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Dating Apps Will Be Better Matchmakers Thanks to AI, but will They Be Safer? Jeffrey Tinsley is Founder & CEO of MyLife.com, which helps individuals protect themselves online. By 2040, 70 percent of couples are expected to meet online, he says. There have always been concerns about online dating safety, and for good reasons. Some companies remain complacent, but others have stepped up to address how they can begin addressing these issues. While offering tips for safe dating is helpful, it is also necessary to ensure user safety.