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Similarity search is a subset of the machine learning field that deals with finding closely related items to the original input. It’s incredibly useful for things like products, music, or movie recommendations. What if a customer asks a question, you could easily find previously asked similar questions and answers that could help them? In this article, we’ll build a Python Flask app that uses Pinecone — a managed similarity search service — to do just that. The user enters a question and submits the form, and then related questions appear in hopes of answering it.