Too Long; Didn't Read
User research is the basis for interface designing is the results of marketing research. Without knowing the target audience, its tastes, preferences, motives, and goals, any attempt to make a good design will fail. The sooner a problem is discovered, the easier and cheaper you can fix it. Good visual design means: clear and understandable path to the goal; clear visual hierarchy; correct accentuation of accents; correct presentation of content;.comprehensible, too voluminous, unattractive, doesn’t draw attention, etc. Good visual manages users’ attention.