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Feature Flags can be thought of as an `if` statement which is wrapped around your new feature code. If the flag is set on then execute the new code (read as enable the feature), otherwise don’t. It really is that simple! Once you start using feature flags, you’ll soon find you want to be able to control them in a more fine-grained way than simply having them on or off. Using feature flags in general will give you great benefit in reducing risks during software release.