The Taylor Swift Approach to Community Management: Building Fandoms, Not Just Followingsby@aryawrites
477 reads
477 reads

The Taylor Swift Approach to Community Management: Building Fandoms, Not Just Followings

by Arya Sharan5mFebruary 8th, 2024
Read on Terminal Reader
Read this story w/o Javascript

Too Long; Didn't Read

Taylor Swift set the gold standard for personal engagement. SaaS companies can mirror this by granting exclusive access to webinars, beta testing opportunities, or sneak peeks into upcoming features. Moving beyond automated customer service responses to genuine, personalized interaction could transform user perceptions from mere service users to valued community members.
featured image - The Taylor Swift Approach to Community Management: Building Fandoms, Not Just Followings
Arya Sharan HackerNoon profile picture
Arya Sharan

Arya Sharan

@aryawrites

Leading Content & Community at Attentive.ai by day, reading & updating my Letterboxd at night.

L O A D I N G
. . . comments & more!

About Author

Arya Sharan HackerNoon profile picture
Arya Sharan@aryawrites
Leading Content & Community at Attentive.ai by day, reading & updating my Letterboxd at night.

TOPICS

Languages

THIS ARTICLE WAS FEATURED IN...

Permanent on Arweave
Read on Terminal Reader
Read this story in a terminal
 Terminal
Read this story w/o Javascript
Read this story w/o Javascript
 Lite