This article is part of my ↗️ where I share insights on building things in tech. Join me :)‍ Note: resource newsletters 👋 I’m , a product builder. I’ve built multiple apps using the method: , , , , , , +more Zoe Chew rapid MVP sneaker app personal FAQ meal kit app virtual event app SaaS tracker food delivery content app At , I’m on a quest to understand the and how we can improve other people’s lives through product creation. I analyze with revenue potential — at the intersection of Internet culture, consumer tech, and platform economy. VentureScale future of the Internet startup opportunities Today’s post is about increasing lifestyle experiences. In this venture report, I break down 3 market opportunities: Helping home-based entrepreneurs to sell online (Consumer marketplace) Unlock luxury experiences for everyday people (On-demand app) Increase employee motivation and talent retention (HR tech) Below is the PREVIEW of the report with research-based tech trends , product frameworks, revenue models to help you make better decisions on building your next big thing. Trend #1: Vertical B2C Online Marketplaces Existing B2C e-commerce giants like , , and are going after the — by offering products that span multiple categories and cover a wide audience scope. Amazon eBay BestBuy horizontal approach New B2C online marketplaces are created to cater to specific types of communities, creating and focus on a particular segment or vertical to grow. For example, unique buyers/sellers experiences is a marketplace for buying and selling sneakers. GOAT is a marketplace for home furniture driven by a community of interior designers & home improvement enthusiasts. Houzz allows you to buy, sell and trade luxury watches online, driven by communities of watch collectors. Watchbox As continue to rise, more vertical-specific marketplaces will emerge to help small business owners to make money from home. online businesses 🚀 Takeaway Any hobbies can potentially be a vertical marketplace opportunity. Connect people who want to as an at-home business. See — Startup Opportunity #1. monetize their hobbies Trend #2: New On-Demand Platforms Will Emerge The on-demand economy has to ordinary people. What used to be “only the rich could afford” are now accessible for everyday people through an app — anytime, anywhere: unlocked “luxury services” Chauffeurs → , , , Uber Gojek Lyft Grab Personal grocery runners → , , Instacart Shipt FreshDirect Today, on-demand services have exploded — transportation, shopping, food delivery, home cleaning, etc. to help people save time and eliminate hassles. across different industries New on-demand services will focus on in different aspects. — get a personal stylist service. — get massages, facials, and lashes done at home by professionals. enhancing our lifestyle experiences Stitchfix Urban 🚀 Takeaway Help people to curate and make money as a business. See — Startup Opportunity #2. lifestyle experiences Trend #3: Reinventing Employees Experience and Creating Talents Moat Remote work is (HR) practices forever. changing human resources Interviewing and new employees are no longer done in face-to-face meetings. is becoming distributed around the world. is conducted through Zoom. onboarding Hiring Team-building New problems that are born out of remote work practices are still awaiting solutions. How can you from multiple countries? How to build great company virtually? How to ensure the of employees? How to create workplace ? manage payrolls culture mental health engagements The future of HR will be focusing on leveling up remote — onboarding, employees reward, elevating motivation, diversity, and personal values: employees’ experience helps leaders build highly engaged teams remotely. Lattice consolidates employee rewards and recognition processes in one place. Fond helps managers build trust with their team members. Officevibe The will be the . Companies are fighting for the best engineers & designers by driving up wages. Those who can and satisfy their employees will drive out talent competition and for their businesses. next Internet world war tech talent war retain talents create defensibility 🚀 Takeaway Help companies maximize through rewards. See — Startup Opportunity #3. employee satisfaction 👉 Download full version of this report Startup Opportunity #1: Wood furniture marketplace An online marketplace for buying and selling handcrafted wood furniture, woodworking products, and tools — driven by a community of woodworking enthusiasts, furniture makers, artists, and designers. For Who Builders, designers, and home-based furniture entrepreneurs who want to start selling wood furniture online. Handcrafted wood furniture makers. (📥 Full version) 3 more target audience descriptions. Problem Horizontal platforms like , , and aren’t built specifically for wood furniture enthusiasts; therefore, they generate for wood furniture sellers since these platforms are targeting a wide range of industries and audiences. Wayfair Ikea Etsy, The Home Depot diluted interests and lower sales volume (📥 Full version) 2 more problem definition examples. Solution For sellers: list your handcrafted wood furniture (new or second-hand) and start selling online; create a seller page, upload product photos, pricing, and description. For customers: discover wood furniture made by wood furniture makers; shop by category (e.g., living room, kitchen, bathroom, outdoor, decor); filter search by furniture colors, sizes, prices, materials, or free shipping. Online store for wood furniture. (📥 Full version) 4 more solutions and feature examples in detail. Revenue Model Take a percentage cut from the buyers-sellers transaction. Marketplace commissions, 2% to 5%. (📥 Full version) 1 more revenue stream to add to your pricing strategy. Venture Scale E-commerce, Furniture, Home Decor, Online Retail (1) Industries: E-commerce, Online Marketplace (2) Business Model: High (3) Market Potential: ◼️◼️◼️◼️◻️ Global are on the uptrend and will reach by 2024. retail e-commerce sales $6,388 billion of all businesses in the United States are now and will continue to rise in a post-pandemic future. More than 50% home-based (📥 Full version) 2 more research evidence to prove the validity of the market (4) Execution Strategy: Go to Etsy, search for “ ” keywords. Manually curate wood furniture products and . Look for top sellers on Etsy — for example, has 1.9K+ sales and DM the maker. furniture list them on your website busywood (📥 Full version) 3 more strategies to gain traction and acquire customers To create a profitable consumer marketplace, layer defensibility around your business to drive out competition. (5) Moat: (📥 Full version) 2 ways to create business moats for this marketplace platform Want more? Get the full version of this single report: 🔑 Breakdown of (Helping home-based entrepreneurs to sell online / Consumer marketplace) Startup Opportunity #1 🔑 Breakdown of (Unlock luxury experiences for everyday people / On-demand app) Startup Opportunity #2 🔑 Breakdown of (Increase employee motivation and talent retention / HR tech) Startup Opportunity #3 All 3 ideas combined, you will unlock: 🔑 3 startup in 1 report opportunities breakdown 🔑 7 definitions target audience 🔑 12 definition examples problem 🔑 13 and feature examples in detail solutions 🔑 6 you can create to monetize your startup ideas revenue streams 🔑 17 on each startup idea — how to prove market potential and create competitive advantages in-depth evaluations 🔑 10 ways to these startup opportunities execute 👉 Download full version of this report [1] Find me on: Personal Site / Twitter / LinkedIn 🔥 [2] Get teardown insights in your inbox — Click here to join my newsletter 💌

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3 Ways to Monetize B2C Marketplaces, On-Demand Economy and Employee Motivation

3 Ways to Monetize B2C Marketplaces, On-Demand Economy and Employee Motivation

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