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The Electronic Software Association has been gearing up for the 2021 return of the Electronic Entertainment Expo. This week, E3 revealed the broadcast partners for this year's show, which will be an online-only event.
The latest announcement confirms that an all-virtual showcase for E3 2021 will be available on Twitch, YouTube, Facebook Gaming, Twitter, TikTok, VENN, Steam, Reddit, Entertainment Weekly, and more. All these platforms have signed to be official broadcast partners for E3 programming across their channels and services.
Additionally, the ESA says the E3 programming being broadcast on these platforms will allow fans, gamers, media, and industry professionals alike to tune in and watch E3 2021. The full list of E3 2021 broadcast partners can be viewed HERE. Other notable broadcast partners for this year's show include GamePro, IGN Brasil, and WeChat.
Per the announcement, the E3 events and activities will be broadcast live on each of the live streaming and video content services. Also, the social media platforms will be executing their own campaigns that will be relevant to their specific user basis.
ESO President & CEO Stanley Pierre-Louis said on this week's news, “Working with these leading companies ensures that this year’s all-digital E3 experience will reach audiences around the world." He added, "This will be the first time ever that E3 will be freely available across all of these major services, allowing us to reach video game fans from all corners of the globe.”
E3 2021 is set to run from June 12-15. Interested parties can sign up for more information at E3’s official website. This year's all-digital experience will include major reveals, press conferences, industry showcases, and more. E3 is also promising that iconic personalities from around the gaming world will be hosting the programming.
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