By
@editingprotocol [ 2 Min read ]
We encourage our readers to write guides, but we will reject with a passion any guides that don’t have any real actionable advice or technical knowledge. Usually, the biggest offenders here are marketing guides or business advice.
For example, let’s say the title is: 5 SEO Tips to Help Your Content Rank.
If your article is filled with “tips” like this, we will reject:
Keyword research is important to understand what topics are best. Don’t forget to do keyword research when starting your writing process!
^ The above may be true, but it’s pretty useless.
What we’re looking for is more along the lines of this:
We all know that keyword research is important for evergreen pieces. To do this, there are a variety of tools available: Google Trends, AHREFs, SEMrush, Moz...