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Lab-on-a-chip

Influenza

Three years into the COVID-19 pandemic, accurate testing remains a challenge, even more so as the virus has mutated over time, becoming more contagious with symptoms that are hard to tell apart from other illnesses.

'Lab-on-a-chip' can tell the difference between COVID and the flu

https://www.bing.com/th?id=ODF.z8AwA_Nu7cBuQBwIIezAVw&pid=news

Phys.org

Supreme Court of the United States

Howard Dean, former governor of Vermont and Democratic National Committee chair, says the US needs to expand diagnostic innovation and patent eligibility to provide basic illness tests for patients and curb China’s lead.

https://www.bing.com/th?id=OVFT.2_QbdV9eI6H_Pqa0MrbYAS&pid=News

Don’t Know if Your Child Has Strep? Thank the US Supreme Court

https://www.bing.com/th?id=ODF.K7CKD7l1uN0lHn02Ekr88g&pid=news

news.bloomberglaw

Aegis

NASDAQ

Asep Medical Holdings Inc. ("Asep Inc." or the "Company") (CSE: ASEP) (OTCQB: SEPSF) (FSE: JJ8) is very pleased to announce that it has engaged Aegis Capital Corporation ("Aegis"), a New York-based investment bank,

https://www.bing.com/th?id=OVFT.USM8ZvzDx2KgdO4g8yOdHS&pid=News

Asep Inc. Engages Aegis Capital Corporation for Listing on NASDAQ Stock Exchange

Yahoo Finanzas

2033

Spike

Gamma probe

The global gamma probe devices market is worth US$ 86.9 Million as of now and is expected to reach ~US$ 244.3 Million by the year 2033 at a CAGR of 9.8% between 2023 and 2033.Gamma probe devices do facilitate identification of radio-labeled tissue at the time of intra-operation as well as

Spike in Incidences of Cancer to drive the Gamma Probe Devices Market, reaching US$ 244.3 Million by the year 2033 at a CAGR of 9.8% from 2023 to 2033

https://www.bing.com/th?id=ODF.DADy2PegAW3BqK6wNiVeEg&pid=news

PharmiWeb

Right-wing politics

Mammography

As a woman, have you wondered when is the right time to screen yourself for breast cancer? Experts answer the question. They suggest that women should start getting routine mammograms at the age 40.

https://www.bing.com/th?id=OVFT.JlimgHNSum_SS3adSWqrMS&pid=News

Women! When is the Right Time to Get a Mammogram?

https://www.bing.com/th?id=ODF.6Z3cKDNpVY3uE0GoJu0Cng&pid=news

Medindia

Myocardial infarction

Lesion

Consistency

QFR, derived from angiography, might be used to predict which stenoses are likely to matter beyond the acute phase.

https://www.bing.com/th?id=OVFT.WlKm4tfZ9WTeS8al9gCXUi&pid=News

QFR More Consistent Than FFR in Nonculprit Lesions After STEMI

https://www.bing.com/th?id=ODF.FKjU1oS2HSk3XDCYAtSy4A&pid=news

TCTMD

Response

Care

Troponin

Discover reliable Point-of-Care Troponin testing in the USA. Response Biomedical has the solution you need for efficient diagnostics. Ex

Response Biomedical Provides Point-Of-Care Testing For Troponin In The USA

https://www.bing.com/th?id=ODF.fbZZiDVVuXuJZkvE3E30Aw&pid=news

Mena FN

Cheyenne Regional Medical Center

American College of Radiology

Accreditation

CHEYENNE, Wyo. (PRESS RELEASE) -Cheyenne Regional Medical Center’s Medical Imaging Department has achieved a three-year accreditation from the American College of Radiology (ACR) for the department’s MRI and ultrasound technology.

https://www.bing.com/th?id=OVFT.olVJ516KZBPR2kjJnCM1Zy&pid=News

Cheyenne Regional Medical Center earns American college of radiology accreditation for MRI, ultrasound

https://www.bing.com/th?id=ODF.KqC6OeZaBPVw0ArYTmQBKg&pid=news

Casper-Riverton KCWY-DT on MSN.com

Computer

Transplant rejection

Study

A recent study in Nature Medicine, entitled “An automated histological classification system for precision diagnostics of kidney allografts,” has

https://www.bing.com/th?id=OVFT.ngWfe4f0qnTglwGCy1hzZC&pid=News

Automated Computer Assistant for Kidney Transplant Rejection Diagnostics: Interview with Study Authors

https://www.bing.com/th?id=ODF.CVYg9ZrVwQHadGUi9o6RPw&pid=news

Medgadget

United Airlines

Kentucky

Detection

UDS advances early detection for first responders in Kentucky through partnership with KPFF at Biennial Convention. Lif

https://www.bing.com/th?id=OVFT.UwNvNN2s7_PsXbhlE6MJqy&pid=News

United Diagnostic Services (UDS) Mobilizes Early Detection Programs For First Responders In Kentucky

Get the most recent info and news about Gold Standard Diagnostics USA on HackerNoon, where 10k+ technologists publish stories for 4M+ monthly readers.

Gold Standard Diagnostics provides comprehensive diagnostic solutions that improve lab efficiency and minimize overall costs. Through an extensive product menu, automated instrument platforms, and outstanding customer service, we solve real laboratory problems. The result is a seamless laboratory experience achieved through our integrated approach. GSD provides a total solution that improves laboratory efficiency while maintaining low total cost of ownership for instrumentation, consumables and support. Our excellent customer service and support is with you from beginning to end to ensure immediate and maximum benefit for your operation. At Gold Standard Diagnostics, we strive to simplify your laboratory experience.

Gold Standard Diagnostics USA

If you've spent any time on Instagram, you've likely noticed the abundance of happy, adventurous, and food-loving people populating your feed. A few weeks on the website will make it clear that everybody seems to be leading a fun life except for you! But what about LinkedIn? While Instagram's negative impact on mental health is , the platform's professional cousin is often overlooked. The studies available on the effects of LinkedIn are surprisingly few. well-documented However, based on my own anecdotal experience and that of , LinkedIn is arguably , requiring users to constantly self-promote and feign expertise to garner attention. This has created a toxic culture that leaves many feeling like imposters among the seemingly successful. many others online the most disingenuous of all social media sites While LinkedIn has been increasingly helpful in connecting and networking with the right people,  it is also a chore to keep your account active. The truth is, many people who use the platform don't actually enjoy it. Rather, they feel pressured to keep posting in order to promote their businesses or appease their employers. The aggressively competitive and attention-seeking culture of the website is creating problems for everyone and it’s time to take a closer look at the harm that LinkedIn is causing. As we get into this discussion, I will share as an example to lay the groundwork. a LinkedIn post This post couldn’t be more tone-deaf! And no, I did not cherry-pick the worst of LinkedIn. In fact, a culture that prioritizes financial success over everything else is all too common on the platform. The future of the website looks dystopian and its effect on mental health cannot be ignored. Researchers at the University of Pittsburg found that participants using LinkedIn at least once per week had . It is time to call for change where a more supportive environment is established, especially for those belonging to marginalized underprivileged groups. significantly greater odds of increased depression and anxiety A Capitalist's Pipe Dream: A Culture of Self-Promotion, Virtue Signaling, Corporate Worship, and Toxic Productivity If Elon Musk and the other billionaires could microchip us, we would all be ideal workers who are always productive and constantly pushing the limits. While that day has not come (thankfully!), the privileged LinkedIn users at the top of the food chain would like you to believe that this is what will actually generate wealth for you. Work yourself to death and hope that the capitalist gods give you a piece of the pie. The biggest problem with LinkedIn is that it incentivizes users to present an idealized (and often fictitious) version of themselves and their work. A lot of the content on the platform is either endless bragging, expert advice, or encouragement of toxic corporate culture.  Let us have a look at : another LinkedIn post This privileged person wants you to believe that sacrificing your well-being and overworking while getting underpaid will take you to success. And, we will find several versions of this story on the platform. The user in this example is proud of their experience of working for free and belittles a managerial candidate for politely asking for fair compensation for his/her work. And, can we even corroborate his story? How many 24-year-olds have the luxury to work 40 hours a week while not getting any financial compensation? This kind of rhetoric is all too common on LinkedIn, where the culture of self-promotion and toxic productivity reigns supreme. It perpetuates the capitalist's pipe dream that hard work and determination will inevitably lead to wealth and success, while conveniently ignoring the systemic inequalities that often keep marginalized groups from achieving the same level of success as their privileged counterparts. This is harmful to young individuals who are still at the early stage of their careers and are vulnerable to toxic work cultures. The Rise of Attention-Seeking Behavior, Low Self-Esteem, and Imposter Syndrome Unlike many other social media websites where insufferable behavior is often mocked, on LinkedIn, this behavior is rewarded. The platform promotes a culture where users feel constant pressure to create content that will bring engagement, resulting in users resorting to clickbait and other attention-seeking strategies. Users are expected to gloat about their successes, no matter how big or small, and teach newbies how to hustle and climb the ladder. You have no value  unless you are a big shot who can drum up engagement by preaching on the website. This influences users to exaggerate their achievements and fabricate their stories to find a place on the platform. While this attention-seeking behavior works for people who are trying to sell themselves or their businesses on LinkedIn, it is creating a toxic culture of disingenuous networking where users connect with each other solely for engagement and transactional purposes. The most affected are commoners who are just trying to do their “ordinary” jobs and move forward with their lives. All the successful people and pretend experts in the community are surely making many users on the website feel like imposters. The constant need for self-promotion is bound to bring self-esteem issues, making a person feel that they are not good enough. This is similar to the problem we see on other social media platforms, such as Instagram, where users are bombarded with images and videos of seemingly perfect people and their perfect lives, making their own feel inferior and less fulfilling. Moreover, the constant promotion of working hard and hustling to the limits takes a heavy toll on mental and physical health. It creates a fear of missing out and can lead to burnout and other mental health issues. Here’s a CEO asking young people with white-collar jobs to . This post met with pushback from some of the community but still has over 5,000 likes on the platform. work 18 hours a day in their early careers Here’s from the same CEO where he is showing his appreciation for an employee who works so hard, he has to sleep during transport. This one has gathered over 11,000 likes, perfectly showing the culture created on the platform. While the CEO has mentioned his concerns about his employee's health, we can clearly understand, based on his previous post, what he is showcasing here. another one This is just the tip of the iceberg. Apart from all the physical and mental health concerns stemming from the website, LinkedIn’s heavy focus on personal branding and self-promotion also to get themselves represented on the platform. makes it difficult for marginalized and underprivileged groups What Can We Do? Support Authenticity on LinkedIn One of the key challenges with the platform is the need for users to create a facade and showcase a fictional version of themselves. These users are constantly sharing their knowledge, signaling virtue among others, and are always on a growth journey. A lot of problems with LinkedIn would be solved if it rewarded users for being more authentic and genuine. We are all humans and have learned through our experiences and are not perfect by any means. LinkedIn provides, by far, the biggest opportunity to network with peers and mentors in your field, and pretending to be a know-it-all is not the way to go. It is understandable that professionalism is expected on a platform where you are to interact with colleagues, recruiters, and business partners. But, being vulnerable and authentic is not a weakness. People do business with people . And, nothing builds trust more than authenticity. they can trust Acknowledge Those Who Desire a Balanced Fulfilling Life If you’re a hustler who would work day and night to reach your financial goals, more power to you. But, the belittling of people who crave “ordinary” lives needs to stop. There is nothing wrong with being "ordinary". I had to break by hand to learn this the hard way. You don’t appreciate how amazing your everyday life is until something really bad happens to you. As someone who had to start from zero like many others, I truly understand the value of money. But, slowly killing yourself and trying to make the most money possible as the best years of your life fade away is not the way to go. It is true that financial and societal success usually improves your quality of life but the business community, especially the one on LinkedIn, needs to start being accepting of people who are happy with the cards they have been dealt with. The culture of toxic productivity that has plagued the platform, where you are deemed unworthy if you are not constantly growing or pushing yourself needs to end. Being a Dwight (from ) is fine but being a Stanley is also okay. The pressure to constantly be achieving and thriving is a significant cause of burnout, stress, unhappiness, and physical health problems. The idea that success only comes from monetary gains is flawed and it is important to recognize that everyone has different priorities in life. The Office A Call For Change: Responsibility of Users and The Platform At the end of the road, the responsibility drops to both the users and the platform. LinkedIn is filled with remarkable people and there’s so much to learn from everyone. But, it is our responsibility as a community, to discourage toxic behavior and inauthenticity. Nobody is going to think less of you if you are not pretending to be a know-it-all. Your work is open for everyone to see, and it will speak for you. In addition to fostering a positive community, it is also important to acknowledge the diverse perspectives and priorities of LinkedIn users. If you are a hustler who never gives up and tries to one-up himself every day, we respect your commitment and will. People like you change the world but not everybody can do what you do. And, that’s okay. Some people have different priorities in life and some people are happy with what they have. Just because LinkedIn is a career and business-focused network doesn’t mean that we should only be appreciative of the people who constantly outdo themselves. Everybody is trying to do something at the end of the day and we have to be accepting of everyone. We also need to understand that while yes, miracles do happen, it is on average much harder for marginalized groups to get equal opportunities. Only are Black as of 2022. What does this statistic tell us? Intelligence and skills are required to advance in one's career, however, opportunities may not be equally available to everyone. 1% of CEOs in Fortune 500 companies But, not all of the responsibilities lie on the users. At the end of the day, LinkedIn as a platform decides the type of content it wants to reward. So, if any change were to happen, it would stem from the platform itself! With worldwide,  LinkedIn has the responsibility to create a positive and healthy space for its users. LinkedIn should take necessary measures to promote the importance of prioritizing work-life balance and overall well-being, including both physical and mental health. It must also train its algorithm to penalize morally unsafe content that promotes toxic productivity and corporate worship. Finally, it needs to discourage unhealthy competition and promote a collaborative environment. 900 million members In conclusion, it is the responsibility of both the platform and the users to foster a healthy and safe space that is receptive to everyone and acknowledges the differences in our mindsets that make us all human.

