Too Long; Didn't Read
Apple's proposed Spring update, iOS 14, has been the cause for the recent escalation in hostilities, with one feature, in particular, raising developer's ire. The change could reportedly cost Google and Facebook $25 billion over the next few months. Facebook specifically is looking to launch an antitrust lawsuit in retaliation for Apple's antitrust suit in South Korea. The company's head of ads, Dan Levy, portrayed Apple's latest move as an attempt to create "anti-personalized advertising … trying to take the world back 10 or 20 years"