491 Stories To Learn About Marketing

Let's learn about via these 491 free stories. They are ordered by most time reading created on HackerNoon. Visit the to find the most read stories about any technology. Marketing /Learn Repo Because "if you build it, they will come" was always bullsh*t. 1. 10 Helpful Instagram Growth Tools Photo by RawPixel.com from Pexels. 2. 4 Steps to Build a Web Analytics Measurement Plan If you have been using web analytics for a long time, then you know that it can hugely impact how you do digital marketing. 3. Growth Marketing Vs Performance Marketing Each company has the right to choose growth marketing vs performance marketing for their company and customer. Check this article to know more! 4. The Future of Influencer Marketing: How Will Influencers Make Money in 2023? Over the past five years, influencer marketing has changed dramatically. Discover how new stars interact with their audiences 5. Six Real-World Applications of AI in Retail As the world is moving towards a digital age, traditional retailers face existential threats from the likes of Amazon and Walmart. To level the playing field, offline retailers are also turning to artificial intelligence as shoppers take a multichannel approach to making purchases. From helping customers find the items through visual search to personalizing their entertainment experience through chatbots, AI is revolutionizing the retail industry in a number of ways. Major retailers like Starbucks and Lowe’s use AI to improve customer experience. 6. For the love of God, please tell me what your company does Meltwater is a company with a simple product: A database of media contacts. These contacts are otherwise hard to find, as most reporters don’t want every “disruptive” startup out there calling them to beg for a story. Yet for a few thousand dollars a year, Meltwater will give you reporters’ emails and phone numbers — placing you one step closer to that elusive “Featured On:” banner. 7. Nerds Don't Respond To Marketing; Try Technical Documentation Instead Technical documentation is the key to marketing to web developers. Developer relations use documentation all the time as a way to connect to their community. 8. Don’t Start with Why! 9. 6 Main Reasons Why TechCrunch Won't Feature Your Startup - Part 1 Getting published on TechCrunch is like getting a golden ticket. But you have to learn from your mistakes before you get there. 10. How I Quit My Job to Start My Online Business I quit my job. I'm now unemployed. It feels great to finally be able to write this blog post. 11. Re: "Nerds Don’t Respond to Marketing" These are 13 --lightly edited-- response comments on how marketing to nerds requires a different approach. 12. Loyalty Programs Are Seeing a Resurgence Thanks to Web3 Loyalty programs follow the development of technology and blockchain offers huge opportunities for creatives in this field. 13. The Power of Knowing What to Do The underlying reason a startup is so hard, so strange - and why so many fail - is that you yourself have to figure out what to do. 14. Press Mentions For Your Brand: A Growth Marketer's How-To In 2022 I got press mentions from Axios Crypto, Wall Street Journal, Washington Post and Fox Business. Here's what I did to get them and amplify the results 🔊 15. Turning In A Million-Dollar Profit In Your First Year Of Business – Yes, It’s Possible Turning In A Million-Dollar Profit In Your First Year Of Business – Yes, It’s Possible 16. Is Amazon Affiliate Marketing Dead? The question of whether Amazon Associates Affiliate marketing is dead has been raised many times. Why? Because of the recently announced cuts in the commission fees. If you were not aware, Amazon announced a reduction in commission fees from 8% to 3% for some of the categories of products. 17. The Essential On-Page SEO Checklist to Rank Higher on Google A complete On-page SEO guide for beginners to rank their website page and posts higher on Google. 18. How to Choose the Right Copywriter for Your Project Copywriting is a unique and beneficial talent that can add enormous value to your business, but finding the right person for your copywriting project is seldom an easy task. 19. 5 Real Benefits of Investing in Digital Marketing What is a digital marketing and why it is an essential option in the company's formation? In the modern world, adults spend hours a day online. The so-called Internet population is continuously growing year by year. More and more people prefer to sell, buy and lease things online, as well as order services, and search for relevant information. 20. 5 Easy Steps to Name Your Startup Business When you’re starting out as an entrepreneur you may not think twice about your startup name, but a brand name has the power to make or break your business. 21. 5 Things You Should Start Doing to Reach Younger Audiences Gen-Z marketing through gaming and live-streaming 22. How To Honour Your Early Adopters With Promotional Products Hi! My name is Vasily, and I am the co-founder of the Merch38 platform. We created this business to help people and companies create their own merchandise for retail, marketing, gifting or any number of reasons to need branded products. I would like to share how we helped the creators of the MagicKids mobile application to thank their first users, their early adopters. 23. Pornhub Growth Hack During Coronavirus Pandemic The 2019–20 coronavirus pandemic is an ongoing pandemic of coronavirus disease 2019 (COVID-19), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The outbreak was first identified in Wuhan, Hubei, China, in December 2019, and was recognized as a pandemic by the World Health Organization (WHO) on 11 March 2020. 24. How Airbnb Hacked Craigslist for Viral Growth Not only did they completely revolutionize and redefine travel as we know it, but Airbnb was also one of the first-ever true “Unicorns”. 25. 7 Growth Hacks to Get More Followers on Instagram You recognise the importance of Instagram when it comes to making e-commerce sales, you know Instagram gets more engagement than other social channel, and you regularly post content on your Instagram account, but somehow your company’s Instagram growth just isn’t as impressive as you’d like it to be — and you aren’t sure what to try next. 26. Top 6 Mobile Analytics Tools of 2020 Data has become an increasingly important factor when it comes to the health of any app or website. Having all of your important numbers such as the number of downloads, amount of money generated from downloads and even the most recent feedback is the key to continued success. 27. Why Social Media is not for Marketing? 28. Pay It Forward, You’ll Be Surprised To See How Much You Can Achieve. These holidays, choose wisely 29. No Brown M&Ms: The Van Halen Growth Hack For Getting Better Customers The Pareto Principle—known also as the 80/20 rule (and the law of the vital few) —states that for many events, roughly 80% of the effects come from 20% of the causes. 30. Is Lumin PDF Safe to Use? A spate of data breaches in the past year has refocused user attention on online security, particularly on cloud platforms. 31. 5 Steps To Develop Your Brand Marketing Strategy A brand marketing strategy works in a way to market your brand. More growth in business revenue is the ultimate goal for any brand marketing strategy. 32. How to Rank a Youtube Video on The First Page of Google Youtube is the second largest search engine in the world, next only to Google. Google, who owns Youtube has slowly been rolling out video search results on its search engine over the last 3 years. We all know video is the future of content consumption. So, I’m here to put the idea out that Youtube is pioneering web search 2.0. We can learn some pretty interesting things about video SEO with this perspective. 33. 5 Tips For Improving Your Facebook Marketing Strategy Are you looking for a way to spread brand awareness, generate sales, and get more engagement from your target audience? If so, you could benefit from social media marketing. 34. Tips For Developing A Mobile App That People Will Love Mobile applications have become the most powerful tool for getting easy access to expected users worldwide. As a business owner, you can't ignore the significance of having an eye-catching and well-feature packed mobile app. 35. How to Hack "Action Blocked" on Instagram Every so often, Instagram users encounter this problem — Instagram action block. Here’s your short guide on how to fix and avoid it. 36. Top PR Tricks and Free Tools for Early Stage Startups It can be hard for an early stage startup to get featured in tech news. But if hiring a PR manager will make a hole in the budget, what options do they have? 37. 7 Psychological Hacks to Impress Your Customers (& Boost Sales) Meaningful relationships are high maintenance, but always worth the investment of efforts and time. 38. Finding Market Fit Modern startup advice is to launch and grow revenue as quickly as possible, as aggressively as possible. 39. Digital Marketing Quotes To Keep You Motivated As a digital marketer, I have learned a lot from my success and my failures. I like to use resonant quotes to keep me inspired, so I thought 40. Why Web3 Projects Fail With Growth Marketing: 3 Fundamental Mistakes These 3 fundamental problems in the growth marketing of web3 projects create a huge gap between the crypto-savvy circle and the mass audience. Avoid them! 41. TikTok Automation: What Tools Will Help You Succeed in 2022! UPDATED Whether you are an established influencer or a brand wanting to gain a foot hold in the market, managing your own social media accounts can be time consuming and take away from the actions that really matter within your business and organisation. Automation can remove a lot of the stress and pressure that you are faced with when you are attempting to grow your accounts and get yourself and your brand recognised. In 2019, TikTok almost came out of nowhere and blind-sided other platforms such as snapchat and twitter, now its growth is expected to match that of Instagram. If you aren’t on TikTok yet don’t panic about your following, there are plenty of automation tools available to you to help you gain a foot hold. Using a tool to help grow your following can help you expand you reach organically. 42. What is a POS System and Why is it Important for your Business? Let's explain the benefits of a POS system using something almost everyone loves: pizza. Reducing the waiting time is one step towards building a happy customer base. Domino's uses an efficient POS system. So all their sales invoices are generated within minutes and you can grab your bite as soon as possible. YAY! 43. Top 17 Instagram Bots To Get More Followers It can be a real challenge getting your footing on Instagram. Over the last few years it’s become a highly competitive platform for marketers, brands, and influencers. 44. Instagram Scraper: How to Scrape Data From Instagram [2022] Scrape Instagram followers, hashtags, comments, stories, posts, likes, emails, bio and other data with Python/Github. 45. PR 101 for Engineers Demystifying public relations and making it work 46. Blockchain Product Marketing Vs Digital Marketing: What's The Difference? Introduction 47. Top 10 Business Development Tools in 2020 and 2021 Slack, Rocketbolt, and Trello are among the best business development tools in 2021. In this article, we'll go over 10 tools your business should consider. 48. 7 of the Best Ways to Use AI to Improve Your Marketing Strategy Artificial Intelligence (AI) technologies have grown leaps and bounds in recent years and have found applications in almost every field. Marketing is no different and has many useful applications of AI. Marketers use AI to grow their audiences, get more sales, generate leads, and more. 49. How to Incorporate an Influencer Program Into Your Marketing Strategy Want to finally try influencer marketing, but don’t know where to start? Read this post to learn how to add influencer marketing to your marketing strategy. 50. How we succeeded on the App Store and acquired 4,000,000 users Woow! It's 2020 and this story got too old to still be relevant. Regardless, I think we should keep it published. 51. The Top 8 Social Media Data Charts and Live Charts You Need to Know Much like that of many other industries, the landscape of marketing has changed radically in the past two decades 52. This Is How Google Will Collapse Reporting on Google’s future with today’s facts 53. Before You Become a BAT Content Creator On The Brave Browser [Read This] I have been searching for a web browser to naturally block advertisement on websites. Often, advertisements can contain trackers and sometimes even malware. Have you ever had a conversation with someone and next thing you know you see an advertisement for the thing you were talking about? Maybe it’s confirmation bias, maybe it’s that you are so predictable from your browser habits that the big data algorithms detect what your next move will be. The above situations are, of course, hypothetical; however, what if we didn’t need to think about pesky advertisements? What would feed us suggestions for our next purchase? I digress… 54. 