The Dark Side of LinkedIn: A Capitalist’s Pipe Dream

El lado oscuro de LinkedIn: la quimera de un capitalista

Le côté obscur de LinkedIn : la chimère d'un capitaliste

लिंक्डइन का डार्क साइड: ए कैपिटलिस्ट्स पाइप ड्रीम

LinkedIn のダークサイド: 資本家の夢物語

O lado negro do LinkedIn: o sonho de um capitalista

Mặt tối của LinkedIn: Giấc mơ viển vông của một nhà tư bản

领英的阴暗面：资本家的白日梦

only to have your content disappear into the black hole of its algorithm-driven newsfeed? No worries, just read this article to elevate your content to maximum virality and get the recognition it deserves. Sick of posting on LinkedIn 💁‍♀️ DOs 📢 Don’t forget to add a your post after 24 hours with #newinsight! comment to 🔖 Use wisely — only if you’re sure people will share. Too many tags that don’t lead to shares can decrease impressions. tags 😃 are great for readability, but try to limit them to no more than 10 and not more than 4 on one line. Emojis 🤳 in personal posts can give you up to 2.5x more reach and a boost of 3x engagement! Selfies 💬 Opt for posts with for 2.4x better reach and engagement, compared to shorter posts with less than 1,000 characters. 1,200–1,600 characters 🔍 Set your to “Anyone” for who can see and comment on your post. privacy settings ✍️ Create a to easily track your content. personal hashtag 🌟 After publishing, at least 3 posts from your network for an extra 20% reach. engage with 📅 Aim to post at least twice a week. 🏷️ Use 3–10 in your post, including a mix of high and low-rate hashtags. hashtags 🙅‍♀️ DON’Ts 🌍 Avoid posting , meaning the same text in two different languages, in the same post. bilingual content ⏰ Limit yourself to just per 18 hours. one post 💻 Avoid within the first 10 minutes after posting, as it can result in a 10–40% decrease in impressions. editing posts ⚪️ Don’t use 2 or more consecutive white spaces ⚪️ Avoid using only and multiple white spaces, as LinkedIn will display the “see more” option. one line of text ⚪️ Make sure to include at least 4 lines of text to provide sufficient “dwell time” and avoid the “see more” option. 🔠 Don’t use more than 3 lines of text in a different font type. 📩 Best Times to Post 1 pm — 3:30 pm 10 am — 1 pm 8 am — 11:30 pm 9 am — 12:30 nn 8 am — 11:30 pm 1 pm — 3 pm 10 am — 2 pm Sun Mon Tue Wed Thu Fri Sat 😎Don’t Just Repost. Add Your Thoughts. It Will Boost Your Content by 30%. Add a description of at least 100 words to provide context and add value to the original post. Use 3–5 unique hashtags that are relevant to your post, but different from the hashtags used in the original post. Tag the owner of the original post that you’re sharing. Encourage the original owner to comment on your post within the first hour to create a sense of community and engagement. Respond to all comments within the first 2 hours after posting to keep the conversation going. 🤔 Which Format Is Performing the Best? From the best to the worst performing: 😀 . 2.2x more reach than average. SLIDE POSTS 😀 Polls 😀 Carousel post new: 🙂 Text with multiple pictures 🙂 Text with a single picture 🙂 Video posts 😐 Post with one external link 😐 Celebrate an occasion 😐 Post with more than one link 🏆 Best Performer: Slide Post. How to Make It Work? Aim to have 7 slides in your presentation. Don’t go over 11 slides, but don’t have less than 4 either. Keep each slide concise, with no more than 60 words per slide. Your first slide should have a powerful visual, with less than 15 words, to catch people’s attention. Write a post with a maximum of 2,000 characters to accompany your slide deck. Avoid sharing PDFs of magazines that aren’t specifically designed for LinkedIn, as it can result in a reach reduction of up to 8 times. Make sure to include a captivating, non-commercial CTA on your final slide. Adding a picture of yourself can boost your reach by 80–90%. 🙊 The Link in the Post Decreases Impressions. How to Avoid It? A link in the initial post can result in a significant decrease in reach, about 55–60% less compared to a text post or a single image post. But don’t worry, ! there is a workaround Instead of adding the link in the initial post, you can wait until the post has gone live and then edit the post to include the link. The penalty for editing your post has also decreased, with a loss of only 10% in reach compared to 25% in 2021. 🗣️ 5 Ways to Use Comments to Promote Your Post Commenting is one of the most valuable actions you can take on LinkedIn. The algorithm prioritizes interaction, making comments a key factor in getting your content seen by more people. Add value by s based on your expertise. Share what appeals to you about the post, and add your own unique perspective. providing additional insight By commenting, you are making the original post visible to your network. You can reinforce your brand by summarizing the post in your comment. Summarize the key takeaways of the post. Use the post as a starting point for a discussion and engage with other members. Connect with those who add value to the conversation. Ask questions. If you see a relevant discussion that aligns with someone’s expertise or knowledge in your network, give them the opportunity to contribute by tagging them in your comment. Tag your network. 🙌 That is pretty much it. Now, you’ll be well on your way to creating content that stands out on LinkedIn. Remember, engagement is key and the more you put into it, the more you’ll get out of it. So get out there and start making connections!

LinkedIn Algorithm 2023: Tips & Tricks You Must Know to Go Viral

B2B Influencer Marketing is one of the hottest trends that has recently emerged in the marketing scene. From brand awareness, ambassadorship, to creator monetization, the win-win symbiotic relationship that this movement has opened for companies and content creators is insurmountable. On today’s episode of Startups On Demand, I am joined by , Co-Founder and COO of a talent assessment platform that helps companies hire the best candidate quickly and easily in an automatic way. Pratik Thakker Testlify Today, we share our thoughts on B2B influencer marketing, efficiently managing multi-channel distribution, the future of content creators on LinkedIn, and the solutions that Testlify is providing to disrupt the pain points of outsourcing. Omri: What are your thoughts about B2B Influencer Marketing? I would love to hear you talk about it. Pratik: In terms of social media, for me, there was never a purpose to gain some revenue through creator economy or influencer marketing. But when I grew across 50,000 subscribers, brands came to me for promotional posts. For example, Omri’s podcast is sponsored by New York Tech Media – this is one type of revenue that you can make. So when I go to a podcast, they pay me depending on my following. Right now, they pay me, let’s say $1500 to $2000 for speaking at an event or a webinar. When I do promotional posts on LinkedIn, I charge anyone between $150 to $500. But I don’t like to work with brands that aren’t consistent, because when I’m associating myself with a brand, I want to promote that for a while. So when you say that I’m like a Kim Kardashian of B2B marketing, it’s like being a big brand ambassador for a company for a while. And in that way, it creates a win-win situation for everyone, so you will promote that brand in the long-term and you will have recurring revenue, and they will have a better deal because you will be constantly giving them shoutouts on your posts. This is a strategy that I adopted. Currently, I’m working with 10 brands from different spaces. So if you’re an influencer, it doesn’t matter how many followers you have. Companies are willing to pay for it. You just need to be consistent on the platform. Omri: In terms of brand ambassadorship deals, is it retainer-based or months of commitment? Pratik: I usually sign a 1-year agreement with the brand. But I don’t charge anything if they feel, at any moment, that I don’t add any value to them. At the end of the day, they come to me for two things: firstly, brand awareness, and secondly, legion. Through brand awareness, I do something with their new product releases, add a link in the comments or posts where users can actually sign up. Through this, I get paid 2 ways: I get a lifetime recurring revenue from those products I’m promoting, and I also get paid for posts that I do as a monthly revenue. https://youtu.be/fUXhAcCEPpA?embedable=true Omri: How are you able to syndicate all your followers on LinkedIn, and how do you manage to convey the message across all platforms? Pratik: My core platform is LinkedIn. Whenever I post on LinkedIn, I use the same post on Twitter, Facebook, or Instagram. I was able to bring my LinkedIn following to Instagram. The core following also follows you on other platforms. If you’re not active on one platform, they can reach you from another platform. The whole idea is to create noise across all channels. Omri: Do you think we can monetize on LinkedIn just like on YouTube and other platforms? Pratik: The short will be: if it happens, it will bring big revenue for you. LinkedIn is not an aggressive content platform yet. They’re focused on HR and B2B marketing, so I wouldn’t expect them to monetize posts in the next couple of years. But I see momentum from LinkedIn and their team in putting a lot of effort into content creation. So maybe they are going in that direction but I think we have to wait for a while until that happens. But even if that happens, it’s not going to be a significant revenue. But if you want to monetize, you need to translate that revenue from a company that will give you a hundred times more than what you’re going to make from LinkedIn content. Omri: Walk us through Testlify. Pratik: I’m into outsourcing business, and I do 20 to 30 interviews a day in a 10-minute speed-dating format because I want to meet as many people as possible for my clients. It was a tedious process, and India’s a big country, so you get volumes of applicants. It was a big pain point. My co-founder and I thought about transforming the hiring process and making it data- driven rather than assumption-driven. We came up with a solution that could almost predict who to hire. Testlify is a talent assessment platform that can help companies hire the best candidate quickly and easily in an automatic way. Also published here.

The Rise of Tech Influencers, Monetization, and the Future of LinkedIn

Linkedin is known to be the world's largest networking platform, with over 765 million members. It offers people the opportunity to meet with a whole lot of audiences in different aspects of life. It's quite sad that while we're expecting people to milk this great opportunity and replenish their standards or markets, a lot of them have been considered bankrupt both in their connection cycle and business. The reason is not far-fetched, most people don't know the language of the social media platform- LinkedIn. This blog post was written to enlighten you about areas where you need to put your gears on or even step on the brakes in other to establish a great working portfolio. Understanding LinkedIn As a Platform LinkedIn is a professional platform where you get to build wealth and connections, promote standards and work with people who are knowledgeable across every field. People come to LinkedIn for various reasons. If yours is to make money, then you should consider the reasons why most businesses don't scale effectively on LinkedIn. No Professional Working Profile: How would you feel if you heard that you are buying from a ghost instead of a person? I bet cramps will grow up in your bellies. That's what happens if people can't identify who you are on any platform. They would either take you to be a scammer or someone who is unserious about what they do. It's very important to have a profile picture and a cover letter backing up what you do. The headlines to your profile should show your areas of proficiency.  If your company has a page, then a logo will do. There should be a summary stating what you do. People should be aware of relevant details. It's best to do things that you know is/are very profitable for your business. That way you will be able to scale better. Being Too Rigid: That you heard people scream "Be professional" everywhere does not mean you should act like a robot or make your business look like it was run by officials of sadness. Every social media is driven by content. The story you tell and how you tell it determines if people will come back again. The only trick there is to be real. Be yourself. Don't be too fixated on being too formal that you forget how to laugh or engage with people. If you are flexible, you will be able to build relationships or even craft your content the best way. You should have noticed the recent “smile reaction”. Even the LinkedIn application knows that people don't thrive in an environment where people are all frowning so it's best if they make their users comfortable. Once in a while, make pools, play games, and make people laugh. Balance things effectively. . When you endorse them, it will be seen as support. They will know you really care for them. Support itself is seen as a form of request for partnership. Head over to the CEO of any brands profile and endorse them for their skill. Endorse People Too No Content Standards: Content is king, context is God; I am well aware that you have heard of this before. To be able to scale effectively, you must know the language of every social media or platform you engage yourself in. It's quite okay to do better or have a better skill in writing, but you need to follow everything in the right context and know the best way or method to grab attention. Know what every platform demands, and make your audience see that you can offer it. Engage Your Social Media Audience: A lot of people do not engage their audience on social media after making a post. You should be happy when people get to engage in your post and ask questions about what you are doing. Most comments, when engaged, foster relationships. It creates a sense of responsibility. It shows your audience how much you care about them. Your audience is your potential customers. Investors or people who are willing to buy from you will be so keen to see how you react or do things. They will monitor effectively. Buying from people is connected to the heart and it's based on the comfort we feel right from the start to the finish point. If you present your business well and give out value, even world class professionals will crouch at your door. No Branding or Marketing: Branding is all about personality. It's more than just the logo. You need to show people that you're capable of the work and advertise yourself unapologetically. Most people worry about what people will say when they are out there. How do you intend to eat without giving value? Learn to sell your market; It doesn't matter what anyone will say. Attach your saleable products and services to posts, create newsletters and blog posts on LinkedIn, and host events too. Most people forget this part or will I say that they tend to ignore it all? LinkedIn has a lot of advertising schemes. Why not try those things out? Connect With People: When a lady goes out for an occasion, she wouldn't be quick to respond to any man who comes her way, especially if she has a boyfriend she likes. She would rather give you the audience if it's deserving and leave you in the box if you start making unnecessary statements. And that's what you should do on LinkedIn. Don't connect for the sake of connecting, or send invites to join your page because you feel the need to grow and do all of that strategically. Connect with people who have like minds as you. People who share the same interests and are on your field or level. A lot of people are afraid to send messages. We talked about the connection part a while back. Send people welcome messages. Introduce what you do to them, tell them how you feel they can come to play, and don't go being a parasite. If there are ways you can help boost their own sector too, let them know. Send them well-crafted messages: You can desire to be rich and do nothing about it because you're scared of what people will say. It's better you try than do nothing at all. Having plans with little value to give out, no target market, or even a lack of expertise is a clear route to downfall. While working on the best way to utilize LinkedIn, a lot of people ignore their own business- the essential parts. Here are things you should be aware of. Build a Professional Working Site: Anyone who hears or sees how much you talk about your story or brand will like to know if there is more to it. Imagine opening a bookshelf that promises a lot of books only to see cockroach ranch. How much will it say about the library? The same goes for someone who doesn't have a functional website. Have a Knowledgeable Team: You should have a team of people who know what they are doing. There will be a shot at your leg if people who offer your product or services end up leaving sadly or not getting what they request at all. Bad reviews are one of the “game over” moods on LinkedIn; you should do well to avoid that. . Brand effectively. Project an outstanding personality that will make people come back to purchase or learn more about the services you offer. Don't forget to have a rate or price attached to any products or services you offer LinkedIn has proven to be a professional working brand with quite a lot of people making huge sales from it. If you wish to do so, too it's best you avoid these top reasons, that way you will see yourself scale. Do you have any questions about the LinkedIn platform? Let me know in the comment box.

