core update May 2022 announced by Google Search’s Public Liaison Danny Sullivan, Google has unveiled a new significant update to its search ranking algorithm, which it has termed the helpful content update. The content that is not useful to users will be the focus of this update, which will begin to rollout this week.
If stealing wasn’t wrong, would you turn to a life of theft? If you wanted something, all you’d have to do is take it. No consequences or punishment. Of course, in real life, this isn’t the case. The funny thing is, in sports, it actually happens quite frequently. Balls are stolen. Bases are stolen. Teams steal plays from other teams. Players steal signals from other players. And seldom is anyone penalized for such actions.
Launching a new digital product is risky... unless you're following this zero-risk validation model
Influencer marketing shows no signs of slowing down in 2020, having evolved into a core marketing strategy that is practiced by over 90% of marketers. Predicted to be a $10 billion industry by the end of 2020, the role of influencers will clearly continue to help brands connect with their consumers in highly relevant ways.
It is estimated that in 2019, digital advertising spending in the world amounted to a staggering $333 billion. This means that almost 50% of the total advertising budget worldwide was spent on digital advertising. As businesses realize the value of digital advertising, there is an increasing need to also understand the challenges that it brings.
When you think of Black Friday, you might think of getting trampled at Walmart trying to snag a half-price TV or the latest toy phenom for your kids. (“Baby Yoda purchase, you must.”) This year is a bit different though — COVID-19 has upended the economy and new social distancing measures have changed the in-person shopping experience.
How does AR help your brand? How can it be used to target retail consumers?
Nowadays, there are many ways to give your SEM (Search Engine Marketing) efforts a boost, and many of the latest go way beyond simply using keywords to your advantage. One of the most effective comes from your thumb. Well, maybe not your actual thumb, but from the hundreds, perhaps thousands of social media influencers you scroll through on a daily basis on such platforms as Instagram, YouTube, Facebook and even Snapchat.
Khamisi Hamisi is the founder and social media strategist at Khamisi Digital, a platform that connects brands to social media.
Over the last few decades webinars have been growing in popularity, but with the rise of pandemic - when traditional face-to-face tools are unavailable and more and more people work remotely - they became a crucial part that fills the gap between offline and online business communication.
He breaks down how one of his customers tapped into COLD leads (we’re talking 2-3 years old leads), and generated $16,000 dollars worth of brand-new business.
Your one-stop checklist for email marketing including common mistakes to avoid, parts to prioritise and other technical components that good campaigns have.
Various studies have indicated that the nonprofit sector needs to catch up to other industries regarding maximizing technology use.
Reading your article over and over, scrutinizing for even a minor mistake and then sending it to the editor, is what writers find the most tedious part of writing. And, this long process can make you hate your writing skills.
We've made incredible leaps since the days of wireless radio.
Generally, startups have to use any available opportunity to get an advantage in competing with other companies. It means they should adopt various tools and strategies and adapt them to their current needs.email marketing can be one of them. It can not only grow brand awareness for startups but also increase revenue. In this article, you will learn some hacks that will lead young businesses in the right direction considering email marketing.
Marketing has evolved a lot over the centuries, and it will keep on changing. There are various factors, such as fashion, culture, and technology, that contribute to the changes. It will not be a wise decision to sit back and relax, particularly if you own a business or if you are working in a marketing field. If you do not update yourself, you will cease to be relevant.
Creating a successful affiliate marketing strategy isn't easy. However, you can increase your chances of success with this simple two-track affiliate model.
When it comes to digital marketing, small mistakes can have big consequences and you could lose quick revenue or even the trust of your customers.
A clean email list is important to ensure you are sending emails only to people who are interested. Remove inactive subscribers to improve email deliverability.
In this Slogging AMA, the team at Hackernoon talks to Samantha Robertell, a marketing manager at Gamers Outreach.
When the COVID-19 outbreak sent the whole world home, many predicted the rise of online shopping.
Want to know how to find email addresses in simple and effective ways? Here’s the tips, tricks, and tools to find email addresses effectively in under a minute.
The old way of doing business is almost gone. The world is moving into the brave new era of digital e-commerce. According to Statista, in 2018, an estimated 1.8 billion people worldwide purchase goods online. During the same year, global e-retail sales amounted to 2.8 trillion U.S. dollars and projections show a growth of up to 4.8 trillion U.S. dollars by 2021. So, yeah, the shift to online continues.
Instagram has evolved into a platform for driving positive traffic to audience, facilitating changes, and establishing relationships with your audience.
In today's digital age, business are using social media to advertise their products this is why social media advertising is top marketing trend in coming year
Having an email list you regularly communicate with is plain smart, and it’s never too late to start.
