How to Build a Decentralized DSP for Interactive Ad Campaigns
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In this article, we’ve explored the technical architecture of a decentralized DSP that handles interactive ad campaigns and rewards users with ERC-20 tokens and NFTs. By leveraging blockchain technology, decentralized storage, and oracles, we can build a next-generation ad platform that offers greater transparency, security, and user engagement. While the examples provided are simplified, they should give you a solid foundation to start building your own decentralized DSP.