An Intro to Recommendation Systems in Ecommerce
Too Long; Didn't ReadRecommendation systems have changed how people interact with a lot of websites and services. Amazon drives about 35% of its ecommerce revenue from product recommendations. Stitch Fix has grown from a modest women’s-only subscription-box service to a retail powerhouse. Customers who click on the product recommendations have a 5.5 times higher conversion rate than those who do not.