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CMO with Belkins | Marketing Strategies That Grow Business | Growth Marketing & Lead Generation. With the emergence of new solutions to data sharing, many B2B businesses should timely review their strategies and find the time to implement and utilize new opportunities for safe data exchange. The best way to promote the unique value proposition of a blockchain company is to use outbound marketing. The most unique and most personalized message wins investors over. The more detailed your data profile is, the more value you will be able to inject into your pitch.