Here's how to quickly create a shared album for wedding photos or family trip that your friends or family can add photos or videos to.

How to create shared albums on Google Photos | Technology News - The Indian Express

Google will start applying minimum and maximum attributes for processing time across Shopping ads and free listings.

Google unveils Merchant Center updates to improve delivery times

Google expands its presence in India with a new office in Pune's Koregaon Park Annex, focusing on advanced enterprise cloud technologies. The facility accommodates over 1,300 employees, offering amenities like a well-stocked cafe, game zone, and recreation room. , Pune News, Times Now

Pune Google Office: Watch: Sneak Peek Inside Google's Newly-Opened Pune Office | Pune News, Times Now

Watch the virtual tour video of Google’s Pune office given by a Samsung software engineer. Explore the facilities and amenities available for Google employees in Pune.

Virtual Tour of Google’s Pune Office with Samsung Software Engineer | - Times of India

But this is what happened with a Google employee recently, as revealed by Arvind Srinivas, CEO of the San Francisco-based Perplexity AI startup. In the Big Technology Podcast show, Srinivas told Alex Kantrowitz about his experience hiring a Google employee. Google counteroffered the employee ...

A 4X salary hike offer: Why Google's counteroffer to existing employee is making waves | Zee Business

The initiative, titled Tech Accord to Combat Deceptive Use of AI in 2024 Elections, was announced at the prestigious Munich Security Conference (MSC), where tech giants pledged to tackle the proliferation of harmful AI-generated content that could influence voter opinions

Meta, OpenAI, X, Google, Microsoft to Combat Deceptive AI Content Ahead of 2024 Elections: Will It Work? - News18

The Shark Tank judge criticised them for engaging in unfair trade practices., Technology & Science News, Times Now

East India Company: Shark Tank Judge Anupam Mittal Says Google And Apple Are The New 'East India Company' - Here's why | Technology & Science News, Times Now

The news of Google's generous salary offer comes at a time when Google CEO Sundar Pichai has been vocal about the need for the company to make 'tough choices' to pave the way for future investments. - Google Offers 300% Salary Hike To Stop An Employee From Joining Rival AI Company Headed By ...

Google Offers 300% Salary Hike To Stop An Employee From Joining Rival AI Company Headed By IIT-Madras Alumni

Arsh Goyal, a software engineer working with Google, gave a tour of the company's newly-opened office in Pune. The office is located in the city's Koregaon Park Annexe area.

Software engineer gives tour of Google's new office in Pune. Watch

Google, LLC is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, a search engine, cloud computing, software, and hardware.

Google

If you are here, that means you must have seen my PR from the Google MLKit Flutter package, which was merged recently. If you have not, you can check it out here #605. Google ML Kit for Flutter The Google Machine Language Kit for Flutter is a set of Flutter plugins that enable Flutter apps to use Google’s standalone ML Kit. Presently, 13 plugins are available, most commonly face detection, text recognition, barcode scanning, selfie segmentation, and so on. So, let’s talk about the new plugin Document Scanner. Digitizing physical documents, which allows users to convert physical documents into digital formats, has become a very common user journey in mobile apps. The Document Scanner provides a solution with high-quality, orderly UI flow across Android Apps. You can apply filters, remove stains and shadows, and crop documents. Read more #here. Some of the key capabilities are: High-quality and consistent user interface for digitizing physical documents.
Automatic capture with document detection.
No camera permission is needed from your app. Note: Document Scanner is not yet support for iOS and is currently on Beta mode Using the package on your Flutter app is as easy as you think, but firstly, you need to take note of these points because, presently, this feature has not been added to the master branch but on the development branch and has not been published on pub.dev yet. This article will be updated immediately once it is done. To add the plugin to your pubspec.yaml, you copy the following code and paste it as a dependencies dependencies:
  google_mlkit_document_scanner:
    git:
      url: https://github.com/flutter-ml/google_ml_kit_flutter.git
      ref: feature/doc_scanner 
      path: packages/google_mlkit_document_scanner Wait, hold on! ⚠️ , what is this ?🤔 Let me explain You can easily add a package right from git. git here says this package is found using Git, and the url after that is the Git URL that can be used to clone the package. ref here is the name of the branch path, which means the path of the package Note: I will update this when the package is made available on pub.dev We cannot go ahead with using the package in our app. Create an instance of the DocumentOption class. DocumentScannerOptions options = DocumentScannerOptions(
      mode: ScannerMode.filter, // to control the feature sets in the flow
      isGalleryImport: false, // importing from the photo gallery
      pageLimit: 1, // setting a limit to the number of pages scanned
 ); Mode is to change the scanner mode, which can be ScannerMode*.full, ScannerMode.filter or ScannerMode.base*