6 Books To Supercharge Your Startup Journey And Entrepreneurial Skills This time of the year typically involves cocktails at rooftop bars, stunning city views, vacations in quaint European countries, or relaxing on the beach with a book. While the first three may be off limits this year, reading is one pleasure we can still enjoy. Most entrepreneurs we know are voracious readers, so we decided to round up a list of books that will make Summer 2020 more enjoyable and productive. Whether you’re headed to the beach, the mountains or the living room, these six books are bound to offer good ideas and a dose of inspiration. 55. Indie Game Marketing: Small Budget, Big Results The popularity of indie games and developers has grown significantly in the last 10 years. In this guide, learn best practices for indie game marketing. 56. UX vs UI vs CX: What’s the Difference? You might have heard user experience (UX), user interface (UI) and customer experience (CX) being used interchangeably. Even some of the most seasoned and professional marketers and designers confuse these terms. 57. Revenue Operations Are Making Businesses Stay Ahead Of The Curve: See how and when to invest in it It is important to adopt revenue operations as it enables you to unite your team under a single vision and offer them a single goal to achieve. 58. Top 10 Mobile App Marketing Companies in 2019 Mobile applications are must-haves for businesses of every kind. The ease of using apps to procure services and products have created enormous amounts of opportunities for business owners worldwide. Although several companies have turned to the new-age way of providing services with a few taps on mobile devices, their applications don’t seem to fare well because of a lack in quality mobile app marketing services. 59. How I Transitioned From Web2 to Web3 Marketing in 6 Months The tech side of Web3 is one big differentiator from the previous businesses and industries I served in my old jobs - selling food, sofas and even e-banking. 60. A Step by Step Guide to Creating a Multi-step Form Recently I wanted to add a multi-step form to my site. Since my site runs on Hexo, a static page generator, I had some doubts about how to execute this task. I already had a static form on my site, and I didn’t want to spend too much time on the development of features like steps, show/hide logic or validation. 61. How Might Digital Marketing Look in 2030? AI and machine learning are two technologies that are transforming just about everything. Here's how they will disrupt marketing within the next 10 years. 62. The Ultimate Checklist For Marketing DeFi Projects 63. Sorry Not Sorry: A Recap of Jim Gaffigan's Recent Twitter Tirade You are probably already aware who Jim Gaffigan is. If not, close your eyes and say "hot pocket" to yourself. If it comes out in that little sing-song voice, then you know Jim's work. Jim's made a 30-year career of talking about pants, snacks, and family and become one of the broadest appeal and best paid comics in the world. Jim doesn't swear and doesn't talk about controversial topics -- he is in every way as accessible as he is likable. He certainly doesn't talk about politics. That changed when Donald Trump accepted the GOP nomination. Jim launched into a tirade addressing his 3.2 million followers on Twitter: 64. How To Create A Simple Mail Merge Script With Google Apps Script Learn how to send hundreds of emails in Gmail by building your very own mail merge Gmail script. 65. Telegram messenger advertising platform partners with FreeTON Blockchain Being in close proximity to the consumer is the cherished dream of every brand and it's key to a successful marketing strategy. What could be closer than a messenger? We communicate with friends and relatives, we look at it hundreds of times a day. Messenger has become a crucial part of everyday life. 66. The Killer Framework to Generate SaaS Ideas for Martech When it comes to building SaaS products, every tool out there is a solution to a problem that an audience is facing. 67. How to Apply Psychology Of Colors In Marketing to Your Brand This story is about how color is utilized in publicizing and marketing to summon enthusiastic responses. You can use this information to apply to your brand. 68. Instagram Tracker – A Must Have Tool for Every Insta Influencer Instagram has become one of the most popular social media platforms in no time. It is loved for its vibrant interface, photo filters and a host of unique features. Not only is it a great platform to re-unite with old friends and make new ones but also a perfect place to display your talent and turn your passion into profession. 69. Small Business Digital Marketing Trends To Know in 2023 With so much development happening in the world of digital marketing, what are the trends to look out for in 2023? 70. Why I'm Wary of White-Label Services Last month I saw the funniest headline I can recall outside of The Onion. As USA Today put it: 71. How to Start a Conversation With a Customer: 25 Welcome Message Ideas There won’t be analogies about an acquaintance in a bar or stupid jokes; it is clear without them how important it is to correctly start a conversation with a customer. 72. How to Create an App Landing Page that Converts Have you thought of building an app for your business? If so, this is the smartest business decision you can make. In today’s mobile-first world, you have to target potential customers on mobile. According to Techjury, there are 2.7 billion smartphone users around the world. The same report says 77% of Americans have smartphones. The time spent per user with digital media on mobile in the US daily in 2017 was 2.3 hours. This shows latent potential for your business in the digital market. A report by Statista says the total number of mobile app downloads in 2017 was 197 billion. This highlights the importance of mobile apps as a business tool. If your business doesn’t have an app yet, you risk losing out on this customer-rich market. It is important, however, to note that not every mobile app works. There are millions of apps on Google’s Android Play Store and the Apple app store. The competition is stiff, and for your app to stand out, you need the highest converting landing page. 73. How I Created My Digital Branding For Less than $500 Do it yourself logo design, website design, and personal branding tools for early-stage entrepreneurs and consultants. 74. "When You’re Humble and Have Humility - You Rise to the Top" Michael Gaizutis is the Founder of RNO1 – Experience Design Agency for Tech & Web3 Brands of the Future. 75. Detecting Fake Viral Stories Before They Become Viral Using FB API This is the first part of a X part article. 76. Performance Benchmarks for TikTok in 2022 Discover the latest TikTok performance benchmarks for 2022 and understand what metrics to target and how to approach TikTok marketing for great results! 77. How to Build a Web3 Community: The Ultimate Guide Learn how to build, grow and manage a web3 community from the ground up. 78. Top 75+ ICO Marketing Agencies There are many stages to launching an ICO and the needs of the business vary depending at what stage they’re on. For each of these stages we’ve highlighted what services are needed and organized our Top 75 list according to their offered services across five main categories: 79. An Interview With Mathew J Phillips Matthew J Phillips is an entrepreneur from South Wales, U.K, and the creator of the Organic Client's program. Matthew has achieved feats such as closing multiple 4-figure clients weekly for his coaching business. He's also helped other coaches, consultants and mentors do the same. 80. How to Market Your Startup as One Worth Joining Most startups have many good reasons to join them, but fail to communicate them well. I explain how to do that, and show how some Y Combinator co’s do it. 81. Here’s Why Your TikTok Marketing is Failing TikTok marketing is now on the rise with the platform has reached out to many people worldwide. TikTok enables businesses to improve their ROI. 82. How Data Scientists Can Become More Marketable This headline may seem a bit odd to you. After all, if you’re a data scientist in 2019, you’re already marketable. Since data science has a huge impact on today’s businesses, the demand for DS experts is growing. At the moment I’m writing this, there are 144,527 data science jobs on LinkedIn alone. 83. 8 Great Chrome Extensions for Designers and Creatives These extensions will be the best assistance to the designers for creating powerful designs and also, to increase productivity. Good digital branding is responsible for the growth of a company. Thus, the creation of amazing designs should never cease. 84. Yes, Your Site Need to Be Mobile Ready Och good old days..., when everyone was using computers with their square monitors, you could slap some site in minutes, upload on cheap hosting and everyone is coming right away and enjoying it and saying good words about it and the world is a happy place..., but not today! Today to have a website even for fun, maybe a blog about your dog, you need to take care of many more things, and your site responsiveness is definitely one of them, what is responsiveness you asking? Ok, let's find out it first Responsiveness is when your site changes the design based on the user's screen he/she uses if the visitor is coming to your site using a personal computer - your site looks one way if smartphone - another way. It doesn't mean that you need to create a totally different design for all the screen sizes in the world, but changing how site elements positioned and shows up for different screens is a good start. Why it's important? Well A - if you want to miss out on something like 60% worldwide in 2020 of internet users and B - because you and your grandpa are on personal computers with big ass screens and C - only you two reading that blog, then maybe it's not that important. But if you want others to come to your site and enjoy it then - it's one of the most important things you need to care about when building a website. And I'm not even touching the business side of it, if you want to make money with your site then responsive design is crucial to have it. People now days have such a short span for waiting and clicking and searching that if you make them think of what/where/why then that's it, withing few first seconds you just lost a customer. Even Google lost its temper on this, now if your site is not responsive and slow, you'll have a hard time ranking your site to the top Google search positions. Enough rambling! 85. 3 Ways ChatGPT Has Dramatically Transformed Sales Processes in 2023 ChatGPT is a state-of-the-art language model that’s currently revolutionizing the way companies operate. 86. Top 5 Social Media Platforms for Influencer Marketing in 2021 Learn which social media platforms work best for your influencer marketing campaign. 87. Your Voting Power Ends Next Week Voting for BOTH Noonies and Startups for 2021 will end next week. 88. 4 Link Building Techniques to Follow in 2021 [Round-Up Story] Testimonials, blogs, and networking are among the most popular link building techniques that have stood the test of time. The rules of link building have been changing at a rapid pace, and businesses have little choice but to keep up with the transformation. Websites and online businesses that seek to enjoy popularity and high rankings need to amass a refined skillset, perseverance, and the required tools to adapt to the rapidly changing trends. 89. Netflix Business Strategy In 2022 A full immersion into Netflix's changing strategy as the market landscape for streaming becomes saturated. 90. 7 Digital Marketing Metrics for Novice Entrepreneurs It doesn’t matter where you stand at the moment in your digital marketing journey, but digital marketing is either a teachable science, or it might feel like a voodoo superstition. You might be measuring some metrics thinking that these will help you get results, but they are not getting you anywhere. 91. Heatmaps 101: What are Heatmaps and How to Use Them in your Business Data has changed our lives drastically. So much so, that there are many debates and discussions on how data has surpassed oil as a commodity. Although you can’t really compare the two, data is a valuable resource, and data is to the digital economy what oil is to the industrial economy. 92. Deconstructing A Billion Dollar Newsletter Business: An Agora Case-Study How this company generates over $1B every year with newsletters. 93. How We Applied Twice for the Same YCombinator Batch Back in September, we were iterating on many ideas. We had come up with a 2-day invalidation process to make sure that we were not wasting too much time on bad ideas. 94. Technical vs. Non Technical Marketers: Why You Need Both In 2015, I had the chance to work closely with the CMO of a $100 million company. As CMO, this individual was an extreme “performance marketer”, leveraging SQL and database skills to drive metric-driven performance to clients and his company. If something wasn’t backed by data or metrics, it was dismissed. It was my first taste of technical digital marketing. 95. 10 Steps To Become A Tech Influencer A simple guide on how to become a tech influencer so you can share your voice and make a living. 96. Running a Python Script to Scrape LinkedIn Profiles From Google LinkedIn is a great place to find leads and engage with prospects. In order to engage with potential leads, you’ll need a list of users to contact. However, getting that list might be difficult because LinkedIn has made it difficult for web scraping tools. That is why I made a script to search Google for potential LinkedIn user and company profiles. 