Now they’ve roped Tigger and Owl into this mess.

‘Winnie-the-Pooh Blood and Honey 2’ Review: A Honey Pot of Bad Ideas

It&#x27;s inarguably better than the original, but that’s not saying all that much.

Winnie-the-Pooh: Blood and Honey 2 Review - IGN

Every movie confirmed so far in the Winnie-The-Pooh horror franchise.

Every Upcoming Movie In The Winnie-The-Pooh Horror Crossover Universe

Winnie-the-Pooh: Blood and Honey 2 has gotten its initial Rotten Tomatoes score, and it represents a complete 180 from the first movie.

Winnie-the-Pooh: Blood & Honey 2 Has Perfect Rotten Tomatoes Debut After Original’s 3% Score

As the whimsical world of Winnie-the-Pooh and Christopher Robin delves into darker depths in &quot;Winnie-the-Pooh: Blood and Honey 2,&quot; fans are eager to discover where they can experience the sequel&#x27;s chilling storyline.

winnie-the-pooh: blood and honey 2: Winnie-the-Pooh: Blood and Honey 2 - Streaming and digital options unveiled - The Economic Times

Winnie-the-Pooh: Blood and Honey 2 expands the horror franchise with a new sequel, and there are options to watch the movie in theaters or at home.

Where To Watch Winnie-The-Pooh: Blood & Honey 2 - Showtimes & Streaming Status

Winnie is a marketplace for child care built on powerful data systems and backed by a trusted community of parents and providers

Winnie

POOH. Not “poo” 💩 but “POOH” 🧸 as in Winnie The POOH. Launched in April of 2023, within a few weeks of launch but has since had a pull back. At first glance it looks like just another pump and dump meme coin. However, if you inspect closer it actually has a lot going for it compared to other ERC-20 memes such as PEPE. POOH was a meme coin that soared to over $80M market cap Here are the important things in a TLDR format and why I stay bullish: Technicals Branding aside, let’s look at the technical setup. https://etherscan.io/token/0xb69753c06bb5c366be51e73bfc0cc2e3dc07e371 POOH launched stealth. No big influencers pushing it or foundations behind it. About 2 ETH was locked in a Uniswap liquidity pool and the contract owner renounced their control. This means that no one controls that LP and can potentially rug. In addition, 95% of the POOH supply was added to the uniswap pool. The only way to get POOH would be to buy it on the market. 5% was given to centralized exchanges like Huobi, MEXC, and others at time of listing. 100% of max supply is in circulation. RugFreeCoins has audited the contract along with others. Read their report here. Most important is that the dev has locked the liquidity and renounced ownership forever.  This means POOH operates based alone on the market demand.  Given that most liquidity is in the Uniswap LP, the ETH liquidity of POOH deepens by 0.3% on each swap (uniswap fees going back to the locked pool). Branding Who hasn’t heard of Winnie the POOH? It’s a 95 year old global brand which entered public domain in 2022.  It’s the 4th highest grossing movie franchise ($48B+) of all time.  Plus it's a positive, nostalgic brand that adults, kids and normies love. POOH has been resilient despite crypto market downturns with 15k+ holders currently and about a $3M market cap.  When the bull run kicks into full swing, normies will buy POOH - not the newest dog or frog memecoin. $POOH DAO More than a meme, $POOH has decentralized and self-sustaining governance through a that actively votes on proposals. Plus, the POOH DAO has its own treasury of ETH. DAO run on Tally That means $POOH is more than a meme and actually votes on how to allocate the ETH for things like project development or marketing. How is it funded?  Enter $EEYOR $EEYOR Sometime after launching POOH the dev who controls the deployer .   The most intriguing thing is that 100% of $EEYOR at the time of creation was sent to the $POOH DAO. created $EEYOR EEYOR (unlike POOH) has a 5/5 tax and that tax is used to deepen ETH/EEYOR liquidity and allocate ETH back to the DAO from every buy/sell. POOH holders are incentivized to promote EEYOR because every buy/sell makes POOH stronger because it's backed with more ETH.  It’s a virtuous circle. POOH Crew NFTs & DAO POOH Crew NFTs have been launched through Nouns DAO and operate independently of the POOH and EEYOR coins.   1 POOH NFT is auctioned daily and 100% of the ETH proceeds from the sale of the NFTs go towards a DAO that is run by the NFT holders. https://nouns.build/dao/ethereum/0x3d9f8e430cd52dce044b9d88a3574551ece31d1b/132 This means that the POOH Universe has 2 DAO with ETH in it to grow the ecosystem - 1 from the POOH token holders and 1 from the POOH NFT owners.  Daily NFT auctions can be seen here. The POOH Crew NFTs also look really good.  They were likely professionally done by an NFT audience and would be a good pfp for any owner. One other thing to note is the $POOH Token DAO owns 10% of the POOH Crew NFT DAO which is shown in the graphic. Why So Bullish? The setup and structure of this ecosystem is professional.  It wasn’t randomly thrown together by an inexperienced team. It seems similar to the Frax Ecosystem, but I have not found any evidence yet that it is the same team. $POOH is a meme coin normies will love with a 0/0 tax and audited contract.  For true defi lovers it comes with real governance control over an ETH treasury. $EEYOR works well as a meme, but will also be highly promoted by the POOH holders due to its 5/5 tax and ability to grow ETH treasury.   The EEYOR liquidity will ramp quickly as well given the tax backs it. POOH Crew NFTs stand on their own and come with their own unique ETH treasury.  High quality PFP art work with ETH backing through Nouns DAO makes it a solid stand alone NFT project. In the bull run normies will buy POOH (something they know), not doggy inu or frogtoken 2.0. The POOH Universe Overall, there is no team or figure head and its all community run.  Code is law here and everything can be validated and verified based on the structure. Real whales look at on-chain activity and technical setup.   Most people will pass on POOH as another meme, but this has true potential to run in a bull due the foundation of how it's structured. It hit $80M a few months back and will likely go much once the bull run is in full effect. POOH DETAILS: / / Telegram Twitter Website

