Too Long; Didn't Read
App Store Optimisation is a concept which counter developers' belief that their app deserves the number 1 spot on the AppStore. In our study, we aim to look at the difference in rank and disassemble the ranking factors into individual smaller bits, for easy understanding. We will assume you know basic ASO that even your grandma knows and make an assumption that you will want to rank a generic search term e.g. IQ test. If you want to create the best app, there are no corners that you can really corners that can really be the best of the rank and not the best.