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An attractive website is one of the best practices to grow and run a successful eCommerce business. Make sure to grab the attention of your visitors as soon as they land on your website to attract your potential shoppers. Use good graphic interfaces to design the layout and try to make it simple, lively, and unique. Add a search bar on all the pages, including the product page, to help users find their desired product. Make the ‘cart’, ‘buy’ or ‘add to cart’ icons prominent.