With all six play-off qualification places already decided on Thursday, Friday’s last day of round-robin play determined the final rankings for the qualification and semi-final games. Table-toppers Canada followed up an 8-2 win over Scotland with a 5-6 loss to Korea.

Saturday's World Women's play-off matchups set - World Curling

World of Womenis in the Non Fungible Tokens Industry

World of Women

Crypto winter is over. What does the rest of the year hold? I believe 2024 is going to be a pivotal moment in blockchain finally finding mass market product fit. It’s a bit late in the year to write a prediction post, but given the movements in the crypto market, it feels timely. We were already seeing glimpses of hope in the latter half of 2023 with the price of Bitcoin beginning another ascent and some big NFT sales — perhaps most surprisingly, . thanks to Bitcoin ordinals Now, with halving imminent, with , and with the , confidence is rapidly returning. development on alternative blockchains like Solana rise of Layer 2s So, what do I mean by ? reset The product manager — and eternal optimist — in me is hopeful that, this time around, growth and adoption won’t be driven purely on hype and greed but rather on finally, living up to the promise of efficiency, ownership, and a better store of value. However, I’m also a realist. finally I recognize that, for all the breakneck speeds with which the crypto sector innovates and solves its own problems of scalability or security, it’s surprisingly slow at delivering on that initial promise. There are many excuses as to why. Regulation has often been cited as the main blocker, with . Though regulators often appear to work innovation, the reality is that regulators must defend consumer rights. If the doesn’t understand the risks, they’re the ones who are left out of pocket. And unfortunately, crypto complex — for all its promises of inclusivity, the barrier to entry remains high. regulators accused of not understanding crypto against consumer is Web3 Solves Its UX Issues So, let’s start with an obvious one. I expect that this barrier to lower even further in 2024. While I don’t mean that we’ll achieve full mass market adoption this year, we’re already seeing much easier onboarding into web3 through . wallet creation using just an email address Paired with the likelihood of another bull run, more and more people will dip their toes into the unknown — but this time, it’s going to be a smoother customer journey, which will result in more conversions. We’re a long way from when only tech natives could engage with web3. That being said, more work needs to be done to improve user experience — it’s why my job exists, after all. So here’s an easy test. Back in 2020, my then 74-year-old grandfather was asking me about Bitcoin. I thought this was a sign of mass market adoption. But now, I think the reflection of mass adoption would be if he finally tries it for himself. true Crypto Begins Delivering Value It’s our job as product managers, designers, and developers to simplify the process and clearly communicate the value. In doing so, we facilitate access for those traditionally left out of mainstream commerce — the elderly, the marginalized, and the less tech-savvy. While centralized exchanges had previously attracted these users with intuitive customer journeys, I think the have been twofold: consumers are more conscious of who’s controlling their funds, and decentralized services are more focused than ever to get user experience right. lessons of the past few years I don’t think we’re anywhere near perfect equilibrium. So, while I do foresee more cases of mismanagement in the future, I think we’re getting closer to a synergy between regulation and innovation. Mostly because I truly believe 2024 is the year crypto will finally begin delivering value. It’s stating the obvious to say that a lot of hype in the market is driven by greed. But crypto exists for a reason. There was a specific user need — a store of value — that Bitcoin originally tapped into. Other chains were built using similar technology, but for different purposes, whether that be as cross-border payments, in-game currency, micropayments, or more. Whether you’re a Bitcoin maxi or a degen, there is most likely a reason you prefer one chain over another. What I envision for 2024 is that those reasons will become more pronounced. And that depends entirely on abstraction from the technology. away Blockchain Fades Into the Background With all the focus on crypto as a medium of exchange, we often forget that the blockchain — a decentralized ledger — is actually solving non-financial problems as well. It’s being used in , in , in , and countless other industries. healthcare agriculture real estate But working in the industry, we often forget that the end user doesn’t care their pain points are being solved, what matters is that they . I really hope we’ll see more blockchain innovation in non-financial sectors in 2024, but that the story won’t be about the fact that it’s solutions, but rather how much more efficient and streamlined former processes have become. how are blockchain NFTs Figure out Digital Copyright One place we have to talk about the medium, however, is the NFT space. NFTs have , but many consumers still don’t understand them. In fact, I’ve come to realize that not many people with NFTs understand them. After all, what are they meant to give to the token holder? do already had their moment in 2021 working Like with the crypto use cases, NFTs have many variations. They can be used as , as a , or as a piece of — but when it comes to ownership, the line is blurry. Whenever we talk about web3, we talk about how web1 was , how web2 was , and how the latest iteration of the Internet is all about . provenance non-fungible community token digital property read write own NFTs are meant to be representative of this — otherwise, they’re no significant difference between a digital file and an NFT. It’s something that big NFT communities like or state outright. What’s interesting is that the same is not true for Crypto Punks, though it does appear that its are intended to give owners more monetization rights. Bored Ape Yacht Club World of Women updated licensing terms It’s also not the case in the . Purchasing an Art Blocks NFT, for instance, does not permit the token holder to sell prints — that right remains with the artist. lucrative generative art space As we move towards an increasingly phygital experience, with brands, communities, and artists looking to capture more value out of their NFTs, I believe this will become an even bigger conversation topic in 2024. I remain optimistic that there’s a way forward that ensures artists receive due compensation for their work while the NFTs remain true to the web3 ethos and enable holders to genuinely own. These predictions are, of course, in their own way, optimistic — it’s what I would like to see happen. But regardless of whether they come now or later, they are things the burgeoning industry continues to contend with. If recent market movements are anything to go by, we’re at the beginning of a new bull run, so I see 2024 as the best opportunity to learn from the past, recalibrate, and reach even greater heights in the future.