IsGalleryImport if you want to allow gallery import set to true


pageLimit to set the number of pages scanned


DocumentFormat to be retrieved after the scanned, which can be in **jpeg or pdf
Create an instance of the DocumentScanner class and pass the options. DocumentScanner documentScanner = DocumentScanner(
    options: options
  ); Create a List to store the path of the scanned documents. List<String>? documents; Don’t forget to dispose. @override
  void dispose() {
    documentScanner.close();
    super.dispose();
  } To start the scan, all you have to do is call the scanDocument method like so. documents = await documentScanner.scanDocument(); Easy-peasy, now the documents list contains the paths to the document scanned. You can get all code sources from below https://github.com/bensonarafat/document_scanner?source=post_page-----e3d978ef2957--------------------------------&embedable=true If you have any questions or issues, please add them to the comment section. I’m open to discussing any Flutter project opportunities, big or small. Also, feel free to follow me on Twitter @bensonarafat for updates and stay connected. Adios! 👋 If you are here, that means you must have seen my PR from the Google MLKit Flutter package, which was merged recently. If you have not, you can check it out here #605 . #605 #605 Google ML Kit for Flutter Google ML Kit for Flutter The Google Machine Language Kit for Flutter is a set of Flutter plugins that enable Flutter apps to use Google’s standalone ML Kit. Presently, 13 plugins are available, most commonly face detection , text recognition , barcode scanning , selfie segmentation, and so on. Google Machine Language Kit for Flutter Google Machine Language Kit for Flutter face detection face detection text recognition text recognition barcode scanning barcode scanning selfie segmentation , selfie segmentation So, let’s talk about the new plugin Document Scanner. Document Scanner. Document Scanner. Document Scanner. Digitizing physical documents, which allows users to convert physical documents into digital formats, has become a very common user journey in mobile apps. The Document Scanner provides a solution with high-quality, orderly UI flow across Android Apps. You can apply filters, remove stains and shadows, and crop documents. Read more #here. #here. #here. Some of the key capabilities are: High-quality and consistent user interface for digitizing physical documents. Automatic capture with document detection. No camera permission is needed from your app. High-quality and consistent user interface for digitizing physical documents. Automatic capture with document detection. No camera permission is needed from your app. Note: Document Scanner is not yet support for iOS and is currently on Beta mode Note: Document Scanner is not yet support for iOS and is currently on Beta mode Note: Document Scanner is not yet support for iOS and is currently on Beta mode Using the package on your Flutter app is as easy as you think, but firstly, you need to take note of these points because, presently, this feature has not been added to the master branch but on the development branch and has not been published on pub.dev yet. This article will be updated immediately once it is done. This article will be updated immediately once it is done. To add the plugin to your pubspec.yaml, you copy the following code and paste it as a dependencies pubspec.yaml, dependencies dependencies:
  google_mlkit_document_scanner:
    git:
      url: https://github.com/flutter-ml/google_ml_kit_flutter.git
      ref: feature/doc_scanner 
      path: packages/google_mlkit_document_scanner dependencies:
  google_mlkit_document_scanner:
    git:
      url: https://github.com/flutter-ml/google_ml_kit_flutter.git
      ref: feature/doc_scanner 
      path: packages/google_mlkit_document_scanner Wait, hold on! ⚠️ , what is this ?🤔 Let me explain You can easily add a package right from git. git here says this package is found using Git, and the url after that is the Git URL that can be used to clone the package. ref here is the name of the branch path, which means the path of the package git url url ref ref path, path, which Note: I will update this when the package is made available on pub.dev Note: I will update this when the package is made available on pub.dev Note: I will update this when the package is made available on pub.dev We cannot go ahead with using the package in our app. Create an instance of the DocumentOption class. DocumentScannerOptions options = DocumentScannerOptions(
      mode: ScannerMode.filter, // to control the feature sets in the flow
      isGalleryImport: false, // importing from the photo gallery
      pageLimit: 1, // setting a limit to the number of pages scanned
 ); DocumentScannerOptions options = DocumentScannerOptions(
      mode: ScannerMode.filter, // to control the feature sets in the flow
      isGalleryImport: false, // importing from the photo gallery
      pageLimit: 1, // setting a limit to the number of pages scanned
 ); Mode is to change the scanner mode, which can be ScannerMode*.full, ScannerMode.filter or ScannerMode.base* IsGalleryImport if you want to allow gallery import set to true pageLimit to set the number of pages scanned DocumentFormat to be retrieved after the scanned, which can be in **jpeg or pdf
Create an instance of the DocumentScanner class and pass the options. Mode is to change the scanner mode, which can be ScannerMode*.full, ScannerMode.filter or ScannerMode.base* Mode is to change the scanner mode, which can be ScannerMode *. full , ScannerMode . filter or ScannerMode . base * Mode ScannerMode ScannerMode full ScannerMode filter ScannerMode base IsGalleryImport if you want to allow gallery import set to true IsGalleryImport if you want to allow gallery import set to true IsGalleryImport pageLimit to set the number of pages scanned pageLimit to set the number of pages scanned pageLimit DocumentFormat to be retrieved after the scanned, which can be in **jpeg or pdf Create an instance of the DocumentScanner class and pass the options. DocumentFormat to be retrieved after the scanned, which can be in ** jpeg or pdf DocumentFormat jpeg or pdf Create an instance of the DocumentScanner class and pass the options. DocumentScanner documentScanner = DocumentScanner(
    options: options
  ); DocumentScanner documentScanner = DocumentScanner(
    options: options
  ); Create a List to store the path of the scanned documents. List<String>? documents; List<String>? documents; Don’t forget to dispose. @override
  void dispose() {
    documentScanner.close();
    super.dispose();
  } @override
  void dispose() {
    documentScanner.close();
    super.dispose();
  } To start the scan, all you have to do is call the scanDocument method like so. scanDocument scanDocument documents = await documentScanner.scanDocument(); documents = await documentScanner.scanDocument(); Easy-peasy, now the documents list contains the paths to the document scanned. documents documents You can get all code sources from below https://github.com/bensonarafat/document_scanner?source=post_page-----e3d978ef2957--------------------------------&embedable=true https://github.com/bensonarafat/document_scanner?source=post_page-----e3d978ef2957--------------------------------&embedable=true If you have any questions or issues, please add them to the comment section. I’m open to discussing any Flutter project opportunities, big or small. Also, feel free to follow me on Twitter @bensonarafat for updates and stay connected. Adios! 👋

