Builders + Backers is a DC-based company founded by Donna Harris, former Managing Director of Startup America, the co-founder of 1776, general partner of 1776 Ventures, and board member of Global Entrepreneurship Network

Builders + Backers

Metamorphosis Commenced: Network States v0.01

মেটামরফোসিস শুরু হয়েছে: নেটওয়ার্ক স্টেটস v0.01

Beginn der Metamorphose: Netzwerkzustände v0.01

Metamorfosis comenzada: Estados de la red v0.01

La métamorphose a commencé : États du réseau v0.01

मेटामोर्फोसिस शुरू हुआ: नेटवर्क स्टेट्स v0.01

変態開始: ネットワーク状態 v0.01

변형 시작됨: 네트워크 상태 v0.01

Metamorfose iniciada: Estados de rede v0.01

Метаморфоза началась: Состояния сети v0.01

Metamorfoz Başladı: Ağ Durumları v0.01

Bắt đầu biến thái: Trạng thái mạng v0.01

蜕变开始：网络状态 v0.01

Twitter(now X) indubitably has the largest crypto community on the internet. Picture this: millions of users and a vast market for crypto investors to tap into. But as Elon Musk once admitted, is currently plagued by a bot problem that needs a quick fix. crypto Twitter A found that many of the biggest crypto profiles have 100,000s of fake ‘bot’ followers inflating their communities. These same fake profiles are also used to promote projects with artificial and low-quality engagement on social posts. Elon Musk’s attempts to prevent this since he acquired the company have had limited results, and what is more, Twitter/X is predicted to lose users over the next two years - almost 10% of its active user base. study earlier this year 30 million a new social-fi company, is amping up efforts to improve the level of social engagement on Twitter posts and help fight against the countless fake profiles across the platform. I had the opportunity to sit down with 8an, co-founder of /Reach, for a discussion about /Reach’s mission to help fix Crypto Twitter. /Reach, Q1: Can you tell us about yourself and your route to web3? My background started in consumer goods. I started my career at Rocket Internet as a Global Venture Developer, where we would launch day-one revenue-generating businesses in Europe and Emerging markets within 90 days from conception. After having gone the entrepreneurial route, namely as a founding team member of Numan (which grew to be the largest digital men’s health clinic in Europe), I founded Particle, a real-world assets on-chain fractionalization protocol focused on fine art. We famously tokenised Banksy’s $13M Love is in the Air in January 2022. I’ve been passively investing in Bitcoin since 2014, but I became more active in 2017 and then more ingrained in the community in 2021, like a lot of people. Q2: When Elon Musk bought Twitter a year ago, he promised to fix its bot problem once and for all. Do you think it is a herculean task to beat Twitter bots? It’s definitely not easy, but as with everything, recognising that there is a problem is a big first step. I think it's very much doable, especially with Musk's approach, which is to essentially make it economically deterrent for bots to exist - a similar approach to what /Reach is doing to those seeking to abuse or game the system. The goal, in the long run, is to make it unviable for a bot or exploiter ecosystem to exist. Q3: You have rightly pointed out that Crypto Twitter has a massive bot problem. Can you tell us how serious this problem is? Reportedly, up to 10% of X’s user base are bots. How deep this problem goes, we’ll only know once Musk reveals the extent of the issue as he has promised. What I can say is that within Crypto Twitter, it definitely is something everyone--from project owners, community leaders, artists, and individuals--sees as detrimental to their efforts. Q4: What can you tell us about the founding of /Reach, and how do you intend to tackle this problem? Attention and reach are the greatest challenges for brands, community builders, artists, and projects to crack. The X algorithm is broken, and Musk’s Ads Revenue Sharing program has fallen short of properly remunerating accounts for their reach. The “pay influencers” model is broken too - pseudo/low-value engagement doesn't help bring true visibility to comms that need to be promoted – with unfair and opaque pricing structures. Lastly, in an effort to maintain integrity on their profiles, even a brand’s greatest champions are reluctant to show support. Many aren’t even aware of which pieces of content would be most impactful for them to share. To elaborate further: Modern online tribes and communities, from gaming servers to Web3 projects, have become advertising-resistant, disregarding messages even from Key Opinion Leaders (KOLs). Traditional advertising struggles to infiltrate these tight-knit digital circles authentically. Reputable Web2 brands, despite having considerable media budgets, have yet to effectively access these communities and tribes in a manner that feels genuine and is welcomed. The outsider perception of brands is a significant barrier. Acceptance within these communities hinges on genuine endorsement from active, core tribe members. We approach this problem by harnessing the very ethos of Web3 in having the participants in a network equally participate in its success. The strategies we employ include the promotion of content, products, and services within active, fervent communities across diverse platforms – Web3, gaming, sports, and gambling, among others – organically and unobtrusively; overcoming the ‘Outsider Stigma’: Navigating through the walls of advertising resistance by enabling promotions through trusted, native voices within each tribe or community; and delivering a win-win scenario, allowing communities to monetize their user base while brands authentically connect with fresh, engaged audiences. Q5: What role does Twitter play in keeping the crypto community active? Why is Twitter the platform with the most crypto users? Twitter is our open forum and our playground, it is extremely important in the crypto community. It’s supported, of course, by Discord, Telegram, and WeChat, but Twitter’s model of short, bite-size news-esque delivered content is perfect for the fast-paced nature of Crypto. Q6: What are some of the strategies employed by /Reach in combating Crypto’s Twitter bot problem? We won’t be able to fully solve X’s bot problem alone, but we will be able to make sure it does not affect the spend creators put through the /Reach protocol. The /Reach protocol incentivizes both quality engagement and volume of engagement –both necessary in the success of visibility and fostering high caliber conversations and reach. We’ve implemented purpose-built, AI-powered, dynamic algorithms to power this effort. It is this quality engagement involving real people with authentic opinions that is our greatest weapon against bots on Twitter. Q7: From the information I have, you seem to have collected together a group of very impressive backers. Can you tell us a little bit about them and how you work with them? All of them are users of the /Reach protocol throughout the beta phase. The product and its results spoke for itself and they wanted to get involved. Many of the big names we speak to regularly to get their advice and perspective within the realm of their expertise. Q8: What are the next steps for /Reach after your launch? Grow the /Reach audience. We have already signed two deals with major communities to start using the /Reach protocol and have a pipeline of over 20 conversations at varying degrees of the sales cycle. The goal is to grow to an audience of more than 1,000,000 users within three months of launch.

