Too Long; Didn't Read
Google updates their search engine algorithm every 1 or 2 years for good reasons. They want users to find the most relevant and useful content possible. This means that content creators need to focus on creating high-quality, informative, and interesting content that will appeal to readers, not just to attract Google spiders. The best way to optimize your website for search engines is to create content that helps other people. Google will not ignore that - articles, blog posts, press releases, even podcasts and videos can help people learn more about your business.