Why I Stay Bullish on $POOH and the POOH Universe

OpenAPI I have known Swagger for 5 years. I won’t say it was a close relationship, although we used his services for a previous case, which is even mentioned in my resume. I used to brag about it because I know he has become a bigger name in the industry since then, but I had a close connection with him back then. At that time, he had more competitors who were equally serious professionals. However, the situation has changed in the past few years, and he has become almost dominant. Those who had trouble with APIs turned to him. Meanwhile, he has grown into a small family business. In the past, all he could do was describe an API nicely. He was a master at describing and sketching APIs, like a biologist organizing plants. He worked meticulously and precisely, and his work stood out from the rest. You could recognize his work from a hundred others. I could say they were all the same in terms of quality. Then he involved his family members as well. One of his nephews worked on websites and showed how a well-designed API should look. His daughter tested it. Others envied his success and started imitating him. A young guy who used to work for some famous and boring multinational company began copying what Swagger had accomplished. Even his name, OpenAPI, reveals a lot about his methods. I’m not exactly sure about the difference between the two; both describe APIs and perform magic with them. OpenAPI has even more extensive knowledge; it’s no longer just a family business. They work with large companies, either as subcontractors or in some other way. It’s a bit unclear because they don’t openly accept money, but you know, doing so much work for free is not possible. So when there was a case that required API development, my first choice was OpenAPI. More precisely, Swagger at first, but after the first serious consultation, he mentioned his hourly rate and explained that he is busy lately, so he has to charge his previous clients as well. Alright, I thought, and I rolled over to the office of OpenAPI, just a few blocks away from Swagger’s place. It was a modern office building with a reception service and access control system; everything you need. The secretary offered me coffee to pass the time while I waited. The boss would see me soon. In the meantime, I looked at the posters on the wall. I was amazed at all the things you can do with an API beyond just describing it. The company had become so international in such a short time since its establishment, offering tools in various languages, including TypeScript, Golang, and Python, not to mention those I had never heard of. The secretary brought the coffee, and I asked for an espresso with two sugars and no milk. I find this new trend of diluting coffee with milk rather unmanly, like diluting wine with soda. She forgot to ask me which boss I was meeting with. You see, the business is run by a pair of siblings, Vetwo and Vethree, or rather three because their youngest brother also joined. He’s a clever guy, resembles the middle brother; there are only a few years between them. I voted for Vethree, who already has some experience but doesn’t hold too outdated views. A few minutes passed, and a man in his thirties appeared, casually elegant in a sandy summer suit, with a hairstyle that suggested a recent visit to a hairdresser. We shook hands, and he gestured for me to follow him. As we walked down the corridor, I could see into the other offices separated from us by glass walls. In most rooms, I saw the usual guys in t-shirts sitting behind huge monitors. For a moment, nostalgia swept over me, a memory of when I used to be one of those guys, wearing a black t-shirt, stubborn and thinking I was worth more than an entire corporate IT department. “Can I help you, or rather, can we help you?” Veethree from OpenAPI finally asked after we arrived in his office. “I’m not even sure myself. I had a case with Swagger before. I found him talented and knowledgeable, but lately, he’s been acting strangely,” I replied. “I completely understand. It’s not my intention to speak ill of him behind his back. That’s why my brothers and I decided to get into this business as well. Nowadays, there’s a saying that data is the new oil, and there’s some truth to it. But without APIs, everyone is just sitting on their own data.” I sighed. Lately, several potential clients had asked me about my API expertise, and upon seeing my lack of enthusiasm, they ended up choosing someone else for the job. OpenAPI may have misinterpreted my sigh. “Let’s clarify the basics first then. An API is the means through which we can communicate with a service. The API defines what questions we can ask it and what responses we can expect.” “Thank you, I understand the basics, but…” “Great. When I mention questions, I’m not referring to specific queries, but rather the ability to request customer data from the service by providing a customer ID. The response would include the customer’s name in text form and their address, which is a bit more intricate since it includes a zip code, as the name suggests, a number.” If he continues explaining everything from scratch, we’ll be sitting here until evening. I nodded approvingly, wanting to get through it as quickly as possible. “One of our innovations is precisely about this. Instead of just dryly describing a possible question as ‘/users/{userID}’, where ‘userID’ is a number, I also provide an example. I would say that if the customer ID is, let’s say, 111, then the response would be something like . {”name”: “Winnie de Doe”, “address”: {“zipCode”: 55555, “street”: “Sunset Boulevard”, “houseNumber”: 1}} ”And is there a way to verify, once an API is thoroughly described if a given backend meets its requirements?” “Of course, we only release work that has been verified to be in good shape. We run several checks to ensure that everything is in order.” Yes, that’s exactly what I need. “Then we can come to an agreement. My assistant will provide the necessary information to your secretary, and once they have it, they can start the work.” We shook hands briefly but firmly. The elevator took us back to the ground floor. I bid farewell to the receptionist with a friendly nod and stepped out into the early afternoon sunshine. Postman The next day, I had to tie up the loose ends of a previous case, in which, incidentally, a cat turned into a zombie played the lead role. I’ll tell that story another time. The essential thing is that the next morning, as I entered my office, a fax was waiting for me. It was sent by OpenAPI. It was a short text, fitting easily on one page, but it contained a rudimentary API description. The simplest question one can ask an API is this: How are you? Are you doing fine? In API language, it’s . /health-check There’s no need to say anything more, no need to send any identifier. The response is also quite simple: . However, it could also happen that the service is not in good condition, something is wrong with it. {“status”: “OK”} It can’t reach the database, it can’t find some configuration, oh my, there are so many ways a system can break. Sometimes, the trouble is so severe that it can only utter: “Internal server error.” As Tolstoy wrote, the story of happy families is one, but the forms of unhappiness are countless, and the same goes for errors. A comprehensive API description includes what the response will be in problematic cases. For now, I only considered the optimistic scenario. I easily determined that my client’s backend responds appropriately when queried with the health-check. I just glance at the source code and read the line where it returns the OK status. But I can’t sit there for every change. What if someone changes the OK to UK or something else in the source code? It could happen accidentally or as an intentional sabotage. OpenAPI claimed they have people to verify the API description. More precisely, the backend. Because the time will come when the API description becomes the truth, and everything must adhere to it. I called OpenAPI to request a list containing the contact details of the inspectors. I didn’t find it there. The secretary connected me to one of the department heads, who listened to me and promptly promised to fax me the list. While I waited for the fax machine’s clumsy, crackling sound, I started browsing the professional phone book. I didn’t find anything specifically about API inspectors, but on the first page under the API keyword, a framed advertisement caught my eye: Postman. I had heard about it before; some of my colleagues had worked with it directly. In the industry, it could occupy a prestigious position, like Swagger did in its time. I knew it worked on the web, that’s all. I had never really thought about how a web thing interacts with a backend, which is right here in my office. I had flirted with the idea of trying it out sometime. Nowadays, if you don’t know Postman, you’re not considered a serious player in the API field. It has a toll-free number. It’s worth a try. I dialed the number, it rang, and a pleasant female voice