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92% of customer interactions occur through phones. Inbound sales have an exceptional reputation which has proved them to be cost-effective in attracting new customers and scaling the way forward. On the other side, outbound sales are known to have a personal touch, which enhances trust and closes sales deals. When to use an inbound sales strategy if: You do not have money to invest in a powerful sales team. When to Use Inbound Sales Strategy, you can opt to use inbound Sales strategy if you have a comprehensive audience in search of your services.