 Using the New Google ML Kit Document Scanner for Flutter Apps

HackerNoon continues to simplify the signup process, and if you have a Google account, then this one is for you - meet the One-Tap Google Signup and Login. This feature leverages the security and convenience of Google's authentication system, making it easy to access HackerNoon with a single tap, whether you're a seasoned writer or a new reader eager to explore our platform, ensuring a hassle-free experience. So, how does it work? All you need is: Google's browser on your computer; To be logged in to your Google account. With these two requirements checked off, you’ll be able to visit and with just one tap, sign up or log in. Here’s what it looks like: hackernoon.com You must be loggedin to Google for the one-tap login to work! Remember: If, after being logged in to your Google account, you still don’t see the one-tap option, check the permissions for HackerNoon on your browser. What if I don’t have a Google account? No problem! There are other ways for you to sign up for HackerNoon. You can either follow our regular ( ) or go through our ( ). Reader or Writer Signup flow learn more here action-based flow learn more here You don’t have to worry about choosing one though - we’ll guide you to create an account. Just make sure you have an active email, a GitHub, or an X account, and you’re all set! Click to create a HackerNoon account! here

One-Tap Google Signup and Login? Yup, HackerNoon Has It!

এক-ট্যাপ Google সাইনআপ এবং লগইন? হ্যাঁ, হ্যাকারনুন আছে!

One-Tap-Google-Registrierung und -Anmeldung? Ja, HackerNoon hat es!

¿Registrarse e iniciar sesión en Google con un solo toque? ¡Sí, HackerNoon lo tiene!

Inscription et connexion Google en un seul clic ? Ouais, HackerNoon l'a !

एक-टैप Google साइनअप और लॉगिन? हाँ, हैकरनून के पास यह है!

ワンタップで Google に登録してログインできますか?はい、HackerNoon がそれを持っています!

원터치 Google 가입 및 로그인? 네, HackerNoon에는 있습니다!

Inscrição e login no Google com um toque? Sim, HackerNoon tem isso!

Регистрация и вход в Google в одно касание? Ага, у HackerNoon есть это!

Tek Dokunuşla Google'a Kaydolmak ve Giriş Yapmak İster misiniz? Evet, HackerNoon'da Var!

