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A minimum viable product (MVP) is a basic, launchable version of the product that supports minimal yet basic and necessary features that define its value proposition. MVP is usually created with the purpose of a faster time to market, attract early adopters and engage investors. MVP helps in testing, designing, and delivering the full-fledged, final product. A good MVP can be characterized by 5 adjectives: usable, minimal, functional, reliable, and lovable. It's also an excellent way to find a perfect product-market-fit and fill the market demand.