The Great Thaw: Predictions for Crypto in 2024

Empowering Women: A Trailblazing Triumph in Sports Imagine a world where dreams know no bounds, where girls transform into fierce champions, and where the roar of the crowd echoes unity and equality. In recent years, a remarkable transformation has swept through the world of sports, empowering women to rise above the norms and shatter the glass ceiling. This awe-inspiring journey of empowerment is not just about winning on the field; it's about winning in life. Today, we embark on a captivating adventure that explores the significance of women's sports, immerses ourselves in the spectacular world of Women's FIFA, and reveals a groundbreaking collaboration that redefines football fandom in a whole new dimension. Unleashing Talent: Where Stars Are Born Step onto the pitch, where the magic of women's sports comes alive. From local playgrounds to global arenas, young athletes blaze a trail of determination, showcasing extraordinary talent and skill across various sports. Just like superheroes, their feats leave us in awe - the grace of Simone Biles in gymnastics, the unstoppable Serena Williams in tennis, the indomitable Megan Rapinoe in soccer - these are the champions who inspire us to dream big. Their journeys prove that women's sports are not just thrilling; they are power-packed arenas of excitement and grit. Empowerment Beyond the Field: Fueling the Fire Within Sports, dear friends, are more than just sweat and cheers; they are transformative journeys that shape young minds into confident leaders. When girls dive headfirst into sports, they learn to tackle life's challenges head-on, forging friendships on the field, and forming unbreakable bonds that extend beyond the game. Teamwork becomes their secret weapon, and discipline their guiding light. The lessons learned on the field serve as life's playbook, elevating them to triumph in every aspect of their lives. Driving Gender Equality: Breaking Barriers, Changing Rules In this tale of empowerment, women's sports emerge as a powerful catalyst for change, challenging norms, and smashing stereotypes. It's like a magical potion that erases the words "can't" and "impossible" from the dictionary. As we provide equal opportunities and resources, we unlock the gates of inclusivity and step into a world where talent knows no gender boundaries. Society is rewriting its script, cheering for female athletes, and embracing the incredible feats of women in sports. Close your eyes, young dreamers, and picture yourself stepping onto the grand stage of Women's FIFA, a stage that knows no boundaries or limits. As you watch your idols gracefully grace the world stage, you see reflections of your own dreams taking flight. With every goal, every save, and every celebration, a spark ignites within you, pushing you to chase your passion for soccer like a shooting comet. Upland and FIFA: A Pioneering Collaboration In a groundbreaking move, Upland, the leading web3 Metaverse SuperApp, and FIFA have joined forces to revolutionize football fandom. This collaboration aims to deliver an enthralling web3 experience for football enthusiasts worldwide, commemorating the FIFA Women's World Cup Australia & New Zealand 2023TM like never before. Through Upland's metaverse platform, fans can immerse themselves fully in the FIFA journey, connecting with like-minded enthusiasts in themed Cafes, engaging in gamified digital collections, and participating in community-driven experiences. : Vested Interest Disclosure This author is an independent contributor publishing via our . Be it through direct compensation, media partnerships, or networking, the author has a vested interest in the company/ies mentioned in this story. HackerNoon has reviewed the report for quality, but the claims herein belong to the author. #DYOR brand-as-author program Gamified Collection Experience and Ownership Upland's innovative collection experience rewards fans for their unwavering team pride. With the purchase of Bundles containing digital collectibles at varying rarities, players can proudly display their country and team allegiances in the virtual realm. True ownership of digital collectibles empowers the community to create their own games and experiences, fostering a sense of ownership and creativity within the metaverse. A New Era of Football Fandom Empowering women through sports has become a force of change, breaking barriers, and championing gender equality. The FIFA Women's World CupTM, alongside Upland and FIFA's pioneering collaboration, ushers in a new era of football fandom. Through the web3 experience, fans from all corners of the globe unite in their passion for women's football, celebrating the talent, unity, and spirit of this global event. As we continue to empower women in sports and innovate in the realm of football fandom, we pave the way for a world where dreams know no bounds and talent knows no limits. Don’t forget to like and share the story!

