Too Long; Didn't Read
Content atomization is breaking down your content or a major theme into smaller, more manageable pieces. Todd Defren coined this term, and today, most brands use it to create content. Atomization means treating something as if it's made of small, discrete pieces. This makes it easier to create quality content that is interesting and useful to your target audience. How to apply content atomization to your business: Start with a broad theme. Identify sub-themes and topics and start creating a series of content series.