Đăng ký và đăng nhập Google một lần nhấn? Đúng, HackerNoon có nó!

一键式 Google 注册和登录？是的，HackerNoon 有它！

While the headline might look a little click-baity, the reason you’re reading this is because you’ve had enough of something Google has done. And… You’re not alone. Google has been slowly making a mess of the internet for a few years now. Maybe not quite as much as the shit show that is Facebook or Meta or whatever the hell they’re called at the moment. But actually, while Zuck’s platforms might be responsible for sucking our attention and (and also proliferating , among other things) - Google sucks for a slightly different and more tangible reason. damaging our mental health hate speech and genocide They’ve basically made all the things that we’ve gotten used to for free online into crappy shadows of what they once were. Sitting comfortably? Let me explain… The Slow Decline of the Search Engine I’m a SEO professional, which means I spend a lot of time looking at and analyzing Google’s search results. I’ve created countless articles for a huge variety of websites, from tech unicorns to niche blogs. And one thing that must be said is that the world's favorite search engine has not been making it easy for either the end-user or those looking to build their platform. To clarify: Around ten years ago, everyone sussed out that keyword stuffing (basically putting their focus keyword tens of times into a blog post) got you onto page one. Cue loads of low-quality content on page one, all of it packed full of obvious keywords. Google decided to fix this, and suddenly there was a strong(er) focus on domain authority. This basically meant stronger domains with lots of backlinks tended to do well. Not always though, and good content was still important, but the backlinks meant you could game the system. Now the SERPs were packed full of crappy websites made to host backlinks with very thin or regurgitated content that didn’t answer the users’ intent. Enter the AI revolution in late 2022. Everyone and their gran is into using ChatGPT to write their shopping list, and also, oh hey… There are blogs packed full of AI content popping up everywhere. Now, I’m not against AI content at all; I think it’s great (if done right). Check my previous article on here: . why AI content isn’t a bad thing But it seems that at Google at least, something clicked. Google’s Helpful Content Update 2023 If you’re in search engine marketing, or you spend any time on Linkedin, you probably noticed everyone was up in arms about the late . 2023 Google algorithm update Now, Google releases probably 3 or 4 big algorithm updates every year. Most result in some ranking changes, usually a little turbulence, and then back to business as usual. Not this puppy. The 2023 edition seems to have royally f**ked a number of quite big publishers, not to mention niche bloggers and site owners. It has also rewarded a number of fairly safe bet forums and magazine sites such as Reddit, Tripadvisor, Forbes, and other big publishers. What’s the reason, many are asking? Well, the general juice is that Google saw that AI content was starting to become a big deal and was starting to dominate the SERPs. So, to combat this, they switched the focus to the ‘safe’ publishers, to the huge detriment of many smaller site owners. OK, you might say. Fair enough. Maybe. Except, if you ask me, much of the time the actual query isn’t being answered - it’s just the trusted (aka big domain authority) sites that have done well from this. Not entirely, I might add. I am currently running a niche blog that has done very well since the helpful update, highlighting that you can still rank well if you do your SEO right. But a quick look at the SERPs shows some more mess. The same algorithm update seems to have placed a bunch of links to Google Books in the search results. Check out this search result below, which is on about page three. Now, you might say that page 3 is irrelevant because, as the , you could hide a dead body on page 2 of Google, and no one would spot it. old joke goes Not so true these days as the first page of Google now scrolls seamlessly into pages two through to pretty much forever. This is one good Google update by the way. But the addition of the book’s link totally messes up the flow and is one of the really sucky things that Google has added in this recent algorithm update. The Hot Mess That Is YouTube Alright, now we come to the exhibit B - which has been a mess for a while now. If you’re old like me, you might remember how YouTube was free and cool, and you could spend hours on there going down cute cat rabbit holes. Google bought them out, and soon enough, ads were popping up every so often. Fine at the time, in moderation. But now it seems that YouTube is basically American TV. Ads pop up halfway through content at inopportune moments, and some of the ad placements are horrible. I’ve seen ads for horror movies during kids’ content - yes, seriously… On top of this, the algorithm that recommends stuff is just… I don’t really know where to start. It’s a mess. I get recommended weird alt-right stuff because I might have watched a click-bait video about the state of the Middle East. And now, I’m being shilled vids about how Jews are responsible for whatever or Muslims are evil. OK. And the search. WT-actual-F? Say you search for a specific music artist on YouTube - maybe the first three to five results will be them (if you’re lucky), and the rest of the content will be random AF. If you ask me, YouTube is barely fit for purpose. But, it’s pretty much the only choice, despite some limp competition from sites like Vimeo and , it seems that YouTube is going to remain the dominant video platform for the foreseeable. DailyMotion Which might be why the youth are turning to TikTok in droves. And Another Thing… It’s not just YouTube; the Google search engine and its algorithms are kinda sucky too by the way. Their paid search platform is a mess and is also a hotbed of . A subject I’ve written about extensively. Yes, they have done some work to try and close this practice down but it’s the gift that keeps giving. ad fraud and click fraud Basically, ad fraud works for Google, so while they’ll be seen to be doing something to fix it, why stop it completely? They make money from it, so hey. So… What’s the Alternative? The thing is, there are alternatives - of course. But by and large, we’re all very stuck in Google’s eco-system. The Google SERPs are still massively important and are far and away the most used method of searching online. Despite reports that TikTok overtook Google a few years back, the fact is, they didn’t. People do tend to use the internet differently now though. We ask Alexa or Siri for local or timely information, we check Instagram or TikTok for some stuff, and we check forums like Reddit for info when we don’t want to sift through the shitty SERPs on Google. Even AI and the rise of Chat GPT have become an alternative for some of us. And while you can search using AI on a number of search engines and browsers, it’s still in its infancy. Until the mainstream susses that AI or social media offer better results, don’t expect things to change any time soon. And while there is always Bing, Google is still going to remain the big dog for a while. Bing’s foray into AI search results has so far not shifted the market much in their favor and probably won’t any time soon. For search engine pros and business managers? It’s time to start looking at strategy, beyond simple search engine rankings. As a content strategist, I focus heavily on SEO and hitting those search engine rankings (e.g., Google). But I’m also very aware of the fact that one algorithm change can wipe out all your organic hard work. Use Google, but be aware: they’re using you too. And make sure to spread your net beyond their eco-system when it comes to marketing.