97. In-Game Advertisements vs. Microtransactions: Which is the Lesser of Two Evils? It’s time to explore the pros and cons of in-game advertisements versus microtransactions. 98. How the Gig Economy Has Changed Click Fraud Back in 2001 paid search was just becoming ‘a thing’, and not far behind it was click fraud. For those not totally up to speed, click fraud is where paid links receive clicks from non-human or vindictive parties. Think bots, enterprising publishers and business rivals who have a lot to gain from your ad being knocked off the top spot. 99. Killing the Conversion Killers: Insights from A/B Testing A/B testing is a double-edged sword using which you could test absolutely anything and everything. To be a good A/B tester, you need to have a discipline and a proper system to trim the fat and dig into the useful aspects of eCommerce conversion. 100. How to Promote Mobile Applications Through Opinion Leaders Mobile apps are now a staple in the modern world and are even key for most businesses to operate. Whether a business pushes content solely through an app or uses it to provide additional services, apps are now one of the main ways that we consume content. 101. Building a Neural Network to Detect Ad Fraud The world of online ad fraud prevention involves finding attacks before they hit ad budgets. This requires continuous streaming of high frequency, high volume data. With say, credit card fraud, banks have limited amounts of requests, say 1 million a day to investigate. However, advertising fraud prevention solutions need to analyze 20,000 requests per second. 102. How to Use ChatGPT for Marketing Neural networks are being used everywhere now, even in marketing and startups. Let's look at 9 examples to see how they can help. 103. Passion Economy is a Consumer Enterprization Movement 104. So you want to do marketing for a tech company… (part 3) Okta’s 7 year path to IPO (source: Equityzen) 105. Making Money Online: Turning Content Creation into Career With the dawn of the digital revolution, came a flood of gateways to work online, and finding niches in the digital sphere. 106. The Rewards Card System is Broken and Here is How I Tried to Fix It Rewards cards are a way to incentivize customer loyalty. Check out how easy this concept can become a reality - just by using the Marqeta service. 107. How to Become a Published Writer in 3 Easy Steps New Year, new writing opportunities. Start this one off right! 108. How to Get Over 1000 Beta Testers for Your SaaS App in 1 Week A couple of weeks ago, we released our new SaaS app MagicFlow (2K+ MRR) to the public after a 1.5 months beta period. 109. Three Reasons Startups Should Not Hire Marketing Experts tl;dr: Hire a hardworking, versatile person instead. 110. Diving into Crypto-PR: A Beginner's Guide Whether you’re completely new to blockchain PR or have years of industry experience, this guide will walk you through everything you need to know 111. Top 10 NFT Marketing Company/Agencies in 2023 Top 10 best NFT marketing companies around the world are listed in this blog. Have a look at these for promoting your NFTs. 112. Accreditation as Advertisement Learn more about the Brand as Author Program 113. Online Advertising in The Time of The Consumer Attention Deficit Hyperactivity Syndrome (ADHD) Wikipedia characterizes ADHD symptoms as "difficulty paying attention, excessive activity, and acting without regards to consequences." [1] As we all live in times when not only new generations, but older ones are prone to the syndrome, how to promote and make money on online advertising? 114. Top Reasons For Tech Startups Failure And What To Do To Avoid It The millennials are too tired of 9 to 5 jobs and a monotonous lifestyle for a decade now. They have a good skill set and corporate experience, which pushes, them to open startups with the knowledge gained from their work environment. But does everyone see success in venturing startups, and what are the difficulties they face to be consistent in their entrepreneurial dreams? Let us see the top 10 reasons for tech startups fail and how we can recover and be ready with measures to overcome the failures: 115. 145 Top Cryptocurrency Blogs and News Sites to Read Daily in 2020 This rating of the best crypto blogs and news sites for 2020 is designed to help: 116. 5 Best Free Meme Generators for Smart Marketing Teams in 2022 Ready to eat some low-hanging fruit? Stuff your brand's social media with memes using these free online meme creators and watch engagement metrics soar. 117. What David Ogilvy teaches about Marketing in the digital world (Image from Negative Space on Pexels) 118. Affiliate Marketing Tips for Beginners Companion advertising is exceptionally successful for those who understand what you are performing. As soon as you have become successful and are making a really good salary from this, look at inquiring your plan for a higher quantity of loan. 119. 8 Core Digital Marketing Metrics That Represent Exponential Business Growth The old way of doing business is almost gone. The world is moving into the brave new era of digital e-commerce. According to Statista, in 2018, an estimated 1.8 billion people worldwide purchase goods online. During the same year, global e-retail sales amounted to 2.8 trillion U.S. dollars and projections show a growth of up to 4.8 trillion U.S. dollars by 2021. So, yeah, the shift to online continues. 120. 3 Social Media Marketing Predictions for The 2020s For digital marketing professionals, the end of 2019 marked the end of a decade that was dominated by social media. In those ten years, almost no digital marketing strategy went without a social media component, and certainly, none were successful without one. 121. Startup 101: From Idea to Business Model We all from time to time come across an idea for a Startup. A company that can be a million or billion or maybe trillion-dollar worth. A company that can be next Tesla or Amazon, but sadly, 99.99999% of us don’t take the next step. That idea remains just a fragment of our memory. 122. Marketing the Engineering Team Ever been a Systems Administrator? I have (first job I ever had!), and I have to tell ya, it's a pretty thankless gig. I mean yes, there is the satisfaction of a job well done, the joy of knowing that everything is up and working to spec, etc., but, behind all of this, you are left with the knowledge that Nobody Cares Till It Breaks 😔. 123. How to Securely Manage User-Generated Content User generated content has grown in importance, but there are key security challenges that must be considered for brands and devs managing UGC at scale. 124. Top Five Benefits of Using Machine Learning For Demand Forecasting Machine learning has become a vital component to get solutions in everyday life. It is adding intelligence in every product we are using today. Marketing software and demand forecasting are using ML to a great extent. 125. How Did Uber Grow 4000% Through Their Referrals In India? When I say the word cab or ride-sharing, very often, the first word that pops up would either be Uber or in some cases Ola. Today I am going to tell you about how the former cemented itself such a prominent position in your mind. This is solidified by the fact that they have a presence in over 50 cities in India and carry out over 11 MILLION rides per WEEK! 126. How To Save Some Time When Building A New SaaS [Part 1] Building a new SaaS can be fun, time-consuming, and rewarding. The challenge is to deliver a quality product as quickly as possible so you can test the idea and either invest more time or move onto the next one. 127. Why You Shouldn't Use a Database as Your App’s Data Source Most apps and APIs use databases as their data source and that is for a great reason. Databases have been designed to be scalable, resilient, and fully featured to support many types of use cases and scenarios. 128. How I Used Amazon Honeycode For Building An Outbound Marketing Engine As someone who is constantly exploring avenues to blend engineering with marketing, I was naturally curious to understand how Amazon Honeycode, a no-code app builder can empower marketers in improving their processes. 129. 6 Strategies to Improve Your Startup's Conversion Rates The success of a startup can be measured by its conversion rates. Optimizing a website for better conversion rates is an uphill task, more so for a startup website. 130. My Path to Six Billion Notifications Sent In January 2019 I launched Truepush, a free forever platform for Push Notifications, on ProductHunt. The very next morning after trending as the “Product of the day”, the skyrocketing growth was set to take place in the next coming months. A lot of growth strategies were implemented and continuous feature updates were done covering the journey of one whole year. 131. How to Make a Startup Explainer Video To Entice Your Target Audience Are you a startup? These several expert tips and recommendations can help you create a truly engaging explainer video to present your business idea. 132. Video Monetization Strategies: Methods for Generating Revenue from Online Audiences The online video industry has become popular in the past years with many businesses offering a variety of video services on various niches in streaming media. Due to the high potential of the industry in both business and revenue perspective, many organizations are investing in the streaming market. If your business is looking to use on demand or live video content as a primary revenue streaming, knowing how to monetize videos is important. 133. E-Commerce Development Trends for 2020 As we have entered the digital age, where everything from purchases to sales can be done using mobile devices, there’s one solid conclusion we all can draw: e-commerce development is here to stay. 134. How to Start Marketing Your Start-up the Right Way? In today's digital era and cut-throat competition, it is important to have a great marketing strategy in place before you launch your business. Start marketing. 135. FTX Raised $1bn With This Pitch Deck in 2021. Let’s Review It! FTX raised $1bn in 2021. Let's review their Pitch Deck and understand what Web3 and crypto projects can use for their investment rounds! 136. How to Increase Your Chances of Landing Interviews at Google Every developer, designer or marketer thinks of getting a job at well-known and huge organizations like Google, Facebook, LinkedIn or Netflix, but it’s very hard to reach these companies for the interview even if you have all the skills. Today I’m sharing ways to land interviews at these organizations. 137. Reputation Doesn’t Have Quarantine: How to Maintain Brand Health During a Pandemic The role of a PR specialists is to stay sober and level-headed. To me, a crisis is nothing but a crush test for business. I adopt new communication tactics, new strategies, and totally reinvent the processes. 138. Why Digital Advertising is Undergoing a Paradigm Shift In the past two decades, the advertising industry has shifted from broad, dispersed advertising strategies to a more laser-focused data-driven approach where conversion and ROI are critical. 139. 5 Quick Hacks for High Converting Landing Pages I’ve seen quite some landing pages come by on indiehackers.com by now and I noticed that I wanted to give/gave the same tips multiple times. So I thought it would be nice to write a small article about this. These are just tips from my point of view and things I like about a landing page personally. 140. Monetizing Your Hacker Noon Stories and Own Website with Coil [A How-To Guide] Adding one line of HTML to your website can start making you money. No one will see anything different on your site, no one will be tracked because of it. 141. Running A Digital Marketing Agency: An Interview With Abdelkader Bachr Recently, I had the pleasure to interview Abdelkader Bachr, also known as Abdoobachr. Abdelkader is the founder of various firms that assists businesses with a variety of marketing strategies to help them get more online exposure. 142. 8 Steps to Successfully Marketing Your App Marketing is a simple strategic technique to win over people, this can sometimes be the hardest thing to decide on. With the power to click on personal interests and desires, marketing can provide good respect for the product. 143. How To Prevent Your Customers From Leaving And Win Back The Ones Who Left We bet you have your own “gone customers’ cemetery” of those who once were with you, but have gone and are not planning to return. It’s sad, but you can’t give up: almost half of them are sure to be returned. 144. How to Get Started With Digital Marketing Side Hustles The Kaanen Group are experts in all things digital, from SEO and social media to paid advertising and content marketing. 145. 5 Slack Apps for Startups to Save Time Spent on Repetitive Work I remember when Slack first came out. Me and my team of engineers were frustrated that the higher-ups were making us migrate away from IRC. Fast forward to 2020 and now I'm a member of 15 different workspaces. 146. How You Can Take Your Business To New Heights With Digital Marketing The COVID-19 Times – A Year Dedicated to the Internet! 