Too Long; Didn't Read
Advertising on the internet, as we know it, is dead. Long live advertising! That may sound like hyperbole, but it is in fact where we are headed, and some, like myself, will argue that we are already there. I will lay out, what I believe, is sound reasoning for my thinking over the next few paragraphs. I would also like to talk about a few new technologies, blockchain and cryptocurrency, that will usher in a new wave of decentralization that can get brands closer to the consumer than ever before. Digital programmable money, with no middlemen, is poised to change eCommerce and online advertising forever.