asked if I’m in their database. No, I replied. Then she asked for my name and phone number to register me. I suppressed a curse and hung up the receiver. After all, I just wanted to ask a few questions, try out what this Postman can do since it advertises itself with a toll-free number. I brewed a sage tea to calm down. Ten minutes later, I called again. This time, a woman answered, explaining that I must use the Postman services on the web; some people are hesitant about it. They have Postman Desktop in their office, and they can send it to me. It does almost the same as the boss. I seized the opportunity. The woman promised that Postman Desktop would contact me soon. As I hung up the phone, the fax machine began to crackle, and a page snaked out of it. It contained the names and contact information of the OpenAPI inspectors. At the top of the list was a familiar name: Postman. From experience, I know that the biggest name in town is not always the one that provides the best service. It’s worth exploring the others as well. Here we have Portman, a similar name, which could be a mere coincidence. Although it’s such a niche profession that such a level of coincidence would be suspicious. I marked an X next to the name on the fax paper to look into it later. I continued browsing the list. Most of the inspectors work with JavaScript, with a few using Golang and PHP, scattered with the occasional Python and others. It doesn’t matter much as I have some experience with each of them. My client swears by PHP, but perhaps I can convince them to have a change of heart. It’s difficult to choose. Over the next half hour, I marked a few more contacts. I stood up to stretch a bit, which naturally led to brewing a strong cup of coffee and lighting a cigarette. The smoke, as it obscured the air, cleared my thoughts. Then I realized I was just procrastinating. I sat down and started calling all the marked inspectors on the list. That’s when there was a knock at the door. My secretary poked her head in, apologizing for interrupting my morning, knowing it was my most productive time of the day. Someone is waiting for me outside. They’ve been sitting there for a while and are getting impatient. I told her to send them in calmly. A short, middle-aged guy appeared, clutching a thin leather briefcase in his hand. “Mr. Postman sent me,” he said, patiently standing in the doorway. “Ah, welcome. I’ve been expecting you. Please have a seat,” I quickly moved the accumulated papers from the armchair opposite my desk. He sat down, placing the briefcase on his lap and smoothing his round, bald head. Clearly, he was waiting for me to present my needs. “You see, there’s an API for which a description is being prepared. I know you also deal with this, but I entrusted it to OpenAPI,” I began. He elegantly spread his hands, which could mean that a dear client does as they please, even if it’s utter nonsense. I continued, “The essential thing is that it needs to be verified. More precisely, whether my client’s backend complies with the specification written by OpenAPI.” I pretended as if that certain specification had already been completed. Let it be my problem that it’s not entirely true yet. “No problem,” said Postman Desktop. “Could you show me an example so that I can better understand how it works?” “Of course,” he opened his briefcase and pulled out a thin notepad. “For this, I’ll only need a few details. Name, phone number, and such.” I felt my face turn red. I took a few deep breaths, employing the good old 3-6-9 method. “You’re being petty,” I scolded myself, “just give your name, and that’s it.” “I’m afraid it’s not possible,” I finally said, after calming down somewhat. “Perhaps later.” Portman and Her Friend My favorite café is located just around the corner from the office. There was a signboard advertising hamburgers for lunch in front of it. Although they were reasonably priced, I didn’t feel like having one. I decided to visit Portman instead. I knew the address; it was close to the riverside. Just like another name on the list: Vacuum. I had never heard of it before, but its motto sounded interesting, and judging by the address, it didn’t seem like a major detour. I arrived at a single-story, modern building with large glass windows. A young woman opened the door in response to my ringing. I showed her my ID. “Ms. Vacuum? I believe you specialize in API testing,” I began, intentionally cutting off the sentence. I expected her to invite me inside. It’s better not to linger in the doorway. She didn’t seem bothered by it and nodded. “Exactly, and I work extremely quickly. What takes others a week to accomplish, I can do in a day.” “We work with OpenAPI. We’ve also requested additional features, such as writing examples for the API requests.” “Of course, I can also verify if the examples are valid.” “I’m sorry, but that’s not the trick. The goal is to check if the backend behaves according to the examples. When I ask it how it’s doing, I expect to receive the pre-agreed response, not something else.” {”status”: “OK”} “For this task, you’ll need to find someone else. Good luck!” the woman said, and she closed the door. There was no irony in her voice. It seems that nowadays, even someone who only does half the work is called a tester. I felt sorry because I found her perfume quite pleasant. It wasn’t worth getting back in the car for such a short distance, so I decided to walk to the address two blocks away instead. I found an old-style office building there, with elegant doorbells mounted on a brass-framed signboard at the entrance. I ran my finger over the names. Portman was nowhere to be found. At the doorbell on the second floor, a fancy sign proclaimed: APIDeck. I pressed the button twice quickly. The gate buzzed and clicked, allowing me to enter the cool staircase, and I took the elevator to the second floor. As I stepped out, I found myself in a corridor with doors on both sides, each with a label. I couldn’t find anyone to ask for directions. Fortunately, at the bend of the corridor, I saw a black sign with golden letters: Portman. I knocked, silently counting to three, then opened the door. I entered a tiny room with two filing cabinets and a desk near the window. A middle-aged woman in a discreet floral suit sat at the desk. Even while sitting, her posture indicated an athletic build. She was deeply engrossed in studying the document in front of her, but she looked up and pushed her glasses up to her forehead. I wanted to show her my ID, but she waved it off as if she didn’t care about such formalities. I briefly explained the purpose of my visit: OpenAPI, examples, and testing. I didn’t mention my visit to Ms. Vacuum. “Yes, that fits my profile,” she said after listening to me. “Let me explain more precisely what I do.” For the next ten minutes, I struggled intensely to concentrate and grasp the essence. With little success. “Let’s clarify a few simple questions first,” I interjected. “So, are you web-based or console-based?” “Strictly console-based.” “That’s good news. So I’ll give you the OpenAPI specification and the backend, and you will test it.” “Almost. I’ll write a bunch of test cases.” Hmm, it seems everyone has a different concept of testing. “And who will perform the testing then?” I asked. “I write completely standardized tests that can be given to Postman as well,” she replied. The circle closed. “It’s not a coincidence that Portman and Postman rhyme,” I remarked. “Why, what do you think?” she inquired. “To be honest, I have certain reservations about Postman. For example, it being web-based. There’s a colleague of mine who works on the desktop version,” I explained. The woman stood up. I was surprised by how tall she was; I didn’t notice while she was sitting. “I have a colleague who works on the console version, he might be interested,” she suggested. “What can he do?” I asked. “He can perform the testing,” she replied. “Does he need anything else besides the standardized tests you write?” I questioned. “Absolutely nothing. I’ll just send him the entire Postman collection through a courier, and he’ll be done by the next day,” she explained. “Postman collection?” I asked suspiciously. “The standardized test I was talking about,” she clarified. Judging by the name, I could imagine how standardized it was. Anyway, if enough people know about it and accept it, why should I have any objections? “Alright. Please give me your friend’s contact information,” I requested. The woman took a note from the shelf, scribbled something on it, and handed it to me. The address seemed familiar. Then I read the name. Newman. Well, another figure from the same gang. It reminded me of where I had seen this address before. That’s where Postman Desktop came from. “Where does your friend work?” I asked. “At Postman,” she replied. “So, Postman started the business as a web-based service, then realized it wouldn’t appeal to everyone. That’s when they approached Newman,” I deduced. The woman shook her head. “It’s something like that. I would rather say Postman nurtured him.” I knew the next step I had to take.