Top Reasons Why Your Brand Isn’t Making Money From LinkedIn

With 85% of the jobs found through networking, LinkedIn is at the heart of social media marketing, and LinkedIn 101 serves as a perfect guide for social media managers. In the current business scenario, the role of marketing is redefined by the advent of social media. Marketing is no longer about just creating awareness or selling products and services, it encompasses a wide array of activities which includes building relationships, engaging with customers, and creating loyalty. As social media use has increased exponentially in recent years, so has the need for professionals who can manage these platforms effectively. Who are social media managers? Social media managers are responsible for creating, managing, and executing a company's social media strategy - this involves curating content, engaging with users, and measuring the success of campaigns. To be successful, social media managers must be able to think creatively, write compelling copy, and have a strong understanding of the latest trends in digital marketing. Smart social media managers know how to use data to their advantage. They understand the importance of metrics and can use them to track the performance of their campaigns. They also know how to adjust their strategies based on what the data is telling them. Ultimately, social media managers play a vital role in helping companies connect with their customers and build strong relationships. What is LinkedIn? Why is it important? LinkedIn is the heart of social media-driven marketing - a powerful platform that can be used to build a company's brand, engage with customers and followers, and find new employees. LinkedIn provides a unique platform for businesses and professionals to connect with each other. LinkedIn is a powerful tool that can be used to find jobs, connect with potential employers, and grow your career. In chapter 16 of Roger Kerin's , according to a survey of small business owners - “41% see LinkedIn as potentially beneficial to their company - more than twice that for Facebook, Twitter, or YouTube.” Marketing: The Core What is LinkedIn 101? LinkedIn 101 is the perfect resource for anyone who wants to learn how to use LinkedIn to its fullest potential. It covers the basics of LinkedIn, including how to create a profile, connect with others, and use LinkedIn to its full potential. This guide will also show you how to take advantage of LinkedIn's features to build your personal brand and grow your professional network. Here is a summary of LinkedIn 101 every social media manager needs to know: 1) Setting up a personal profile Your LinkedIn headline is your chance to tell the world why they should care about you. It influences Google, so this short sentence must paint a good picture of who you are and what makes them worth knowing for five or ten seconds before their eyes glaze over into something else more interesting. Create a compelling headline for the LinkedIn profile page: What is your social media strategy without a personal touch? Join as yourself and upload an image of yourself - don't settle for anything less than maximum authenticity when creating this crucial first impression on others. Upload a high-quality professional photo: : With over 800 million users on LinkedIn, it's imperative to stand out from the crowd by making your profile as compelling and interesting for employers as possible. Create a summary To do this, you should focus heavily on creating an eye-catching summary that highlights all of those professional accomplishments while also telling them about who you really are at heart! This is where you tell prospective customers, clients or other connections who you are and what skills/experience makes you valuable. : If you have any online profiles like website(s), blogs, etc., link to them in the section “Contact & Personal Information." If you’re looking for a new career opportunity, your skills must be well-defined. Additional information Build out experience using multimedia links along with a strong voice; don't be shy about listing awards either if they're something worth celebrating or not. The more specific and detailed you are in what sets you apart, the stronger your chance of being noticed by potential employers! The skills section on LinkedIn allows one to add a maximum of 50 skills. These act like 50 keywords to enhance a profile. It is best to genuinely add as many skills numbering up to two digits because - simply put: the higher, the better. 2) The Network Building process Networking on LinkedIn is a two-way street. Building networks on LinkedIn is a process rather than an immediate event - it takes time and patience to build networks and across networks. When sending out connections, always replace the default invitation with something more personalized so everyone feels appreciated while building your network presence online. When joining new networks, always remember two things: firstly tell someone why they should connect, and secondly - do not just rely upon co-workers as potential contacts because sometimes these relationships can become stale over prolonged periods without regular contact which could lead to missed opportunities down. Networking across LinkedIn has a lot to do with socializing and it does not stop with messages and requests. It takes proactive measures like: To maintain a strong network of connections, you must take the time and make an effort with each connection. Look out for what your connections have to say and react to them appropriately. Personalizing with connections: Congratulate them on their milestones, appreciate them for the efforts they put in during their tough times, and motivate them when the going is difficult. The more you show your appreciation for others, the better. LinkedIn has a feature called Mentions where you can tag or mention other users and companies in your status updates, just like how it is done on Facebook, Twitter & Instagram. The Mention Tag: It really helps to build relationships with key individuals that are part of our network because they will be alerted when we use their name specifically followed by symbol for them to check out what was said about them. @ 3) Creating/Joining groups Groups are discussion forums on LinkedIn where people from across the world share some common understanding - like an Alumni network. You can search based on keywords pertaining to your industry and even start groups with others who may want similar conversations to continue. Socializing outside of traditional work settings as well as building valuable content while targeting those most likely interested will increase awareness about what's happening at any given moment within these communities. 4) Extend further with Company Pages are the perfect way for businesses looking to expand their reach on social media and build their brands. It showcases the company as an entity, and not just a single employee. Company pages A LinkedIn company page provides credibility to businesses and helps them rank higher in search engines. It helps generate leads and drive traffic to the company website. It allows you to connect with other businesses and create partnerships and provide insights into your target audience. Promoting important news and updates on the LinkedIn company page helps keep followers informed and engaged. LinkedIn company pages can be used to promote your brand and build trust with potential and current customers. By sharing interesting and informative content, they can position your business as an industry leader. 5) Aggressive marketing through LinkedIn Ads Need an aggressive strategy to find suitable profiles? LinkedIn Ads help grow business with targeted ads. LinkedIn has three types of advertising available to its users: Sponsored content, which includes posts that are essentially updated and appear directly in the feeds for professionals or businesses you want. Sponsored messages allow you to reach your ideal audience through the messaging features, letting them know that they can get in touch with a personalized message straight into their inboxes. Finally, there are display and text ads on PPC "banner" ads which appear at the side of users' main feed so it is easy for people to click through! In sum, social media and LinkedIn offer a great opportunity for businesses to reach out to their target audiences and build relationships. However, it is important to remember that social media marketing requires time, effort, and resources. It is not a quick or easy fix. But, if done right, it can be an extremely powerful marketing tool. Author Bio: Sophia is an online ESL/EFL instructor and a passionate educator. She found her true calling — teaching — while she was juggling writing and a 9-5 desk job. When she is not busy earning a living, she volunteers as a social worker. Her active online presence demonstrates her strong belief in the power of networking. If you want to connect, you can find her on , , and her blog . Twitter Medium Essay Writing and More

LinkedIn 101: What Social Media Managers Need to Know

Social media has come by leaps and bounds from its original intention. From what started as a pedestal for self-promotion and online socialization, it’s now become a powerful tool for sales, advertising, and marketing. Make no mistake: social media 10 years ago was a completely different ecosystem, and its evolution as a platform for effectively reaching a virtual community is undeniable. To simply put, everyone’s online. What began as an interaction space for end users has quickly spread like wildfire until it reached forward-thinking businesses to leverage this tool and optimize growth and seize opportunities. This is particularly true for B2B brands as they navigate building relationships and increasing leads in platforms like LinkedIn, Twitter, Facebook, YouTube, Instagram, and just recently, TikTok. But as a relatively new marketing tool, it’s still bound for disruptions and endless voids to be filled. In fact, the capabilities of one platform aren’t as utilized as much as the others: Quora. I know what you’re thinking… Yes, it is. But it doesn’t take away the fact that it’s a difference-maker in terms of value and effectiveness.. isn’t Quora too under the radar for B2B marketing? The Most Underrated B2B Marketing Platform When people hear they’d immediately think of LinkedIn. After all, it’s a concentrated hub for all things business and marketing. But since it’s the most widely used platform for professionals, a myriad of cons is inevitable – from the proliferation of spam accounts, and cybersecurity vulnerabilities, to a far more costly CPC. The same can be said with Facebook – only, its audience is much broader, and finding leads for a specific niche can be a nightmare. Other platforms that are displaying great potential are YouTube and TikTok. In an age where video content consumption is at its peak, these two titans are having their golden heyday. social media B2B marketing, Quora, on the other hand, is an unexplored territory that’s yet to unleash its full potential. For one, it’s a search engine with high intent – it is its own domain. In fact, Google search provides answers pulled directly from Quora, so its reach is vast. Moreover, its CPC is much cheaper than LinkedIn, making it a cost-effective space. Think of it as the B2B counterpart of Pinterest – it’s interest-based, which significantly simplifies the research phase for audience targeting; from keywords, interests, and questions, to topics, its purposeful search capability maximally reduces your time in demographic scouring. Why Social Engagement Matters One of the reasons mainstream platforms like LinkedIn, Facebook, and others continue to catapult themselves as for B2B marketing is engagement. the social media greats Keep in mind that a strong social media presence is key for growth acceleration and longevity, and social engagement makes room for users to interact, propelling brands to stay relevant. So in terms of likes, shares, comments, mentions, and replies, the above-mentioned platforms are exponentially ahead of Quora. To achieve scalability, Quora needs to adapt, evolve, and keep up with market demands. While it offers tremendous value, it’s still not widely used because of its lack of dimension, hence holding back its promise to be on the same reach as the other leading marketing platforms. The takeaway here is that B2B marketing professionals should have the initiative to uncover untouched territories in navigating and never rest on what’s currently trending. Innovation, curiosity, and the constant desire to unlock potential are key to finding opportunities to marketing and growth. the next best platform

The Social Media Platform That Can Boost Your B2B Marketing (it’s not LinkedIn)