147. Are Crypto Airdrops Broken? The concept of airdrops has been around as a marketing tool just about forever. Both upstart companies and well-established brands use the airdrop approach to drive awareness and engagement, encourage trial and purchase, and target likely buyers. In the non-crypto world, it appears as free trials, direct mail offers, bundled package inserts, or even Costco aisle samples. I vividly remember as a child how excited I got when the March of Dimes would include a dime in their direct mail as an incentive to open the envelope and hopefully donate. (Hey, a dime was a lot back when I was a kid!) 148. Case Study: India's Ad Fraud Problem Sends Marketers in the Wrong Directions Grab some popcorn for this: we're going down the rabbit hole of ad fraud and Indian case studies. Depending on various sources, anywhere between 15%- 25% of ad spend gets wasted due to ad fraud. 149. Correlation Between Customer Satisfaction and Retention Is Real So is there a correlation between customer satisfaction and customer retention? Of course, there is! Satisfied customers stay, what’s there to research and analyze? 150. How Publishing 200+ Interviews Changed My Approach To Interview-Based Content Lessons from publishing 200+ interviews and tactics on cold outreach, having meaningful conversations, writing great content, and building brands 151. Creative Automation is Shaking Up the Digital Marketing Game Creative automation is the idea of using technology to customize video or banner ads into thousands of variations in minutes. It removes repetitive manual work. 152. So you want to do marketing for a tech company… (Part 1) I often find myself engaged in conversations where I’m asked how to get into marketing. It is both an easy and hard question to answer because marketing means different things to different people, and it differs by company. And so in this first post I want to highlight some of the differences by company types: Consumer, Enterprise, SMB to help you think through potential options. This is relevant because it defines how and who you market to. In a subsequent post, I’ll go over different roles and some questions to help steer you towards a right role for you. 153. Should You Implement a Multi-Brand Strategy for Your Startup? I used to research a lot on brands, their marketing and other interesting case studies. many huge brands had this “Multiple Brand” thing in common but I couldn’t find anything that explains this idea for a common man so decided to write one.Multi Brand Strategy — Sounds like a term from a very hard subject but it’s very simple. It means a company that sell products under one or more brands. 154. Meet Lottie — The Open-Source File That Is Changing Animation As We Know It Meet Lottie — the most revolutionary motion design solution of all time. Animation is a proven effective way to grab customers’ attention. 155. Why You Should Be Obsessed With Dogfooding How dogfooding has evolved from its humble origins as a marketing gimmick to a central part of tech companies' product strategy 156. How to Get More Views With Den Find out how make the Den blockchain work for you and open you up to more exposure and more crypto. 157. That Time I Applied to 600 Jobs “I love job searching,” says no one ever. 158. What You Need To Build A Custom Alexa Skill For Your Website Do you know how many people are asking Alexa about your website/business? 159. How Zevi Reinitz is Trying to do Things Differently as head of PMM at Livecycle How Zevi Reinitz is questioning assumptions and testing limits in his career and with the GTM strategy as head of Product Marketing @ Livecycle 160. Sell Trust, Not Technology Trust is foundational to all human relationships. You put your lives in the hands of strangers every day, whether it's the water-control company, the barber, the taxi driver, or the train operator. 161. The Greater Fool’s Theory: Crypto Edition Disclaimer: This article was written on February 19 - 2019 162. Hacking Your Marketing Campaigns With Data Science There is a ton of data points generated from each of your business activities today. A simple email blast to a few thousand recipients generates data pertaining to the open rates, click-through rates and conversion. These data points can further be distilled to infer specific information about the audience demographics that find your message appealing, the subject lines that trigger the user to open your emails, the CTAs that work, and so on. 163. The Growth Marketing Writing Contest: Round 3 Results Announced! The third round results of the Growth Marketing Writing Contest by mParticle and HackerNoon are now live! 164. How MarkUp Reshaped Digital Collaboration for Remote Workers...and Grew 302% in One Month When we started MarkUp, a visual collaboration tool for digital content, we expected to see user growth from much of the design and developer communities, because of the problem we are solving in those fields. 165. How Technological Progress Takes Affiliate Marketing to the Next Level The world around us is changing at a rate that’s often incomprehensible to us. We’re seeing new inventions everywhere we look, and it’s happening every single day. 5G, AI, VR, satellite Wi-Fi - these and other inventions are constantly hitting our cognitive system, making it overwhelmed. 166. 9 Hacks to Rank YouTube Videos in Google Do you have a few videos uploaded on your YouTube channel but got only 18 views? Don’t worry; it’s the story of every other YouTuber. The views on your YouTube video determine your success on the platform. That is why we see highly creative content over there. Not only for individuals, but YouTube is the best marketing platform for business owners. You can use YouTube as a part of a marketing strategy to reach masses. 167. 6 Free Tools and Methods to Find Creators [2023 Update] A list of 6 free tools and methods to find relevant content creators and their emails to collaborate and work with individuals that can be helpful to you. 168. "I'm Learning How To Rebrand Myself, The Hard Way", Interview with Kira Leigh Maintanis Kira Leigh Maintanis from the United States has been nominated for a 2020 #Noonie in the Future Heroes and Technology categories. 169. How to Become a MarTech Developer in 2021 You've heard of different job titles, like frontend developer, backend developer, full-stack developer, etc. Have you heard of MarTech developer? 170. 7 Powerful Facebook Marketing Tips To Help Your Business Grow As an entrepreneur, you are probably well aware that building a strong online presence for your business is not an option anymore, but a requirement. That means you have to brush up on your digital marketing skills, if you want to achieve your business goals and help your company grow. 171. How to Leverage Word-of-Mouth Marketing in 2020 What is word-of-mouth marketing? 172. The Fastest Way to Start Your Own E-Commerce Business In the last few decades, E-commerce businesses have grown exponentially. The e-commerce industry is exploding and creating millions of opportunities for the growing population. Shopping online has been a luxury with the growth of the industry, but not anymore. Ordering goods and services online has undeniably become a necessity for most customers who prefer shopping online to shopping physically in stores for convenience. With the need for convenient shopping comes the demand for services, presenting the best moment to start an eCommerce business and advance on to financial freedom. Remember, seizing the moment is just the first step to becoming your own boss, a thousand more lie ahead. 173. Why microcopy is vital for startups & large businesses alike. Brands usually skip microcopy without realising that it boasts enormous potential. After all, it is the smallest of details that make life worth living. 174. Regulations are Coming to DeFi Whether We Like It or Not KOLnet is an innovative, transparent and fair launchpad that allows early-stage projects to optimise their marketing strategy through the innovation of Web3. 175. The Future of Digital Marketing: 4 Trends to Watch As marketing in the digital sphere continues to evolve; so do the ways in which we market to consumers. 176. How to write SaaS comparison pages that beat the competition Use research, SEO, and conversion copywriting to effectively position your SaaS against competitors 177. AI-Powered Personalisation: Five Platforms to Try in 2020 Voted by the Association of National Advertisers (ANA) as the Marketing Word of the Year, 2019 personalisation is more than just a passing fad that has captured the imagination (and marketing budgets!) of digital brands across the globe. 178. Why Digital marketing is Important for Startups? Startups face many challenges in building up a reputation for themselves in the market. They have to compete with already established businesses, which are not an easy task at all. The marketing strategies play a vital role in their success. Digital marketing will be an essential tool for Startups' success. 179. Think of Your Startup as an Ecosystem 👆Photo by Markus Spiske 180. How to Create a Shitcoin: 5 Valuable Lessons from ICOs 5 marketing methods that already bit the dust two years ago.While working on community management and content creation for blockchain startups launching their ICOs in 2017, I got a front-seat view of how the demand for ICO marketing went hand in hand with the bitcoin price charts. After the first quarter of 2018, everything went into a hibernation period that only appears to have ended a couple of months ago. Looking at current projects after this break, I can’t help thinking how a good deal of them get away with using the same marketing tactics as two years ago. 181. How Snowflake Grew Into a $70 Billion Dollar Company How Snowflake Became a $70 Billion Company with the Largest Software IPO in History 182. 5 Marketing Strategies for SaaS Companies In 2021 During this pandemic, SaaS companies are still those with the strongest chance of survival. Let's talk about which SaaS startup marketing strategies work best. 183. Top Industry Trends for AI Marketing Companies that embrace AI will be able to test, learn, and iterate much faster, raising the competitive bar for learning. 184. Painkillers, Vitamins and Misunderstood Startup Lessons If you’re a startup founder, you may be short of many things : funding, sleep, the will to live. 185. IPFS is A Pied Piper With No Flute and Here Are the Reasons As popular as it may seem within our circles, the word “ Decentralization” didn’t really find a soft spot in everyone's hearts. 186. Three Misunderstood Notions About How Stories Work How to utilize the power of stories without actual storytelling 187. 18 AI Marketing Softwares Your B2B Needs to Try Today Looking for opportunities to apply marketing AI to your B2B or SME? In this article, we cover 7 marketing categories and 20+ tools to do the heavy lifting 🦾📈 188. How to Go From 0 to 1000 Users in 30 Days In this article, you will learn how to go From zero to thousand users in 30 Days! 189. Influencers Marketing: The State of the Market in 2021 Influencer marketing was an established growth trend in the past few years. In 2019, the industry size reached $8 billion in advertising revenues, shows a Business Insider report. The market state in 2021 sits between two opposing pressures. 190. 12 Ways You Can Use Email to Nurture Leads to Conversion In Dashly, we prepared 12 examples if emails which can be used to nurture your leads. But for starters, let’s define our concepts. 191. Low Maintenance Growth Hacks That No One Tells You About Growth hacks, usually not shared, that got us 1K subscribers in one month. 192. From Fortnite to Fashion: How Travis Scott Creates Cultural Relevance When hip-hip artist Travis Scott appeared on Fortnite for a 10-minute virtual concert in April, he created one of the culturally defining moments of 2020. At a time when a global pandemic has put a halt to the concert industry, Scott managed to attract an audience of millions without even technically showing up for a live show. 193. How to Market on Quora Effectively in 2022 Quora is packed with high-intent users, which are a goldmine for any marketer. Find out how it works, and how you can use it as a marketing channel. 194. How Apple Became A Way Of Life Job's infamous speech on marketing was, above all else, authentic. Before it was cool. 195. It’s never been easier to build digital products. The rise of support communities for makers. 196. Developer Marketing Guide: 2020 Version Initial Thoughts 197. 7 Benefits of MVP for Startups In this article, we are considering key peculiarities and benefits of a minimum viable product that will help you enter the market more successfully. 198. Top Startup Directories To Submit Your Business in 2021 Recently we decided to start trying harder to market our side project, Notifier.so - Get Notified when your business is mentioned on Reddit and more, and as part of that process we submitted it to a bunch of directory sites we found in an older article. 199. 6 Tips to Create a Powerful Elevator Pitch Looking for tips to develop a robust and incredible elevator pitch? A compelling elevator pitch is pretty essential for achieving your business goals and objectives. Whether you want to raise money from venture capitalists or angel investors, or just willing to hire a perfect team for your business, defining your elevator pitch is the most important task. 200. How the BBC is Duplicating Category Pages and Using Canonical Links An awful headline, I know but it's true. I was curious how the Corona Virus had effected traffic for some of the large media publications in the UK and whilst taking a look at the top 10 news sites, I came across something interesting. 