Cautious Optimism Visible In Companies As Countries Begin Flattening The Curve
Since I’ve found myself repeating the same things over, I decided to write out the three main points on why our team focuses only on building in The Sandbox.
Are you looking to become a digital marketer but don't want to get a degree? Here are ten ways that you can become one without having it!
What makes up distribution for a business? In this article, you will learn some valuable lessons about distribution by starting from your remote control.
Customer testimonials can be a great marketing asset, if you learn how to use them properly.
Entrepreneurs looking for ways to grow their business can start by selling on e-commerce platforms. For many, online marketplaces are an untapped opportunity as they provide easy access to large new audience.
Thoughts about retail marketing transformation for the fragmented post-covid market with millions of smaller retailers and re-emerging regional manufacturers.
Dark social are places where your target customers hang out, discussing the solutions to their problems that cannot be tracked by attribution software.
Are you frustrated by lackluster growth marketing campaigns? Discover the essential processes and strategies that will set your campaigns up for success.
Get the low-down on the marketing tactics and technologies that can best weather the economic downturn and still bring results amidst shifting market condition
Marketing project management refers to the process of planning, leading, and monitoring the execution of marketing projects to make sure they’re delivered on time and within budget. At least, that’s the gist of it.
YouTube is the most popular online video platform as of now. Over hundreds of hours of content is uploaded every minute on this platform, and on average, the viewership crosses billions of hours every day.
Becoming YouTube-rich has definitely become a trend this year. With more and more people showcasing their talents and going viral, it looks like we are about to witness many YouTube stars in the coming year.
If you are wondering what is the best lead generation software, you arereading the right article. Lead generation and acquiring leads isessential for any business, so it is very important to use good toolsto help you with this. This article will tell you everything aboutthe 20 best lead generation apps and tools some of which areconsidered the best free lead generation software currently availableon the market.
Recently, I had the pleasure to interview Abdelkader Bachr, also known as Abdoobachr. Abdelkader is the founder of various firms that assists businesses with a variety of marketing strategies to help them get more online exposure.
Gazing at the audience there I was standing on the podium pitching to the auditorium full of investors. 1500 people (mostly investors and founders) were present in the stadium listening to startup founders like me. I needed just one of them to turn towards me and utter -
In this modern-day and age, the internet has become an integral part of society.
Every business should have a strong local strategy if they want to target the local audience. Local SEO strategy will help them rank higher on local SERP and generate quality leads.
What is a digital marketing and why it is an essential option in the company's formation? In the modern world, adults spend hours a day online. The so-called Internet population is continuously growing year by year. More and more people prefer to sell, buy and lease things online, as well as order services, and search for relevant information.
Want to create successful Facebook Ads? Here are 5 simple steps to plan an effective advertising campaign on Facebook & Instagram. Bonus: project plan template.
Artificial Intelligence (AI) has numerous business use cases and can be applied to customer service, sales, lead generation, and marketing.
Authored by David Smooke.
Want to finally try influencer marketing, but don’t know where to start? Read this post to learn how to add influencer marketing to your marketing strategy.
With white-label solutions, you can effortlessly create an ad tech platform that will satisfy the needs of a unique DOOH advertising niche.
Social media is the necessity of the present time and Instagram is among the most captivating social networking platforms. This ever-evolving platform helps you display all your images and videos in the most lively way.
Having trouble hitting deadlines and staying focused? Well, have no fear! This article will introduce four productivity hacks that almost anyone can implement immediately and see fast results.
How to draft emails and convert clients with proper communication skills and effective email signatures.
Marketers have readily adopted various tech-enabled means and tools to increase brand awareness and find the right target audiences for their clients.
Google Ads are to online marketing what the “pizza move” is to beginner skiers—once you get the hang of the basics, you’ll start seeing results straight away (and likely be keen to learn more, more, more). But that initial learning curve can be a little daunting, especially if you’re still learning about online marketing in general, and all the tactics, tools, and strategies that come with it.
Zac invested in a small side-gig blog called OutKick and within a year, built it up to seven-figure-per-month revenue and sold it to Fox for a massive exit
There are four essential things that a retailer needs to run a store: products to sell, a good channel to sell those products, a method of promoting those products, and customers to make a purchase of those products.
how to Work with influencers in crypto
Send your first SMS message using Plivo Node.js SDK within 5 minutes.
We implemented an automated marketing campaign and replaced Hubspot with a mix of 10 individual tools and a handmade process, reducing the subscription cost by 90%. Here’s how it worked.
