I sat down with Sarah Evans—tech industry PR legend and strategic communications startup founder—to talk all things branding and influence: from personal to B2B. You can watch the Youtube version of this podcast right here in this post, or grab the audio-only on Spotify , or over at podcast.hackernoon.com . In this podcast: How to accumulate 100k *genuine* followers on Twitter What “newsworthy” looks like today How to increase credibility when you’re not getting traditional media coverage Where to pitch stories to build real brand validation Moving from being a Manager to being a Master Collaborator Hacking evidence of the work experience employers are looking for online Creating a company-wide ‘Emotional Compass’ for more mindful communications Why and how to start building a network—especially when you don’t need one How to grow your influence by amplifying the voices of those around you READ MORE ON HACKERNOON.COM: https://hackernoon.com/tagged/marketing https://hackernoon.com/tagged/careers https://hackernoon.com/tagged/founders https://hackernoon.com/tagged/networking https://hackernoon.com/tagged/startups KEEP UP WITH SARAH EVANS: https://hackernoon.com/u/sarahevans https://twitter.com/prsarahevans VOTE FOR YOUR BEST TECH IN THE 2020 NOONIES: https://noonies.tech/