The future of digital marketing will be all about delivering personalised experiences to consumers at scale. Virtual reality (VR) & augmented reality (AR) are expected to impact digital marketing in the years ahead. Content marketing will continue to be key to driving results going forward. Video content will take center stage in the future of marketing. Brands will need to adopt new technologies and data-driven approaches to stay ahead of the curve and meet the needs of consumers. Those able to adapt quickly and efficiently will be well-positioned to win.