Wikipedia defines as “ tl;dr was first recorded in the urban dictionary in 2003 and for a very long time, stood for a point of view-almost to the point of being rude. Of late, a new, and more acceptable, usage of tl;dr has emerged- tl;dr is becoming the internet’s way of saying tl;dr Too long; didn’t read (abbreviated tl;dr and tldr;) is a shorthand notation added by an editor indicating a passage appeared to be too long to invest the time to digest.” here’s an executive summary of the write-up you are about to read. So how long is too long to stop reading? Is tl;dr about the (l) (adjective) or about the ‘(dr) (verb). the average attention span for humans seems to have dropped from 12 seconds in the year 2000, to 8 seconds in 2016. In simple words, we cannot focus on a task beyond 8 seconds without getting distracted. And this drop in attention span was across all age groups and gender. The number one reason attributed to this societal trend is penetration of multiple devices-smartphones,laptops,tabs.smart watches and the endless list. As per a recent report, At 8 seconds, our attention span is less than that of a goldfish. Leveraging this societal trend are apps (and therefore models) that ride on the universal tension between two human truths- and . Heard of summly and inshorts? They leverage this human insight, expressed in the youthfully arrogant acronym of tl;dr,and compress news in 140 characters (at least inshorts does so). business “Fear of missing out (the need to know more)” “I do not have the time to know more” A typical non-fiction book contains about 65,000 words which bookbhook handcrafted summaries compress to 3000–3500 words. 3–8 hours of reading time compressed to 10 minutes or so. But why would someone want to read a book summary? For the same reason that people are loading inshorts app on their phones- the need to know more without reading more. Sampling content is increasingly becoming a key gateway to consuming content, especially for printed words. bookbhook aims to be the Indian tl;dr solution for the world of non-fiction books. tl;dr is today a societal trend AND a business . Business models get built on human insights,that emerge from trends. Who knows how close are we to the world where (too long;didn’t watch) will lead to new business models? Oh wait, that’s snapchat, right? model tl;dw is how hackers start their afternoons. We’re a part of the family. We are now and happy to opportunities. Hacker Noon @AMI accepting submissions discuss advertising &sponsorship To learn more, , , or simply, read our about page like/message us on Facebook tweet/DM @HackerNoon. If you enjoyed this story, we recommend reading our and . Until next time, don’t take the realities of the world for granted! latest tech stories trending tech stories