How IoT is Transforming Digital Marketing Industry in 2021by@ejioforfrancis200
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How IoT is Transforming Digital Marketing Industry in 2021

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The internet of Things (IoT) represents a system of interrelated, internet-connected objects that can collect and transfer data over a wireless network without human intervention. As a result, the business world is undergoing a tremendous transformation due to the overwhelming possibilities derivable from IoT. Digital marketers must be ready to harness the mammoth amount of data that IoT devices will produce. IoT allows you to segment and collects a variety of information about your consumers, such as demographic, geographic, behavioral, and psychographic.

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