Not Too Dry: How to Showcase SDKs by Keeping Application Code Simpleby@mparticle
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Not Too Dry: How to Showcase SDKs by Keeping Application Code Simple

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Engineers, imagine this scenario. Your colleague on the product team sends you a Slack message on a Monday morning. “Hey!” She says, “We just got a new vendor through procurement.” The words begin to tie a knot in your stomach, as if your partner just texted you saying “we need to talk.” At the bottom of the chat window Slack tells you your colleague is typing.... and the knot tightens. “It’s an analytics platform that will give us more visibility into user journeys,” her message says. “Do you think we can have it integrated on Web, iOS and Android by the end of the month?” You know your colleague is just doing her job. After all, the product folks do need to see where users are getting stuck in the new onboarding flow, and this tool should help them out.

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