Why Google Sucks: But We're Stuck With Them (For Now)

কেন গুগল খারাপ: কিন্তু আমরা তাদের সাথে আটকে আছি (এখনের জন্য)

Warum Google scheiße ist: Aber wir bleiben (vorerst) bei ihnen hängen

Por qué Google apesta: pero estamos atrapados con ellos (por ahora)

Pourquoi Google est nul : mais nous sommes coincés avec eux (pour l'instant)

Google बेकार क्यों है: लेकिन हम उनमें फंस गए हैं (अभी के लिए)

Google がダメな理由: しかし、私たちは (今のところ) Google に行き詰まっています

Google이 형편없는 이유: 하지만 우리는 그들과 붙어있습니다(현재로서는)

Por que o Google é uma merda: mas estamos presos a eles (por enquanto)

Почему Google — отстой: но мы застряли на них (пока)

Google Neden Berbat: Ama Biz Onlara Kaldık (Şimdilik)

Tại sao Google tệ: Nhưng chúng tôi đang mắc kẹt với họ (Hiện tại)

为什么谷歌很糟糕：但我们还是被他们困住了（暂时）

Stuck creating visuals for your blog? Unleash the power of Bard’s AI image generation! Generate unique, SEO-friendly visuals to boost engagement & traffic. Discover how it works. Google launched its new AI image generator inside the Bard. Like DALL-E from OpenAI, it can create images just from your text. Let’s try it together! https://youtu.be/I0S1aRzmg5o?si=sAbM3g0Z-hRL7f3R&embedable=true How to use Bard Image Generation Open https://bard.google.com/?hl=en If you are not logged in, please log in to your Google account. In the new window, write your message inside the prompt. As with other AI tools, for the best results, be descriptive. Let’s use the same prompt that I used for Bing AI and see the result from Google: A candid portrait of a smiling elderly woman with kind eyes and wrinkles etched by time, set against a warm, rustic kitchen background. (Style: Portrait, Realistic) The resulting image has a size of 512x512px. Bard provides you with 2 variants to choose from. The good thing is, currently, I don’t see any limitations. You can generate as many images as possible. Keep in mind that all images have a watermark that is not visible to people but could be recognized by technologies such as SynthID. Let’s try one more prompt: A still-life arrangement of freshly baked bread, golden brown and glistening with sesame seeds, alongside a rustic clay jug filled with plump ripe grapes. (Style: Food Photography, High Detail) Enhancing your prompt with lively specifics assists Bard in bringing your imagination to life. Aim for a concise paragraph that strikes the perfect balance, offering rich detail without overwhelming the reader. Unfortunately, AI could not produce a 100% realistic result yet, but it is very close. Are you ready to try? Then have fun! :)

