Too Long; Didn't Read
There are hundreds of things that could possibly go wrong when you start your own thing. But there is a clear difference between it growing big and dying out after a year. Vision has to align people to some particular initiatives and efforts. Core values are more like tangible steps which get you closer to your vision. Having a clear purpose also creates an environment where people can be more authentic, can actually develop themselves, take more responsibility, can take more risks because you’re doing it all in the context of your purpose.