How is B2B Different from B2C Marketing?by@grance-lee

How is B2B Different from B2C Marketing?

tldt arrow
Read on Terminal Reader
Read this story w/o Javascript

Too Long; Didn't Read

B2B marketing engages in the promotion of the functionality and efficiency of products. B2C marketing applies efforts to make the emotions of the client form a connection with the product, such as the perception that a cruise will offer adventure. The same person was a participant as a different kind of consumer in each scenario. The process takes into consideration the mindset of the person who will be buying the business products. This is because business products are purchased for the provisions of practicality and efficiency for the sake of providing emotional pleasure.

Companies Mentioned

Mention Thumbnail
Mention Thumbnail
featured image - How is B2B Different from B2C Marketing?
Grance Lee HackerNoon profile picture

@grance-lee

Grance Lee

Receive Stories from @grance-lee

react to story with heart

RELATED STORIES

L O A D I N G
. . . comments & more!