Heyo Hacker 💚 Pop quiz:What do a blockchain startup, a DeFi protocol, and a Web3 gaming project have in common?If you answered'great technology but terrible PR,'you might be onto something.Welcome back to anotherCompany of the Week feature! Every week, we share an awesome tech brand from our tech company database, making their evergreen mark on the internet.This week we're highlighting the agency that quietly became the go-to megaphone for crypto founders who'd rather ship than spin. IntroducingBlockman - a full-service PR and marketing agency built exclusively for the crypto and blockchain world. Pop quiz: 'great technology but terrible PR,' Company of the Week Company of the Week our tech company database our tech company database Blockman Blockman Meet Blockman: Built for a World That Doesn't Trust Ads Here's the thing about marketing in Web3:your audience is made up of people who read whitepapers for fun, who can spot a paid placement from the headline, and who will absolutely call you out on Twitter if your PR feels fake.Blockman figured this out early. Instead of dressing up client content as advertising, they built a model aroundorganic, native storytelling- no 'paid' tags, no 'sponsored' disclaimers. Just well-crafted narratives that earn their place in front of readers. The kind of coverage that builds actual credibility, not just impressions.With a network of200+ media partners spanning Tier 1 and Tier 2 crypto and mainstream outlets, they work with everyone from DeFi protocols and NFT projects to CEXs, wallet services, and the organizers behind some of the biggest blockchain events on the planet. And they do it with no retainers, no minimum budgets, and campaigns that start at $100. Because in Web3, the best founders aren't always the most funded ones - and Blockman built their business around that reality. Here's the thing about marketing in Web3: organic, native storytelling 200+ media partners Because in Web3, the best founders aren't always the most funded ones The Badge Behind Blockman's HackerNoon Stories Blockman isn't just a company we're featuring - they're a HackerNoon Certified Business Blogging Partner. That badge matters, and here's why. HackerNoon Certified Business Blogging Partner HackerNoon Certified Business Blogging Partner Over 50% of all submissions to HackerNoon get rejected. The editorial bar is real. The Certified Partner badge is reserved for PR, content, and distribution agencies that consistently clear it - delivering technically sharp, insight-driven stories that HackerNoon's 4M+ monthly readers actually want to read. Blockman earned that badge by bridging their Web3 clients to a global tech audience already looking for exactly this kind of content. As a Certified Partner, every story you publish gets: As a Certified Partner, every story you publish gets: ✅ Exposure to 4M+ monthly readers in tech and business✅ Multiple permanent placements across HackerNoon, plus social media amplification✅ Full editorial support so your story truly shines✅ Audio storytelling - articles converted to audio and distributed via RSS feeds✅ Global reach with automatic translation into 12–76 languages✅ SEO and domain authority boost - piggyback on HackerNoon's trusted brand✅ Transparent analytics - reads, time-on-page, and engagement That's a very different outcome than a press release that disappears in 48 hours. And for your agency: And for your agency: ✅ Co-marketing opportunitieswith HackerNoon✅ Official 'Certified Partner' badgeto use with clients✅ **Inclusion on our verified partners landing page
\ ✅ Priority supportand partner-specific insights✅A direct editorial pipeline- no back-and-forth, just results✅ Exclusive heavily discounted agency packages ✅ Co-marketing opportunities ✅ Official 'Certified Partner' badge Priority support A direct editorial pipeline ✅ Exclusive heavily discounted agency packages Ready to scale your agency's impact? Apply to become a HackerNoon Certified Business Blogging Partner today! Ready to scale your agency's impact? Apply to become a HackerNoon Certified Business Blogging Partner today! Ready to scale your agency's impact? Apply to become a HackerNoon Certified Business Blogging Partner today! Not an Agency? Here's How to Get Started Directly If you're a brand looking to publish on your own terms, HackerNoon Business Blogging Credits let you do exactly that - no agency needed. Credits start at $650, never expire, and if a story isn't accepted, your credits stay untouched. HackerNoon Business Blogging Credits And here's the part worth knowing: every brand that publishes on HackerNoon gets automatically shortlisted for Company of the Week. every brand that publishes on HackerNoon gets automatically shortlisted for Company of the Week. Company of the Week That means your story could end up where Blockman is today - featured in front of HackerNoon's entire audience, with your mission, your product, and your people in the spotlight. The Company of the Week feature lives permanently on the platform, gets distributed to 500K+ newsletter subscribers, and compounds in search over time. It's editorial coverage that keeps working long after it's published. 500K+ newsletter subscribers One story. A shot at the spotlight. Buy Business Blogging Credits Buy Business Blogging Credits Buy Business Blogging Credits Buy Business Blogging Credits More Ways to Win on HackerNoon The Certified Program isn't the only way to get in front of millions of tech readers. 🖥️ Host a Developer Hackathon 🖥️ Host a Developer Hackathon Host a Developer Hackathon If you want developers to actually build with your technology - not just read about it - a HackerNoon Developer Hackathon is your move. They run 6 to 12 months, not a weekend sprint. A sustained, evergreen campaign that keeps your technology at the center of what builders are creating, with a dedicated landing page, newsletter promotions to 500K+ subscribers, social amplification to 1M+ followers, and SEO-indexed developer stories that compound over time. HackerNoon Developer Hackathon Explore HackerNoon Hackathons Explore HackerNoon Hackathons Explore HackerNoon Hackathons Explore HackerNoon Hackathons Not Sure Which Is Right for You? Whether you're an agency, a startup, or an established tech brand, we'll help you find the best way to get your story in front of the right audience. Book a meeting with us! Book a meeting with us! Book a meeting with us!

This story contains new, firsthand information uncovered by the writer.

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