Tech newby Chris Ten years ago when I started my tech career I scoured the internet for advice.  I was excited at the prospect and potential of my new career, I wanted to everything I had control over. I was obsessed with success, I had to achieve it. Somehow…but how? optimize The LinkedIn fantasy During one of my late-night sessions, searching sites for advice I came across a string of related posts on Reddit describing . At first, I didn’t pay much attention. It’s the internet, after all, everything with a grain right? But I kept finding posts like the one below. I mean…with people bragging about how they have lined up a decade’s worth of work from one website…yeah, let’s check this out! LinkedIn I jumped in headfirst.  I built the most amazing profile anyone had seen. Real profile picture? Yep! That was replaced within a year with a professionally taken headshot (I didn’t pay for it, so it’s less cringe right?).  I was hitting up current and former co-workers for endorsements, which I received quid pro quo of course. According to LinkedIn, my profile was pretty good (actually I think it was Bitchin’). I even went so far as to get a guy on Fiverr to optimize my descriptions, summaries, et al.  If some are good, more is better right? At this point, I was projecting the look of a modern professional. Now, time to sit back and network with my fellow professionals. The LinkedIn reality Instead, I am welcomed with an onslaught of recruiter spam. For those lucky few who have not heard of recruiter spam, it is the torrential flow of DMs called “InMail” that recruiters send to nearly anyone with a pulse on LinkedIn. The flattery turns into a chore real quick. I felt a sense of duty to respond to these fellow humans, letting them know “thanks but no thanks”. Sometimes they don’t take a discreet approach and instead tag you in a post.  This could be a little unnerving if your employer is overzealous and starts wondering “Why is Chris getting tagged by recruiters?”. Recruiters are the bain of LinkedIn’s existence, which has been established.  So why else does LinkedIn suck for most professionals? LinkedIn opsec & privacy problems First, simply on LinkedIn with a standard profile is terrible operational security and you're disclosing a ton of information to the world.  While this oversharing isn’t unique to LinkedIn, the type of oversharing is.  I have seen people disclose very sensitive details about plans, technology woes, and questionable business practices. If you want to brag to the world about how awesome your trip in Thailand is going while your neighbors throw a pool party, that’s cool.  But don’t spill the beans on your employer’s lackluster tech or business processes. existing IN YOUR POOL, LinkedIn’s paywall The internet is a beautiful place, most of the time.  People can freely interact with each other through email, creative types can produce content and share it with an audience for marginal costs (time) and on most social media sites you can send a message to someone pretty easily. LinkedIn however has this funny paywall where it locks up things like your profile viewer history, prioritizes your profile in recruiter (uh!) search results, and gives you direct access to “hiring manager” inboxes.  Most of the time these hiring managers are just frontline recruiters, so congrats - you paid to talk to a recruiter. LinkedIn’s real problem I alluded to the real issue with LinkedIn in my description of the “fantasy” above. LinkedIn suggests that by building out a complete profile, with real headshots, accurate skill descriptions, and employment background you will be able to network and find opportunities. In theory, this sounds great. In practice, it falls flat on its face.  Over the course of ten years in tech, I have had several interviews. I used to get asked for my LinkedIn profile and I would gladly volunteer it. And why not, it’s loaded with everything an employer would want to know about me right?  My employment background, my skills, my interests, my personality?  Wrong. Recruiters and hiring managers would review my profile, then (figuratively) in their next breath ask me about what is in the profile. Let’s see if you can spot the PROBLEM: “Hey I see you have Fortinet’s NSE7 certificate, that’s awesome!” … “So what is it?”. “Tell me about your time working at _________.” “You have experience with ________ technology, I have heard it’s tricky to figure out…can you tell me what you did with it?” “Are you able to talk to non-technical people about deeply technical topics?” Your LinkedIn profile is a shallow description of what think is the best part of you. This is flawed!  At best, one of the bullet points in your profile might lead to a click into a blog post you made or a video you shared once.  This will give a little more insight into the true depth of your skill or personality, but it’s not enough. you Alright, I am done beating on LinkedIn.  It’s been a long time coming and I might have overdone it.  I am sorry LinkedIn. I don’t regret it though . The solution: YouTube Remember how I started this rant, about searching for ways to optimize my journey into tech?  Well, it doesn’t end once the journey tech has ended. It continues, through the entire journey in tech. I felt the truths described above about LinkedIn for years, but never paid much attention to them.  I mean everyone else is on it, so it must just be me…. into If you're using LinkedIn as a means to demonstrate your expertise, skills, and most importantly the things that are unique about you (which we should all be striving to do!) then you must start creating content on YouTube.  (Check out this old YT logo!) If your still here reading, wow…you deserve this. I’ll just get right to it. You can forever document the true depth of your technical skills AND your personality in a video. This is my number one reason why YouTube is better than LinkedIn. It is fun too!  There are a bunch of people who have spent hours building blogs and videos explaining why you should make content for YouTube, so I won’t do that here.  Just take my word for it, or don’t and read all those blogs and videos. Either way, go!  Get going!  Start now! Permanent clarity. If the thought of starting from scratch to build a YouTube channel is just too much right now, head on over to and find someone there that will put together a professional-looking YouTube “kit” that will do all the hard work for $20-$30 USD. Fiverr There is no paywall, plain and simple.  Hell, it’s the opposite.  If you do well on YouTube you can “monetize” your content and YouTube will pay No paywall! ! YOU Better opsec & privacy. Although you can limit the info you share on LinkedIn, it’s built differently.  It encourages you at almost every turn to share your professional experiences, thoughts, and opinions. On YouTube, it is MUCH easier to control the info you share and abstract your experiences into general ideas. Say goodbye to recruiter spam.  It doesn’t exist here! Zero spam. You are a professional in some field, you have a brand. What’s that “I don’t have a brand, trust me!” - Yes, even you have a brand!  Everyone has one, some are just ignored while others are built and promoted. Better control over your brand. Start building your brand through intentional acts. Take an active role in your brand design! YouTube hands down has better “branding” capabilities than LinkedIn.  From the concept of a “Channel” down to the nuances of the comment system on your videos - it’s built better! What are you still doing here!  Go! I know you have a webcam just sitting there. Put it to good use.  If the thought of getting on camera is too daunting, you can go the “no-face” YouTube route and record your screen while you do a voice-over.  There are no excuses, just get started already!

Why I Use YouTube as a LinkedIn Replacement

I used to consider having a LinkedIn profile one of the core traits of authenticity on social media. Given the professional nature of the platform, we did not see the same issues with social engineering scams that are rampant on other social media platforms like Facebook, Twitter, and Instagram. However, as with all things, cyber criminals find more efficient avenues for exploitation, and currently, the platform of choice is LinkedIn; the potential victims are lucrative Web 3 companies and their digital assets. Back in March of this year, Sky Mavis, the company behind Axie Infinity, was drained of 622 million via the Ronin side chain. The United States government later confirmed that this attack was perpetrated by the Lazarus Group, a state-sponsored hacking group backed by North Korea. The People’s Republic has become a major player in the cybercrime realm as it hopes to avoid increasingly restrictive international sanctions by laundering cryptocurrencies. Likely taking a cue from the success of the Axie hack, state-sponsored cyber criminals are now broadening their ambitions and leveraging platforms like LinkedIn to infiltrate companies and exploit their security vulnerabilities. According to the cyber threat defense solutions firm Mandiant, hackers will generally begin by lifting details from a compelling professional account on LinkedIn. They will copy the victim’s resume and professional background. The cybercriminals will then apply across a range of remote positions, usually in the Web 3 IT space. The goal is to access positions of influence over the organization’s online security infrastructure. Once inside the company, the hackers will identify potential security lapses and vulnerabilities that could be exploited to extract cryptocurrencies and NFTs. Identity theft and subsequent deceit are made possible by the wealth of professional information readily available on LinkedIn. The cybercriminals will generally present themselves as being South Korean or Japanese and will target lucrative positions in North America and Europe. According to Joe Dobson, a principal analyst at Mandiant, “It comes down to insider threats…If someone gets hired onto a crypto project, and they become a core developer, that allows them to influence things, whether for good or not.” In an age where remote work and NFT profile pictures are a norm for our industry, the threat posed by cybercriminals is compounded well beyond what we saw in Web 2. Beyond just vetting potential new hires, employers now need to exercise caution as the identity theft issue on LinkedIn will only become exacerbated over time. Thank you for reading. Check out my unfiltered thoughts on Twitter: https://twitter.com/wasifmrahman Follow my career on LinkedIn: https://www.linkedin.com/in/wasifmrahman/ My other Shower Thoughts on Medium: https://medium.com/@wasifmrahman Sources: https://decrypt.co/106491/cybercriminals-plagiarize-linkedin-indeed-profiles-to-apply-crypto-jobs-report https://www.bloomberg.com/news/articles/2022-08-01/north-koreans-suspected-of-using-fake-resumes-to-steal-crypto?srnd=premium Also published here

How to Use LinkedIn for Cybercrime

I got this amazing opportunity to intern at Zomato for the role of Software Engineering. It’s a 6-month internship starting from January 2022 till July 2022. Getting an internship at a company like Zomato is a pretty big thing for me, and that too getting it off-campus, with the help of LinkedIn. This blog is regarding the things I want the other aspirants to know about, which covers everything from the importance of LinkedIn in getting an internship anywhere off-campus to a detailed hiring process I went through to get it. Why I Am Writing This Blog? I have been reached out by many people on LinkedIn since the time I posted about getting an internship at Zomato, and it’s tough to reply to every message and answer similar kinds of questions, that is why to give most of the aspirants a detailed reply I am writing this blog. Another reason to write this blog is to help clear the misconception that there are some fixed methods to get an internship or a job, like On-Campus Placement Drive Company Career Pages Job Portals (like Indeed, Internshala, etc.) The most underestimated job-seeking method is messaging or , that is how I got the internship. I agree that the probability of getting an internship or a job is lesser compared to other methods but, it allows you to get an opportunity that wouldn’t have been possible otherwise like Zomato was for me. cold messaging on LinkedIn My Hiring Process Reached out to HRs and Recruiters of Zomato 💻 I started with updating my LinkedIn profile with everything I had done till then, so that when I reach out to people and they take a look at my profile they find something relevant for their use. Next, I started growing my LinkedIn network towards the companies I was targeting, and Zomato was one of them. I started sending out connection requests to all the HRs and recruiters of Zomato, I even sent out requests to managers of Zomato as there could’ve been a possibility that a company manager takes a direct interest in my profile. Got connected 💪 After getting connected with a couple of Recruiters, I began sending messages to them, a unique message for each one of them. The key was not just to message them, it was to attract their attention in a minimum span of time. For that, I used to make sure of a couple of things like I am pretty active on LinkedIn, and due to which I came across a LinkedIn post shown below 👇 Here as you can see, the company is looking for Full-time Android Engineer, which means that hiring for the tech team might be active right now. So, this was my cue to start sending out the messages, as if they are looking for full-time employees, then there is no harm in asking for an internship. One thing I kept in mind before texting them is that I used to see that, is the recruiter or the HR As it’s evident that I won’t be the only one reaching out to HR, that’s why, if someone is active on LinkedIn and a new message comes in then, it would be on the top of the list, at that time it wouldn’t make a difference that how many people have messaged the Recruiter till then. online now? I think I might have reached out to at least 9–10 Zomato employees for this, and the one which worked out for me was pretty basic, but the was to attach my web portfolio at the bottom of the message. important thing that helped me grab their attention Why that’s important is because I have designed and built my portfolio on my own and treated it as a project itself, as according to me that’s the quickest way to demonstrate your work or at least give an idea of your skills. Check out my portfolio for reference 👉 https://mayank0255.github.io/ I Got A Reply 🎉 This is the reply I got from them, and I replied as soon as I could so that I can get a follow-up reply instantly. Observe here, that the recruiter said, Hi Mayank, as there is some time till your graduation, I’d suggest we discuss internship. So, in my previous message, , still the recruiter mentioned it, which means that the recruiter at least from where they got this information. So, I was able to grab the recruiter’s attention, and then I got a reply back which further concludes that they might’ve gotten impressed by it. I didn’t mention that when I am graduating checked out my LinkedIn profile or my Portfolio First Interview 🎓 After having a small conversation on LinkedIn further to what I talked about in the previous step, I got a 30-mins Zoom call to invite link 🎊 The call was scheduled for the same day, and I was pretty nervous as I didn’t have the time to prepare for it, and I didn’t know that would it be a basic conversation or a Tech Interview. Then started the call, and it was just one person in front of me and it was itself on a one-to-one call with me 😲Though I think I was getting nervous unnecessarily as he asked me a simple question to tell everything about me to him from the skills I have, projects I have worked on, my previous internships, etc. Gunjan Patidar, CTO of Zomato After this, we just had a conversation about Zomato, the tech team, and he told me that after this there would be one HR interview which is basically a formality. So, in short, I had the internship at this point 😁 HR Interview This was a short conversation in which basic HR questions were asked, and then questions like the joining date, role, etc., were asked. After the call, on the next day itself. I got the internship offer letter 🎉 🎊 So, this was my hiring process, there’s no guarantee that this is the process for everyone as I approached the company differently, and that’s why the was the key for me. I have heard Zomato hires a lot of candidates On-Campus as well, but unfortunately, it doesn’t hire from my college. cold messaging on LinkedIn I recommend the aspirants to get active on LinkedIn, and become a part of it as opportunities through it are endless. Being active includes getting in touch with people not just to get an opportunity out of them but also to have a casual talk, to gain some of their experience and guidance. Another thing is to keep your LinkedIn profile up-to-date, and it’s not just about filling in the information, it’s also about putting it in a certain way and it’s also about putting the correct information, there shouldn’t be any false information there. My next blog will be on , where I will be writing a complete guide for LinkedIn. “How To Take Full Advantage Of LinkedIn” FAQs Questions I have been asked frequently on LinkedIn regarding my Zomato Internship It’s written on their career page that Zomato hires only through referrals, is that true? It does hire through referrals, but that’s not the only method, as they have mentioned one more thing on the career page they will find you if you have what it takes, which means you will need to stand out from other candidates. Can you give me the name of the contact? Sorry, I can’t do that, and it is not about a particular person to the opportunity, it is about grabbing their attention in the minimum span of time. Was it On-Campus or Off-Campus? This was Off-Campus, through LinkedIn. Does Zomato hire On-Campus? Yes, it does hire On-Campus, but I am not aware of the name of the colleges. Were you asked DSA questions in the interview? No, I wasn’t, and I think that’s not something they were looking for. Thank you so much for reading this. I am glad to share my experience and help and motivate others through this. Let me know in the comments if there’s something I missed that you would like to know 😄 👈 Find me on GitHub 👈 Connect with me on LinkedIn 👈 Check out my Portfolio Also published . here

