Elon Musk's Lessons In Business Scalingby@gcuofano
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Elon Musk's Lessons In Business Scaling

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In 2006 Tesla was struggling to pull off the first viable version of its car, which would prove at least the first feasibility of the project. Elon Musk laid out a master plan in 2006 that would take more than a decade to roll out. Launching products will allow the company to test larger and larger segments of that same market. As the product is validated, it becomes critical to build a viable business model. It all starts by identifying what’s the segment of the market that we want to tackle first to prove the viability of the product.

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by Gennaro Cuofano @gcuofano.Gennaro is the founder of FourWeekMBA, a leading source on business model innovation.
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