Upland and FIFA: Redefining Football Fandom in the Web3 Era

Upland y FIFA: redefiniendo el fanatismo por el fútbol en la era Web3

Upland et FIFA : redéfinir le fandom du football à l'ère du Web3

अपलैंड और फीफा: वेब3 युग में फुटबॉल फैनडम को फिर से परिभाषित करना

Upland と FIFA: Web3 時代のサッカー ファンダムの再定義

Upland e FIFA: redefinindo o fandom de futebol na era Web3

Upland và FIFA: Định nghĩa lại Fandom bóng đá thời Web3

Upland 和 FIFA：重新定义 Web3 时代的足球迷

Trust. Trust is key to onboarding new customers, selling more products, and generating buzz. Trust is at the core of any business's growth. If it’s lacking, new potential customers aren’t going to give you the time of day. Tarnish your reputation and your existing customers will be on the lookout for a competitor they trust more. Building trust isn't just an addition to your other processes. It should be the core of what you do. Building trust makes it easier to attract, convert, and keep your customers. Trust is underrated when it comes to biz growth. There’s that very old, very tied (but very true) cliché saying that “ .” if people like you, they’ll listen to you. But if people trust you, they’ll buy from you This is arguably even more true in Web3. The problem we face as Web3 brands is that trust in our industry is dangerously - but understandably - low. Why Trust in Web3 Is Dangerously Low Trust is low simply because there are too many scams, hacks, and issues in Web3 right now. Feels like every week there’s news of an exploit, hack, scam, or issue that costs everyday users millions (or billions) of dollars. I mean, take the whole FTX fiasco as an example. The news is running rampant with it. Often leading with headlines that mention “fraud” and “crypto” in the same breath. While the claims aren’t wrong, they are misleading. The average person doesn't understand that this is just a case of old-fashioned fraud. It has nothing to do with the wider crypto ecosystem, and even less to do with blockchain. SBFs antics have given the press negative ammunition that will last them for months to come. That’s months of people seeing the words “crypto” and “fraud” together day after day. The average person is going to read all of this and think “ ”. They don't have the experience to separate SBFs actions from crypto as a whole, let alone blockchain. this whole Web3 thing is a scam Thing is, SBF and FTX are simply the latest in a long line of scams. And if this was all of the exposure you had to the world of crypto, you’d think it was a scam as well. What it means is when a new business pops up and explains how they leverage blockchain tech, the people who have been conditioned to think crypto is a scam will have zero trust in the offer. It’s already happening. The in the US has taken a battering throughout the whole FTX issue. public view on cryptocurrencies There’s been a dramatic fall in trust in crypto. You might be thinking “ . And you’d be right. well that’s crypto, Web3 is about more than cryptocurrencies” But next time you meet someone who’s not embedded within Web3, ask them if there’s a difference and if they can explain it. I guarantee they won’t be able to. Most people view crypto and blockchain as one and the same. The more negative press crypto gets, the more trust in blockchain and Web3 is eroded. This is a huge problem for the growth and mainstream appeal of Web3. If people don’t trust the core foundation of your project, how are you going to get them to hand over their personal and payment details? You won’t be able to. So what’s the solution? What Can Web3 Brands Do to Increase Trust? If we’re being honest, the damage caused by issues in this bear market will take a long time to repair. We’re talking years here. Not months. All we can really do is keep building and keep proving the value and effectiveness of Web3 as a solution. But there are a few core elements to projects that will help build trust a little faster. There are 5 core pillars to building trust with each and every project in Web3. 1. Truth Over Trust The wonderful thing about blockchain is that there is a public ledger. We’re going to have to move away from brand-led claims of being solvent, having X users, or simple claims of being the best. Trust in the brand won’t be enough. We need truth. Take for example the recent FUD around Binance and the rumors of them following in the same footsteps as FTX. Binance created a listing its cold wallet addresses. This means anyone can check those wallets with a simple crypto explorer tool. page on its site People looked into this and discovered that Binance has over $60B in assets. There’s no trust needed here because Binance has provided the truth. 2. Identity Supported by Actions A big thing for any business is to have a vision. Something you want to achieve, an underserved section of society you want to help, a huge problem you want to solve. That vision is important for attracting users and the community to your project. But the vision alone isn’t enough. Your public actions need to reinforce and build toward that vision. Your vision attracts people, and your actions keep them engaged and believing in you. Take for example an NFT collection and community like . World of Women Their vision is to achieve better representation of women in NFTs through a community and support system. It’s a worthy vision that resonates with a lot of people. But that’s not enough, right? The actions of the team need to support this belief and vision. Otherwise, they’re just pretty words on a page. World of Women takes actions that build on their vision and promise. It won’t take long of scrolling through their socials to see simple support and amplification of female NFT artists, news of events furthering their cause, or even just their community getting together to support one another. World of Women is a great example of how to do things well. It’s not enough to have a laudable vision, your public actions have to support it to build real trust and excitement. 3. Third-party Audits This is where things start to get a little complicated and where we’re currently deficient. There is a move for more auditing companies that will provide services like smart contract audits. This is great because a poor smart contract can lead to costly loopholes and exploits. But I don’t think there are enough of these brands out there yet, nor do I think that there’s enough expertise in the space. Whether it’s preventative measures like pre-launch audits or analysis of systems after an issue has occurred, there simply aren't enough people out there doing this sort of stuff. It’s most apparent when you rely on the crypto community to highlight bad actors and do analysis. I love the Twitter feeds of people like ZachXBT, but he (?) is one person. He can’t be everywhere and provide warnings for the future. If we want to build trust we have to increase the number of trusted auditing services to prevent issues before they arise. A handful of audit-only firms who have no stake in the protocols they're auditing are needed. They need domain authority and expertise to help build that trust. I’d feel more comfortable engaging with a brand if they had an “audited by X” trust seal on their website. The problem is in finding all the issues that can arise in blockchain tech before someone exploits them. 4. Community Community is the core of most Web3 companies. And they’re also a great indicator of how the brand treats its users. You can jump into most communities for free (might have a few channels that are closed off to non-holders). I recommend doing this for each brand you're thinking of trusting. Jump in and see whether or not the team is engaged and helpful to users. It's not uncommon to join a community and see user questions being ignored or simply find a completely dead server. In these cases, the brand doesn’t appear to care about its users which to me indicates an entity unworthy of trust. You’ll also often find their community members talking candidly about the project on social media. Just head to a social platform and search for the brand. Won't take long to turn up positive or negative sentiments. For example, this quick search I did for Brave’s web browser shows some good feedback from everyday users. https://twitter.com/0xBoobavelli/status/1602363813101293568?embedable=true 5. Genuine User Reviews Here’s where I think there’s a huge gap in Web3. There are a couple of sites doing “expert” reviews of products and brands. There are also a couple of Twitter accounts or YouTube channels that do very basic overviews of project features. The problem with relying on one person's opinion is it’s too subjective. A single person can be bought. They can have a good or bad experience that’s an outlier and not indicative of everyone else’s experience. But there’s no real dedicated location where people can offer detailed thoughts about the projects they use. Their opinions on how it’s helped them, what it could be used for, and whether or not they believe it to be worth the money. I mean, this sort of thing is super important. Think of your own shopping behaviors when you head to Amazon. Two products that are almost identical pop up. One has a 5-star rating with 500 user reviews. The other, a 3-star rating with 400 reviews. Which do you choose? The 5-star one right? Honest opinions from real users are powerful. Especially if they’re on a third-party site not hosted by the brand itself. Why? Because these third-party reviews are seen as more trustworthy and less likely to have been doctors to give a favorable review. Just look at sites like G2.com and their “trust badges” as an example. These things are plastered over various sites to help them increase conversions. A similar offer for Web3 should help more brands build more trust. These elements could help Web3 users more easily trust your brand and sign up to try it out today. If there was such a service that is. The good news is, that’s exactly what we’re building here. is a place where your users can leave reviews on their experience with you. Decent Reviews Reviews that can then be used for… Insights into how to improve Improvements in understanding your audience Marketing collateral in the form of star ratings and testimonials or badges Lead generation for new customers through better BoFu-optimized search results These kinds of reviews are super important for growth. And with AI coming into the content game, it’s these kinds of genuine user reviews that will convince people to take a chance on a new project. If you’re working on something that could benefit from user reviews, and we’ll see if we can help you build some trust and generate more qualified leads for your brand. message us now through this page Also published here Photo by on Joseph Chan Unsplash

5 Things Web3 Brands Can Do to Build Trust

How Much Does it Really Cost to Create a Successful NFT Collection?