Media strategy is a medium-term communication plan that taking into account the marketing tasks of your brand. The main objectives of the media strategy is to make a fundamental choice of communication channels and marketing promotion of the brand products and assess the estimated costs of its implementation.
Let’s learn about the business model of Walmart. How did the world's largest retailer provide Everyday Low Prices yet earn $ 572B as revenue for 2022? Read on.
Local marketing can help the business reach a wide audience, improve its rankings on SERPs, receive more traffic, and establish your business.
This article focuses on the cyber security concerns that e-commerce technologies and businesses face.
The 8 most important SaaS metrics to help regularly track and analyze the best optimum performance levels for products.
The new age call for new age measures. It is time to create designs that are approved by Gen-Z because like it or not, they are the future!
Gen-Z marketing through gaming and live-streaming
This article goes over the importance of having a marketing strategy and the nuances involved in developer marketing in the software space.
Nowadays one field that is getting attention of everyone is digital marketing. Every company and individual is opting digital marketing for their business.
To generate more leads in this digital era for your automotive business, you need to devise a killer yet smart marketing plan for a win-win situation.
SaaS landing pages have changed a lot over the last 10 years. Long gone are the days of blocky designs, cold informational copywriting, and generic stock photos that show suspiciously-attractive people shaking hands in what looks like a very important business meeting.
Introduction
Social media has become an integral part of people’s lives and daily routines. Some are addicted to it so much that the first thing they do after waking up is to check their social media feeds.
In today's world, many businesses rely on social media to level up their game of marketing and brand awareness. With 3.8 billion social media users worldwide, there's a vast field of opportunities to interact with your target audience as a brand.
Blogging Tools can help you think of questions and keywords to target, understand trends, organise your strategies and research how users search the internet.
Here are the Top 20 Tried and Tested Mobile App Marketing Tips which have helped me to drive growth and Success for Mobile Apps in my experience.
Which of you, when you have to buy an airplane ticket, is not looking for the cheapest and more convenient solution from SkyScanner or similar? And which one of you, once aware of the prices of the big airlines, doesn’t try to take a look at EasyJet or Ryanair? Honestly, for flights of less than 3 hours, the price paid plays a decisive role in my personal decision.
With these uncertain circumstances, companies need to adapt their next marketing campaigns to alleviate risk strategically.
Artificial Intelligence (AI) technologies have grown leaps and bounds in recent years and have found applications in almost every field. Marketing is no different and has many useful applications of AI. Marketers use AI to grow their audiences, get more sales, generate leads, and more.
Infographics are pretty astonishing.
We are living in a time of radical transformation as the traditional retail ecosystem continues to change at an accelerated pace (no surprise here). Retail is changing. Retail is actually expanding, consumers are shopping and sales are up. It’s just a matter of where, when and how consumers buy goods that are shifting. If brands want to succeed, they need to seek creative ways to “engage” consumers into a brand rather than “pushing” the brand at them.
Looking for advice on how to drive more traffic and sales to your apparel and accessories store? Read the article to improve your traffic acquisition strategies
Emerging marketing channels can help your product reach a wider, more engaged audience. These tips can help you decide which channels are worth an investment.
Geomarketing is more beneficial for businesses to recognize their targeted audience, increase conversions and generate sales.
Is content syndication important for Google ranking? if so, how does content syndication help in ranking a page?
Know how your B2B business can do most of its marketing online
Advice from 30+ experts on creating SEO content outlines.
Google’s AdSense is a venerable platform that has been helping content publishers monetize their sites for many years. but there are now several viable options.
Marketing has evolved a lot over the centuries, and it will keep on changing. There are various factors, such as fashion, culture, technology that contribute to the changes. It will not be a wise decision to sit back and relax, particularly if you own a business or if you are working in a marketing field. If you do not update yourself, you will cease to exist.
In this AMA, Jessica Moller tells us all about personal branding, marketing trends, wellness, and her own company, Aligned Practitioner.
If you follow news from the digital marketing community, particularly over the past few years or so, one of the most commonly touched upon topics is that of ‘Search Intent’, and it’s been covered by some of the big guns in the industry.
In the promotion of crypto projects, traditional advertising tools are indispensable.
A Search Engine Optimization (SEO) handbook for beginners in the context of Information Retrieval, with a focus on organic search results.
Content marketing works. It’s much more effective than paid search and generates 3x times more leads compared to outbound marketing while costing 62 percent less.
Have you ever observed how a spaceship propels itself into the orbit?
So is there a correlation between customer satisfaction and customer retention? Of course, there is! Satisfied customers stay, what’s there to research and analyze?
Visit the /Learn Repo to find the most read stories about any technology.