Fixing Crypto Twitter: Exclusive Interview With /Reach Co-founder 8an

Last year’s Hong Kong Fintech Week sparked a significant shift as the Hong Kong government unveiled an ambitious plan to transform into a Web3 hub. Beyond the headlines, what’s the real story for Web3 builders in Hong Kong? Last year's Hong Kong Fintech Week sparked a significant shift as Hong Kong’s government unveiled ambitious plans to become a hub. Beyond the headlines, what's the real story for Web3 builders in Hong Kong? Web3 In 2022, Hong Kong’s approach to Web3 transformed. The government issued a policy statement on Virtual Assets, emphasizing its commitment to the industry. Over the last 12 months, a flurry of new guidance from the government emerged. The city's regulator, the Securities and Futures Commission (SFC), released a , a was allocated to promote Web3, and a featuring private industry experts was created to advise the government. virtual asset trading license handbook HK$50 million budget Web3 task force While the world tightened regulations on Web3 and made it more difficult for firms, Hong Kong provided clear guidance and support. How Did We Get Here? Hong Kong’s financial prowess and entrepreneurial spirit have always attracted global Web3 entrepreneurs. Iconic blockchain and crypto firms like Animoca Brands, , BitMEX, and Tether trace their roots to the city. However, over the years, many started to explore friendlier jurisdictions like Singapore and Dubai, leading to a decline in Hong Kong’s Web3 industry. Crypto.com The government took notice and took decisive action to address these shortcomings. The city's , the , and corporates embraced . Regular Web3 meetups and international conferences have become the norm. stock exchange introduced crypto ETFs government licensed two digital exchanges NFT technology Building in Hong Kong, Beyond the Headlines So, what has been the reality for builders in Hong Kong? Pretty good, actually. Our company, DOTTED, founded two years ago in Hong Kong, has seen a surge of interest in adopting Web3 and NFT technologies across corporate interests. Our client list includes Hong Kong’s largest museum, university, medical insurance company, music festival, and one of the first international sporting tournaments held in the city after COVID-19. Despite the macro headwinds and difficulty others had in the industry, we have successfully raised during the last year. One of our investors and biggest backers is layer 2 protocol Polygon, which powers our corporate NFTs. Increasingly Sophisticated Customers Clients in Hong Kong have become increasingly sophisticated towards Web3 and are looking for more than just a one-off NFT drop. They realize an NFT represents an opportunity to create a lasting connection and data point with customers that can be used to build long-term utility. We partnered with one of Hong Kong’s largest public art installations, , to distribute the official NFT of the event. We also launched a . We partnered with over 20 vendors to provide HK$ 2 million worth of vouchers and coupons to shops, including restaurants, cafes, and hotel staycations. DOUBLE DUCKS by Florentijn Hofman campaign to raise awareness of digital assets in the city Is the Future of Web3 in Hong Kong? I would say a resounding yes. As we approach the first anniversary of the government's Web3 policy, DOTTED is partnering with the central bank, the Hong Kong Monetary Authority, to launch its collection for the Hong Kong Fintech Week 2023. 30th Anniversary NFT Since entering the crypto industry in 2018, the experiences this year our team received from clients and the industry have made me more bullish on the space of Hong Kong. Does our industry face headwinds, of course? But the commitment by our regulators, policy markets, and government to listen to the industry and design pro-growth rules has been incredibly inspiring for our future. But don’t take my word for it, DYOR, and come to Hong Kong. This place has and will continue to build the future of Web3.