201. How to Win in Every Negotiation Lessons in Information Asymmetry When I first moved to San Francisco, I didn’t have a car. Who needs a car in San Francisco? And the parking is like $350 per month so that is a hard no. 202. How to Ace Public Relations with Itai Elizur People do not buy goods and services. They buy relations, stories and magic - Seth Godin 203. I'm No Longer an HTML Beginner. What's Next? SEO Education. I have had opportunities to participate and even organise programming bootcamps. Some of them had the purpose of just introducing basic knowledge of a given stack to beginners, whereas others were somehow advanced. 204. How to Get Your SaaS Blog Posts Noticed by Search Bots Struggling to create search-optimized content for your SaaS blog? Read me. 205. How To Go About Creating A Unique Value Proposition For Your Product / Startup Creating value-propositions for a product or a service can sometimes be a tedious task that takes a lot of back-and-forth effort while understanding what messages resonate your customers is paramount to successful marketing. 206. CMOs Need To Develop 5 Key Skills in 2021 Here are five key skills needed for the modern CMO to succeed including the ability to be data-driven and an understanding of digital transformations. 207. How to * Get More Views * With Digg Get more views, fast! Join us on Digg at https://digg.com/hacker-noon and https://digg.com/blockchain. 208. SaaS Sales Guide: How to Close Deals Despite the Pandemic We haven’t even seen the end of the first quarter, yet our yearly plans need to be built from scratch. Forget about your brilliant business plan for 2020. The economy and market rules have completely changed, and you need to adapt if you want your business to see the end of this crisis. 209. Tips to Improve Mobile App Conversion Rates in 2022 A conversion rate of 1% is regarded as good in general. 210. 8 Growth Hacking Principles for (Near) Guaranteed Startup Success A lot of entrepreneurs have great vision, but lack growth hacking skills. Here are 8 growth principles to help startups succeed in 2022. 211. How to Improve Every Blog Post You Write In 7 Proven Steps (Photo by Dan Counsell on Unsplash) How can you improve every blog post you publish? That is a puzzle many bloggers are trying to solve. And frankly, if you cannot upgrade the quality of your blogs, you put your business blog at risk of failure. 212. The 2020 State of Marketing Marketing trends and actionable insights on what works today 213. 4 Marketing Lessons I Learned the Hard Way To an aspiring marketer, the profession looks bright and sunny. Everybody starts with a dream of creating viral posts, but seldom it works. Hence a lot of disappointments and frustrations. 214. 6 Financial Mistakes That Prove To Be Fatal For Startups One quality that separates seasoned entrepreneurs from the newbies is their willingness and ability to take calculated risks. You will notice this tendency from the world’s best entrepreneurs including Richard Branson, Arianna Huffington, and Jack Ma. 215. Deciphering The Secrets of Facebook Comments in Promoted Posts When it comes to advertising on Facebook, everything is important. Before investing money we need to take a step back and decide which factors and metrics predict the profitability of our efforts. 216. A True Story About Fake Social Media Followers The great lengths all wannabe influencers are willing to go to make their fake dreams come true are surreal. Sadly, that's just the tip of the fake iceberg. 217. Startup Lessons: What I Learnt Pricing My Product Pricing your product or service is one of the hardest things to do. There are so many dimensions to it that it is easy to get lost. Here, I am going to share what I learnt. 218. TikTok's Engagement Rate is an Average of 5.96% in 2022 Boost your social media strategies for 2022 by knowing the most important up-and-coming TikTok marketing trends and engagement stats. 219. Choosing AI Marketing Assistants For Your Early Startup AI-powered writing tools can help early-stage startups with marketing. The author reviews ChatGPT, Copy AI, and Writesonic and points out their limitations. 220. What AI Has to Offer to the Media and Entertainment Industry The 21st century is a time where human ingenuity crafts the technology in the first place and then cooperates with its creation. This is the closest we’ve ever come to being “gods” - we create autonomous beings that help us in many ways. 221. Happy International Women’s Day From HackerNoon HackerNooon welcomes everyone to celebrate women, tech, and women in tech on our platform! 222. Growth Hacking Can Be the Difference Between Life and Death Zac invested in a small side-gig blog called OutKick and within a year, built it up to seven-figure-per-month revenue and sold it to Fox for a massive exit [223. DeFi Marketing from A to Z: The Most Efficient Instruments](https://hackernoon.com/defi-marketing-from-a-to-z-the-most-efficient-instruments-19l3txh) Market overview 224. How We Iterated on 10 Ideas in a Month After a discussion (that lasted 30 seconds, as it was an obvious decision for us), we decided to share our complete journey with our new startup, Dataline, with as much transparency as possible. Learnings should be shared! Anybody can leverage our journey, and it’s also a good way for us to take a step back and understand what we did right and what we could improve upon. So here is our first story: how we iterated and sorted through 10 ideas in our first month of working on a new startup. 225. Startup Interview with Asaf Nevo,CEO & Co-Founder, Pico - Get Personal Pico - Get Personal's native gamifications and technology turns digital engagement on social into valuable first-party data for organizations of all kinds. 226. 💵 The Cost of a Bad Website A realistic overview of the importance of having a good website if you’re a small business. 227. 7 Effective Ways to Improve Your Content Marketing with AI Tools Artificial Intelligence (AI) has numerous business use cases and can be applied to customer service, sales, lead generation, and marketing. 228. How to Drive Growth for Your Online Business at the Point of Sale [Deep Dive] What matters most to a business at the end of the day? Revenue. I am sure most of you would agree with me on this. All your marketing efforts go down the drain if you are not able to generate enough conversions at the end of the day or retain your customers for that matter. 229. Six Tips to Build Awareness for Your Tech Startup You have built a tech startup to provide an outstanding solution, but it is not necessary that all the people will understand your idea in the beginning. 230. What You Can Do If Your Startup Does Not Get Traction Startups might sound cool but they are not easy! 231. Marketing Amidst Coronavirus Pandemic: Strategies That Experts Suggest Many days have gone by, since the outbreak of Coronavirus. This coronavirus pandemic was an unpredictable crisis worldwide. Due to this, social distancing and work from home has become the normal routine of a human being. This pandemic has affected the market and the financial status of leading companies very much. 232. Dear Substack Writers Who've Been Approached by TechBullion TechBullion.com has a budget for approaching authors on Substack. Here's how I responded. 233. 6 Best Digital Marketing Strategies for Startups In the world of business, challenges have always been higher for startups, especially in recent years when a number of competitors has surged drastically. This is the reason why many businesses are shutting down within a few years, despite being laced with great unique ideas, a skilled team, and enough funds. 234. 33 Common & Costly B2B Marketing Mistakes to Avoid We’ll cover common and costly B2B marketing mistakes the companies I’ve assessed in 2023 so far are making, and some B2B marketing best-practices to try now ▶️ 235. 4 Lessons From OnlyFans and its Founder, Tim Stokely In contrast to other live platforms, OnlyFans saw adult performers as assets, so instead of prohibiting them, the company empowered them. 236. Taking Marketing To the Extreme aka How To Become a Billionaire ft. Wish Dot Com 237. 20 Top Tools And Apps To Generate More Targeted Leads In 2021 If you are wondering what is the best lead generation software, you arereading the right article. Lead generation and acquiring leads isessential for any business, so it is very important to use good toolsto help you with this. This article will tell you everything aboutthe 20 best lead generation apps and tools some of which areconsidered the best free lead generation software currently availableon the market. 238. Want to Start an AR/VR Company? Here's how we did it. In 2013 times were simpler, back when “AR” meant “accounts receivable,” back before Magic Leap raised $2.6 billion, even back before Mark Zuckerberg spent $2 billion for Facebook to acquire VR headset Oculus. I was a fresh Babson MBA grad looking to make a dent in the world through startups and venture capital. I networked my way into my dream job working for a Silicon Valley Venture Capital firm and one of my first investments was in an Augmented Reality headset startup META. I was fascinated by how these immersive technologies could totally change the way people live their lives and conduct business. I could see the writing on the wall, the AR/VR industry was going to be MASSIVE. Comparable in magnitude to the PC, internet, mobile phone platforms, the XR market was predicted to be a multi-billion dollar market in the next decade and disrupt scores of industries. Taking the Angel Philosopher Naval Ravikant's advice to play long term games with long term people, I told myself if I ever had a chance to work in the AR/VR industry I should take it. 239. The Attention Economy is Worth Billions of Dollars The average consumer’s attention is now worth billions of dollars because that’s how much companies spend on their user acquisition efforts. 240. Hacking The Psychology of Business Names What's in a name? It's important to figure out how to pick the best name for your business. 241. My Thoughts on the Evolution of Live Streaming The pandemic created a need to feel more connected through the digital world. Being able to listen and communicate directly has become more essential. 242. F is for Fendi: How Luxury Brands Cater to Gen Z via Social Media Italian fashion house Fendi has seen major success over the past few years launching innovative digital campaigns. 243. So you want to do marketing for a tech company… (Part 2) Facebook campus during a hackathon 2013 244. [Writing Prompt] Noonies Nominee Interview Questions List Welcome to HackerNoon’s Writing Prompts program. Answer one today! 245. How to Hack Awareness for Your Startup — Without Content Marketing Startups usually focus on building their product first, and don’t even try to generate leads or interest until an MVP is ready. Some will just launch on ProductHunt hoping for some lead flow. But in the best case, they will get eyeballs for two days, and then no more leads come in. And building a lead flow is not that easy. 246. Are Long Blog Posts The Key To An Unfair SEO Advantage? Are long blog posts the key to an unfair SEO advantage? In 2011 Google released an algorithm update called Panda to filter thin and low-quality content. The Panda update changed the search results, probably doing more good than harm. But algorithms are still lackluster at deciphering content at anything near-human level. Case in point, Google News is terrible at spotting the original or most in-depth stories. 247. Succeeding In Challenging Times: Marketing During The Coronavirus [An Overview] COVID-19 has turned the whole world upside down. It’s changed our personal lives, our businesses and the way we spend our days. No matter where we live, what we do, our race, nationality or status, everyone has been impacted in some way. The uncertainty created by this rapidly deepening global crisis has left all of us vulnerable to anxiety, stress and worrying about the future. It’s no wonder that everyone — including technology and blockchain companies — are re-evaluating the way they do business, revisiting their budget and expenses and modifying their operations. 248. How AI is Transforming Various Industries Artificial intelligence was long associated with robots taking over and the end of human existence. Nowadays even those who once believed that the AI would be the beginning of the end for humankind are now using it every day and are benefitting immensely from the innovative services. While some of the concerns are still valid and remain active within the less tech-savvy, AI has elevated and completely transformed entire industries. It has become less of a separate technology used exclusively for high-authority purposes or secret-government projects and is now a necessity for most companies who mostly provide services online. 