Noonies Nominee Vivek Tank on the Need of Creativity for Effective SEO

Hey Hackers! I’m Vivek, and I’m the Senior SEO Specialist @ Verz Design Pte Ltd.

First of all, a huge thank you to the HackerNoon community and staff for nominating me for a 2021 Noonies award!

I believe that if you like creativity, a job in SEO is the best option for you. Learn more about my thoughts and opinions on SEO and my journey in the tech industry via the interview below.

1. What do you do and why do you do it? (tell us your story)

Presently, I'm working in Verz Design as a Senior SEO Specialist. Verz Design is a leading web design & development company in Singapore. You have to think about all the possible ways to make your client campaign successful in the SEO industry. You also have to create a new strategy for every client. This is the most exciting part of SEO.

2. Tell us more about the things you create / write / manage / build!

I have a total of 6.5 years of experience in the SEO industry. I have started my journey as SEO Analyst in the Gaming industry. Because of the good strategy, I successfully got 10M+ game downloads & 1M YouTube views on our company’s gaming YouTube channel.

I'm also a blogger and have published several SEO articles on LinkedIn, Medium, Dev dot to, YoursStory, etc. I'm also a YouTuber. At present, I'm connected with a total of 20K+ people globally.

In 2021, I got an appreciation Certificate for Guest Speaker from the European E-commerce & Digital marketing 2021 Event. Also, a contributor to “European eCommerce and digital marketing week: Special Edition 2021" magazine by Digital4 Foundation & Ditech Media.

3. How did you end up on your current career path? Do you like it?

From the day I started my professional career in SEO, I knew I would have to acquire a unique set of skills such as critical thinking, interaction with experts, analytical mind, analytics skills, and technical & programming skills.

When I started my SEO journey, I consulted many people to know more about SEO. Unfortunately, I didn’t get a proper answer. Thanks to Moz, Backlinko & other websites, which helped me in my hard time.

I like the most about SEO is that it’s all about increasing the quantity and quality of traffic to your website through organic search engine results. When people search for a service or product online, users are more likely to choose one of the top 3 suggestions that the search engine shows them. SEO helps you rank higher in search results and garner more visibility online.

4. What tech are you most excited or passionate about right now and why?

Voice assistant technology excites me as it helps us to perform tasks using voice commands. We can improve employee productivity in the workplace by remembering important dates and deadlines and scheduling appointments by voice assistance.

5. What tech are you most worried about right now and why?

It’s Artificial Intelligence. There is no doubt in saying that AI can reduce all the workload of humans. For example, the machine can make decisions, so the chances of errors are reduced. We can also solve our complex problems in a fraction of a second.

“There is no such thing as a free lunch”

It requires huge costs in installation, repair & maintenance. Also, we need to update the software programs. AI is one of the major factors for unemployment.

6. If we gave you 10 million dollars to invest in something today, what would you invest in and why?

If I have been given 10 million, I will invest the money in stocks, real estate, commodities, and in things that will likely grow in value in the next decades that can bring me some nice residual income. But I will still continue doing my job because it is my passion and doing it is a great feeling, and it gives me a lot of freedom.

7. What are you currently learning?

At present, I’m learning how to use AI SEO to improve my website. Search optimization AI analyzes the relationships between sites, content pages, and search engine rankings. I believe results are fast, actionable, and even automated. I’m also checking future SEO trends and changes that will impact business.

8. What’s the best advice you’ve ever given someone?

Wherever you find yourself at work or in your personal life, do the very best you can do.

9. What’s the best advice you’ve ever received?

The more you learn and grow, the better your life will become.

About HackerNoon’s 2021 Noonie Awards

The annual Noonie Awards celebrate the best and brightest of the tech industry, bringing together all who are making the Internet and the world of tech what it is today. Please be sure to check out our award categories, nominate, and vote for the people and companies who you think are making the biggest impact on the tech industry today.

The 2021 Noonies are sponsored by: bybit, Dottech Domains, and Avast. Thank you so much to these sponsors who are helping us celebrate the accomplishments of all our nominees.