City of Broken APIs: A Noir Testing Thriller

Anne of Green Gables by L. M. Montgomery, is part of the HackerNoon Books Series. You can jump to any chapter in this book here . The Hotel Concert CHAPTER XXXIII. The Hotel Concert PUT on your white organdy, by all means, Anne,” advised Diana decidedly. They were together in the east gable chamber; outside it was only twilight—a lovely yellowish-green twilight with a clear-blue cloudless sky. A big round moon, slowly deepening from her pallid luster into burnished silver, hung over the Haunted Wood; the air was full of sweet summer sounds—sleepy birds twittering, freakish breezes, faraway voices and laughter. But in Anne’s room the blind was drawn and the lamp lighted, for an important toilet was being made. The east gable was a very different place from what it had been on that night four years before, when Anne had felt its bareness penetrate to the marrow of her spirit with its inhospitable chill. Changes had crept in, Marilla conniving at them resignedly, until it was as sweet and dainty a nest as a young girl could desire. The velvet carpet with the pink roses and the pink silk curtains of Anne’s early visions had certainly never materialized; but her dreams had kept pace with her growth, and it is not probable she lamented them. The floor was covered with a pretty matting, and the curtains that softened the high window and fluttered in the vagrant breezes were of pale-green art muslin. The walls, hung not with gold and silver brocade tapestry, but with a dainty apple-blossom paper, were adorned with a few good pictures given Anne by Mrs. Allan. Miss Stacy’s photograph occupied the place of honor, and Anne made a sentimental point of keeping fresh flowers on the bracket under it. Tonight a spike of white lilies faintly perfumed the room like the dream of a fragrance. There was no “mahogany furniture,” but there was a white-painted bookcase filled with books, a cushioned wicker rocker, a toilet table befrilled with white muslin, a quaint, gilt-framed mirror with chubby pink Cupids and purple grapes painted over its arched top, that used to hang in the spare room, and a low white bed. Anne was dressing for a concert at the White Sands Hotel. The guests had got it up in aid of the Charlottetown hospital, and had hunted out all the available amateur talent in the surrounding districts to help it along. Bertha Sampson and Pearl Clay of the White Sands Baptist choir had been asked to sing a duet; Milton Clark of Newbridge was to give a violin solo; Winnie Adella Blair of Carmody was to sing a Scotch ballad; and Laura Spencer of Spencervale and Anne Shirley of Avonlea were to recite. As Anne would have said at one time, it was “an epoch in her life,” and she was deliciously athrill with the excitement of it. Matthew was in the seventh heaven of gratified pride over the honor conferred on his Anne and Marilla was not far behind, although she would have died rather than admit it, and said she didn’t think it was very proper for a lot of young folks to be gadding over to the hotel without any responsible person with them. Anne and Diana were to drive over with Jane Andrews and her brother Billy in their double-seated buggy; and several other Avonlea girls and boys were going too. There was a party of visitors expected out from town, and after the concert a supper was to be given to the performers. “Do you really think the organdy will be best?” queried Anne anxiously. “I don’t think it’s as pretty as my blue-flowered muslin—and it certainly isn’t so fashionable.” “But it suits you ever so much better,” said Diana. “It’s so soft and frilly and clinging. The muslin is stiff, and makes you look too dressed up. But the organdy seems as if it grew on you.” Anne sighed and yielded. Diana was beginning to have a reputation for notable taste in dressing, and her advice on such subjects was much sought after. She was looking very pretty herself on this particular night in a dress of the lovely wild-rose pink, from which Anne was forever debarred; but she was not to take any part in the concert, so her appearance was of minor importance. All her pains were bestowed upon Anne, who, she vowed, must, for the credit of Avonlea, be dressed and combed and adorned to the Queen’s taste. “Pull out that frill a little more—so; here, let me tie your sash; now for your slippers. I’m going to braid your hair in two thick braids, and tie them halfway up with big white bows—no, don’t pull out a single curl over your forehead—just have the soft part. There is no way you do your hair suits you so well, Anne, and Mrs. Allan says you look like a Madonna when you part it so. I shall fasten this little white house rose just behind your ear. There was just one on my bush, and I saved it for you.” “Shall I put my pearl beads on?” asked Anne. “Matthew brought me a string from town last week, and I know he’d like to see them on me.” Diana pursed up her lips, put her black head on one side critically, and finally pronounced in favor of the beads, which were thereupon tied around Anne’s slim milk-white throat. “There’s something so stylish about you, Anne,” said Diana, with unenvious admiration. “You hold your head with such an air. I suppose it’s your figure. I am just a dumpling. I’ve always been afraid of it, and now I know it is so. Well, I suppose I shall just have to resign myself to it.” “But you have such dimples,” said Anne, smiling affectionately into the pretty, vivacious face so near her own. “Lovely dimples, like little dents in cream. I have given up all hope of dimples. My dimple-dream will never come true; but so many of my dreams have that I mustn’t complain. Am I all ready now?” “All ready,” assured Diana, as Marilla appeared in the doorway, a gaunt figure with grayer hair than of yore and no fewer angles, but with a much softer face. “Come right in and look at our elocutionist, Marilla. Doesn’t she look lovely?” Marilla emitted a sound between a sniff and a grunt. “She looks neat and proper. I like that way of fixing her hair. But I expect she’ll ruin that dress driving over there in the dust and dew with it, and it looks most too thin for these damp nights. Organdy’s the most unserviceable stuff in the world anyhow, and I told Matthew so when he got it. But there is no use in saying anything to Matthew nowadays. Time was when he would take my advice, but now he just buys things for Anne regardless, and the clerks at Carmody know they can palm anything off on him. Just let them tell him a thing is pretty and fashionable, and Matthew plunks his money down for it. Mind you keep your skirt clear of the wheel, Anne, and put your warm jacket on.” Then Marilla stalked downstairs, thinking proudly how sweet Anne looked, with that “One moonbeam from the forehead to the crown” and regretting that she could not go to the concert herself to hear her girl recite. “I wonder if it is too damp for my dress,” said Anne anxiously. “Not a bit of it,” said Diana, pulling up the window blind. “It’s a perfect night, and there won’t be any dew. Look at the moonlight.” “I’m so glad my window looks east into the sun rising,” said Anne, going over to Diana. “It’s so splendid to see the morning coming up over those long hills and glowing through those sharp fir tops. It’s new every morning, and I feel as if I washed my very soul in that bath of earliest sunshine. Oh, Diana, I love this little room so dearly. I don’t know how I’ll get along without it when I go to town next month.” “Don’t speak of your going away tonight,” begged Diana. “I don’t want to think of it, it makes me so miserable, and I do want to have a good time this evening. What are you going to recite, Anne? And are you nervous?” “Not a bit. I’ve recited so often in public I don’t mind at all now. I’ve decided to give ‘The Maiden’s Vow.’ It’s so pathetic. Laura Spencer is going to give a comic recitation, but I’d rather make people cry than laugh.” “What will you recite if they encore you?” “They won’t dream of encoring me,” scoffed Anne, who was not without her own secret hopes that they would, and already visioned herself telling Matthew all about it at the next morning’s breakfast table. “There are Billy and Jane now—I hear the wheels. Come on.” Billy Andrews insisted that Anne should ride on the front seat with him, so she unwillingly climbed up. She would have much preferred to sit back with the girls, where she could have laughed and chattered to her heart’s content. There was not much of either laughter or chatter in Billy. He was a big, fat, stolid youth of twenty, with a round, expressionless face, and a painful lack of conversational gifts. But he admired Anne immensely, and was puffed up with pride over the prospect of driving to White Sands with that slim, upright figure beside him. Anne, by dint of talking over her shoulder to the girls and occasionally passing a sop of civility to Billy—who grinned and chuckled and never could think of any reply until it was too late—contrived to enjoy the drive in spite of all. It was a night for enjoyment. The road was full of buggies, all bound for the hotel, and laughter, silver clear, echoed and reechoed along it. When they reached the hotel it was a blaze of light from top to bottom. They were met by the ladies of the concert committee, one of whom took Anne off to the performers’ dressing room which was filled with the members of a Charlottetown Symphony Club, among whom Anne felt suddenly shy and frightened and countrified. Her dress, which, in the east gable, had seemed so dainty and pretty, now seemed simple and plain—too simple and plain, she thought, among all the silks and laces that glistened and rustled around her. What were her pearl beads