Yesterday I joined the Ethereum Foundation Merge Party and participated in a historic event. I was inspired seeing and hearing the stories of some of the people who are part of this decentralised effort to make the WEB 3 space safer and better. The world is changing - has already changed - the way we make decisions on a global level is open to a lot of interesting possibilities. I want to be involved, I want to be a force for good and follow the example of these amazing community members. The space is in its infancy and all of us here have a responsibility and a sway in how this all turns out. I want to get more involved in the community and have a voice. I want to build a reputation around my identity and so my goal for tonight was to find an ETH PFP. Method Of course you can see the result of my search already but these are the steps I took. STEP 1 - Before I started I wrote this paragraph describing my reasons The Ethereum merge proves that there is a new decentralized force having a major impact on the outcome of the world economy. The dedication of the people who made this happen is inspiring and makes me want to be an even bigger part of the community that advocates for fair money. With this in mind I want to choose an ETH-based PFP to use as an identity for Ethereum ecosystem related governance decisions in all DAOs and ecosystems on the Ethereum POS chain with this wallet . strfsh.eth This NFT will be my main identity in this ecosystem and I hope to build a history of trust and respect so that the NFT can be proof of a track-record of upholding values and trying my best to think critically and carefully about what is best for the good of humanity. I want to en devour to be a participant in the new way decisions are being made about our world that influences it for the good of everyone. STEP 2 - Goals I am willing to spend up to 1 ETH I want a project with a clear purpose I don’t want a project that has gained too much power and influence over the space. I want something I connect with on some level and that feels right I don’t want to spend too much time researching I want to be able to add meaning to this NFT STEP 3 - Article as starting point I found by Langston Thomas written just 2 days ago. It seems like a fair overview and presents some interesting options. I will use this because I don’t want to spend too much time investigating. this article STEP 4 - Floor Prices in ETH (16 Sep 2022) Project ETH CryptoPunks 63 Bored Ape Yacht Club 73.7 Azuki 7.6 Clone X 5.66 Moonbirds 10.3 Doodles 7.72 Cool Cats 2.5 World of Women 2.54 CrypToadz 1.75 Pudgy Penguins 3.6 Goblintown 0.98 Invisible Friends 2.18 Mfers 0.78 Fluf World 2.1 Creature World 0.19 Deadfellaz 0.66 Psychedelics Anonymous 0.65 Sup Ducks 0.18 Forgotten Runes Wizards Cult 1 STEP 5 - Read the summary and go to website of each collection with floor < 1 ETH I really resonated with Goblintown and mfers attitude of zero utility. It is clear what you are buying, a simple PFP. There is not much information on the but they do say “feel free to use mfrs any way you want”. This resonates with my idea of what an NFT PFP should be. The has a cool artistic vibe and I can definitely relate to the grumpy goblin feeling of the NFT space right now but it doesn’t seem to support Metamask. mfers website Goblintown website Psychedelics Anonymous and Sup Ducks had an array of various benefits you will get as a member. This doesn’t appeal to me because I am looking for a PFP not a membership to a club. It was also just overly complicated for my taste. Deadfellaz also had complicated seeming benefits and utility that I’m not sure I would want or utilise. Creature World really intrigued me but would need more investigation. STEP 6 - Look at the collection I looked at the NFTs in these collections available for under 1 ETH and with the goal considerations and the utitlity and descriptions of the collections fresh in my mind I chose based on which one resonated with me. There was a clear winner I was drawn to, it even looks like me. I talked to my husband about the options and it was decided. As I started the purchase I saw creator royalties was 5% which I consider reasonable. is the transaction: mfer #3637 for 0.825 ETH. As the transaction went through I felt a shiver of excitement - this could be the start of something. Here

