After spending over a decade, on the frontlines of building data and analytics platforms for small and large enterprises, I’ve witnessed firsthand the intricate dance of people, processes, and technology. From data engineers and scientists to the tools of cloud computing and machine learning, I’ve been deeply entrenched in the world of data. Yet, despite our best efforts and sophisticated approaches, a persistent question haunted me: Why does the journey from raw data to actionable business insights remain so arduously slow?
My career has been a rich tapestry of experiences, crafting data solutions and steering data monetization initiatives. Yet, beneath this tapestry lay a current of discontent. The speed and efficacy with which we turned data into business insights never quite matched my vision. This restlessness spurred me to look beyond conventional methodologies.
The pivot point came when I began reimagining the entire lifecycle of actionable insights generation →Business Problem translation to Analytics Problem to Analytics Solution to Business Solution. How could we not just improve but revolutionize each step from raw data to insightful, actionable intelligence? The answer, I realized, lay in harnessing the power of Artificial Intelligence and embedding it in every stage of the lifecycle.
Transmuting Data into Understanding: It all starts with transforming raw data into a comprehensible, searchable format. This isn’t just about data; it’s about creating a language that bridges the gap between data and those who seek its wisdom, the business users. Heuristics (existing nomenclature, data profile etc) derived from technical metadata coupled with industry, domain and business usage is fed as a prompt to Large Language Models to automate business glossary generation.
The Birth of the Semantic Data Model: Through AI, I envisioned a model where data isn’t just stored but interconnected in meaningful ways, mirroring the human understanding of information networks. Reimagining the enterprise data ecosystem as ontologies and making it work just like the semantic web. While this retains the truth of relationships amongst your data assets, it eradicates the need for traditional data pipelines.
The Analytics Catalog — A Repository of Business Concepts and associated Analysis Angles: Here, AI helps in harnessing the business intelligence of subject matter experts, evolving a dynamic repository, rich with industry-specific insights and business terminologies. This catalog is not static; it grows and adapts, much like our own understanding of emerging patterns/factors impacting business metrics.
Conversing in the Language of Business: Employing Large Language Models (LLMs), I saw the potential to translate complex business queries into precise analytics requirements (Business Concepts and associated analysis angle selection resulting in identification of dimensions and measures), bridging the world of business with the realm of data.
Pinpointing Data with Surgical Precision: Identifying the exact data needed for specific business inquiries is like finding a needle in a haystack. The semantic model and output of step 4 fed as context to AI, changes this, making the search accurate and efficient.
Automating Code Generation: Leveraging LLMs with the context of step 5, to generate federated SQL and Python codes is a game-changer, reducing manual effort and accelerating the journey from question to insight. However, the generated codes should undergo syntactical, logical, and security validation to ensure compliance with enterprise standards.
From Code to Clarity: The final step is about delivering insights in a clear, understandable format, directly responding to the initial query. It’s here that the magic happens — data turning into decisions. Depiction of the data in the form of visualizations and prescriptive insights.
What started as a journey to expedite data to decisions journey, has become a personal mission to redefine the landscape of business analytics. With AI, I’m not just streamlining processes; I’m creating a new paradigm where data analytics is as intuitive as a conversation, as accessible as a simple query, and as dynamic as the ever-evolving landscape of business.
Also published here.