Cheat Sheet: Top KPIs to Measure in Your Health & Fitness App

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Google, Apple, Samsung, Nike, Under Armour, Puma, Asics, Fitbit. These are only <em>some </em>of the huge brands that are fully invested in the health &amp; fitness app category. Why? Well, numbers don’t lie. Health &amp; fitness apps have become widely popular over the past few years, with usage growing by <strong>over 330%</strong> in the last three years, according to new research.