Finding my PFP

It’s a BAYC world; we’re just living in it. And the ApeCoin is the native currency of the Bored Ape Yacht Club’s ever-growing universe. The creators of the second most popular and successful NFT collection released a governance and utility token… Or did they? The official story is that Yuga Labs isn’t exactly behind the coin’s creation, the APE Foundation is. Let’s untangle this fascinating story and find out exactly what the rationale behind ApeCoin is. Even though the Bored Ape Yacht Club is Yuga Labs’ main product, it’s definitely not the only one. They created the Mutant Ape Yacht Club and their companion dogs, the Bored Ape Kennel Club NFT collection. Plus, the Otherside future metaverse and its promised lands, that people will be able to claim via an NFT called Otherdeed. Yuga Labs also recently got the rights to manage the first most popular and successful NFT collection, the CryptoPunks. Last but not least, they also manage the Meebits. Will ApeCoin interact with all those projects? That’s not clear at the moment. However, only BAYC and MAYC holders received the ApeCoin airdrop. In any case, ApeCoin will be the currency of choice in the Otherside metaverse, and all of the Otherdeeds were minted using it. “Otherside doesn’t take cash, credit, or checks. The economy here runs on ApeCoin,” the . website informs Are we going too fast? It’s probably better if we back up and define some concepts in a rapid-fire round. The projects around ApeCoin is an ERC-20 governance and utility token, so it runs in the Ethereum blockchain. The APE Foundation created it and the ApeCoin DAO controls what happens to it. Yuga Labs and its creators got a hefty allocation, though. According to “will serve as a decentralized protocol layer for community-led initiatives that drive culture forward into the metaverse.” ApeCoin their official site, APE Coin is an NFT collection that consists of 10,000 unique digital collectibles. At the time of writing, the floor price for an Ape is 84 ETH . So far, the collection has moved a total volume of 646K ETH. They’ve become a cultural phenomenon, with many celebrities using them as their profile picture. Eminem and Snoop Dogg’s Apes recently starred in . Bored Ape Yacht Club on Open Sea the artists’ most recent music video is an official BAYC derivative collection created to reward their holders. By exposing Bored Apes to a Mutant Serum, . Additionally, newcomers to the ecosystem were able to mint Mutant Apes and enter the BAYC universe at a lower price. There are 20.000 Mutant Ape Yacht Club NFTs. Mutant Ape Yacht Club a new NFT was created are companion dogs. They were offered as a free-mint to every Bored Ape holder, so there are 10.000 of them. Considering that at the time of writing is 8 ETH, we would say it was a phenomenal gift. Bored Ape Kennel Club the floor price for these NFTs According to , “ is a gamified, interoperable metaverse currently under development. The game blends mechanics from massively multiplayer online role-playing games (MMORPGs) and web3-enabled virtual worlds.” Besides the already mentioned projects, avatars from World Of Women, Cryptoadz, Nouns, Coolcats, and other NFT collections will be available. their website Otherside Yuga Labs has a hard time describing , “Otherside will be what you make it, and your Otherdeed will be your key. Your Otherdeed enables you to claim a plot of land when Otherside launches.” At expands on the land part. “Each have a unique blend of environment and sediment — some with resources, some home to powerful artifacts. And on a very few, a Koda roams.” Otherdeeds Opensea, the company What is ApeCoin Good For? First of all, ApeCoin is a governance token. Each ApeCoin represents a vote on the ApeDAO. Besides that, it can be used as a medium of exchange in the BAYC universe, and using it can bring special perks and access to exclusive features. If Otherside becomes or is a Play-To-Earn game, the rewards will probably come in ApeCoin. ApeCoin will probably guarantee early access and discounts in everything the ApeCoin DAO creates. And they’re planning events, merchandise, and even other videogames not-related to Otherside. Plus, the ApeCoin DAO is making it easy for developers outside the BAYC ecosystem to integrate ApeCoin into their games and services. Can they create a circular economy, though? The ApeCoin Tokenomics According to , “The total supply of ApeCoin is permanently fixed at 1 billion tokens. No minting capability is exposed through the contract interface, thus the total supply will never increase. Similarly, the contract interface does not expose any token burning capability, so the total supply will never decrease.” A fixed supply a-la-bitcoin is a rarity among crypto projects, but how is ApeCoin distributed? the DAO’s main site The ApeCoin DAO controls 47% of the tokens. All of the proposals are funded from this allocation. Bored Ape Yacht Club and Mutant Ape Yacht Club holders could claim 15% in sort-of an airdrop. This keeps the money circulating among the community. As an example, BAYC holders got 10,094 APE for each of their NFTs. For their part, MAYC holders got 2,042 APE per NFT. And both camps got a bonus if they had a Bored Ape Kennel Club companion NFT. Yuga Labs got 16% of the tokens. From that generous percentage, they’ll re-gift a portion to the Jane Goodall Institute. Appropriately, the foundation’s aim is to protect chimpanzees. The creators of ApeCoin got a whopping 14% of the tokens. The creators of the Bored Ape Yacht Club got 8% of the tokens. All of the team’s coins are locked for 12 months, and after that they’ll get a specific amount each month. Buyers beware, this is extremely dangerous for retail holders. The percentage of ApeCoin that is beyond their control is gargantuan. As soon as the creators can sell those coins, they probably will. And if they do, the price will fall. The ApeCoin DAO and the ApeCoin Foundation According to their website, “holding ApeCoin is the only requirement for membership in the DAO.” This novel approach to decentralized autonomous organizations is worthy of study. “ApeCoin holders must go through a wallet authentication process to post ideas or give feedback to ideas via comments,” a simple solution to a complex problem. However, under their model, one ApeCoin equals one vote. And since most of the coins are in the DAO and BAYC creators’ hands for at least 12 months, it’s safe to say they’ve been making most of the important decisions so far. In time, they want that to change. “ApeCoin DAO exists because decentralized governance is critical to building and managing a globally dispersed community—and therefore critical to the success of the APE ecosystem,” the website claims. In any case, what does a DAO control, really? The allocation of funds, in this case, “the Ecosystem Fund.” According to the , “The ApeCoin community governs itself via the ApeCoin DAO, the decentralized governance framework that supports the Ecosystem Fund. The DAO follows a proposal process to vote on how the Ecosystem Fund will be distributed by the APE Foundation to promote a diverse and self-sustaining ecosystem.” “governance” section of the website So, the ApeCoin Foundation controls the DAO? Not exactly. According to the website, the Foundation “is tasked with administering the decisions of the ApeCoin DAO, and is responsible for day-to-day administration, bookkeeping, project management, and other tasks that ensure the DAO community’s ideas have the support they need to become a reality.” The Foundation has a governing body. Every six months, the community votes for who’ll get the five seats in The Board. The current and inaugural members are: - Co-founder of Reddit; Founder of venture capital firm Seven Seven Six. Alexis Ohanian - Head of Ventures & Gaming at FTX Amy Wu - Principal at Sound Ventures, Ashton Kutcher's investment firm. Maaria Bajwa - Co-founder of Animoca Brands (the company developing Otherside with Yuga Labs) Yat Siu - Web3 builders Horizen Labs’ president Dean Steinbeck So, a who’s who of the crypto and tech industries. Are these the people behind that came up with ApeCoin? Examples of the ApeCoin DAO in action Speculation aside, the DAO already took at least one controversial decision. The context is this: when the Otherdeed NFTs went on sale, the demand was so high that the event shut down the Ethereum blockchain. A day later, , “We're sorry for turning off the lights on Ethereum for a while. It seems abundantly clear that ApeCoin will need to migrate to its own chain in order to properly scale. We'd like to encourage the DAO to start thinking in this direction.” Yuga Labs tweeted On May 2, whether or not to keep ApeCoin in Ethereum went up. The other options were to move the coin to a Layer-2 scaling solution or to create their own chain, as Yuga Labs suggested. The proposal argued that “migrating to a different chain is a costly, risky, and complex endeavor with many moving parts that may, if not thoughtfully considered, result in catastrophic loss.” a proposal to debate The . A total of 3.8 million ApeCoin voted for staying in Ethereum and 3.3 million voted against it. Remember, these millions don’t represent the number of people voting. If a person has a thousand ApeCoins, he or she would get a thousand votes in that total. According to Snapshot, the website in which the DAO votes, 801 accounts took the decision to defy Yuga Labs. results were close Other proposals that the ApeCoin DAO is considering are more trivial, like “ ”; constructive like the creation of the “ ;” and controversial like “ .” For context, Guy Oseary is a very successful music manager who works with the likes of Madonna. He’s also Bored Ape Yacht Club’s manager, and one of the reasons for the collection’s rise to fame. Restructuring the Forum Categories Bored Ape Gazette: Ape Coin Media/BAYC News Guy Oseary as ApeCoin Representative So, Yuga Labs and its people are heavily involved with ApeCoin. And so is every person on The Board that controls the Foundation. Buy/No Buy recommendation If you think the BAYC and Otherside will end up being a niche phenomenon, catering to their admittedly affluent fans and holders, why bother with ApeCoin? However, if you’re in any way involved in the Bored Ape Yacht Club ecosystem, consider buying. Even if you’re not, think about this. Do you think that BAYC will become a global brand in the next few years? Will Otherside become a leading metaverse and cross over to mainstream audiences? Bottom line, if you think the Apes are ready for prime time, consider buying. If you buy though, be aware of this: the creators, Yuga Labs, and the DAO control the lion’s share of the ApeCoins. Someday, they’ll dump them on the market and cash in. Don’t get caught on the wrong side of that trade.

ApeCoin: Vote, Govern, and Transact Throughout the BAYC Ecosystem

ApeCoin: vote, gobierne y realice transacciones en todo el ecosistema BAYC

ApeCoin : votez, gouvernez et effectuez des transactions dans tout l'écosystème BAYC