New AI from Google: Bard Image Generation (How-to Use, Review)

Explore the Top 5 hidden Google Chrome features in this comprehensive guide. From time-saving shortcuts to customizable settings, discover the lesser-known functionalities that can enhance your browsing experience. Whether you’re a novice or an experienced user, these Chrome tips are designed to optimize your online activities. Upgrade your digital journey with insights into the underrated features of one of the world’s most popular web browsers. Uncover the secrets that could revolutionize the way you interact with Google Chrome. Read on for a deeper understanding of the browser’s capabilities and how you can leverage them for a more efficient and enjoyable online experience. https://youtu.be/63kVAq4l1ig?si=tphaT1M4z3JEG-6J&embedable=true Feature Number One: Dinosaur Game If you suddenly lose internet connection, no worries! Google Chrome has a very fun feature — a built-in game. Simply press the space bar when you’re on a tab without the internet, and you’ll see the game in action. Have fun! :) Feature Number Two: Tab Cast This is an amazing feature that allows you to cast your tab on a TV or another screen without any additional software. Let me show you how I can cast my tab on the TV. If you want to cast your browser to any other device, simply right-click on any open tab, and select “cast” from the menu. Then, select the device to cast, and you will start casting to the selected device. To stop the cast, simply press the icon at the top right corner, and then select “stop cast.” Third Pne: document.designMode Suppose you’re working with a designer, or you’ve spotted a bug on the page, or you just want to test the width of a design element with different text. In such cases, you need to use document.designMode — this feature will turn your website into a rich text editor. To activate this mode, simply press to open DevTools. Ctrl + Shift + I In the , type: console tab document.designMode = 'on' Now, you can edit any text on your page. After editing the text, you can share the result with designers or any other stakeholders. Cool, right?! :) Make a Screenshot of the Full Page Suppose you need to capture an entire page in a screenshot. Instead of doing it one by one, you can use a Chrome feature! Press Ctrl + Shift + I to open DevTools. Then select “Toggle device toolbar” or press Ctrl + Shift + M. After setting up the size of the page, e.g., 1600: Press Ctrl + Shift + P and write “Capture full-size screenshot.” Select this item from the drop-down menu, and your screenshot is ready! Control Your Music, Video, and More Suppose you’ve started a video or music in your browser on any tab. If you want to turn it off, you don’t have to go and find the correct tab. All you need to do is click on the icon at the top right corner, and then you will see the video that is currently playing. You will be able to control it from there as well. These are my top 5 features that I believe haven’t been covered by many yet. If you find them helpful, please consider sharing this with those who could benefit from it. Thank you.