Is Hong Kong the Next Web3 Hub?

Everything You Need to Know About Account Based Marketing 

অ্যাকাউন্ট ভিত্তিক মার্কেটিং সম্পর্কে আপনার যা কিছু জানা দরকার

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132 Stories To Learn About Email Marketing

2023 has been a somewhat slow year for . There are fewer investments because of the liquidity crunch, and VCs have a lower appetite for risk because of rising interest rates. Web3 While there have been in the past few weeks, it is undeniable that the spate of investment in Web3 products has reduced from its 2021 peaks. This slowdown in investments has also contributed to the liquidity crunch in crypto as well. encouraging signs Despite this, interesting and exciting projects are still receiving funding from VCs. In this article, we will be taking a look at the top 5 Web3 investments in the first quarter of 2023. The projects on this list have recently received millions of dollars in funding from DWF Labs. Despite the current liquidity crunch in crypto, DWF Labs has doled out over a hundred and fifty million in funding in the first quarter of 2023 alone. This means they are one of the — or perhaps the this year. It all goes to show just how much faith the firm has in the future of crypto and DeFi projects. most — active venture capitalist in DeFi However, it's important to know that access to investment isn't a guarantee of success. The companies listed below might eventually fail despite the investment in them. That's because crypto is going through a trying time, and the projects that will survive this will be very special indeed crypto winter Synthetix SNX The first project on this list is Synthetix. Synthetix is a decentralized liquidity layer on Ethereum and Optimism. Over the years, Optimism has served as a backend for some of the most innovative projects in DeFi. Over the past two to three years, Synthetix has displayed extraordinarily deep liquidity and composability. Despite the crypto ecosystem experiencing the worst liquidity crunch ever, Synthetix has remained standing. This has put it in the right position to power products like Lyra, Polynomial, and Kwenta. With Synthetix’s liquidity network, dApps now can offer their users a lot of financial derivatives with low slippage, low fees, and exciting use cases. All of these have made Synthetix an attractive option for VC funding. In late March 2023, the project entered into a partnership worth with DWF Labs. The value of the partnership shows just how much the market believes in Synthetix and just how far the project can grow. $20 million As part of the funding deal with DWF Labs, the firm will concentrate on integrating Synthetix’s perpetual futures into DWF Lab’s business as a part of the funding deal. The deal will also seek to improve Synthetix’s liquidity across both centralized and decentralized platforms. Yield Guild Games YGG Yield Guild Games (YGG) is the world’s first and biggest web3 gaming guild where players can enrich themselves as they find their community, discover games, and level up together. YGG is the first gaming guild in Web3 to give these opportunities to average gamers. Over the past three years, the guild has only grown stronger and has gotten even more members. The guild empowers its community to build its Metaverse résumé through initiatives such as Web3 Metaversity in partnership with Nas Academy, and the achievement-driven community token distribution protocol, Guild Advancement Program (GAP). YGG is also focused on supporting the burgeoning competitive web3 esports scene and has its own team of elite esports players, called YGG Elite, who have been competing and winning in various web3 game tournaments across the world. In the middle of February 2023, YGG announced its new venture arm, YGG Ventures with to support web3, gaming studios, and the blockchain gaming infrastructure. According to Beryl Li, the co-founder of YGG, the fundraising came at a perfect time because the Web3 winter had bottomed out. Currently, YGG is backed by the biggest investors in crypto – a16z, DWF Labs, BITKRAFT, Delphi Digital, Animoca Brands, Polygon, Mechanism Capital, and ParaFi Capital among others. intentions to raise US$75 million Mask Network MASK The Mask Network is no newcomer to the Web3 scene as the network has been live since 2017. Today, the network is a leader in the emerging decentralized social network scene. And that scene is only growing, especially as fears and uncertainties around traditional social media companies like Twitter continue to grow. Mask Network is also one of the earliest community members