Built 11 MVP, no funding. Apps on Product Hunt #1 & Lifehacker. Product consulting US/APAC cos. 👋About: whizzoe.com
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👋 I’m Zoe Chew, a product builder in tech. I’ve built & launched multiple products & apps using the rapid MVP method: sneaker app, personal FAQ, meal kit app, virtual event app, SaaS tracker, online food delivery +more
In this 24-hour startup hackathon, I break down a B2B startup idea, build the MVP, share the MVP video tutorial, and explain the product processes: ideation, validation, distribution, and monetization.
LegalSpot — an online marketplace startup that connects lawyers and business clients for company-related legal consultation. *This is a case study MVP project, not a startup in operation.
Industry quick bite:
Next, we will define the problem, brainstorm potential solutions, and identify value creation opportunities.
Unique selling proposition (USP)
For business users:
For legal professionals:
An MVP (minimum viable product) is used to test your startup idea, value proposition, and solutions as quickly as you can without risking any budget at the early stage.
Pick one problem, come up with one solution to solve the problem.
You can use these tools to quickly build the legal advisors marketplace — without coding or technical knowledge.
Airtable is a spreadsheet-database hybrid, with the features of a database but applied to a spreadsheet.
No-code builder that can generate web app features by integrating with Airtable.
Create online appointments to manually onboard potential users, deliver the matching service, go deeper to understand their needs, and improve the MVP.
Create an email list in Mailchimp and integrate the email signup form on the landing page.
Generate laptop, tablet, desktop, and mobile phone mockups to showcase your platform or app images.
This MVP has two parts:
Or watch the full MVP video here 👈
(1) Startup landing page
Explain the startup idea, value proposition, how it works, why your service is unique, who has the problem, and who you are building for.
(2) Legal advisors directory
Showcase a list of curated legal professionals and allow users to proceed with their booking. Manually arrange the matching or booking process through a 1:1 intro.
(3) Search and filter
Filter the profile directory based on the legal services category. For example, Intellectual Property, Venture Financing, Company Entity, Patent, International Expansion, etc.
(4) Lawyers’ profile detail
Users can click on each advisor’s profile and expand for more details.
(5) Book a call
Users can select an advisor and book a call session. Users are required to schedule an intro call and we can use this opportunity to understand their company needs and make a 1:1 intro.
Continue the full MVP teardown case study in video format, including step-by-step tutorials on building this legal marketplace MVP without code.
0:00 — Introduction
02:22 — MVP walkthrough, what you’re going to build
05:19 — Framework to find valid problems to solve
07:06 — Market validation & landscape in the online legal service industry
08:49 — Problem, solution & product idea
12:07 — Scope of MVP, prioritize initial features
16:15 — Choosing the right no-code MVP tools
17:13 — Building a startup landing page (step-by-step)
32:23 — Integrate email signup form on the landing page
36:11 — Finalize the landing page design
44:14 — Creating profile database for online directory
50:34 — Creating multiple filter options & category tags
59:16 — Integrate database with the landing page
01:16:01 — How to find users to test? How to measure MVP validation?
01:21:58–3 income streams for this B2B marketplace idea
01:26:00 — Recap
Originally published on Whizzoe.com on May 13, 2021
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