How to Land an Internship at Zomato by Cold Messaging on LinkedIn

LinkedIn is THE social media platform for work - everyone knows that. But unfortunately, we're just finding out how it can also be a data source for scammers. Warwickshire Police has registered a considerable rise in bogus boss scams on the social platform, with victims reporting how scammers impersonated their bosses and asked for financial favors. In this thread, our community discusses their thoughts on the latest scams. This Slogging thread by Mónica Freitas, Sara Pinto and Jack Boreham occurred in slogging's official #random channel, and has been edited for readability. Mónica Freitas May 5, 2022, 12:59 PM Huge rise in LinkedIn bogus boss scams - Warwickshire Police https://www.bbc.com/news/uk-england-coventry-warwickshire-61332192 Mónica Freitas May 5, 2022, 1:00 PM One scam known as "bogus boss" involves workers receiving fake emails purporting to be from their employer. The website is being "massively exploited by criminals in terms of being able to scrape information," said Warwickshire Police. Cyber protect officer James Squire said it was one of the fastest growing scams the force was seeing. One victim, in his 20s, told BBC CWR he lost almost £1,000 after responding to fake emails and texts from someone he believed to be his boss." "Fraudsters are targeting young professionals using their LinkedIn profiles, police are warning. Mónica Freitas May 5, 2022, 1:01 PM ""I'd started a new job so I was really keen to impress," he said, when he received the message asking him to purchase vouchers on behalf of the company. "It's a really small company and it wasn't out of the ordinary for him to be in touch with me," he explained. "At first they asked me to purchase £300 of vouchers and then once I'd agreed they asked me to buy more and more of them. I showed a couple of my colleagues, and they seemed to think it was normal so I did it."" Mónica Freitas May 5, 2022, 1:02 PM The website is "great for business," he added but allowed the criminals access to information that make the fake emails seem "more plausible and believable". Mónica Freitas May 5, 2022, 1:03 PM What do you think about this? We've seen a few similar scams happening all around us but using LinkedIn to collect info is a first for me. Sara Pinto May 5, 2022, 4:49 PM Mónica Freitas, I've never seen such thing through LinkedIn. It's such a serious platform that I would expect this. The fact is people can reach us through many platforms, and they can sound pretty authentic. Sara Pinto May 5, 2022, 4:52 PM Mónica Freitas, the last scam I've encountered was through text messages saying that I either had a voice mail to hear or that they had a business proposal to me. The good part is that these ones already sound sketchy, so it's easy to dodge. But when it comes to someone impersonating your boss in a way that looks real, things can be a little more confusing. Sara Pinto May 5, 2022, 4:53 PM What's the latest scam you dealt with? Mónica Freitas Jack Boreham May 9, 2022, 9:24 AM Mónica Freitas, that isn't very good. But LinkedIn is seeing a huge growth, so there is no wonder why the platform is seeing such large amounts of fraud. Mónica Freitas May 10, 2022, 9:56 AM Sara Pinto, I think, at this point, we expect scams in every platform, but LinkedIn is such a specific social platform that it still surprises me. But I guess it's even easier to pull out a scam like this once you disguise yourself as someone's boss. Like the victim featured in the news said, you want to make a good impression in your job, especially when you're new. So, you're more prone to falling for these schemes. Mónica Freitas May 10, 2022, 9:58 AM Sara Pinto, that's such a strange scheme! I'm not sure how the voice mail one would work since sometimes we do have voice mails (not as much nowadays, but it happens). Glad you spotted it right away. Mónica Freitas May 10, 2022, 10:02 AM Sara Pinto, the last one they tried to pull on me was regarding order shipment. I received a message saying my order was stuck in customs, and I had to pay an x amount to release it. This could be highly plausible if it were from the post offices. But instead, it was this strange phone number linked to an unknown website. Plus, I hadn't ordered anything, so I spotted the scam right away. I also did a little google research to check if there was anything on that phone number to see if it was a legit company. Surprise, surprise, it wasn't. There even was a forum with complaints from people who had fallen prey to the scheme warning others. Mónica Freitas May 10, 2022, 10:05 AM Jack Boreham, scammers are getting creative, that's for sure. But it's still so strange to see them now using LinkedIn. But I suppose we'll be seeing more inventive scams, especially using the work environment. I can imagine someone passing as HR as asking for bank data from new employees 😬 not to give them any ideas. Sara Pinto May 11, 2022, 3:53 PM Mónica Freitas, I think my surprise comes from the way they can be so credible to disguise themselves as someone's boss. You do want to make a good impression, but it does come off as an odd approach. Sara Pinto May 11, 2022, 3:54 PM Mónica Freitas, they send a link alongside the voicemail message, and you know, it's kind of intuitive just clicking on links thinking nothing bad will happen. Sara Pinto May 11, 2022, 3:54 PM Mónica Freitas, I've heard about that one! God bless Google. It has saved me numerous times, haha. Mónica Freitas May 11, 2022, 4:20 PM Sara Pinto, so many people are so afraid to go up to their bosses to double check information... maybe that's why it works so well. Mónica Freitas May 11, 2022, 4:20 PM Sara Pinto, yeah, a link to a voicemail makes no sense, ahaha. Mónica Freitas May 11, 2022, 4:21 PM Sara Pinto, so true! I was partially raised by Google. Sara Pinto May 12, 2022, 2:03 PM Mónica Freitas, that makes sense! I hope we all become a little more cautious though!

Beware of Huge Rise in LinkedIn Bogus Boss Scams 

Cuidado con el enorme aumento de las estafas de jefes falsos en LinkedIn

Méfiez-vous de l'énorme augmentation des escroqueries LinkedIn Bogus Boss

लिंक्डइन बोगस बॉस घोटालों में भारी वृद्धि से सावधान रहें

LinkedInの偽のボス詐欺の急増に注意してください

Cuidado com o grande aumento de golpes de Bogus Boss no LinkedIn

Cẩn thận với sự trỗi dậy khổng lồ trong trò gian lận của trùm LinkedIn Bogus

谨防 LinkedIn 虚假老板骗局的大幅上升

First impression matters. And given the digital world, the first impression is not made during phone calls or interviews but as people look at your LinkedIn profile. An incomplete or sloppy profile can give the wrong impression to others, seriously sabotaging your efforts. To be discovered and recognized for the right things, it is essential to build your personal brand most effectively. Let’s see right away what you need to know about creating a successful personal brand that will further advance your career. What is personal branding? Most often, branding is associated with companies and products, but you can also use the same strategy to stand out and impress a potential employer or hiring specialist. Personal branding is a strategy of creating an image of yourself that fits the story you want to tell. It is how you communicate your best assets, skills, and values. To be truly impactful, your personal brand should represent what makes you a unique professional and a powerful candidate for any job position you want to land. Tip #1: Complete your LinkedIn profile In social media, everything is algorithms. LinkedIn’s algorithm favorites professionals who have complete profiles and gives them a boost in search results. With a complete and well-crafted profile, you definitely have a massive advantage over others. The different profile sections allow you to describe your strengths and experience best and add more relevant keywords that make you pop up in searches. Make sure you take the time to fill each section with accurate, relevant information. If you need some inspiration, look at LinkedIn profiles of well-established IT professionals to get some exciting ideas. Pay attention, particularly to the Experience and Licenses & Certifications sections. Rather than just listing your job duties under each entry, detail your achievements. Each bullet point should describe what you did in your past positions and how you did it and how it impacted your team or company. Make sure you include relevant keywords to show the used skills and rank higher in the searches. If you have now start your career journey and don't have any working experience, include info for volunteering work, work on personal projects, published blog posts, or any other relevant experience. The experience section allows you to add links and media, so use this feature to showcase your accomplishments. Tip #2: Skills, skills everywhere As a technical recruiter, the Skills section is one of the first things I check in a profile to see if a professional match the requirements of an open job position. However, I often realize that most people don't mention their skills! LinkedIn allows you to add up to 50 skills, so grab the opportunity and make sure you add all your hard and soft skills. You can also mention various technologies and tools as keywords within your Experience section as part of your responsibilities. Adding relevant keywords will help you pop up higher in searches, increasing your chance to get an invitation. Tip #3: Add a suitable profile and cover photo What everyone sees first when looking at your profile are your profile and cover photos. This is a so important yet neglected detail. Having a great photo of your face makes you identifiable and relatable. People want to know who you are, so it’s essential to ensure your photo represents you in the best way. You don’t need to spend money on getting a professional headshot. Your smartphone has a high-resolution camera to ensure you get a clear picture. Avoid images with a noisy background or inappropriate outfits. And please, don’t use any image where you cropped other people out or a photo from a party, wedding, or your last vacation. Just don’t. Your outfit should look simple and professional, and your hair should be clean and neat. Then, get in front of a blank wall in a neutral light color (white is the best), face a natural light source (like your window), and look at the camera. It would help if you aimed for your face to take up to 60% of the image once it’s cropped. For optimal results, crop your photo into a 1:1 aspect ratio. Now, let’s talk about the cover photo or banner. Along with your profile photo, the banner is the first thing someone sees on your profile, so you want to make a good impression. A landscape, a picture that reflects your profession, or a customized banner with words can do the job perfectly. To customize your cover photo, adding info that reflects your skills, services, or even a relevant to your profession quote, you can use a tool like Canva, which offers free, customizable templates for LinkedIn. Tip #4: Craft a grabbing summary to tell your story The summary or About section is the place where you can tell your story, free of titles and duties. This is your chance to show off your personality and highlight your biggest achievements. Along with your photos and headline, the summary enhance the first impression you give to others in a way no other section can. It's best to avoid cliché or cheesy terminology like "guru", "master", or "unicorn". A successful summary could be the following one: Grab readers' attention and make them want to keep reading and know more about your exciting personality. Only the first three lines are visible when someone enters your profile, so you need a hook to ensure they click on the "...see more". Tell people why you do what you do and what you're good at. What is your impact on others, and what are your best achievements? Call to action: invite people in your network or get them to contact you to know more about how you can help them in their business. Tip #5: Boost your visibility You've optimized your profile, so what's next? Creating a top-notch profile is the crucial first step toward building a solid personal brand on LinkedIn, but you can do a lot more to make your profile easy to find and nurture your connections. You need to engage with your network. Here are some ideas for you to boost your visibility and interaction with people on LinkedIn: Follow Follow influential companies and people in your target field to stay up-to-date about your professional sphere's trends, discoveries, and events. You can also follow companies you'd love to work with one day so that you see their job posts asap and increase the chances to show up in their recruiters' searches. Post, Like, Comment After all, LinkedIn is a social media, so posts, likes, and comments are the best way to interact and engage with your network. Authoring valuable and original posts is one of the most effective ways to boost your visibility. If you're not into writing, don't worry, you can also engage by liking and commenting on other professionals' posts, elevating your profile's visibility. Endorse and Recommend Good team players recognize the contribution of others. By endorsing and recommending former and current co-workers, you can show future colleagues that you are a person who acknowledges your teammates. Recognizing your people's achievements and best assets will deepen your relationship with your network, increasing the likelihood of someone endorsing you in return. It's a win-win situation. Optimizing your LinkedIn profile is essential for showcasing yourself to recruiters and potential employers. After building your personal brand on LinkedIn, make sure you connect with other industry professionals to create new professional relationships, learn more about a job position you'd want to land, and increase your impact on others. 👉 LinkedIn is all about networking, so for useful career content and exciting job opportunities! connect with and follow me Best,
Savvina
Tech Recruiter of Choice Also published here.