of the Bluesky protocol, the decentralized social network founded by Jack Dorsey. The network also maintains the most active instances of Mastodon and is looking to expand even faster. Over the last seven years, the Mask Network has accumulated over a hundred million dollars in funding. This is proof of the viability of the Mask idea, and it shows exactly why the network’s backers continue to back it. In the middle of January 2023 in the Mask Network by purchasing five million dollars’ worth of Mask tokens. DWF Labs invested According to DWF Labs, this investment would be used to continue expanding the network and strengthening the emerging decentralized social media scene. Since Mask Network is arguably the leader of this subsystem it just makes sense more investment in the project would lead to even further growth. Conflux CFX Conflux CFX is the only regulatory-compliant blockchain in China, which gives it a unique market advantage in the region. In the past year or so, the chain has experienced enormous growth. For example, the Chinese answer to Instagram, Xiaohongshu, has integrated with the network to create a permissionless mainnet. Now, Xiaohonghsu allows users to display their NFTs on their profiles as a result of this integration. Another example of the growth that Conflux CFX is experiencing can be seen in its integration with China Telecom, China’s second-largest wireless carrier. China Telecom has now partnered with Conflux to develop blockchain-enabled SIM cards. This will increase the adoption of Web3 technology in the long run. Interestingly, the market has responded rather gleefully to the strides Conflux CFX has been taking. Despite being in a crypto winter, the blockchain’s native coin has increased its value by since the beginning of 2023. And there is no sign it is slowing down. more than x10 Conflux CFX has not only seen rapid improvements in its market cap since 2023, but it has also drawn the attention of VCs. DWF Labs recently of the network’s native token after signing an investment agreement with it. That made the network one of the very few projects receiving millions of dollars in funding in 2023. bought about $10 million Flare FLR Flare (FLR) is an EVM-based layer 1 chain created to provide developers with decentralized access to data from off-chain sources like other blockchains and the internet. The goal of the chain is to enable the creation of blockchain applications that are more useful to more people through access to real-world data. Developers can use the chain’s data acquisition protocols for building bridges, cross-chain messaging, innovative DeFi products linked to real-world triggers, and other such tools which might not have been previously possible to build in a decentralized way. In 2021, Flare FLR raised about $11 million from its seed round. This investment went into propelling the network, and now it has built a network that is fast, secure, low fee, and with very little carbon footprint. In the first quarter of 2023, DWF Labs made a move to expand this network by investing an undisclosed amount in the network. The hope is that this new investment will help the network build new use cases and monetization models. Fetch.AI Fetch.ai is a platform that powers decentralized applications with AI capabilities. Today, Fetch.ai is arguably one of the few projects in Web3 trying to power innovation through AI. The project creates what it calls smart agents that help builders act on behalf of humans and organizations. It also has an AI service that automates decentralized machine learning. The goal of Fetch.ai is to create a decentralized system that has a limited need for user interaction and intermediaries. This will reduce costs and increase operational efficiency as well. To Fectch.ai, the only way to build this network of automated agents is through comprehensive machine learning. Through this, the project will be able to build stronger agents that will be able to perform even more complex machine logic on their own. At the end of March 2023, DWF Labs worth about $40 million. The goal of the partnership is to support the development and deployment of AI agents through Fetch.ai. The investment will also support the research and development needed to give AI agents an even stronger use case in Web3. announced a strategic partnership with Fetch.ai The one thing these investments in Web3 have shown is that there is still a lot of faith among investors in the underlying principles of decentralized technology. That faith may just be what Web3 needs to power through its current liquidity crisis.