compared to the diamonds of the big, handsome lady near her? And how poor her one wee white rose must look beside all the hothouse flowers the others wore! Anne laid her hat and jacket away, and shrank miserably into a corner. She wished herself back in the white room at Green Gables. It was still worse on the platform of the big concert hall of the hotel, where she presently found herself. The electric lights dazzled her eyes, the perfume and hum bewildered her. She wished she were sitting down in the audience with Diana and Jane, who seemed to be having a splendid time away at the back. She was wedged in between a stout lady in pink silk and a tall, scornful-looking girl in a white-lace dress. The stout lady occasionally turned her head squarely around and surveyed Anne through her eyeglasses until Anne, acutely sensitive of being so scrutinized, felt that she must scream aloud; and the white-lace girl kept talking audibly to her next neighbor about the “country bumpkins” and “rustic belles” in the audience, languidly anticipating “such fun” from the displays of local talent on the program. Anne believed that she would hate that white-lace girl to the end of life. Unfortunately for Anne, a professional elocutionist was staying at the hotel and had consented to recite. She was a lithe, dark-eyed woman in a wonderful gown of shimmering gray stuff like woven moonbeams, with gems on her neck and in her dark hair. She had a marvelously flexible voice and wonderful power of expression; the audience went wild over her selection. Anne, forgetting all about herself and her troubles for the time, listened with rapt and shining eyes; but when the recitation ended she suddenly put her hands over her face. She could never get up and recite after that—never. Had she ever thought she could recite? Oh, if she were only back at Green Gables! At this unpropitious moment her name was called. Somehow Anne—who did not notice the rather guilty little start of surprise the white-lace girl gave, and would not have understood the subtle compliment implied therein if she had—got on her feet, and moved dizzily out to the front. She was so pale that Diana and Jane, down in the audience, clasped each other’s hands in nervous sympathy. Anne was the victim of an overwhelming attack of stage fright. Often as she had recited in public, she had never before faced such an audience as this, and the sight of it paralyzed her energies completely. Everything was so strange, so brilliant, so bewildering—the rows of ladies in evening dress, the critical faces, the whole atmosphere of wealth and culture about her. Very different this from the plain benches at the Debating Club, filled with the homely, sympathetic faces of friends and neighbors. These people, she thought, would be merciless critics. Perhaps, like the white-lace girl, they anticipated amusement from her “rustic” efforts. She felt hopelessly, helplessly ashamed and miserable. Her knees trembled, her heart fluttered, a horrible faintness came over her; not a word could she utter, and the next moment she would have fled from the platform despite the humiliation which, she felt, must ever after be her portion if she did so. But suddenly, as her dilated, frightened eyes gazed out over the audience, she saw Gilbert Blythe away at the back of the room, bending forward with a smile on his face—a smile which seemed to Anne at once triumphant and taunting. In reality it was nothing of the kind. Gilbert was merely smiling with appreciation of the whole affair in general and of the effect produced by Anne’s slender white form and spiritual face against a background of palms in particular. Josie Pye, whom he had driven over, sat beside him, and her face certainly was both triumphant and taunting. But Anne did not see Josie, and would not have cared if she had. She drew a long breath and flung her head up proudly, courage and determination tingling over her like an electric shock. She would not fail before Gilbert Blythe—he should never be able to laugh at her, never, never! Her fright and nervousness vanished; and she began her recitation, her clear, sweet voice reaching to the farthest corner of the room without a tremor or a break. Self-possession was fully restored to her, and in the reaction from that horrible moment of powerlessness she recited as she had never done before. When she finished there were bursts of honest applause. Anne, stepping back to her seat, blushing with shyness and delight, found her hand vigorously clasped and shaken by the stout lady in pink silk. “My dear, you did splendidly,” she puffed. “I’ve been crying like a baby, actually I have. There, they’re encoring you—they’re bound to have you back!” “Oh, I can’t go,” said Anne confusedly. “But yet—I must, or Matthew will be disappointed. He said they would encore me.” “Then don’t disappoint Matthew,” said the pink lady, laughing. Smiling, blushing, limpid eyed, Anne tripped back and gave a quaint, funny little selection that captivated her audience still further. The rest of the evening was quite a little triumph for her. When the concert was over, the stout, pink lady—who was the wife of an American millionaire—took her under her wing, and introduced her to everybody; and everybody was very nice to her. The professional elocutionist, Mrs. Evans, came and chatted with her, telling her that she had a charming voice and “interpreted” her selections beautifully. Even the white-lace girl paid her a languid little compliment. They had supper in the big, beautifully decorated dining room; Diana and Jane were invited to partake of this, also, since they had come with Anne, but Billy was nowhere to be found, having decamped in mortal fear of some such invitation. He was in waiting for them, with the team, however, when it was all over, and the three girls came merrily out into the calm, white moonshine radiance. Anne breathed deeply, and looked into the clear sky beyond the dark boughs of the firs. Oh, it was good to be out again in the purity and silence of the night! How great and still and wonderful everything was, with the murmur of the sea sounding through it and the darkling cliffs beyond like grim giants guarding enchanted coasts. “Hasn’t it been a perfectly splendid time?” sighed Jane, as they drove away. “I just wish I was a rich American and could spend my summer at a hotel and wear jewels and low-necked dresses and have ice cream and chicken salad every blessed day. I’m sure it would be ever so much more fun than teaching school. Anne, your recitation was simply great, although I thought at first you were never going to begin. I think it was better than Mrs. Evans’s.” “Oh, no, don’t say things like that, Jane,” said Anne quickly, “because it sounds silly. It couldn’t be better than Mrs. Evans’s, you know, for she is a professional, and I’m only a schoolgirl, with a little knack of reciting. I’m quite satisfied if the people just liked mine pretty well.” “I’ve a compliment for you, Anne,” said Diana. “At least I think it must be a compliment because of the tone he said it in. Part of it was anyhow. There was an American sitting behind Jane and me—such a romantic-looking man, with coal-black hair and eyes. Josie Pye says he is a distinguished artist, and that her mother’s cousin in Boston is married to a man that used to go to school with him. Well, we heard him say—didn’t we, Jane?—‘Who is that girl on the platform with the splendid Titian hair? She has a face I should like to paint.’ There now, Anne. But what does Titian hair mean?” “Being interpreted it means plain red, I guess,” laughed Anne. “Titian was a very famous artist who liked to paint red-haired women.” “Did you see all the diamonds those ladies wore?” sighed Jane. “They were simply dazzling. Wouldn’t you just love to be rich, girls?” “We are rich,” said Anne staunchly. “Why, we have sixteen years to our credit, and we’re happy as queens, and we’ve all got imaginations, more or less. Look at that sea, girls—all silver and shadow and vision of things not seen. We couldn’t enjoy its loveliness any more if we had millions of dollars and ropes of diamonds. You wouldn’t change into any of those women if you could. Would you want to be that white-lace girl and wear a sour look all your life, as if you’d been born turning up your nose at the world? Or the pink lady, kind and nice as she is, so stout and short that you’d really no figure at all? Or even Mrs. Evans, with that sad, sad look in her eyes? She must have been dreadfully unhappy sometime to have such a look. You know you wouldn’t, Jane Andrews!” “I don’t know—exactly,” said Jane unconvinced. “I think diamonds would comfort a person for a good deal.” “Well, I don’t want to be anyone but myself, even if I go uncomforted by diamonds all my life,” declared Anne. “I’m quite content to be Anne of Green Gables, with my string of pearl beads. I know Matthew gave me as much love with them as ever went with Madame the Pink Lady’s jewels.” About HackerNoon Book Series: We bring you the most important technical, scientific, and insightful public domain books. This book is part of the public domain. L. M. Montgomery (2008). Anne of Green Gables. Urbana, Illinois: Project Gutenberg. Retrieved https://www.gutenberg.org/cache/epub/45/pg45-images.html This eBook is for the use of anyone anywhere at no cost and with almost no restrictions whatsoever. You may copy it, give it away or re-use it under the terms of the Project Gutenberg License included with this eBook or online at www.gutenberg.org , located at https://www.gutenberg.org/policy/license.html . The lead image was generated using HackerNoon's Stable Disffusion Al Image Generator feature, via the prompt "Anne of Green Fables".