ApeCoin: पूरे BAYC पारिस्थितिकी तंत्र में वोट करें, शासन करें और लेन-देन करें

ApeCoin: BAYC エコシステム全体での投票、管理、取引

ApeCoin: Vote, Governe e Faça Transações em Todo o Ecossistema BAYC

ApeCoin: Bỏ phiếu, Chính phủ và Giao dịch trong toàn hệ sinh thái BAYC

ApeCoin：在整个 BAYC 生态系统中投票、治理和交易

Has society told you that girls can do this, but girls can’t do that? Math is not for girls, chess is not for girls, and the top level of academia is mostly males. It is embedded in some of our citizens’ subconscious that we have set gender roles. The level of gender roles varies throughout the world. In some areas women have more rights than others. In some areas, they have no rights. Low self-esteem and gender segregation is something that is deeply embedded in some cultures. Thanks to social media, and streaming media in the form of podcasts and , people have bigger platforms to communicate their messages. Women were able to connect with each other on common causes more so than ever before. Subjects that were normally not discussed were getting the spotlight and some taboos were getting dispelled. It started to feel as if we were making some progress. YouTube Then another paradigm shift started to happen, the transition from Web2 to Web3. During the Web2 boom, people were able to connect, but there was always a middle person, someone taking a cut from advertising, aggregating information on their users and the connection between people started to feel not as authentic. In comes Web3 and we are starting to experience a peer-to-peer economy. Artists of all styles and backgrounds can now sell their art direct to consumers. The NFT space in particular became quite the hot commodity. Did it seem like during the transition from Web2 to Web3 that women got lost in the mix? There has been a barrier for a long time in the world of tech between men and women, as in some other industries. But the Crypto Bro Culture is strong. Is it because they got here first and is this a barrier that can be broken? By the numbers It is not just the digital art world. A data analysis of major US art museums found that their collections were . This is an age-old art form too. 87% male There's an apparent gender gap between the number of men compared to the number of women in crypto. Male creators represent of NFT art sales, while only 5% go to women creators. 77% “The study, conducted by a research agency called and reported by , claims at least 77% of the money generated by NFT art sales over the past 21 months went to male artists, with just 5% going to female artists. “ Art Tactic Bloomberg Despite the metaverse being touted as an inclusive and diverse space, the NFT market has been dominated by the likes of the US artist (aka Mike Winkelman), and Canadian-born (the trio take the top three spots). Beeple Pak Mad Dog Jones While Pak’s nationality, gender and age remain undisclosed, the only known woman to make it into the top ten NFT artists is the musician , whose sales total $8.9m to date, compared with Winkelman’s $50.8m. Overall, male artists account for 77% of all primary and secondary sales, at $258.3m. Grimes The highest selling woman artist in NFTs is currently aka Itzel Yard. Whose work “Dreaming at Dusk” sold for 500 ETH or ~ $2 million. The most well-known female NFT artist must be of . Her work, Woman #5672, went for £567,000 at London Evening Sale IX Shells Yam Karkai World of Women Christie’s earlier this year. Women account for just , according to a report published by the research firm , which based its findings on primary and secondary market sales on over the past couple of years. 16% of the NFT art market ArtTactic Nifty Gateway In 32 countries across the world, including India, Egypt and Nigeria, to the internet. In those countries, a third of women were connected to the internet compared with almost half of men. The digital gender gap has barely improved since 2011, dropping just half a percentage point from 30.9% to 30.4%. Globally, men are 21% more likely to be online than women, rising to 52% in the least developed countries, according to a conducted by the in 2021. men are 50% more likely to have access report World Wide Web Foundation Women in certain parts of the world have a hard time getting internet access, which is a problem if you have dreams of making a career online, where there are plenty of opportunities. New opportunities are popping up left and right in the digital world and gasoline has been poured on that fire since the introduction of crypto and especially lately, NFTs. A space filled with mostly men, but is that tide shifting? Ever heard of Seneca? Many may not know by name, but they do know some of her work. A project that took the NFT world by storm was named . The Bored Ape Yacht Club has almost become a household name, especially for those who are NFT savvy. Seneca Bored Ape Yacht Club Seneca does not get a lot of press. In a from January of this year Rolling Stone To be clear, Seneca was not the project’s sole illustrator. “I am the lead artist behind the original collection,” she says. The ape body itself, she adds, is “exactly line-for-line” her drawing. Other production artists — “ , Migwashere, and a couple who chose to remain anonymous,” according to Gargamel — handled the traits and environment. However, she points out, she did develop some of the major traits, like the grinning mouth, the popping eyes, and the beanie. Thomas Dagley “ Not of ton of people know that I did these drawings, which is terrible for an artist,” she says. Word of mouth has been growing, though, and she hopes that will help her find more collaborations. While she’s not able to discuss financial specifics, her compensation, she says, “was definitely not ideal.” However, she insists, she’s grateful for the experience and the entryway to a realm she can no longer imagine living without. In the meantime, she’s focusing on her solo work. In December, Seneca dropped her debut series of NFTs under her own name as part of a collection called Iconoclast at Miami’s Art Basel. She is currently working on follow up series. Women NFT Projects making a mark The world of NFTs took off last year and it did not take too long for women to make their mark in the space. Some of these projects have a big following among female celebrities, most of them are about more than just art, they are about female empowerment, encouraging diversity, education, taking on charitable causes and making a difference in society. It is refreshing to see a movement in the NFT space that aspires to inspire. Here are some of the top projects and collections: World of Women ’s 2022 collection earned Yam Karkai USD 40 million within two weeks of its release. Back in mid-October, became the first from Hollywood to change her Twitter to a blonde-haired, blue-skinned WoW avatar, but the stampede arrived in January. WoW Reese Witherspoon profile picture In the first few days of the new year, both and purchased and paraded their shiny new NFTs; so did beauty influencer and entrepreneur , who has 50 million followers just , where her profile picture is a WoW avatar. Shonda Rhimes Eva Longoria Huda Kattan on Instagram WoW has also been doing monthly “ArtDrops” - airdropping pieces by lesser-known, emerging crypto artists from around the world, many of whom are women, into members’ virtual wallets. The goal, presumably, is to get closer and closer to flooding the playing field with fresh faces, one drop at a time. World of Women is not only making good use of utility NFTs and minting high end NFTs, they are getting behind some good causes as well. These include: She’s the first: an organization that supports local solutions to educate and empower girls across 26 countries. Code to inspire: a coding school for women in Afghanistan. : supports women victims of domestic abuse. La maison des femmes Women Rise The NFT collection was created by the 26-year-old artist, author, and activist who has been focusing on social justice, women's rights, gender equality, and girls' education. @Maliha_z_art Known as the ‘NFT Queen’ in the crypto space, is a global artist, activist, author and NFT creator. She believes the NFT industry will give artists a new space to showcase their collections. She is determined to bring over 100,000 girls and women to the NFT world by the end of 2022. Mahila Abidi Boss Beauties Lisa Mayer, the founder and CEO of said she is using her business selling NFTs as a vehicle to empower young women. The motto and inspiration behind this trending NFT project is, "A woman can be anything she wants." Boss Beauties Associated with , a charitable foundation that has been funding internships and scholarships for women and building a community of Gen Z change-makers for the past decade, Boss Beauties is the epitome of female empowerment in the NFT space. Sold out in just an hour, Boss Beauties also became the inaugural NFT collection to be featured in the New York Stock Exchange. My Social Canvas Remarkable Women NFT collection by is a celebration and ode to all women inspired by the perspectives of fashion, feminism, and cultural diversity. The collection showcases powerful messages of hope, inspiration, and affirmation in 15 languages. The Remarkable Women Rachel Winter Guided by a deep sense of purpose and meaning, Remarkable Women’s mission is to uplift and empower women by focusing on inclusion and representation. 