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Instagram hashtags help you get your content in front of the right potential customers on Instagram. Hashtags let you explicitly tell Instagram what your posts are about. The main reason for using hashtags is to make your content discoverable by the right people. If you are looking to update your Instagram hashtag strategy for 2021, then check out my top 10 places to find the best hashtags for your audience. There are numerous tools to help out with various aspects of Instagram growth, but Curate is the best option for providing you with hashtags based on your content.