249. How To Market Online Your Business On Easter And Tackle The Challenges You Face In The Process One of the most awaited events of the year, Easter, is right around the corner. Seasonal events don’t just bring families together, they also provide businesses an amazing opportunity to increase their sales and promote their business. Yes! Its time for the shopping season to begin. If you are a small business, wanting to boost its sales, Easter is the right time for you to hold your Easter sale. 250. Creating Your Instagram Strategy To Gain Quality Followers We're sharing 5 approaches to target your intended interest groups so you can gain more quality Instagram followers in 2021. 251. 13 Must-Have Tools for Content Marketing in 2020 Hey there! If you’re looking for the best Content Marketing tool for your Business, stick here! Because I’ve made a list of tools for you that you need for your Content Marketing in 2020. I’ve used a lot of tools for my Content Marketing and shortlisted a few that are a must-have if you are to market your business through social media and Content Marketing. 252. What Is Product Marketing, and What Do PMMs Do? Product marketing function varies significantly from company to company and it sometimes even means different things at the same organization. 253. Bobble Figures & Out-of-the-Box Marketing in a Digital World In marketing, there are many ways to gain awareness for your product and business. There are traditional marketing methods such as TV commercials and billboards, and there are very advanced online marketing tactics that include: SEO, email marketing, PPC advertising, to name just a few. 254. Link Building 3.0: How Smart Links Will Change How We Transact Online Cryptocurrencies are a democratization of typical currencies. They’re not regulated by any single governing body. They’re accessible to anyone with technological access and understanding. And hypothetically, they could be universally accessible. Even more importantly, their existence is maintained, tracked, and governed by the people using them. 255. The Subtle Mailchimp Trick that Gets Their Customers Emotionally Hooked You know which company I really jam with? Mailchimp. 256. Seven of the Best Online Marketing Books to Read in 2020 Image credit: Unsplash 257. How Does the Bank of the Future Work? Gone are the days when banking services were standardised and restrictive. Evolving digital technologies, shifting consumer preferences and increasing competition are creating new challenges for banks. 258. What is Personal Branding and How to Get Started Personal Branding refers to the ability to identify, enhance and promote one's personal assets to an audience by communicating effectively what distinguishes us from others in terms of technical and relational skills, experiences, behavior, values, personality and style. 259. How To Design Die-Cut Stickers? Stickers are a unique form of advertising as they can capture the interest of the audience and can go viral. They are similar to pay-once banner advertisements. Just create it once, and it will stay included under your customers’ favorite items like laptops, notebooks, stationery, cars, etc. 260. 4 Fashion Brands That Included Smart Vending Machines In Their Marketing Strategy Have you ever wanted to buy a dress from a vending machine? See how brands are using smart vending to customize the shopping experience. 261. How to Generate Leads in B2B Hello and welcome to the overview of the basic techniques and methods that are a must for you if your goal is to make your B2B sales lead generation more efficient and less time-consuming. 262. Influencer Marketing Trends for 2020 Influencer marketing shows no signs of slowing down in 2020, having evolved into a core marketing strategy that is practiced by over 90% of marketers. Predicted to be a $10 billion industry by the end of 2020, the role of influencers will clearly continue to help brands connect with their consumers in highly relevant ways. 263. Solid PR Strategies through COVID-19 Crisis On March 11, the World Health Organization (WHO) declared the coronavirus a pandemic. As of Wednesday, 118,000 people in 114 countries have contracted the virus and nearly 4,300 people have died. Now, more than ever, branding is crucial. So, how do you go about communicating your brand during a pandemic? 264. 9 Best Twitter Tools And Growth Services How hard has it been to find the best growth tool for your Twitter recently? The industry might be huge, but this doesn't mean that your job is any easier. 265. How to Build a Custom CRM Software: Create Your Own CRM 266. How to Launch Without a Product Or, the No-Product Framework 267. Food Tech Stories: Digital Transformation of Restaurant Industry Based on How Restaurants Can Adapt to the Digital Economy. 268. Future of Marketing: How Data Science Predicts Consumer Behavior Gradually, as the post-pandemic phase arrived, one thing that helped marketers predict their consumer behavior was Data Science. 269. Why do People Abandon Online Shopping Carts? In order to increase conversions, e-commerce stores should make a point of analyzing their rate of cart abandonment against the benchmarks. 270. Search Engine Optimization: Link Building Myths and Reality What is Link Building? 271. How to Build a Marketing Strategy for Your Startup with No Money As a startup founder, you may think that you need to have a lot of capital available in order to build and implement an effective marketing strategy for your new venture. 272. From Zero to 45k Users: How We Created a Chatbot To Track Airfares Everything started when my mate was going on a vacation to Spain. Every single day, he checked the airlines’ websites to find the cheapest ticket and manually monitored prices of a certain flight. All these attempts were tedious, humdrum, and time-consuming for him. 273. How IEOs help Crypto Exchanges boost their Native Token price Cryptocurrency exchanges actively use native tokens for promoting and strengthening their market position. After issuing its own assets, new platforms attract a seed capital, and the ones already experienced get to increase capitalization. As for traders, they receive benefits of interest or good discounts on fees, which in turn represents an effective way for an exchange to expand its customer base. 274. The Most Effective Ways To Get Your First Clients With SaaS Startup in 2019 Getting your first customers is always the most difficult step for any entrepreneur in the SaaS industry as it requires a lot of effort and dedication. These first clients will be the foundation that your success is built on. This is why it is so important to keep the first customers loyal to you long after they've purchased your product. 275. What is 'Dwell Time' and Why Does it Matter for an SEO Strategy? Take your SEO efforts to a new level in 2022! 276. 10 Cringe PR Outreach #FAILS Shared by Journalists on Twitter The most wondrous PR pitches and moves get a moment of fame eventually. Usually, in a reporter’s Twitter post. 277. How to Become a Marketing Ninja The term marketing is synonymous with community building. This is the age of battle for attention. There are too many brands and products that give people ample choices; thus, making the arena of marketing more complex than ever before. 278. Antoni Zolciak, Aleph Zero's COO & CMO, talks about creating a public blockchain Startup interview with Antoni Zolciak of Aleph Zero, a public blockchain with enhanced privacy features. We combine academic excellence with business know-how. 279. How to Choose a WordPress Theme for Your Website WordPress is the most in-demand CMS in the world that accommodates a huge number of information and business blogs. It allows for launching and managing full-value websites with minimal coding, exempts bloggers and entrepreneurs from the need to hire a webmaster or learn complex programming technologies. 280. Learning Real Time Marketing From the Commentary of Netflix, Oreo, KitKat and Asos In pursuit of catching up with the hype-cycle, brands are always on the move with real-time marketing. 281. Storytelling Epiphany The Power of Stories in Marketing and Everyday Life 282. PR Support: How Do You Make the Media Talk About You? How can a business remain in the spotlight when there's nothing newsworthy happening? And what can a small company do to attract attention from the media? 283. Infographics for SEO: Most Underrated Google Ranking Factor Infographics have been a popular online marketing tool for several years. Not only do they create a visually appealing, consumable piece of content, they can also boost engagement on social media and help improve your website’s search engine optimization. 284. How to Send SMS and MMS Messages at Scale: What is Your Number? If you’re a marketing department and you want to reach the widest audience possible, text messaging is the best channel to do that with. 285. 15 Ways to Increase YouTube Subscribers Organically in 2020 Want to watch a video? What better than YouTube. Video content is the leading way in the content marketing scene. YouTube is currently the leading platform for video blogging, sharing & marketing. With billions of visitors every day, there is a large potential audience for every uploaded video. A great way to start achieving your goals is to convert these visitors to subscribers. 286. The Top 12 Inbound Marketing Strategies to Adopt Right Away This article will discuss the various Inbound Marketing Strategies required to help your business grow. 287. How To Acquire Early Users Through Content Marketing As the cost of paid acquisition strategies continually rise, it’s more important than ever for brands to leverage content marketing within their digital strategy. 288. How to Optimize a YouTube Channel: 15 Effective Tips Competing on YouTube isn’t an easy task. Here are 15 effective ways to optimize your channel. Follow these ways to optimize now. 289. 53% of People Think We Buy New Tech, Not Progress. They're Wrong. I did a Twitter poll to see what people think is the best approach to developing new products/services. The poll has been featured among people with startup or entrepreneurial interests. After looking at the results, I was surprised. 290. 6 More Growth Marketing Strategies to 10x Your Startup in 2023 Looking for ways to boost your business's growth? In this article, we cover 6 growth marketing strategies that can help you drive more traffic & revenue! 291. The Four Best and Safest TikTok Bots Right Now The author has added affiliate links to this story . 292. How to Create a Converting Website for EdTech; An Analysis of 30 Landing Pages I analysed the TOP30 fastest growing EdTech landings to understand their conversion techniques. Result – 42 CRO techniques you could leverage for your product. 293. 6 Most Common Product Marketing Mistakes Founders Make At this point, my co-founder and I have helped over a dozen software companies with their product marketing (both as an agency, and freelancers). 294. 7 Reasons to Use Video Marketing For Business Growth Indeed, the video has revolutionized the marketing world and is becoming one of the most profitable and trendy digital marketing approaches available till date. Well! It's not too hard to understand why 63% of the businesses started using video marketing, and out of those, 82% of businesses believe that videos are one of the vital parts of marketing strategy. 295. Why Tech Brands Should Worry About Storytelling As much as brands should focus on understanding and communicating what their products do, they also need to consider how to make people remember emotionally. 296. App Store Optimization (ASO): The Basics Of Ranking Higher on App Stores One of my closest university seniors started an app-based venture and critically failed within a year. He was bankrupt and felt compelled to shut down the company. It was a total disaster. 297. The 6 Key Elements for Marketing in 2020 Digital marketing is an incredible value add for anyone who knows how to make the practice work for them, and a big mystery for those who don’t have the skills or technical knowledge. 298. 5 Branding Myths to Stop Believing if You Want Your Startup to Survive Startup founders have a tremendous range of tasks: from product refinement and customer acquisition to pitch-decks design and conversations with investors. In such extraordinary environments, brand building is often far from being a priority. It's curious to notice that successful startups start working in this area even prior to their launch on the market. 299. How to Predict a Hyper-Casual Game’s Success Before Public Release Understanding how CPM, CTR, and CPI work allows developers to hack their way to their first “hit” faster. And speed is crucial in this genre. 300. Introduction to Gamevertising A story about how gamevertising and advergaming are the future of digital marketing. FlyMoney Games is a gamevertising company. 301. Hack Your Next Hacker Noon Top Story with these Writing Prompts Stuck on your next big tech story idea? 302. 4 Tools To Help You Grow Your SaaS Business Selecting the right tools to enable your SaaS PLG growth strategy can be challenging. There are hundreds of tools out there and they all claim to be the magic wand you need to understand your users and drive growth. 303. Product-Led Content Should Not Feel Like Marketing Most founders are afraid to sell through their content because it feels too much like marketing. Here's how to promote your product without sounding salesy. 304. Here's How I Increased Web Traffic by 300% in 30 Days Here is a 3-step framework to deliver consistent results with limited domain knowledge. I had no marketing knowledge prior to this project but I grew traffic. 