Build Your Personal Brand on LinkedIn with These 5 Effective Tips

LinkedIn is full of useful data. From high-profile leads and skilled employee candidates to huge job listings and business opportunities. All this information can be accessed by hand as it’s made publicly available for all users and non-users. But what if we want to access this data on a larger scale? Today, we want to show you how you can harness the power of web scraping to pull data from LinkedIn job listings. Is It Legal to Scrape LinkedIn Data? Yes, scraping LinkedIn pages is legal, as shown in the 2019 LinkedIn vs. HiQ case. However, LinkedIn has appealed the decision to the US Supreme Court (SCOTUS) without getting any response back – as far as we know. Until we hear back from SCOTUS, “the decision by the 9th Circuit remains good law.” We’ll keep an eye on this case and update this article as soon as anything changes – and we recommend you do the same. Scraping LinkedIn Job Postings with JavaScript Although scraping LinkedIn is legal, we clearly understand LinkedIn itself doesn’t want to be scraped, so we want to be respectful when building our bot. One thing we’ll avoid on this project is using a headless browser to login into an account and access what would be considered private data. Instead, we’ll focus on scraping public LinkedIn data that doesn’t require us to trespass any login screen. We’ll go into LinkedIn public job listing page and use Axios and Cheerio to download and parse the HTML to extract the job title, company, location, and URL of the listing. 1. Install Node.js, Axios, and Cheerio If you haven’t already, you’ll need to . The latter will help us install the rest of our dependencies. Because we’re building our project on an M1 Mac, we picked the ARM64 version. download and install Node.js and NPM After installing those, let’s create a folder for our project called “Linkedin-scraper-project” and open it on VScode (or your editor of preference). Pull up the terminal and create a new project using . npm init -y Note: If you want to verify if the installation went well, you can use and . node -v npm -v We’re now ready to install our dependencies using the following commands: Axios: npm install axios Cheerio: npm install cheerio Or we could install both with one command: . npm install axios cheerio To get the ball rolling, inside our folder let’s create an index.js file and import our dependencies at the top: const axios = require('axios'); const cheerio = require('cheerio'); 2. Use Chrome DevTools to Understand LinkedIn’s Site Structure Before writing anything else, we need to build a plan on how we’ll access the data. To do so, we’ll open on our browser and see what we get. https://www.linkedin.com/ If you’re logged in automatically, first sign out from your account and then move to LikedIn’s homepage to follow along. Note: LinkedIn immediately provides us with a search form we can use to access the exact job we’re looking for and narrow our search to a location. Let’s look for email developer jobs as an example. At first glance, every job seems to be inside a self-contained card we should be able to target to extract all the information we need. After inspecting the page, we can confirm that every job is inside a element: <li> If we take a closer look at the element, we can find the job title, company name, location, and the URL of the listing. Everything is well organized and with a clear structure we can follow. <li> However, there’s a catch. After going down the page, it turns out LinkedIn is using infinite scrolling to populate the page with more jobs instead of the traditional numbered pagination. To deal with infinite pagination, we could use a headless browser like Puppeteer to scrape the first batch of jobs, scroll down the page, wait for more jobs to load, and scrape the new listings. But if you paid attention to this tutorial’s heading, we’re not going to use a headless browser. Instead, let’s try to be smarter than the page. 3. Use DevTool’s Network Tab One thing to have in mind when dealing with infinite scrolling paginations is that the new data needs to come from somewhere. So if we can access the source, we can access the data. With the DevTools open, go to the Network tab and reload the page: We’ll now see all the different requests the website is making. We’ll focus on the mainly because this is where we’ll see the new data pull. Fetch/XHR requests After scrolling down to the last job, the page sends a new request to get the data to the URL in the screenshot below. If we mimic this request, we’ll get access to the same data. Let’s test it on our browser by copying and pasting the URL. Awesome, this page is using the same structure, so there shouldn’t be any issues to scrape the data. But let’s take our experimentation a little further. This URL has the data for the second page but we want to access the first too. Let’s compare URL 1 against URL 2 to see how they change: URL 1: https://it.linkedin.com/jobs/search?keywords=email%20developer&location=United%20States&geoId=103644278&trk=public_jobs_jobs-search-bar_search-submit&position=1&pageNum=0 URL 2: https://it.linkedin.com/jobs-guest/jobs/api/seeMoreJobPostings/search?keywords=email%20developer&location=United%20States&geoId=103644278&trk=public_jobs_jobs-search-bar_search-submit&position=1&pageNum=0&start=25 There’s a lot going on in those URL. However, what we care about the most is the end bit of it, let’s try URL 2 but with the parameter on our browser to see if we can access the data. start=0 That did the trick! The first job on both pages is the same. Experimenting is crucial for web scraping, so here are a few more things we tried before settling for this solution: Changing the parameter doesn’t change anything on the page. pageNum The parameter increases by 25 for every new URL. We found this out by scrolling down the page and comparing the fetch requests sent by the site itself. start Changing the parameter by 1 (so , , and so on) will change the resulting page by hiding the previous job listings out of the page – which is not what we want. start start=2 start=3 The current last page is . It goes to a 404 page when hitting 1000. start=975 Having our initial URL, we can move to the next step. 4. Parse LinkedIn Using Axios and Cheerio We’ll change a little bit our initial URL to access the US version of the site. const axios = require('axios'); const cheerio = require('cheerio'); const { html } = require('cheerio/lib/static'); let url = 'https://www.linkedin.com/jobs-guest/jobs/api/seeMoreJobPostings/search?keywords=email%2Bdeveloper&location=United%2BStates&geoId=103644278&trk=public_jobs_jobs-search-bar_search-submit&currentJobId=2931031787&position=1&pageNum=0&start=0' axios(url) .then (response => { const html = response.data; console.log(html) }) To check if our Axios request is working, we’ll our html variable. console.log() Awesome, we were able to download the raw HTML, and we can now pass it to Cheerio for parsing. Replace the method with the next snippet to create a Cheerio object we can then query to extract our target data. console.log() const $ = cheerio.load(html); 5. Pick Your Selectors Cheerio uses a JQuery implementation to select elements, so if you’re already familiar with JQuery’s syntax, you’ll find yourself right at home. To pick the right selectors, let’s go back to the opened URL and take note of the attributes we can use. We already know that all the data we need is inside of individual elements, so let’s target that first and store it into a . <li> constant const jobs = $('li'); With all the listings stored inside jobs, we can now go one by one and extract the specific bits of data we’re looking for. We can test our selectors right inside the DevTools to avoid sending unnecessary requests to the server. If we inspect the job title, we can see that it is inside of an element with the class base-search-card__title. <h3> Let’s go to the Console tab inside DevTools and use the method and pass it – where dot means class – as the argument, to select all the elements with that class. document.querySelectorAll() ‘.base-search-card__title’ It returns a NodeList of 25, which matches the number of jobs on the page. We can do the same thing for the rest of our targets. Here are our targets: Job title: ‘h3.base-search-card__title’ Company: ‘h4.base-search-card__subtitle’ Location: ‘span.job-search-card__location’ URL: ‘a.base-card__full-link’ 6. Iterate Through the Node List Using .each() With our selectors defined, we can now iterate through the list stored in the jobs variable to extract all job details using the method. .each() jobs.each((index, element) => {``       const jobTitle = $(element).find('h3.base-search-card__title').text()``       console.log(jobTitle)``   }) We bet you’ve realized how important it is for us to test everything, so before trying to grab every element, we’ll begin by extracting just the job title and logging it into our console. Type in the terminal to run it. node index.js Huh… it seems like there’s a lot of white space around the title and it’s also getting extracted by our method. Not to worry, we can use the method to clean it up. .text() .trim() Much better! Now we know it’s safe to add the rest of the selectors into our script. const company = $(element).find('h4.base-search-card__subtitle').text().trim() const location = $(element).find('span.job-search-card__location').text().trim() const link = $(element).find('a.base-card__full-link').attr('href') For the job’s link, we’re not actually interested in grabbing the text inside the element but the value of the attribute – in other words, the URL itself. To do so, we can just call the method and pass it the attribute we want the value from as the argument. href .attr() 7. Push Your Data Into an Array for Formatting Right now, our script will log into our console with a lot of unorganized strings that will make it really hard for us to use it. The good news is that we can use a simple method to push our data into an empty array and have everything neatly formatted automatically. First, we’ll create an empty array before Axios called LinkedIn jobs: linkedinJobs = []; Then, we’ll add the following code snippet right after const link: linkedinJobs.push({``           'Title': jobTitle,``           'Company': company,``           'Location': location,``           'Link': link,``       }) And log Linkedinjobs to the console. How does it look now? All our data is perfectly labeled and formatted, ready for us to export it into a JSON or CSV file. Still, this is not all the data we want. Our next step is to navigate to the rest of the pages and repeat the same process. 8. Scraping All Pages with a for loop There are many ways to navigate to the next page, but with our current knowledge of the website, the easiest way would be to increase the start parameter in the URL by 25 to display the next 25 jobs until there are no more results and a meets this functionality perfectly. for loop To refresh your memory, here’s the syntax: for loop’s for (statement 1; statement 2; statement 3) { //code block to be executed } Let’s build this part first by adding our custom statements: for (let pageNumber = 0; pageNumber < 1000; pageNumber += 25) { } Our starting point will be 0 as that’s the first value we want to pass to the parameter. start Because we know that when hitting 1000 there won’t be any more results, we want the code to run as long as is less than 1000. pageNumber Finally, after every iteration of the code, we want to increase by 25, effectively moving to the next page. pageNumber Before moving the rest of the code inside the loop, we’ll need to add our pageNumber variable into the URL: let url = `https://www.linkedin.com/jobs-guest/jobs/api/seeMoreJobPostings/search?keywords=email%2Bdeveloper&location=United%2BStates&geoId=103644278&trk=public_jobs_jobs-search-bar_search-submit&currentJobId=2931031787&position=1&pageNum=0&start=${pageNumber}` And now we add the rest of our code to the loop, now using the pageNumber variable as the value for the parameter. start 9. Write Your Data to a CSV File It has been a long process but we’re almost done with our scraper. Yet, having all that data log to our console isn’t exactly the best way to store it. To cut corners, we’ll be using the package. They have really detailed documentation if you’d like to go deeper into the package but, in simple terms, it will convert our array of JavaScript objects ( ) into a CSV format we can save to our machine. Objects-to-CSV linkedinJobs First, we’ll install the package using and add it to the top of our project. npm install objects-to-csv const ObjectsToCsv = require('objects-to-csv'); We can now add use the package right after closing our method: job.each() const csv = new ObjectsToCsv(linkedinJobs)``       csv.toDisk('./linkedInJobs.csv', { append: true }) “The keys in the first object of the array will be used as column names” so it’s important that we make them descriptive when using the method. .push() Also, because we want to loop through several pages, we don’t want our CSV to be overwritten every time but to add the new data below. To do so, all we need to do is set to . It will only add the headers once and keep updating the file with the new data. append true 10. Run Your Code [Full LinkedIn Scraper Code] If you’ve followed along, here’s what your finished code should look like: const axios = require('axios'); const cheerio = require('cheerio'); const ObjectsToCsv = require('objects-to-csv'); linkedinJobs = []; for (let pageNumber = 0; pageNumber < 1000; pageNumber += 25) { let url = `https://www.linkedin.com/jobs-guest/jobs/api/seeMoreJobPostings/search?keywords=email%2Bdeveloper&location=United%2BStates&geoId=103644278&trk=public_jobs_jobs-search-bar_search-submit&currentJobId=2931031787&position=1&pageNum=0&start=${pageNumber}`; axios(url) .then (response => { const html = response.data; const $ = cheerio.load(html); const jobs = $('li') jobs.each((index, element) => { const jobTitle = $(element).find('h3.base-search-card__title').text().trim() const company = $(element).find('h4.base-search-card__subtitle').text().trim() const location = $(element).find('span.job-search-card__location').text().trim() const link = $(element).find('a.base-card__full-link').attr('href') linkedinJobs.push({ 'Title': jobTitle, 'Company': company, 'Location': location, 'Link': link, }) }); const csv = new ObjectsToCsv(linkedinJobs) csv.toDisk('./linkedInJobs.csv', { append: true }) }) .catch(console.error); } To run it, go to your terminal and type node (or the name of your file): index.js Congratulations, over 15k job listings scraped in a few seconds. For next steps, export this data to excel and filter the column for only those containing the keyword “email developer” or by location. Title Wrapping Up: Here’s a Challenge for You We’ve covered a lot during this tutorial, but there are a few more things we challenge you to try: Make the script filtered jobs by title, so you only extract those cards containing the keyword “email developer” or “html email”. Right now the script is going through the pages too fast. Add a buffer between requests so it only sends a new request after 5 seconds, it will help you protect your IP. *Previously published * here.

How Do I Build a LinkedIn Scraper For Free?