The Hotel Concert

Sentiment, Inc.

THE ENCOUNTER AT STONEHENGE

Growing up, I liked stories with magical forests and creatures. Grimm's tales, , , and even , to name a few. No matter how dangerous a magical forest may be, it always seemed like a fun place to explore, even with all the crazy shit you might come across. But, since magic forests do not exist in reality, I had to imagine myself wandering through them. The Hobbit, Winnie-the-Pooh My Neighbor Totoro Bambi Video games, however, have made visiting a magic forest easier than ever. and almost any game in the series feature forests that are filled with mysterious creatures, spirits, and treasures hidden among the trees. Ori and the Blind Forest, The Witcher 3, Zelda Newly added to this collection is a title from Moonlight Kids and Humble Games, recently released for Switch (and a few months earlier for other platforms). is not only an immersive game that transports you to a magical wood but also tells you an unexpectedly satisfying story. The Wild at Heart As with many magical-wood tales, this one starts with a troubled kid, a don't-look-for-me note, and a wrong turn. Synopsis: Two Kids with a Plan In , two teenagers, Wake and Kirby, come up with a plan to escape the hardships in their homes and build a treehouse somewhere in the wilderness. The Wild at Heart You begin the game as Wake on a rainy autumn day around 15:00. It's time to enact "The Plan" and meet Kirby in the forest. But soon, Wake finds himself completely lost, unsure of where to go next or how to find Kirby. Disheartened, Wake spots a tiny, mysterious creature who invites him deeper into the woods in the best tradition of "follow the rabbit" plot twists. And at this moment, the real adventure begins. The Wild at Heart Gameplay Overview: A Seek-and-Fight Adventure with Puzzle Elements is a game that could probably be best described as a seek-and-fight adventure with puzzle elements and incremental map discovery. The deeper you venture into the woods, the more artifacts you find and the more creatures you meet on your way. The Wild at Heart Spritelings of all kinds, for example, are meant to be the minions that collect items for you and help you fight monsters. As fighters, however, Spritelings do not fare well, die easily, and do best only when in multiples. So finding eggs to hatch more of these cute and adorable creatures is one of the most basic elements of the game mechanics. This is because some of the map areas could only be accessed with the help of dozens of Spritelings. Most of the other creatures you'd encounter in are hostile. They prevent you from reaching your objective in every possible way, by biting you, chasing you, attacking you with poisonous gas, or throwing heavy stones at you. Most of the attacks can be countered by throwing all of the Spritelings you have at the enemy. However, some dangerous monsters can easily take away a lot of lives and are still not willing to die. This is especially true with creatures that can be battled only by specific kinds of Spritelings, who may die before finishing the job. In this case, you would need either to reload the game or go back to the camp to hatch more little fighters. The Wild at Heart One of the most terrifying enemies you'll encounter in the game is known as The Never. A nastily malicious entity appears at random places on your way after dusk. You get real chills when you see it, and your characters can actually die, sending you back to the last saved moment. You cannot fight The Never until a certain point in the game. Therefore, it is always a wise idea to go back to the camp and sleep until the morning. Great Storytelling with No Sense of Urgency The beauty of The Wild at Heart is that it tells the story of a magical forest, giving you a glimpse into the history of why things are the way they are and what needs to be changed. The subplots of Wake and Kirby, woven into the main plot, contribute to the emotional depth of the story. With a satisfying end cutscene, the storylines of Deep Woods and the kids are merged into a single compelling narrative. has another great feature: it does not create a sense of urgency that you may feel in other adventure games. With beautiful artwork and a peaceful soundtrack, playing the game feels like visiting a therapeutic modern art museum (is there such a thing?) or taking part in an art meditation session. The Wild at Heart The Wild at Heart Total Playtime Most of the puzzles you must solve are not too difficult, but they may require a multi-step approach. As an example, you might switch between Wake and Kirby, or use Spritelings to reach for items or throw them at switches. You might also repeat the cycle multiple times before figuring out the right order. Due to this, takes between fifteen and twenty hours to complete, but it could easily take longer if you follow all the subquests. The Wild at Heart The Wild at Heart Review Verdict: 4/5 has its downsides, especially when it comes to Spritelings. They are notoriously inept at fighting and sometimes just stand next to an enemy, taking hits without fighting back (and dying in the process). So always have a sufficient supply of these cute creatures before you start fighting anything dangerous. The Wild at Heart The game-saving mechanics are also not obvious, as you might reappear in the wrong place with fewer resources than you expected. So make sure you always save the game in the camp before moving to the next battle or level. Despite the minor drawbacks and sometimes tedious puzzles, is the perfect game to escape reality for a while and relax on a cold winter evening. And you don't even have to enact "The Plan" or get lost in the forest to do that. The Wild at Heart Just don't forget to brew yourself a warm cup of tea before playing the game. Trust me, you’ll love it.

