Too Long; Didn't Read
As more brands increase ad spending across various channels to acquire new customers, the average cost of expanding your customer base continues to climb yearly. For every 24 hours, Americans spend on average only 5.94 online, which means that companies only have those six hours every day to get the right messaging in front of the right audience and convert them into customers. The secret to scaling customer growth in a startup is running as many A/B tests as possible. The only way to survive and thrive in a highly competitive world is by getting a startup team to implement new ideas quicker than anyone else.