Too Long; Didn't Read
The mainstream media has painted a picture of the crypto world suffering a crisis of confidence and credibility. But the web3 world is in desperate need of better marketing to help non-natives understand why it is here to stay. Web3 marketing is gaining and maintaining attention by building community marketing, which fits perfectly with the skillsets of influencers and content creators. The creator economy is now worth an estimated $100 billion, with more than 2 million people identifying as professional content creators, and 48 million more identifying as amateur creators.