From Dogecoin to Twitter: The Making of the Everything App

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Something I have always believed in is the practice of hiring work ethic, not just experience (job-dependant of course). If someone shows you that they are committed to giving you everything they’ve got, every single day, they’re worth more than the Harvard-educated applicant that is already looking ahead to their next resume bullet. If you’re a regular reader of this newsletter or watcher of the pod, you’ll remember a conversation I had with Stephen M. R. Covey about the difference between satisfied, engaged, and inspired employees. The latter is 125% more productive than the former, a secret that all great business leaders have realized. But what if you aren’t simply looking for another employee? What if instead of adding to your team, you’re searching for an executive-level candidate or even a new franchise partner? Do the same things apply? It’s maybe not as simple as hiring the one with the go-getter spirit. Recently, I sat down with Brian Scudamore to talk about these differences. He’s the founder and CEO of O2E Brands, and the face you may associate with 1–800-GOT-JUNK, the rubbish removal brand that found innovative ways to market itself.