Here are some tools that allow you to schedule LinkedIn posts for the future LinkedIn posts can be an awesome marketing tool and get a ton of reach. However, . you cannot schedule a LinkedIn post natively on LinkedIn itself Here are 4 tools that allow you to schedule LinkedIn posts in advance. LinkedIn Scheduling Tools 1. OneUp OneUp is a social media scheduling tool that supports , Twitter, Facebook, Instagram, Google Business Profiles, Pinterest, TikTok, and Stocktwits. LinkedIn (personal profiles and company pages) : OneUp has a Free Plan, so you can schedule LinkedIn posts for free. Cost : 4.8/5 (290 reviews) Capterra reviews Connecting your LinkedIn account When you sign up, you can connect your LinkedIn account(s) from the Accounts page in OneUp. OneUp supports both personal profiles and company pages on LinkedIn. Then click “Create a post” Then choose which LinkedIn account you want to post to. If you have multiple accounts connected, you can post to multiple accounts at the same time. Then create your post. You can @mention company pages in OneUp by typing “@” and then some letters: Next, you can add a photo, GIF, or video directly from your computer, create an image in OneUp’s Canva integration, or choose a professional photo from the Unsplash integration: You can also choose to post with a link preview if you have a link in your post. Then you can click the “Preview” button and see how your post will look on LinkedIn: Here is how this post will look: Then choose for your post to either publish once or have it automatically repeat. For example, this post will repeat every 3 months: Then either Post Now, schedule it for a date in the future or add the post to your Drafts folder. OneUp’s website: www.oneupapp.io 2. Social Pilot Social Pilot is a social media scheduling tool that supports LinkedIn, Twitter, Facebook, Instagram, Google Business Profiles, Pinterest, Telegram. : Social Pilot starts at $50/month Cost : 4.4/5 (327 reviews) Capterra reviews 3. Sendible Sendible is a social media scheduling tool that supports LinkedIn, Twitter, Facebook, Instagram, Google Business Profiles, Pinterest, YouTube, and Wordpress. : Sendible starts at $29/month Cost : 4.5/5 (94 reviews) Capterra reviews 4. Loomly Loomly is a social media scheduling tool that supports LinkedIn, Twitter, Facebook, Instagram, Google Business Profiles, Pinterest, YouTube, and WordPress. : Loomly starts at $35/month Cost : 4.7/5 (446 reviews) Capterra reviews

4 Tools to Schedule LinkedIn Posts

Hello, I am from Ukraine. I’m trying to use my LinkedIn in order to spread the truth about the war that is going on right now. During the last few days, I started to see how many Russian LinkedIn profiles were posting weird shit - online propaganda about the Russian-Ukrainian War. And as I have a wide network, my friends get angry about it - they start to comment and populated my feed with notifications. First, let me be honest. A few days ago, I got reported on LinkedIn by some Russian dude - he posted congratulations to the russian tyrant about the annexation of Crimea. And I’m not very stable right now, so I commented on his post with a few things that I’m not proud of. And what do you think - he reported me and I got a notice from Linkedin. Today, I got a notification about one post of Russian developer that trying to relocate. He was using the new nazi sign that put*n invented a month ago. I tried to report him to LinkedIn for inappropriate behaviour and started to battle with Linkedin about its rules. Below I’m attaching a message from Linkedin: In a few hours, I start to get comments from other people that have the same results. People are trying to report the same dude. Same post and nothing….. People are also reporting posts that Ukrainians doing in order to spread the word. “And I have a problem when mentioned that all russians are responsible for this was. Aaaand my post blocked too.“ After seeing another post about this dude, I decide to use the power that HackerNoon gives us to bring more attention to this problem. And I know that it’s not just one weird case. Russland seems to be running a huge propaganda machine around the globe. It was proved many times that they posted a lot of fake news. If you want to read more about how Russia is using LinkedIn, some articles for you: How Russia Is Using LinkedIn as a Tool of War Against Its U.S. Enemies Hate Speech? Racism? Expletives? LinkedIn Doesn't Care a **** LinkedIn Formally Joins EU Code on hate speech takedowns How to Battle Online Propaganda So here is a beginners guide to help you battle their propaganda: If you want to listen more about what is going on here, Limarc, Richard, and I recorded a podcast a few weeks ago. https://www.youtube.com/watch?v=hRIWjuZwSzs https://www.youtube.com/watch?v=yOWBSuFJGZg https://www.youtube.com/watch?v=guqtTk5HUGI https://www.youtube.com/watch?v=f30nhznxkyo https://www.youtube.com/watch?v=pGFLebPOBiA https://www.youtube.com/watch?v=OvAO5skGyXI How to Help Ukraine If you want to help and donate some crypto, here is (already raised > $60 million)". Ukrainian Crypto Fund Сryptocurrency address: 🔹 BTC - 357a3So9CbsNfBBgFYACGvxxS6tMaDoa1P 🔹 ETH - 0x165CD37b4C644C2921454429E7F9358d18A45e14 🔹 USDT (trc20) - TEFccmfQ38cZS1DTZVhsxKVDckA8Y6VfCy 🔹 SOL address:66pJhhESDjdeBBDdkKmxYYd7q6GUggYPWjxpMKNX39KV 🔹 DOT: 1x8aa2N2Ar9SQweJv9vsuZn3WYDHu7gMQu1RePjZuBe33Hv. Be safe and #StayWithUkraine

Responding to Online War Propaganda on LinkedIn: Who Do the Rules Protect?

A thought leader or an industry leader in a particular niche on LinkedIn is referred to as a LinkedIn Influencer. Probably, it reminds you of personalities like Melinda Gates, Daymond John, etc. who have millions of followers on the platform. However, any individual or B2B brand can become an influencer by positioning themselves as experts in their domain. You must be a value provider to your audience, build and maintain a meaningful relationship with your followers. But the question arises, why position yourself as an expert? Why become a LinkedIn influencer? Note its benefits: 1. Reach key decision makers Many influencers are followed by CEOs, CFOs, and key decision makers in businesses, which increases the visibility of your posts and improves your brand awareness. 2. Grow your network Having some of the largest networks on LinkedIn gives you an opportunity to build and grow your own community. Networking is the primary goal of every person on LinkedIn, but it takes time. However, as an influencer, you can grow your network much more rapidly. 3. Easier promotion of your brand Being a public figure on LinkedIn increases the engagement on your LinkedIn posts, engages a more relevant audience for your , and when you promote your brand/product on the platform, it typically has higher views and engagement. LinkedIn webinars 4. Increase followers on your page and website Higher engagement of posts on LinkedIn translates to increased traffic on your website, lead inquiries, and increased followers of your company page. So, now you’ll be interested to know how to become a LinkedIn Influencer! C’mon then let’s get to the steps you need to take! What It Takes to Become a LinkedIn Influencer in 2022 1. Define your brand If you already have a personal brand, and profile image to showcase it. optimize your LinkedIn headline Defining your brand on LinkedIn means how people perceive you, the type of content you create, and how you position yourself. Finding it difficult to define your brand? Here’s the ticket! Use LinkedIn automation to scan through 100s of profiles of influencers in your niche and see how they have written their LinkedIn headlines. Use these ideas to create your own. 2. Create a company page on LinkedIn Building trust with your audience is the key to becoming an influencer on LinkedIn. The more you build trust, the quicker you’ll grow your following. So, on LinkedIn is the stepping stone. Use your company page to: creating your company page Share information about people in your company Share company news with your own views and opinions Share case studies and your success stories 3. Create content consistently People follow influencers to stay updated on the latest industry news and trends. Therefore, you must have a regular content calendar and keep your followers updated. Post content that is helpful and solves problems for your target audience. Share your opinion on industry news to build a reputation as an influencer. There’s another advantage of LinkedIn automation to exploit. Use it to scan through content in your niche and get ideas for your content. Few tactics to make your content stand out are: Use humor and personality in your posts Shock, entertain, and educate your audience with your content Create content no one else is creating in your niche Besides just creating, share your content across other social media platforms and publish on LinkedIn Pulse too! 4. Grow a relationship with your audience through drip campaigns and personalized messages LinkedIn offers a maximum of 30,000 first-degree connections. More your number of connections, wider your reach and impact. So, building as many high-quality connections as possible will solidify your brand as an influencer. The best way to grow your connections on LinkedIn quickly and efficiently is through Automation. allows you to send personalized messages with connect requests, and connect through a series of drip campaigns. LinkedIn Automation 5. AI-powered LinkedIn Inbox management Some businesses offer AI-powered management of your LinkedIn Inbox as part of their service. Inbox management categorizes replies from your potential prospects as positive, negative or inquiry, and helps you filter out active leads to engage with and grow your network quickly and efficiently. How to Become a LinkedIn Influencer – Mistakes to Avoid Now, when you know how to become an influencer on LinkedIn, you must also watch out for any of these mistakes: – Hashtags help you reach new audiences on LinkedIn. However, never load your posts with hashtags just to show up in searches. Compile a set of key industry hashtags and use just one or two of those on each post. Mix up popular hashtags with less popular ones to improve your visibility in searches. Also, create a branded hashtag for your business. Using hashtags poorly – To become a thought leader in your industry, plan out a content calendar to post two to three times a week, and stick to it. Focus on quality rather than the quantity of content. Not posting regularly – Doing it all manually on LinkedIn is the biggest mistake. From posting valuable content to reaching out to new connections and responding to messages, every task can be automated. Not automating LinkedIn tasks So, automate as much as you can to save time and speed up the process. List of LinkedIn Influencers One of the best ways to learn about being a LinkedIn influencer is to have a look at the profiles of current LinkedIn influencers going viral. So, let’s look at some of the authority figures on LinkedIn: Bill Gates Bill Gates has over 35,023,000+ followers as of now. His content is related to both his and his worldwide personal brand philanthropic ventures. Arianna Huffington She is the Founder of Thrive Global and shares content on entrepreneurship, media, start-ups, health, and more. Following her on LinkedIn will help you discover the type of content people engage with. Satya Nadella As a CEO Of Microsoft, he shares articles and videos on the current happenings in the world and from the Microsoft blog. You must follow him to learn how to use business content related to what people care about as an influencer. Neil Patel Labelled as the top influencer on the web by the Wall Street Journal and one of the top 10 marketers by Forbes, Neil Patel is worth following on LinkedIn to learn A-Z of digital marketing. Jeff Weiner With over 10,600,000+ followers and being an Executive Chairman at LinkedIn, it’s worth following him on LinkedIn to learn the type of content influencers share that resonates with their audience and gain a ton of engagement. Conclusion Becoming an Influencer on LinkedIn is an art. It takes time and consistency with your marketing efforts to establish your brand as an industry leader. So, note the steps outlined in the post. Follow the few influencers mentioned above to get ideas for your own content, and establish your identity as an influencer on the platform.

Here's What It Takes to Become a LinkedIn Influencer in 2022

LinkedIn is a great place to find leads and engage with prospects. In order to engage with potential leads, you’ll need a list of users to contact. However, getting that list might be difficult because LinkedIn has made it difficult for web scraping tools. That is why I made a script to search Google for potential LinkedIn users and company profiles. Tools Required You’ll need and some packages to get started. Once you have Python installed, you can run the following command to install the necessary packages. Python 2.7+ pip requests install LinkedIn Scraper Script First, we need to import all the packages that we need. These packages are used for randomizing the user-agent and making the requests. Then regex is used to parse out the LinkedIn profiles and links. random argparse requests re import import import import We create a LinkedinScraper class that tracks and hold the data for each of the requests. The class requires two parameters keyword and limit. The keyword parameter specifies the search term. The limit parameter specifies a max amount of links to search for. self.keyword = keyword.replace( , )
        self.all_htmls = self.server = self.quantity = self.limit = int(limit)
        self.counter = : class LinkedinScraper (object) : def __init__ (self, keyword, limit) """

        :param keyword: a str of keyword(s) to search for
        :param limit: number of profiles to scrape
        """ ' ' '%20' "" 'www.google.com' '100' 0 We create a LinkedinScraper class that tracks and hold the data for each of the requests. The class requires two parameters keyword and limit. The keyword parameter specifies the search term. The limit parameter specifies a max amount of links to search for. The LinkedinScraper class has three main functions, , , and . search parse_links parse_people The function will perform the requests based on the keywords. It first generates a URL that is a Google-specific query based on the and . Then it makes the requests and saves all the HTML into search keyword limit self.all_htmls user_agents = [ , , , , , ] self.counter &lt; self.limit:
            headers = { : random.choice(user_agents)}
            url = + str(self.counter) + + self.keyword
            resp = requests.get(url, headers=headers) ( ) resp.text:
                print( ) self.all_htmls += resp.text
            self.counter += : def search (self) """
        perform the search
        :return: a list of htmls from Google Searches
        """ # choose a random user agent 'Mozilla/5.0 (Windows NT 6.2) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/28.0.1464.0 Safari/537.36' 'Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; Trident/5.0) chromeframe/10.0.648.205' 'Mozilla/5.0 (Windows NT 6.2; WOW64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/27.0.1500.55 Safari/537.36' 'Mozilla/5.0 (Windows NT 6.2) AppleWebKit/536.6 (KHTML, like Gecko) Chrome/20.0.1090.0 Safari/536.6' 'Mozilla/5.0 (X11; Linux x86_64) AppleWebKit/535.19 (KHTML, like Gecko) Ubuntu/11.10 Chromium/18.0.1025.142 Chrome/18.0.1025.142 Safari/535.19' 'Mozilla/5.0 (Windows NT 5.1; U; de; rv:1.9.1.6) Gecko/20091201 Firefox/3.5.6 Opera 11.00' while 'User-Agent' 'http://google.com/search?num=100&amp;start=' '&amp;hl=en&amp;meta=&amp;q=site%3Alinkedin.com/in%20' if "Our systems have detected unusual traffic from your computer network." in "Running into captchas" return 100 The function will search the HTML and perform regex parsing to extract out all the LinkedIn links. parse_links reg_links = re.compile( )
        self.temp = reg_links.findall(self.all_htmls)
        results = [] regex self.temp:
            final_url = regex.replace( , )
            results.append( + final_url) results : def parse_links (self) r"url=https:\/\/www\.linkedin.com(.*?)&amp;" for in "url=" "" "https://www.linkedin.com" return Similarly, parse_people function will search the HTML for their name and title. def parse_people(self): reg_people = re.compile( )
        self.temp = reg_people.findall(self.all_htmls)
        print(self.temp)
        results = [] iteration (self.temp): = iteration.replace( , ) = .replace( , ) = .replace( , ) = .replace( , ) = .replace( , ) = .replace( , ) = .strip( ) != :
                results.append( )
        return results """