The Wild at Heart Game Review (Nintendo Switch)

Answering the most common and most pressing questions about MRR to guide your yearly planning. Monthly recurring revenue is one of the least exciting topics to take on in 2021. It is simple (to calculate). Everyone knows what it is about. It is hard to act on it (especially if you’re gunning for immediate results). So why deal with it in the first place? Well, the reality is people that familiar with MRR. aren’t While I was researching this topic, I reached out to our Customer Success and Sales teams to see if many customers were coming to them with questions about MRR. I didn’t expect to get many. But in fact, they bubble up all the time. And they range from the simple ( ) to the really complex “down-the-rabbit-hole” type ( ) What’s a good MRR? What specific experiments can I run that would affect MRR? In addition, some of the most popular searches on Google suggest that people still struggle with the basics: We wanted to produce a holistic guide that covers everything people want to know about MRR in 2022 and beyond (it’s never too early to start planning for next year!), so we reached out to our customers, partners, and readers to learn what gaps still exist in their knowledge of the subject. This is our attempt to answer all the questions people ask about MRR daily. We start with answers to the basic questions (no guide on MRR would be complete without getting the fundamentals right) and gradually explore some of the more advanced topics. Feel free to jump forward to the topics that feel most relevant and interesting to you. What is MRR? MRR stands for . It measures the total revenue your company generates each month. Monthly recurring revenue repeatable Because MRR is based on subscriptions, it has a strong forward-looking element. For example, if a customer pays for a whole year in advance, you should spread their payment over the 12 months it covers and count each share towards your MRR for the year ahead. Example: A customer pays $60 for an annual subscription. Their MRR is $5 for the next 12 months, not $60 in Month 1 followed by $0 in Months 2-12. You should exclude any type of non-recurring payment from your MRR calculation. Any setup or consulting fees that are not naturally shouldn’t be included in the calculation. recurring How do you calculate MRR? Add up all the revenue that customers pay on a monthly/subscription basis. If customers pay for an extended period — for example, a full year — you should split the payment by the number of periods (12 in this example) and add that to your MRR. Let’s look at another example: You have 5 customers: Customer A is paying you $10/month Customer B is paying $10/month as well but also paid a one-time $100 setup fee Customer C paid $60 in January for the whole year Customer D was at risk of churning, so you offered them a 20% discount and they’re now paying $8/month Finally, Customer E recently converted to your Premium plan and are now paying $15/month In this example your MRR is (10 + 10 + (60/12) + 8 + 15) = $48 MRR should only include the recurring portion of the revenue — any type of one-time charge or fee should be excluded from your calculation. Thus, the setup fee has no effect — the MRR includes only subscription charges. What is the difference between MRR and ARR? The abbreviations are misleading! MRR stands for . ARR is short for the . Monthly recurring revenue Annual run rate This is not just a detail of vocabulary. ARR is a forward-looking metric that projects your revenue over the next 12 months based on the MRR you have . today In terms of a formula, it is as simple as . ARR = 12 x MRR Do discounts affect MRR? There seems to be a bit of confusion and discussion around whether discounting should influence the MRR calculation. Some argue that a one-time discount or such that applies only to a specific period (for example 3 months or 1 year) should not affect MRR (because they’re not recurring). However, lifetime discounts are treated differently — because they affect MRR for the whole lifetime of a customer. If someone signs up on a $500/mo plan, but only pays $100/mo for the duration of their engagement, counting their MRR as $500 would be misleading. But the same logic can be extended to cases where you apply a time-limited discount (say 3 months) and a customer churns after 2 months. They never paid the full price, so why would you apply it to your full MRR calculation? We are big proponents of consistency. We believe the MRR calculation should include the recurring revenue that your business is generating. If a customer is going to be paying $100/mo for the first 3 months and then switch to paying $500/mo after that, then those are the numbers that should go in your MRR. true ( or CMRR is an especially useful metric that can help you navigate all these forthcoming corrections to MRR.) Committed MRR Do custom enterprise deals count towards MRR? The same rules apply as with your other customers — the subscription payment is divided over the period it covers (typically 12 months) and gets added to your MRR. Consulting and setup fees (which occur much more frequently in custom deals) are excluded from the MRR calculation. You should include custom deals in your MRR — without it, you won’t have a full view of how your company is doing. What are the types of MRR? I thought MRR was just a single number? Sure, it is. But your MRR changes based on decisions your customers make about their subscription — they can buy new, upgrade to a more expensive plan, downgrade to a cheaper plan, reactivate an expired subscription, or cancel altogether. We call these the 5 . MRR movements The better you understand these 5 elements, the sooner you can start influencing them — and thus growing your total MRR. Understanding the MRR movements allows you to implement initiatives to influence them. These 5 elements include: : This is the new (recurring) revenue you added during a given period. A typical example is a new client who signed up during a given month. New Business MRR : Includes the revenue added during a specific month from existing customers. This typically covers two common cases: Expansion MRR Customers paying more as a result of upgrading to a higher pricing tier (like the customer who went from the Standard plan to the Premium plan in the example above) or due to expanding their usage of the product (something like adding more seats/users to the plan). Customers who buy add-ons (these should also be ). recurring : Sometimes customers who have churned come back and start paying again. Their revenue is counted towards during the period in which they reactivate their accounts. Reactivation MRR Reactivation MRR : This is the opposite of — customers do not always switch to paying you more, sometimes they will switch to a lower-priced plan, lower their usage of your product, or stop using an add-on they were paying for. Contraction MRR Expansion MRR : This section covers the people who cancel their plans during a given period. Churned MRR Each of these elements has either a positive or a negative effect on your total MRR. Keeping track of these 5 categories is useful because it allows you (and different teams within your company — such as success, product, marketing, etc.) to focus on different segments and customers and understand what is driving their behavior. Why is MRR important? . It accumulates and compounds over time. Subscription revenue is powerful Subscriptions (and SaaS in particular) are great for buyers as well. They’re