Top 5 Google Chrome Features You Probably Missed

The digital advertising landscape is ever-evolving. In such a scenario, staying ahead of the curve has become a necessity. As we enter the new year, the dynamic world of Google Ads is set to witness a transformative wave, shaping the strategies and approaches of advertisers worldwide. So, what are the key trends that will dominate the digital advertising sphere in 2024? And how can marketers harness these changes to propel their campaigns to new heights? In this post, let’s talk about the 8 biggest Google Ad trends that are set to redefine the industry in 2024. From cutting-edge technologies to shifts in consumer behavior, this blog post will explore the pivotal trends that demand your attention. Whether you're a seasoned marketer, a business owner, or a curious observer, understanding these trends is crucial for staying competitive in the fast-paced world of digital advertising. 1. Automation and AI Integration Google Ads has been incorporating more automation and artificial intelligence features to help advertisers optimize their campaigns. This trend is likely to continue, with enhanced algorithms for bidding, targeting, and ad creatives. So, if you haven’t used these features yet, it’s time to get started. 2. Privacy Concerns and Cookie Changes The next big trend you’ll notice is privacy concerns and cookie changes. Google’s privacy regulations and changes in browser cookie policies may impact targeted advertising. Google, like other platforms, might adapt its advertising strategies to comply with evolving privacy standards. This includes developments like Google's plan to phase out third-party cookies on Chrome. 3. Video Advertising Growth Video content continues to be popular and will remain so in 2024. Video advertising on platforms like YouTube can be a powerful way to reach audiences. As such, Google Ads might focus more on improving video ad formats and targeting options. This means that it’s time for you to focus on creating high-quality videos for your business, especially when you’re trying to use them for Google ads. 4. Interactive Ads 2024 might see the emergence of more interactive ad formats. This can help advertisers and marketers engage their users in a more immersive way. This could include features like shoppable ads, AR experiences, and gamified content. People love such content because of how engaging they are. As a result, it’s easier to attract people to engage with such content more easily. 5. Smart Bidding Strategies Have you ever tried using smart bidding strategies? Smart Bidding is a set of automated bid strategies in Google Ads that use machine learning to optimize for conversions or conversion value in each auction. These strategies leverage a variety of signals, such as user device, location, time of day, language, and operating system, to set bids at auction time. The primary goal of Smart Bidding is to help advertisers get the most value from their campaigns by automatically adjusting bids in real-time based on the likelihood of a conversion. Although this technique is already an advanced strategy, in 2024, it’s likely to become even more advanced. 6. Inclusive Advertising Another major Google ad trend that’s likely to come up in 2024 is inclusive advertising. Advertisers are increasingly recognizing the importance of diversity and inclusion in their campaigns. To help them create more such ad campaigns in the future, Google Ads might come up with tools to make the process easier. 7. Audience Targeting and Personalization Another major change that we might see in Google Ads is enhanced audience targeting capabilities. If this change comes up, it will allow advertisers to create more personalized and relevant ads for specific audience segments. So, the chances of conversions will massively increase, too. This will help marketers and advertisers get the best results for the money they have invested in marketing their business. 8. E-commerce Integration Given the growth of e-commerce, Google Ads may introduce features that make it easier for advertisers to promote and sell products directly through their ads, possibly with more integration with Google Shopping. If this happens, users will be able to shop directly from the ad itself. This will make your products easily shopable and thus boost your conversions. Conclusion Google keeps changing its algorithm to enhance the quality of search results and improve the user experience. And to keep up with the trend, you need to keep up with these changes. The above-discussed points are some of the trends that might come up in 2024. Just keep an eye out, and make sure to change your marketing campaigns accordingly to meet the standards of these changes.

8 Biggest Google Ad Trends You Need to Know in 2024

Just after watching the Rabbit tech founder Jesse’s keynote, it hit me why devices like the new Rabbit Companion and Humane AI Pin face an uphill battle gaining traction. First thing first! Introducing a large action model is exciting, but that is not what I want to talk about. Rabbit Companion looks like a great device 👏 . I want to focus on the problem. First Humane AI Pin, now Rabbit R1 Pocket Companion, both look like very good devices but lack one basic thing — they try to replace the devices we already use. If they completely replaced our devices, that would be fine, but that’s where the issue is. We use and consume this digital world differently, and both these devices fail to understand the usage patterns of smartphones and other wearables. The solution is that we are in a place where we cannot replace smartphones. We can only enhance them. Rabbit R1 solves one of the major problems that other devices cannot, which is — “Perform actions” or “Do things.” — I’m not talking about the simple actions Siri and Google Assistant can do. I’m talking about complete hands-free action by AI on any app from my phone. We cannot replace hardware or apps. We need to build a solution that bridges this gap. Here is what I would have done: A companion device that works seamlessly with the smartphone or changes to the smartphone OS itself. Yes, you heard me right. Maybe a custom Android version made by the Rabbit team that still works with existing apps and app stores, with Rabbit being the backbone AI of the OS rather than just another app. (Yes, I know what you’re thinking — exactly like the Rabbit OS they built for the companion device, but for a consumer Android OS). This is not a far-fetched dream. Within years, I expect Google and Apple to enhance their OS with AI capabilities integrated into the core OS. I’m open to feedback about my perspective and discussions on others’ opinions on these things. Let me know your thoughts. Also published . here

The Rabbit R1 & Humane AI Pin Will Probably Fail, but Apple and Google Can Pick Up the Slack