Top 6 Web3 Investments in the First Quarter of 2023

Imagine backers funding your project immediately you launch your Kickstarter campaign. That would be amazing, right? You would likely reach and surpass your funding goal before the deadline. Unfortunately, crowdfunding platforms are not like social media platforms. They don't have a crowd of backers just waiting to fund your startup. So, you have to find the backers yourself to raise the funds you need for your project. One of the best ways to do this is to build a community of email subscribers. In this post, you’ll learn how to build your Kickstarter email list with a lead magnet funnel. But, first… Why Do You Need An Email List For Your Kickstarter Project? You need an email list for your Kickstarter project because the chances of people finding and funding your project organically is slim. Search Kickstarter (or any crowdfunding platform) right now, and you'll find thousands of people seeking funding for their projects. The platform simply doesn’t have enough backers to fund each project. And, those that may be interested in your project may not find your Kickstarter campaign. So, if you don’t want to launch crickets, you need to build a community of people who are likely to fund your Kickstarter project. An email list is one way to build that community. Here are the benefits of having a Kickstarter email list To validate your project idea Email subscribers can provide feedback on your project, which you can use to improve or scrap your idea. To secure early pledges The potential funders in your email list will be invested in your project and start donating as soon as you launch, which will help build momentum for your campaign. To attract more funders The early pledges from funders on your email list will work like testimonials and encourage others to donate. You may even get featured on Kickstarter’s front page, giving you more visibility. Now that you know why you need an email list, the question is… How do you build your Kickstarter email list fast? The answer is a lead magnet funnel. The fastest way to build your Kickstarter email list is to use a valuable lead magnet to entice potential funders and convince them to subscribe to your email list. So, What Is A Lead Magnet Funnel? A lead magnet funnel is a sales funnel that starts with using freebies to generate leads. It involves offering a lead magnet freebie to capture leads’ email addresses, and then converting them with email marketing. Here’s how it’ll work with your Kickstarter project. You offer prospective backers something valuable for free, such as a guide, tool, or webinar. In exchange, they’ll give you their email address. Then, you can start sending them engaging emails about your project. So, when you launch your product (to them), they’ll be willing to back your project. There are three steps to building your Kickstarter email list with a lead magnet funnel. Create an actionable lead magnet freebie Set up an opt-in page to offer your lead magnet Launch an engaging email marketing campaign Continue reading to learn the details. Steps To Create A Lead Magnet Funnel For Your Kickstarter Email List Here is the 1-2-3 step to build your Kickstarter email list with a lead magnet funnel. Step #1 - Create an actionable lead magnet freebie There are so many shitty lead magnets out there that people are now skeptical about giving their email addresses in exchange for freebies. So, just any freebie won’t do. You have to offer an actionable lead magnet to capture potential backers. Create something useful that would help potential backers solve a problem or get a quick win. Say you’re seeking funding for a personal finance tracking app. You can create a lead magnet PDF titled, “Secret Strategies To Stay On Track Financially.” However, a more attractive lead magnet would be a fillable PDF titled, “Personal Finance PDF Planner To Stay On Track Financially.” First of all, it’s more closely related to the product you want to build. And, it’s more useful because it’s fillable and clickable. Potential backers who download it can type their financial plans in it and click the goals they achieve. You can offer different types of lead magnets, including ebook guides, pdf templates, webinars, and free courses. Here are steps to create a lead magnet pdf for your Kickstarter project: Brainstorm an idea that provides value to potential backers Give it a magnetic title that attracts their attention Craft an introduction that connects with their struggles Add actionable content that gives them a quick win Close with a CTA that sends them to your Kickstarter page If you'd like to create a lead magnet pdf, click here to read the practical guide on how to do it. Step #2 - Set up an opt-in page to offer your lead magnet After creating an actionable lead magnet, the next step is to offer it to potential backers. And to do that, you’ll need an opt-in page. An opt-in page is a landing page where you offer the lead magnet. That is, where you convince potential backers to submit their email addresses in exchange for your freebie. People won’t download your lead magnet simply because it’s free. So your opt-in page can’t just say, “download our free ebook on how to stay on track financially.” You need to create a compelling opt-in page that will make potential backers desire your freebie.  One way to do this is to share what’s in the lead magnet and how it’ll benefit them. You can use landing page builders like or the landing page features of email marketing tools like to set up your opt-in page. Unbounce ConvertKit Lastly, you need to share the link to your lead magnet opt-in page. Potential backers have to see the page to be convinced to submit their email addresses. You can share your lead magnet on social media, guest posts, groups, forums, and the project website. Here are tips to set up a compelling opt-in page Write a benefit-driven headline that piques curiosity Add supporting copy that describes what they’ll get Include an image of the lead magnet or a video pitch Use an actionable CTA like “download free guide” Ask for only their name and email address in your form Step #3 - Launch an engaging email marketing campaign Building an email list for your Kickstarter project isn’t just for seeking funding for your project. Put yourself in a potential backer’s shoes. You submit your email address in exchange for a valuable PDF financial planner. And the next thing you know, you’re being asked to fund a personal finance app. You’ll likely hit the unsubscribe button. So, don’t send emails begging for funding immediately after capturing potential backers’ email addresses. Instead, send engaging emails that will generate interest in your idea. Talk about the problems your project will solve and ask their opinion. Share exclusive behind the scene information or photos, and so on. So, when you're ready to launch, they'll be committed to your journey and willing to back your project. Hence, it’s important to start building your email list weeks before your launch date. This will give you enough time to engage with the potential backers on your list. Here are tips to launch an engaging email marketing campaign Write subject lines that will compel backers to open and read your email Use copywriting formulas such as AIDA to write an engaging body copy. Ask for their opinion and offer more freebies and secret bonuses. Include a strong CTA that sends them to your Kickstarter page. Bottom Line: Use A Lead Magnet Freebie To Build Your Kickstarter Email List People don’t just wake up and think, “I should go back a startup project on Kickstarter.” You need an email list of people who are likely to fund your project when you launch. And, a lead magnet funnel is the fastest way to capture these potential backers. With the steps explained in this guide, you can build your Kickstarter email list with a lead magnet and have a successful crowdfunding campaign.