305. How to Drive Organic Traffic from Google Discover Marketers have been catching up with updates and tweaks made by Google over the years. 306. How to Leverage Machine Learning to Improve AdWords Efficiency Recent issues surrounding racial inequality in the United States have led to direct action in the digital marketing world as well. More and more companies are pausing their Facebook ad campaigns because of the social network’s inaction on discrimination and hate speech. 307. Convert Customers with Better Copy (feat. A SaaS Website Teardown) Disclaimer: This company does not sell soap. Or boxes. 308. Benchmarks Report 2020: New Apple Search Ads Cost & Performance Metrics The App Store is competitive as never before. According to Apptopia, there are over 1.8 million publishers and 4.1 million iOS apps out there, of which games account for 20%, while non-gaming apps represent 80% of the total. 309. 5 Actions of Protest Against the Monetization of Your Attention Hello, you. You, who are designing, coding, marketing, selling, or simply using the technology that will shape our collective future. To what extent do you realize that everything that you and I do, and every bit of technology you and I envision, create, sell, or simply use — has an impact on our lives? 310. What Happens When You Make Product Decisions to WOW your Customers [A Case Study] Which of you, when you have to buy an airplane ticket, is not looking for the cheapest and more convenient solution from SkyScanner or similar? And which one of you, once aware of the prices of the big airlines, doesn’t try to take a look at EasyJet or Ryanair? Honestly, for flights of less than 3 hours, the price paid plays a decisive role in my personal decision. 311. How Infographics Can Positively Impact your SEO Rankings[Case-Study] This content was originally published at Breakline.co: https://www.breakline.co/infographics-and-seo-boost-your-search-engine-rankings-case-study/ You might have heard this several times before — Content is King! Yes, it is. But today visuals materials like infographics are outperforming. 312. Olive Garden Gets NFOG Delisted And Triggers Streisand Effect: Marketing and PR #Fail What can we learn from a recently censored, unofficial community of Olive Garden enthusiasts and digital restauranteurs? 313. New Ways To Launch A Token Image Credit: UnsplashThe endless possibilities of cryptocurrencies have seen a lot of businesses show interest in the token economy and the overall blockchain space. 314. Top 10 Places to Find Niche Instagram Hashtags in 2021 The main reason for using hashtags is to make your content discoverable by the right people. See the top 10 places to find hashtags for your audience in 2021. 315. Remarkable Marketing Strategies to Survive COVID-19 With these uncertain circumstances, companies need to adapt their next marketing campaigns to alleviate risk strategically. 316. How We Made a Simple Avatar Generator for Our Fitness Interviews My name is Mads Phikamphon and I'm the founder of Bulk Hackers and Madlisten. 317. Boost Your Customer Experience with Predictive Analytics In a world where product differentiators are minimal, customer experience is becoming the decisive factor. In a report by PwC, 73% of respondents listed customer experience as important, yet companies are still not leveraging this opportunity enough. Organizations should also consider that 42% of the same respondents said that they are ready to pay more if that guarantees a better experience. 318. The Complete Guide to Hiring Outstanding UX Designers By Adam Fard, founder of adamfard.com a UX Design Agency 319. 4 Lean Marketing Strategies for Disruptive Startups Startups rarely have money to throw around on ostentatious marketing strategies. 320. How to Integrate Analytics into Your Marketing Strategy So you have started a new business? Congratulations! Launching a brand can be as competitive as struggling to find a satisfactory corporate job. And promoting it can also be quite challenging. You may think that it is enough to drive it alone with passion and enthusiasm, but even with these two attributes, you know what has exactly been missing. 321. Top 10 Growth Hacks for Startups For startups, growth is everything. These are a few growth hacks to get your startup off the ground -- and to position it for maximum success. 322. How Do You Build Software That Makes Money? Learn what systems really make the money. 323. 101 Small Business Marketing Ideas One universal small business goal is to sell the business's products and services. This is usually best accomplished by positioning the business in front of the target audience, and offering something that solves a problem or that they can't refuse or find elsewhere. 324. How We Achieved One Million Users In KickRef Without Investing In Marketing Written by founder and CEO of Kick Ecosystem and KickEX exchange Anti Danilevski 325. Staying Relevant In A Recession: Today's Top 4 Market Segments Everything in business starts with the consumer. As time changes, the mental state & consumption habits of your target are also changing. What product/service could be an essential need today may become a treat tomorrow, or an expandable in a week. Waves are always changing directions. 326. Everything I Learned About Generating Startup Ideas in My First 10 Years as a Founder This article is a compilation of everything that I learned about how to generate product ideas. It’s my my way of learning and it’s not a finished work I will update it as I learn more in my journey to great great products. 327. Augmented Reality Marketing: It's Now or Never The catalyst for virtual and augmented reality: that is how the majority of tech analysts describe Covid -19. 328. Our Secret Recipe for Product Hunt 👀 Hey Folks, we recently launched on Product Hunt and are proud to announce that we won Product of the Day! 329. Understanding and Responding to the Changing Trends in Growth Marketing Growth marketing is a relatively new marketing tactic that is actively adopted by different organizations nowadays. We decided to dive deep into this topic to get a better understanding on why it is being actively adopted, what kind of challenges organizations face when implementing growth marketing tactics, and whether they would recommend it to others. 330. Social Media Trends for 2020 Social media has become an integral part of people’s lives and daily routines. Some are addicted to it so much that the first thing they do after waking up is to check their social media feeds. 331. Lead Form Ads: How To Get Leads Without Landing Pages What are lead form ads? 332. DOs & DON'Ts of an Email Signature That Works for You Considering the above discussed DOs & DON’Ts of email signature can increase your chance of getting a response by over 40%. 333. How to Identify if your Company is Undergoing Digital Transformation The world of today requires trendy technology in order to beat the odds because of the competitive pressure existing among business organizations. This has made business people get out of their comfort zone to make sure they stay at the top. Giving the customers great products and services in an easy and satisfying way can only happen to businesses that are ready to undergo digital transformation. 334. 15 Passion Economy Subscription Marketplace Ideas A few months ago I wrote about the latest instalment of the web mimicking real-life: The Passion Economy Marketplace. Within the article, I discussed how it brings local artisans to a global audience – and how that relates to “Homo Deus” – a civilisation advancing through a hyper-connected world. 335. How To Sell Things To People Who Have Cancer With Facebook Ads Partners Behind Google Ads, Facebook Ads is 2nd largest ads platform in the world. 336. Top 10 NFT Marketplace Development Companies for 2023 As the NFT sector expands, entrepreneurs have a choice to make. Especially if they plan to enter the NFT space. 337. The Journey From A Failed Video Game To $26 Billion Dollars: The Slack Story How Slack Went From An Unsuccessful Video Game To A $26 Billion Dollar Company 338. Inside the Mind of a Successful Startup Founder As a startup coach, I meet a lot of inspiring entrepreneurs. It’s really one of the perks of the job. However, some stand out more than others, especially when they are the minds behind big startup success stories. I get really curious and want to know exactly what was going on in their minds and the actions they took, which made them one of the top 10 % of startups who survived. 339. The Reddit Rollercoaster Underlines the Changing Nature of Social Media The Reddit vs Wall Street movement is more than a fluke. 340. Blockchain Marketing The Definitive Insights Guide [2019] Being a marketer in the blockchain world is hard. High competition, dozens of different channels to be active in, High PR costs, and the ban of Google, Twitter, and Facebook make the whole marketing strategy extremely challenging. 341. Google Pay’s 2020 Diwali Campaign Is The Marketing Campaign You Need To Learn From 2 342. Business Promotion with Thin Budget: The Content Way Gazing at the audience there I was standing on the podium pitching to the auditorium full of investors. 1500 people (mostly investors and founders) were present in the stadium listening to startup founders like me. I needed just one of them to turn towards me and utter - 343. Design Thinking: The Key to Effective Marketing Campaign Do you know brands like Nike, Apple, Coca-Cola…...why these brands are so successful in their respective fields? 344. 7 Secrets to Enhance Your Brands Customer Engagement on Social Media In today's world, many businesses rely on social media to level up their game of marketing and brand awareness. With 3.8 billion social media users worldwide, there's a vast field of opportunities to interact with your target audience as a brand. 345. How to Optimize Your Digital Marketing Strategy Using AI Naomi Simson, one of the Sharks in Shark Tank Australia, turned around the future of her ecommerce company by including AI in her marketing strategies. 346. AI in Digital Marketing is Already Here [An Analysis] Artificial intelligence will inevitably be all around us one day. At work, at home, on the street, maybe even in our dreams. 347. Coca Cola, Apple, Netflix and 9 other Successful Rebranding Stories Rebranding is the process of creating a new brand identity for a company. This can involve changing the name, logo, colors, and messaging. 348. SaaS Pricing Guide Pricing is one of the important factors that make any business move forward. Even if your product is awesome, users won’t feel like buying it unless the value is appropriate for them. So, you need to keep your pricing right. 349. What Trump Can Teach Startups About Marketing The world's best marketer isn't Mark Zuckerberg or Neil Patel, it's President Trump. With his marketing strategies, he became the most powerful person in the world. Here are 5 things we can learn from the world's top marketer: 350. The "Eat Shit" Marketing Guide: A GaryVee Collection If you've ever stepped foot into the marketing world, you've probably heard of Gary Vaynerchuk, a veritable business tycoon. In just 10 years after founding VaynerMedia, a full-service global agency, he grew to almost 1,000 employees. 351. Logo Design Process: Brand Values, Iterations, and Octavia — a Mascot We’re sharing all the iterations that went into the creation of our logo and mascot, and what our thoughts were for each one of them. 352. 5 Major Marketing Disruptions Expected To Take Shape in 2020 Marketing has evolved a lot over the centuries, and it will keep on changing. There are various factors, such as fashion, culture, technology that contribute to the changes. It will not be a wise decision to sit back and relax, particularly if you own a business or if you are working in a marketing field. If you do not update yourself, you will cease to exist. 353. WTF is A Headless CMS? [Explained] Key Takeaways (TL;DR) 354. Optimizing SEO Efforts for Google's Core Web Vitals on WordPress Sites Speed past your competition by optimizing your WordPress site for Google’s Core Web Vitals, the newest addition to Google's search ranking algorithm. 355. Things To Consider While Creating Your ICO Marketing Strategy Here's what you need to bear in mind to effectively market your ICO for success by using tools such as social media and specialists to reach wide audiences. 356. Optimize Your Startup Ideas for Low Competition "Our main competitor is Microsoft, but we are very smart, so I’m sure our product will win." Famous last words... 357. Agile Marketing: How to Run a Marketing Team Using the Scrum Framework This post is based on my talk at MeasureFest in September 2019, which in turn is based on my experience running cross-functional marketing teams using Agile/Scrum frameworks. 358. 5 Ways And Resources to Get Into Product Management What’s stopping you? 359. 5 Successful Explainer Videos Examples Are you a newborn brand, startup, or even established company launching a new product? Likely, you are now looking for ways to attract your audience’s attention and gain their loyalty. Good news! There is a great solution to obey the customer’s hearts and instill strong associations with your brand — animated explainer videos. 