Despite EXPO GO being a good development platform, as it allows you to create applications for Android, iOS, and the web with the same codebase, it also has some limitations, such as performing social login through Google. Until very recently, adding social login to applications developed with EXPO GO was quite straightforward. However, Google's security updates now require you to add custom native code to incorporate this into your application. package Now, it requires you to build the Android version of your EXPO GO application, and within this build, make some native adaptations for this package to work. A guide that usually resolves the use of Google login when there are no issues would be helpful in this situation. https://www.youtube.com/watch?v=vojHmGUGUGc&t=330s&ab_channel=Supabase&embedable=true And it is at this point that you may begin to encounter some . issues ANDROID: “ ” BUG! exception in phase 'semantic analysis' in source unit 'BuildScript' Unsupported class file major version 65. This is typically due to compatibility problems between the versions of JDK, Gradle, and Kotlin that you may be using. Here are tables that will help you compare the versions being used. To determine your Java version, use the command , which will display the Java versions currently in use (there might be more than one). Additionally, the command shows the installed and system-used Java version. Here are examples: java --version /usr/libexec/java_home -V If you have multiple versions installed, you can go to each repository and execute to delete the version. sudo rm -fr (jdk version) As for the command, it shows the installed version of Gradle on the system. It's important to note that this version is not directly linked to the version you specify during the application build process. gradle -version For example, with version 8.4 installed, you can specify that the application should be built with any version older than it. This command is also useful as it provides information about the Kotlin versions and some additional details. As mentioned, the Gradle version used to build your project is the one you specify in the file by adding the correct classpath in the file. In my case, I was using: gradle/wrapper/gradle-wrapper.properties android/build.gradle distributionUrl=https\\://services.gradle.org/distributions/gradle-8.0.1-all.zip With that said, to , the simplest way is to use , a tool for versions used by the system. organize versions more efficiently SDKMAN managing installed JDK In my case, the ideal JDK version was 17.0.9, with Gradle 8.0.1, and Kotlin 1.8.10. To achieve this, I went through the process of removing all JDK versions from my machine. Using SDKMAN, I installed the desired version and set it as the active version, all through the terminal. After that, I returned to the application to verify that the file contained and ensured that was set to 1.8.10. android/build.gradle distributionUrl=https\://services.gradle.org/distributions/gradle-8.0.1-all.zip buildscript.ext.kotlinVersion Additionally, I checked that was present in . classpath('org.jetbrains.kotlin:kotlin-gradle-plugin:1.8.10') buildscript.dependencies With this, I overcame the issue with the error " ." BUG! exception in phase 'semantic analysis' in source unit 'BuildScript' Unsupported class file major version 65 iOS When attempting to build without changing any other configurations, I encountered the problem: " ." RNGoogleSignin: failed to determine clientID - GoogleService-Info.plist was not found, and iosClientId was not provided This text assumes your OAuth 2.0 configuration is already correct, so we haven't delved into creating IDs, etc. However, might help you configure OAuth. this tutorial Assuming the ID is correct, created for both iOS and Android, this error is directly related to the application's Client ID. The steps to make GoogleSignIn work on iOS are simple. Build the application on iOS using . Inside the file, add . npx run: ios ios/Podfile pod 'GoogleSignIn’ Inside the file, add: app.json Check if the ios/APP_NAME/info.plist had: In the component (inside EXPO GO), created to perform login through GoogleSignIn, ensure that you also add the . iOS client ID After making these configurations, you might encounter the error . This can be resolved with the following commands: commandError: Failed to build iOS project. "xcodebuild" exited with error code 65 cd ios pod install cd .. npx expo run: ios Essentially, this was my journey to resolve configuration issues in my environment and application to successfully add GoogleSignIn to my EXPO GO project. Below, I'll list the main links that helped me in discovering and resolving this issue: https://github.com/react-native-google-signin/google-signin https://stackoverflow.com/questions/68597899/bug-exception-in-phase-semantic-analysis-in-source-unit-buildscript-unsup https://stackoverflow.com/questions/5124368/gradle-doesnt-work-in-intellij-problems-with-java-home https://unix.stackexchange.com/questions/21689/how-to-find-path-where-jdk-installed https://stackoverflow.com/questions/30054911/how-to-determine-the-version-of-gradle https://stackoverflow.com/questions/76823607/how-to-uninstall-version-of-openjdk https://medium.com/@sandeep11/how-to-install-gradle-and-java-jdk17-on-latest-macos-2023-ad4236d2be19 https://www.oracle.com/in/java/technologies/downloads/#java17 https://stackoverflow.com/questions/34005713/difference-between-clean-gradlew-clean https://medium.com/pragmatic-programmers/classpath-dependencies-3514e5497a54 https://market.nativescript.org/plugins/@nativescript/google-signin/ Other Issues May Also Arise. :expo-modules-core' could not be found in the project compileDebugKotlin FAILED The legacy expo-cli does not support Node +17. Migrate to the versioned Expo CLI Expo-modules-corecompiledebugkotlin The binary version of its metadata is 1.8.0, the expected version is 1.6.0 Android build failures No matching variant of com.facebook.react:react-native:0.71.0-rc.0 was found. react-native-gradle-plugin:compileKotlin FAILED The Kotlin Gradle plugin was loaded multiple times in different subprojects

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