        :param html: parse the html for Linkedin Profiles using regex
        :return: a list of
        """ r'"&gt;[a-zA-Z0-9._ -]* -|\| LinkedIn' for in delete ' | LinkedIn' '' delete delete ' - LinkedIn' '' delete delete ' profiles ' '' delete delete 'LinkedIn' '' delete delete '"' '' delete delete '&gt;' '' delete delete "-" if delete " " delete This is an example of using the class to search for 500 profiles for the Tesla company. This is quite a simple script, but it should be a good starting point. It is missing some error and captcha handling when making too many requests to Google. I recommend using a Google Search API such as to perform unlimited searches. Or use API to perform the search with any language. https://goog.io RapidAPI Google Search You can find the full code at https://github.com/googio/linkedin_scraper.git This code is fast. Making too many requests to Google will result in getting your IP blocked. Please use proxies when running this script. Or check out goog.io API docs on performing searches without worrying about getting blocked https://goog.io/docs Also published here

Running a Python Script to Scrape LinkedIn Profiles From Google

Ejecutar un script de Python para extraer perfiles de LinkedIn de Google

Social media usage is imperative for businesses to grow and stay competitive in today’s digital age. And when it comes to B2B marketing and sales, there’s no powerful social network than LinkedIn to make an impact, connect with your prospects, and boost your overall outreach. While you can use the traditional approaches to find leads on LinkedIn if you operate your business on a small scale, if you want to grow your business or are already operating on a large scale, it makes sense to use powerful and . best LinkedIn automation tools in 2021 These tools improve your productivity and efficiency while allowing you to focus on the most critical aspect of the sales funnel. Automation and Lead Generation Tools tools allow you to shed the redundant sales prospecting tasks off your shoulders. Growth in digital outreach signals an automatic increase in sales; therefore, having the best LinkedIn automation at your disposal can help our business take the leap forward. LinkedIn automation Automation tools provide you with the convenience to focus on other vital aspects of your work, such as interacting with potential clientele. The expenses involved in purchasing the best LinkedIn automation tools are very measly compared to the potential revenue they’re bound to generate. LinkedIn automation tools are designed differently. As such, it is essential to do your research before choosing a tool that suits your business needs. What is LinkedIn Automation? Get the Most With LinkedIn Autopilot LinkedIn automation means using tools to automatically send out connection requests, respond to messages, do endorsements, and more that you would otherwise be required to perform manually. These tools make LinkedIn prospecting and lead generation a breeze. Use the best LinkedIn automation software to put your lead generation and associated outreach campaigns on LinkedIn autopilot mode, which gives you the freedom to focus on other aspects of your business. Here’re some reasons why you must consider using Top LinkedIn automation tools They save time because manually searching for leads and sending connection requests is time-consuming They give your mass outreach campaign a personal touch, making your interactions seem more natural They generate reports for your outreach campaigns by tracking lead responses and conversions They make A/B testing easier, giving you more room to experiment with strategy, templates, etc. They integrate with other marketing and lead generation tools By making LinkedIn automation and marketing tools a part of your outreach, you can introduce an omnichannel approach to your marketing game. Best LinkedIn Automation Tools If you are new to LinkedIn automation platforms, finding a reliable tool can be challenging given the many different options out there. The good news is that we sliced and diced the top LinkedIn automation platforms to come up with a rundown of the 7 leading tools: Without further ado, let’s go straight to our list. 1. Octopus CRM If you’re looking for an inexpensive yet powerful and features-rich LinkedIn automation tool, has you covered. Octopus CRM Octopus CRM is a leading automation tool that helps you perform LinkedIn networking and prospecting with ease and in a secure environment. Using this tool, you can automate sending out bulk connection requests, viewing profiles, endorsing skills, sending personalized messages, and more. It allows you to build your own marketing funnel on LinkedIn by personalizing interactions with connections. Octopus CRM also allows you to monitor your outreach campaign by providing you with the relevant statistics and overall trends. On top of that, it helps you control your LinkedIn activity besides allowing Zapier and Hubspot integration. Moreover, Octopus CRM is compatible with all LinkedIn account types. Octopus CRM offers four different pricing packages. The starter package is priced at $6.99 per month, the pro package is $9.99 per month, and the advanced package costs $14.99 a month. Finally, the unlimited package comes at $24.9 per month if paid annually. 2. LinkedIn Sales Navigator is yet another excellent automation tool. It comes with an advanced lead and company searching feature that helps you find the right businesses and companies with more relevant prospects. LinkedIn Sales Navigator This automation tool also provides you with lead recommendations that help you discover the right people by customizing your suggestions. Moreover, LinkedIn Sales Navigator comes with advanced filtering, CRM integration, and more. It helps you automatically save the leads you are reaching out to, log any sales activities, add customized notes, and connect to your CRM. This automation tool is designed for B2B sales professionals who wish to gain access to advanced features to boost their productivity. If you want to increase your leads and enhance results, LinkedIn Sales Navigator has your back. But remember that it is best to get this tool only if you know your way around LinkedIn and wish to take things up a notch to obtain better outcomes. LinkedIn Sales Navigator comes with three pricing options. For professional users, LinkedIn Sales Navigator offers a package of $64.99 per month. Team user packages are charged at $103.33 per month. Finally, LinkedIn Sales Navigator brings you an Enterprise package that is completely customized as per your individual needs and is priced accordingly. While LinkedIn Sales Navigator may be on the pricier side of the spectrum, the tool pays for itself in the form of new leads and deals. If you wish to test the waters first, then try LinkedIn Sales Navigator’s month-long free trial that you can withdraw from at any time. 3. Expandi is one of the leading LinkedIn automation tools out there. Easy to set up and super convenient, Expandi features many standout features that contribute to its success and popularity. Expandi Expandi introduces webhooks, making it easier to link the tool with another marketing or LinkedIn lead generation tool, such as Zapier, to create a solid omnichannel approach with hyper-personalization. This automation tool comes with an intelligent inbox feature that helps manage your inbox with ease. Expandi’s smart inbox helps boost customer engagement and ensures that . none of your messages go unnoticed Also, Expandi’s dynamic personalization feature allows you to message people based on a custom variable beyond their first name and work affiliations. Unlike many other automation tools, this automation tool provides you with a local and dedicated IP address, thereby ensuring your business security. Most LinkedIn tools provide you with a different IP address with every log in, compromising your account safety. That’s not the case with Expandi. Expandi is an excellent LinkedIn tool for B2B sales professionals, agency owners, growth hackers, and people managing . It features a user-friendly dashboard that allows quick account switching, making LinkedIn account management super convenient and efficient. multiple LinkedIn accounts Priced at $99 per month, Expandi comes with a free week-long trial. 4. Dux-Soup is yet another popular LinkedIn automation tool out there. This tool makes connecting and engaging with prospects and leads much more effortless. It is also available in the form of a Chrome extension. Dux-Soup In order to ensure that the automation tool is running, you are required to have your LinkedIn open the whole time in your browser. Despite this minor drawback, Dux-Soup is a simple tool that is of particular help to new LinkedIn users. Dux-Soup’s primary focus is lead generation and outreach. The integrated automatic lead tools help you manage your prospects by automatically leaving tags and notes directly on the user profiles you wish to target and reach out to! You can also use this tool to download LinkedIn profile details and upload them to your CRM for easier lead management. Furthermore, you can use it to automate the process of finding LinkedIn profiles and sending connecting requests and personalized messages. What makes Dux-Soup particularly remarkable, however, is their super responsive customer support team. Dux-Soup is primarily designed for sales teams, but it also helps individuals who wish to work with an easy-to-use and user-friendly automation tool. The platform regularly publishes new guides to assist its users with automation management. While this tool does not offer many advanced outreach and safety features, it is a good platform for beginners who wish to try their hand at LinkedIn automation. Dux-Soup offers three pricing models depending on their service, namely free, professional at $11.25 per user per month, and turbo at $41.25 per user per month. 5. Phantombuster is a data extraction and code-free LinkedIn bot that helps you generate leads, effectively target your audiences, and automate growth. In fact, Phantombuster can automate most of your web actions, such as chain automation, task scheduling, and more. Phantombuster Phantombuster, as the name suggests, is based around phantoms that can perform automated actions and extract data. It is an excellent LinkedIn network booster that helps you connect with relevant LinkedIn users. Phantombuster also serves as a LinkedIn profile scraper that collects relevant data, including name, job title, position, and more, from a list of profiles. You can even use it to send personalized messages to your connections. This automation tool also facilitates engagement by automatically commenting and liking posts. Offering you a plethora of features and automation tips, Phantombuster works best when used with another LinkedIn automation tool of your choice. If you wish to explore new growth hacks and save your time searching for relevant profiles, Phantombuster can help you speed up the process and get you ahead of your competitors. Phantombuster can cost $30.00 per feature per month. The cost can go as high as $900 per month, depending on the features you choose. You can use this tool’s free trial to determine if it works for you. 6. WeConnect is a cloud-based LinkedIn automation tool that focuses on finding, cultivating, and finalizing more deals. WeConnect promises better user security as compared to other browser tools simply by being cloud-based. WeConnect This platform helps with a personalized approach. It serves as a powerful campaign manager that you can use to run multiple campaigns depending on your campaign preferences and target audience profiles. automate LinkedIn networking WeConnect also offers intelligent reply management that visualizes and interacts with potential connections. It helps discover new opportunities and endorse new skills as well. The user management of this tool is very friendly. It allows you to add more users to your account, track your LinkedIn campaign reports, and monitor everything conveniently using a single dashboard. This LinkedIn automation platform is best for everyone, including B2B salespersons, marketers, sales teams, and recruiters. Promising simple usability paired with a clean interface, WeConnect brings you an array of advanced features to supercharge your business growth. This tool is priced at $49 per month, and you pay as you go, depending on the number of users you are managing. 7. Zopto focuses on helping sales teams improve their lead generation efforts. It allows you to filter your target customers and conduct customized searches. It is a good tool for B2B sales professionals looking for automation tools to improve sales and conversions. Zopto The best part is that Zopto allows you to filter your customers by location, title, industry, company size, seniority level, and more. It also allows you to monitor your prospects’ desired level of engagement by customizing relevant features, such as invites, messages, etc. Zopto takes automation to the next level by allowing you to manage your leads by tracking them on your live dashboard. This live dashboard provides you with detailed stats and other information related to your LinkedIn outreach campaign. All in all, Zopto provides users with all the essential LinkedIn automation software features along with additional new features, such as advanced reporting, , Twitter engagement, etc. InMail messages This tool works best for startups and sales teams who wish to improve their lead generation and outreach game. Zopto offers three plans: Personal priced at $215 per month, Grow at $395 per month, and Agency at $895 per month. Best LinkedIn Automation Software: Parting Thoughts No matter what automation tool you opt for, it is critical to keep LinkedIn automation safety practices in mind. Your automation tool must be optimized not only for growth but also for security. And the platform you choose must meet your business needs and requirements. Do not subscribe to platforms only based on their popularity or ratings because what suits another business will not necessarily suit yours. It is all about generating results at the end of the day. Find a connect automation tool that is user-friendly, easy, and convenient if you are just getting started. Use our list to make your final selection.

7 LinkedIn Automation Tools for B2B Digital Marketers to Generate Leads

Hello everybody! My name is Nima. I’m a web developer and app researcher. I’ve decided to publish “Unreleased Updates with Nima“ on Hackernoon! This is the title of my monthly newsletter but I thought Hackernoon readers may like my findings, too. If you don’t know what is it, I search for upcoming and unreleased features of apps like Twitter and I publish them before the official announcement. Actually, I tweet them as soon as I find them but I’ll also write about them here, monthly. So let’s get started! Twitter is bringing the Twitter Spaces tab to other platforms! It’s been a while since Twitter released the Twitter Spaces tab for iOS users. Now, it seems Twitter is bringing the spaces tab to the Android app and the web app as well! Let’s see some images: Twitter is working on a feature to let you add locations to your tweets from the web app! Right now, Android and iOS users can add locations to their tweets using their phones. Now, Twitter is also bringing this feature to its web app. Personally, I don’t use this feature frequently, but many people love it! Twitter is working on a new feature named "Account Delegation"! On October 19, Twitter added a feature to its web app named “Account Delegation”. I don’t have any other information about it since it’s not fully implemented. But I was able to see it button! What's "Safety Mode"?! As you may know, Twitter is working on a new feature called “Safety Mode”. Now, Twitter has added a page to its web app which describes this new feature! Let’s see what it is! Twitter Blue subscribers will be able to read some articles, without seeing ads! Twitter Blue, Twitter’s subscription plan, is adding some new and interesting features every day! For example, Twitter Blue subscribers will be able to read articles on websites like The Verge and Mac Rumors without seeing ads! LinkedIn is working on some tools for the creators! LinkedIn is working on some new features named “Creator tools”! I don’t know what they’ll be, but we can see a screenshot of them! LinkedIn will let you add an additional name to your profile! LinkedIn is adding a feature to its web app that lets you add an additional name to your profile. You’ll also be able to choose who can see your additional name. Instagram will let you edit your birthday from the web app! Instagram users were able to add their birthdays to their accounts from the mobile app. Now, Instagram is adding this feature to its web app. Thank you so much! I think this issue is getting so long so I believe it’s enough for this month! Thank you so much for being with me through the end of this issue! Don’t forget to follow me on Twitter. I’ll tweet my findings on Twitter as soon as I find them! My handle is ! Thanks a lot and have a great time! @nima_owji

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