Too Long; Didn't Read
Mobile apps are an integral part of any organization’s online presence, but they are also an easy target for cybercriminals. They take advantage of organizations that have minimal visibility of their cyber assets by targeting their users and customers via suspicious/malicious mobile apps, which are being actively published on third-party app stores. Not all mobile apps of legitimate brands published on third-party app stores necessarily have to be malicious/repackaged. Cybercriminals can also mislead users with click fraud on shady third-party app stores that are injected with ads or affiliated with various other pay-per-click websites. They often target brands with a massive user base with an end motive to collect or steal sensitive information.