10% of their first drop proceeds (about $50,000) were dedicated to their strategic partner the Fund for Women’s Equality. 10% of all secondary sales will be put into the Remarkable Women’s Impact Fund with proceeds decided and voted upon by their community members towards causes dedicated to women, justice, equality, and inclusion globally. Crypto Chicks Through her human-inspired NFT art, Ms Polly looks forward to encouraging gender and beauty diversity in the real and virtual worlds. Through ’s Women Artist Fund, they dedicate a minimum 5 ETH each quarter to buy unique pieces from up and coming talent. They showcase their art and stories within the community and through their public, media channels, along with raffling the pieces to community members. They also have a launchpad for women designers, creatives, and small retail businesses to develop the skill sets necessary to thrive in the web3 ecosystem and up level their businesses. Crypto Chick Women and Weapons NFT collection that features in the list includes 10,000 diverse, beautiful, and badass women NFTs by artist . The powerful art collection was first released in 2021. The was to speak to the dialectic nature between a weapon's power versus a woman's power and the femininity of a woman versus the “masculinity” of a weapon and create a conversation. If this image makes you uncomfortable, why does it make you uncomfortable? But James Bond holding the weapon doesn't? The weapons symbolize the in their day-to-day. Sara Baumann main purpose weapons that women carry Sara aims to make a difference in society and raise money for charity. She commits to donating 5 percent of the profits to Malala Fund Charity.** Sad Girls Bar “I think it takes courage to show that you’re vulnerable. It is really about the willingness to truly be ourselves. And especially in web3 people shouldn’t be afraid to express how they really feel.” - Glam Beckett Tweet 4/21/22 Proceed of sales supports “Women Side by Side” — a program of peer support for women delivered by Mind and Agenda, the alliance for women and girls at risk. We take emotions seriously and sometimes being sad or upset is OK, but conditions after emotional burnouts, self-harm episodes, or suicide thoughts often need a helping hand, support, and all attention. Flower Girls The Flower Girls counts Reese Witherspoon, Gwyneth Paltrow, Eva Longoria, Brie Larson, America Ferrera, Gary Vaynerchuk, Jimmy Connors, Brooklyn Beckham and President as collectors and community members. TIME Keith Grossman The Flower Girls has passed $15 million in sales. The project donated 20% of primary and secondary sales to children’s charities and 5% of primary and secondary sales to collect children’s NFT art. The project donated over $400,000 to children’s charities in February. Long Neck Ladies The founder, leader, and artist of this NFT project is an inspirational 13-year-old girl named , who started drawing at age four and created her first NFT at the age of nine. Nyla Hayes Last year Nyla created in the style of Long Neckie Ladies and is based on franchise. 1000 unique pieces TIME’s Women of the Year The 100 women featured in this drop include: Coco Chanel, Amelia Earhart, Anna May Wong, Eva Perón, Frida Kahlo, Billie Holiday, China Machado, Dolores Huerta, Gloria Steinem, Indira Gandhi, Tu Youyou, Diana, Princess of Wales, Madonna, Toni Morrison, Michelle Obama, Malala Yousafzai, Pussy Riot, and Beyoncé Knowles-Carter. You can find the full list of women featured . here A couple of female-led projects making moves recently: My BFF It is a new community entirely for women and non-binary people who want to get the NFT or cryptocurrency basics right. MyBFF is a learning-based initiative that also offers the latest industry news and reward systems for participation. There are many celebrities and artists who are a part of the founding team, such as Mila Kunis, Tyra Banks and Gwyneth Paltrow. __ __is co-founded by Brit Morin and Jaime Schmidt. Even key VC investors such as Katie Stanton, founder and general partner at , and Sarah Guo, venture capitalist and company-builder at , are a part of the collaboration. MyBFF Moxxie Ventures Greylock GroupHug Founded by , Mark Zuckerberg’s sister, is ‘a creator accelerator that offers funding and mentorship’ from her and other technology and art industry leaders. Randi Zuckerberg GroupHug GroupHug also promotes brand partnerships and gives PR exposure and institutional fundraising training among other things. HUG's mission of supporting diverse creators. Artist-in-residence program, each of our 1/1 artists are funded with a 4-5 digit grant to support their efforts in taking their artistic pursuit to the next level. They have a no-code database of over 300 projects and artists, with an emphasis on women and diverse creators/founders. GroupHug allows users to search and filter projects by founder attributes (Asian-founded, LBGTQIA-founded, etc) as well as mission/cause. They are looking to help women-led projects or startups with at least one female artist or co-founder. Their Hug Hub allows for creators to find other creators to collaborate with and get discovered by collectors looking for projects or art like yours. Six Degrees of Gary Vanyerchuck Anybody who is in the NFT Space knows who Gary Vee is, Chances are that you may have found out about NFTs from Gary Vayerchuck’s new life mission. He is all-in with NFTs and loves to give back to the community as well as other creators. A number of popular female artists got their break due to Gary Vee. Gary is very supportive of a lot of women getting into Web 3, educating them, making sure that they have the opportunity to have high visibility roles. One needs not to look too far from Gary to see this impact he has had not only in his buying power, but hiring practices. has a woman President in , who has had a successful track record already in the space and Gary could not have chosen a better person for a leadership position. Vayner NFT Avery Akkineni Speaking of buying power and the influence it can have on the buying habits of others in the space. World of Women's first collection sold out in a day after Gary Vaynerchuk promoted the NFTs. Gary Vee liked the concept of Women Rise so much, that he minted 10 NFTs at once, the max allowed per wallet. Women Rise Sara Baumann got her first big break with her Women and Weapons collection. Can you guess who was there to buy the first 3 pieces? Yep, Gary Vee. The rest of her , 10 paintings of women carrying weapons ranging from grenades to flamethrowers, then sold out in 45 seconds. genesis NFT collection Rebels with a Cause While there are some charitable causes in the crypto and NFT Space, women-led NFT projects set a great example with reaching out to help others. Some of the causes were mentioned along with the above projects, it is important to highlight some of the other change-makers. has proceeds earmarked for global causes such as women’s justice, equality, and inclusion, with this “remarkable” difference: It isn’t a board of supervisors that decide where the money goes and who it will impact. Its decides and votes. Remarkable Women’s Impact Fund community When you purchase an , is you gain all-inclusive access to a mental health app curated by the Alpha Girl Club Team. Some features of the mental health app will include their daily check-in system, access to mental health experts, exclusive content that will help you get through your day, and much more. Alpha Girls Club NFT partnered with to present a Artists Who Code exhibition which features NFT art by female and non-binary artists, thus popularizing female and non-binary role models in the space. Another important initiative to follow up on this exposure is to focus on the recruitment of women and other underrepresented groups in the NFT and tech industry, something most female-led collections like, for example, CryptoChicks have openly stated doing in their hiring philosophy.** ** Vellum LA Artsy Not a Conclusion, rather a  beginning... Web3 is allowing for a peer-to-peer economy and marketplace. The NFT art world took off like a rocket last year and for some it is about more than collecting and flipping NFTs, status symbol profile pics or just having too much crypto to spend. It is refreshing to see a movement with a cause, as opposed to ego-gloating personal finance and status. The utility NFT movement is gaining steam. Access to real life events, various resources, future collections, collaborate with like minded artists and also get behind common causes. The winds of change are here, the more that get in early and get involved in this young space of unlimited possibilities have a chance to build not only their own future of dreams, but to help others achieve the same. Women are making their mark in the NFT Space and allowing opportunities for other women to aspire to inspire. It is truly remarkable to see the creative power of women working together to build a better future together. Cover Image: Women and Weapons #0010 by Sara Baumann