How To Build Your Kickstarter Email List With A Lead Magnet Funnel

Skynet Capital raises more than $40 million USD to invest in the Elrond ecosystem , the first licenced fund to take in-kind contributions in the Elrond Network blockchain's native currency EGLD, has over USD 40 million to boost the Elrond ecosystem. Skynet EGLD Capital raised Skynet Capital was founded by the creators of Skynet Trading, algorithmic trading software and consultancy business that built its holdings to a daily turnover of over $100 million in less than three years. They will combine their experience and skills with the resources and technologies at their disposal to help the Elrond Network ecosystem expand faster. Jordy Fiene, Founding Partner at Skynet EGLD Capital, said: The network is rapidly maturing and new waves of builders are joining the ecosystem at an unprecedented pace. This is the perfect time to double-down on our commitment and support Elrond’s  journey. Through strategic partnerships with Elrond Foundation and Morningstar Ventures in addition to Spark Digital Capital, Woodstock and Verko, Skynet EGLD Capital plans to support startups in the Elrond ecosystem by providing capital, advisory services, and facilitating access to new markets and high-value collaborations. Besides its investors, the fund is supported by Binance Institutional, MEXC, Huobi Global, Kucoin, and Bitmart, all of whom work together to promote the Elrond ecosystem's growth. Beniamin Mincu, Elrond Network Co-Founder and CEO said: Powerful verticals such as Web3 payments, DeFi 2.0 and the Metaverse are joined by strong support from our strategic backers and partners, to form a nexus of forces that will drive the next superwave of growth for the Elrond ecosystem. Every quarter, Skynet EGLD Capital opens up new EGLD subscribers. Signature Bank New York, the fund's long-term financial partner, also allows institutional investors, family offices, and high-net-worth individuals (HNWI) to invest in a diversified portfolio. In less than two weeks, the whole $40+ million was raised. Further, investments have been made in Elrond initiatives like Itheum, delegations to verified Elrond Network staking providers, and balanced holdings in Maiar Exchange have already taken place. Don’t forget to like and share the story! Source: https://elrond.com/blog/elrond-licensed-fund-skynet-egld-capital/

Skynet Capital Raises $40 Million USD to Invest in the Elrond Ecosystem

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