Too Long; Didn't Read
There are about 3 billion people in the world who are able to read PG essays. So was I, until I met translation. This was my starting point on the career path of startups. If we translate (or find translations of and put in one place) the most popular PG essay into the top 20 languages, it will help another 2B+ people read essays and get on the path of startup. The most popular essay in English is most commonly translated as "Is There Such a Thing as Good Taste?"