Getting Past the Bro Barrier in the NFT Industry

The metaverse has gotten a lot of attention over the past year, and rightfully so. Still, in its earliest form, the metaverse, or the idea of the metaverse, has already begun disrupting traditional businesses. From fortune 500 companies to up-and-coming content creators, the metaverse is changing the game. What are the Big Metaverse Projects? Metaverse projects have grown exponentially over the past 365 days, with some of the largest ones seeing hundreds of millions of dollars flowing in. With the early stage metaverses are currently in, people are coming at the problems from different angles. One of the largest projects that has gained lots of attention is Sandbox (SAND). Sandbox is a metaverse project with digital land. After purchasing your very own digital land, You can choose what you would like to do with it. From building a metaverse business to renting your land, the possibilities are endless. Sandbox has drawn attention due to the large number of corporations purchasing land, including names like Tesla, Roblox and Atari among others. OM metaverse is currently in development but has an extremely interesting concept, making it unique from others. It is being developed by a CryptoPunk NFT holder as virtual cities/towns. Land is not scarce and the barrier to entry will presumably be much lower than other projects. With the biggest emphasis being put on decentralization and scale, and being built by a prominent member of the NFT community, this project will be well-positioned to be very popular. A slightly different approach is being taken by , a platform that empowers corporations and creators alike to design and build their own metaverse. With top-notch VR avatar movements and AR features tying the metaverse to the physical world, things could get interesting. Features like video and audio feeds inside the metaverse are expected to be major draws for corporations building teams and worlds of their own. Cavrnus Metaverse Projects Disrupting Traditional Businesses The majority of businesses globally have expressed interest in the metaverse, from Visa and Mastercard to Taco Bell and Coachella. These companies recognize the disruptive nature of this technology and these concepts, and nobody wants to get left behind. Yuga Labs, the company behind Bored Ape Yacht Club NFTs, is one of the first that come to mind. Compared to popular and high end physical brands, the Bored Apes demand exclusivity by only allowing holders to purchase their clothing and merchandise. Earning royalties whenever an NFT is transacted earns the founders millions of dollars monthly, on top of their exclusive and limited merchandise sales. Using smart contracts on the blockchain, is another brand driving innovation. Helping corporations and small businesses dive into the web3 world via non fungible tokens. Using NFTs paired with physical items assists in supply chain data, reducing fraud and counterfeits, lowering customer acquisition cost and even adding an additional revenue stream. NFTs offer many ways for companies to cut costs, increase revenue and strengthen customer loyalty. SHOPX Fashion is a surprising area the metaverse has been hot in, with big names like Dolce & Gabbana and Tommy Hilfiger participating in Decentralands Metaverse Fashion week recently. Gap has introduced an NFT project partnering with the Bored Apes Yacht Club, but the big disruptor? RTFKT incorporated, recently acquired by Nike. They operate a metaverse shoe company that has gained lots of popularity. Nike was the first major public company to acquire a large metaverse project, and are rumored to have paid millions of dollars to the founders of the project. How Content Creators Can Get Involved The metaverse might be a multi-billion dollar industry already, but that doesn't mean it’s only for the billion-dollar corporations. NFTs and the metaverse present a unique opportunity for anybody with internet access to get involved in web3. Investing in metaverse projects is fairly straightforward. Some operate using cryptocurrencies as currency and some operate using NFTs. Oftentimes if you are purchasing land, this costs cryptocurrency and is exchanged for the land. After purchasing cryptocurrency and transferring it to your wallet, you are able to use that to purchase land and begin your journey. Other projects require an NFT to enter the metaverse or game. This is a popular way to gain access to the virtual realms you plan to explore. After purchasing the NFT, often on an exchange like OpenSea, you can load into the metaverse after connecting your wallet. NFTs allow different levels of access as well as the ability to earn in-game assets that transfer to real-world value and can be traded by the owner. NFT projects, similar to the Bored Apes, are one of the most common ways to enter the web3 space due to the low barrier of entry. Building a community around your NFTs and theme often leads to a large and passionate audience, often translating to revenue via NFT sales and royalties. Some interesting projects to look at include World of Women, Shiba Shelter and Gay Aliens Society. World of Women was created around the idea of women inclusion and equality within web3. An idea worth getting behind, as they reinvest to support smaller artists as well as offer educational and entertaining content based on women being involved in web3. Similar to the Apes, this was one of the earlier profile picture projects and caught traction quickly due to the great vision behind it. Shiba Shelter, a collection of a few thousand shelter dog NFTs. A percent of original sales went directly to animal shelters as well as a third of royalty revenue every month. The community is built around a love of animals and dogs, as well as helping out underserved animal shelters that the community votes on and chooses. Other projects, like , are drawing value from the potential for a TV show or movie. The cool-looking aliens are based on zodiac traits and provide access to owner-only events. Holders will have the chance to receive revenue via royalties if their NFT is chosen for a role in the film. Characters being drafted into films is a major new revenue stream available for people, with the chance to own a popular movie/tv character in the future. Gay Aliens Society This new phenomenon, known as the metaverse, has introduced many ways for everyone to get involved in the web3 space. With anyone from multi-billion dollar corporations to beginner entrepreneurs jumping into the space, and billions of dollars expected to flow into the industry, just about everybody should be exploring the metaverse.

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