low-commitment, low-cost, and you can upgrade/downgrade or even cancel at any time. There’s no lock-in and you typically get additional features and functionality for no additional cost. As a seller, once you’ve won a customer, you don’t need to sell to them every month. Some churn is natural and customers will leave over time, but with subscriptions, you can focus on acquiring new customers and retaining those who are most likely to leave you. This is where the compounding effect kicks in. (Also remember that happy customers not only tend to stick longer but also advocate your product in front of friends, peers, etc.) MRR is one of the most important metrics for subscription companies of any kind. It shows how far along the road you are in a way that is easy to communicate to internal and external stakeholders alike. It makes it easy to communicate goals and progress towards attaining them to your team and to report on your progress when you’re talking to investors. Many founders we talk to say that MRR is their “North Star” metric. “I’m always looking at MRR. At the end of the day, that’s our revenue and drives a lot of other strategic decisions such as hiring and other spend.” - Joel Gascoigne, Buffer However, it is important to remember that MRR is a trailing metric. You can act on it and the efforts you put into it will be reflected in your MRR, but sometimes it can take weeks or even months to see that effect. MRR vs. Cashflow: How are they different? It seems that quite a few SaaS operatives struggle with the difference between MRR and cashflow reporting and the usefulness of each. What happens when someone pays you a full year in advance? Let’s use an example again: In terms of MRR, you should split the charge over 12 months and add the monthly charge to your MRR. In this case, your MRR grows by $5,000 for the next 12 months (the MRR calculation excludes one-time charges as we discussed above). Customer A signs an annual contract at $60,000 + a one-time implementation charge of $10,000 with a full upfront payment. You invoice them and they wire the money to your bank account. But in terms of cash flow, the money is already in your bank account (including the one-time fee) and you have taken on a promise to provide a service (implementation + the use of your product) for the next 12 months. Cashflow reporting allows you to look at the actual cash you have in the bank and compare it against the expenditures you have and the services you have to provide before it becomes earned revenue. Both MRR and cashflow reporting are useful for different things. We already spoke about MRR at length above. Looking at cash flow allows you to do things like: : making sure you have enough money to make payroll 3-6-12 months down the road. Planning your runway : since cashflow planning also requires that you look at the money you spend, it is very helpful to understand where all your money goes and whether it’s spent wisely. Understand your expenditure : As discussed above, MRR is a great metric, but it only looks at the current state of your business. Cashflow planning allows you to play out different scenarios and see what would happen with your company if they materialize. For example, you can see what your vital stats would look like with a 2% vs. 3% churn. Play out and plan for different scenarios How do you grow your MRR? That’s a very common question that comes up often. The challenge here is that a lot of the initiatives you can implement are reflected in MRR at a much later stage. very Nevertheless, MRR can be influenced (obviously) and it is important to understand how that works. There are only 5 ways you can grow your MRR — it’s by changing one of the 5 movements we covered above (New Business, Expansion, Reactivation, Contraction, and Churn). New Business and Churn usually get the most coverage, but all 5 elements can be influenced and they all change the outlook on your MRR. And there are many different ways in which these elements can be influenced. For example, devising a monetization strategy that uses scalable pricing is one way to optimize the Expansion element of your MRR. A consistent feature in some of the most successful subscription companies is a strong number — they grow very fast not just because they add new customers, but also because the revenue they generate from their existing customer base . Net Dollar Retention expands faster than it churns In essence, that means companies like Slack . continue to grow even if they don’t add any new customers Segmentation and MMR I do not want to imply that MRR is a static metric. Using segmentation along with your monthly revenue can help you make better decisions. Segmenting customers allows you to understand what initiatives drive (long-term) customer loyalty. We often hear people ask about segmenting MRR per sales rep/account executive — this is something we use for our team at ChartMogul as well. But there are many additional ways in which you can use this — segmenting MRR (especially when looking at New Business MRR) per marketing channel is used by many teams for attribution and to figure out how to optimize marketing budgets. Success teams would often compare NPS scores vs. MRR to make sure the best customers are getting value out of the product and so on. MRR segmentation allows you to gain insight and generate new ideas to optimize your product, monetization, and go-to-market strategies. What’s a good MRR? The answer to this question is the Winnie the Pooh-esque . only good The higher, the better There’s no straight answer to this question and a lot depends on your circumstances — what your goals are for the business, how big your team is, and so on. But if you’re not looking to sell or to hire more people on your team, a MRR is one that allows you to continue operating the business. good What effect does reducing churn have on MRR? Churn is one of the 5 MRR movements we reviewed above. Reducing churn also generates a compounding effect — customers who do not churn, continue to generate revenue in every month after that. is one of the most commonly discussed ways of growing your MRR. Managing churn But there are other ways in which reducing churn has a (positive) effect on your MRR. A churned customer cannot upgrade their account or buy an add-on (thus limiting the potential of Expansion MRR). They also can’t (or most likely won’t) refer your product to a friend/peer, which is a lost opportunity in terms of word-of-mouth New Business MRR for you. But there are other ways in which reducing churn has a (positive) effect on your MRR. A churned customer cannot upgrade their account or buy an add-on (thus limiting the potential of ). They also can’t (or most likely won’t) refer your product to a friend/peer, which is a lost opportunity in terms of word-of-mouth for you. Expansion MRR New Business MRR MRR is the mother of all metrics MRR is a reflection of everything about your company — your decisions as a founder, your hiring, even your culture. Make good decisions, hire good people, and create a nurturing environment and your MRR will grow. Of course, this is an oversimplification — you can write a book on each of these — but it’s how companies grow in reality. However, it might take a while before you start to see it moving. Learning how to segment and analyze MRR in a way that allows you to extract actionable insight is what you can do with your MRR number today. We hope you found this useful, but if any questions remain get in touch with us.

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