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The Complete On-Page SEO checklist - to tap maximally into organic traffic. Set up an analytics tool to analyze the traffic-into your website, activities of that traffic on your website and traffic-out of your website - on a granular level. Perform keyword research to ensure you aren't fighting to fight for keywords that are feasible for you to rank for. Depending on factors like your domain, industry, industry and topic, it might be easier to. identify more about how to optimize for the best keywords to. optimize for some keywords than others.