360. Four Insightful Growth Strategy Graphs Top picks of growth hacking visuals curated by Growth Academy — The growth strategy course by leaders from Silicon Valley 361. The Marketing Budgets Survey Winners Are: Events, PPC, Content Marketing, SEO and Scalability “Half the money I spend on advertising is wasted – the trouble is, I don’t know which half.” 362. Web Scraping Use Cases for Technical Marketers From a technical marketer perspective, scraping and automation libraries are extremely important to learn. Here’s an introduction to two of the most widely used web scraping libraries in Node JS. 363. Properly Fueling Your Sales Funnel with Content Marketing Whenever my team discusses B2B content marketing, we split into two opposing camps: the “Just SEO” camp and the “Content Strategy” camp. 364. How To Redefine Your Search Intent Strategy For 2020 If you follow news from the digital marketing community, particularly over the past few years or so, one of the most commonly touched upon topics is that of ‘Search Intent’, and it’s been covered by some of the big guns in the industry. 365. 5 Great Email Marketing Hacks for Startups Generally, startups have to use any available opportunity to get an advantage in competing with other companies. It means they should adopt various tools and strategies and adapt them to their current needs.email marketing can be one of them. It can not only grow brand awareness for startups but also increase revenue. In this article, you will learn some hacks that will lead young businesses in the right direction considering email marketing. 366. Cracking Crypto Social Media Marketing - An Overview It would seem that everything is obvious and understandable. We use social networks every day and know how they work. In addition, it seems that it will be easy for the project to tell about its product there. No matter how it is! But in fact, social networks are the most tricky and unstable channels. 367. We Screened Product Hunt Launches With 100+ Upvotes And Learned Things I was recently involved in launching Epiloge a community for students and professionals to connect with people in the same field of interest by sharing not just where you work or study, but by also sharing what you're working on. 368. Wordle: How the Latest Internet Sensation Went Viral Millions of people play Wordle, a cryptic word game, every day. The game reached millions in just a few months. Such a grand outreach deserves an exploration. 369. How I Hit the Front Page of Hacker News 5 Times First, let me turn off your warning bells. 370. Our Outreach Setup That Grew an E-Commerce Store to 2.5M ARR [How We Did It] This article is a step-by-step guide on how to get quality data, set up your email accounts, and follow up at a scale of 100k emails per day with a 95% inbox rate. 371. What is The Best Timing For Your Emails? We have mentioned moving your prospects towards the appointment-setting stage a lot. By now, you might be wondering what exactly we mean. 372. How to Set Up Custom Events On Facebook and Google Without Code When you hear the word “event”, what comes to mind? A concert? A political rally? Today, with COVID-19 still at large, the word "event" also brings to mind something "digital" or "streaming" with respect to social media platforms. 373. How We Got the First 100 Customers for Our Tech Startup It’s been said that getting your first ten customers is hard but getting your first 100 customers is the hardest. It’s also the milestone that many startups never get to because of the competition, their skillsets, and so many other factors. 374. Top 7 Web3 Marketing Agencies Presently, the tech industry is seen to have dominated the global market with different developments from Web2 to Web3 in terms of its version and services. 375. Work Smarter, Not Harder: The Top Automation Strategies to Implement Now The numbers don’t lie. Those using marketing automation are seeing better statistics on user engagement, conversions, sales, and other aspects of business. 376. Public Relations Basics for Your Employer Branding The degree of employer’s brand relevance is reflected in the latest statistics: according to Employer Branding Insights Report 2019, 90% of candidates consider HR brand of an employer when applying, 95% of respondents say company’s reputation matters a lot for them. As per Talentnow, 50% of candidates would never work for a company with bad reputation even if they are offered more in terms of salary. The dominant majority of HR specialists agree that recruitment increasingly acquires features of marketing: the ability to sell a company as an outstanding employer has a direct impact on talent acquisition. People is the most valuable asset of any business. Our clients are pursuing the goal of building an HR- / employer’s brand. We are witnessing the steady growth of market demand. Companies are willing to invest in people and their employer’s brand. In view of this, I offer to discuss the topic from PR perspective. 377. Why You Should Always Build a MVP First Let’s take a look at a classic example of a situation that I have observed numerous times. An enthusiastic maker has an idea for a great product and starts building right away without checking for competitors, creating a landing page first or getting some feedback from potential users. The maker sits down in front of his computer and starts building his product blindly. 378. Become a More Successful Youtuber With the Help of Patreon and Merch It might seem hard to stand out in the huge crowd of Youtube content creators, but you don’t have to be that big to make a living from Youtube or at least earn some extra bucks. 379. The Best Free Email Template Builders and Editors In 2020 when the Covid pandemic has taken over the World, necessitating people to stay at home, email marketing has become one of the most viable tools for drawing attention to the brand, promoting products, and driving traffic. That why email builders are an important part of our list of tools to build emails. 380. 6 Pricing Strategy Hacks That'll Boost Your Sales Knowing all the top tips and tricks is one of the best ways to succeed. And if at the same time those tips and tricks are the ones that are unfamiliar to your competition — even better! In the world of eCommerce, most tricks revolve around price. 381. How Salesforce’s Partnership With Meta Gives Rise To Conversational Commerce This article analyzes how the partnership between Meta and Salesforce, a CRM giant, will materialize huge growth for conversational commerce through WhatsApp 382. An Assembly Model for Evaluating Email Marketing Metrics How do you know that your emails are effective and bring you more benefit than harm? In this article, we (dashly.io) will tell you which metrics are used in email marketing, which of them are more reliable, in what cases each of them should be important to you, and, most importantly, how and with what tools you can influence them. 383. Startup Lessons: How Clubhouse Made $1B in 8 Months The transformation of Clubhouse from a startup to a $1B business in eight months was among the most remarkable, fascinating, and brilliant growth stories. 384. 6 Ideas to Market your SaaS Business The SaaS market is on its way to the top and so is the competition. And that’s good news because the entire digital space is creating opportunities left, right and center for growth-hungry SaaS startups. 385. TikTok vs Instagram: Which's Trending More? [Infographic] New social media platforms spring up daily, but not all of them go viral and get downloaded like crazy; not at least like Instagram did in its heyday. There was a point of time when Instagram reigned supreme in the kingdom of most downloaded apps worldwide and no other app could dare challenge that supremacy. 386. Email Marketing For Tech: A Definitive Guide Tech companies can use a wide range of inbound marketing strategies to generate leads and grow their companies - but none has a higher lead conversion rate than email marketing. 387. 10 Reasons Why I Sucked At Growth Marketing I sucked at growth marketing, so you don't have to. 388. How You Can Organically Increase Instagram Engagement Rate: 2020 Edition After Instagram discarded chronological order feed in 2016, brands and creators now constantly need to fight Instagram algorithm to get discovered by other users. 389. Product, Marketing, and the Art of Managing Expectations 390. What 156 Billion Options of Shoes Teaches Us About Product Marketing and Customer Service We are living in a time of radical transformation as the traditional retail ecosystem continues to change at an accelerated pace (no surprise here). Retail is changing. Retail is actually expanding, consumers are shopping and sales are up. It’s just a matter of where, when and how consumers buy goods that are shifting. If brands want to succeed, they need to seek creative ways to “engage” consumers into a brand rather than “pushing” the brand at them. 391. 10 Lessons Startups Can Learn from Instacart’s Growth In 2014, when Instacart launched, nobody imagined that the newly started grocery delivery and pickup service would grow to become the toughest rival of Amazon and DoorDash in the U.S. and Canada. With robust marketing strategies and appealing business plans, Instacart is making headlines in the grocery delivery business segment. 392. I Met Brad Pitt And It Was More Than Underwhelming Can everyone just sit down and stay quiet for a minute? You know that you don’t have to be here if you don’t want to, right? 393. Why Your Startup Needs to Spend Money to Make Money Often in the startup world, you need to spend money to make money. My business partner, Roz Lemieux, and I raised our second round of funding, Series A, on the strength of our belief that we could expand the appeal of our product, Attentive.ly, to the private sector. 394. 5 Small Business Technologies You Can’t Afford to Ignore In an ever-changing world, staying up to date with modern business technologies can provide business owners with the leverage they need to be successful. This means being prosperous in their ventures and relevant in the competitive market. In most cases, using the correct types of technology will facilitate greater efficiency and even productivity. 395. How Obsessing on Outreach and Marketing Helped Truepush Grow 396. If You’re Trying to Talk to Everybody, You’re Not Reaching Anybody 2019 Tech Trends for Marketers: How finely tuned is your targeting? 397. 60+ Ideas to Help Your Startup Survive the Coronavirus Recession Assess your current state 398. How to Do Marketing in the Age of Coronavirus The outbreak of covid-19 is rapidly hitting supply and demand and it’s becoming clearer and clearer that no business will remain unaffected. Only those that make smart choices and take timely action will be able to stay ahead of the game and avoid potentially threatening losses. 399. How We Taught Artificial Intelligence to Sell Introduction 400. How to Leverage LinkedIn & Quora for Building Your Brand's Presence Online? “SEO is dead. Social media works only when you pay for ads. Content distribution is harder than ever!” 401. Don't Sell Solutions: How Your Scrappy Startup Can Tell Stories That Resonate by Anne Szustek Talbot, VP of Content, BX3 402. How Grammarly Climbed Its Way to 30 Million Daily Users Worldwide You don't have to be big to make an impact: Grammarly took six years to make its way out of the garage and into the mainstream market. 403. Mobile Optimization, Speed, UI, And More: The Key Roles These Features Play In Increasing Website… Image source 404. Lessons Learned From A Literal Billionaire The most important thing I learned from a billionaire I worked with, that you need to know. 405. The Technology Behind Affiliate Marketing Affiliate marketing has become one of the most widespread and efficient ways to reach wider audiences and to market to the specific target groups. It has often been mislabeled as the marketing tool exclusively for casinos and similar services but it has long surpassed the online gaming community and has expanded into a massive marketing strategy that works on all industries and products. 406. 4 Strategies to Skyrocket Your Startups Online Visibility Have you ever observed how a spaceship propels itself into the orbit? 407. Marketing 204 for Engineers: Generating Demand From Marketing 103 for Engineers: Roughing Out a Funnel: 408. Technology in the Oil and Gas Industry: An MLOps Perspective The Oil and gas industry generates an annual revenue that was approximately $3.3 trillion in 2019 and is one of the largest enterprises in the world. Oil and natural gas upstream, midstream and downstream processes constantly generate large amounts of data and is immensely dependent on sophisticated technologies to reveal new insights in the business i.e prevent equipment malfunctioning and improve operational efficiency… 409. For a World That Won't Wait: AMP One of the biggest challenges facing digital advertising companies today is mobile users. Find out how to impress them. 410. 7 Entrepreneurship Tips That Will Change Your Business Life Want to open a business? Check out the entrepreneurship tips we created especially for you! Are you about to set up a venture? This is undoubtedly one of the most important steps for anyone's professional career. 411. Top Marketing Tips for Startup Founders in 2021 There are countless strategies to apply for the marketing of any startup. Here some personal marketing tips for startup founders are shared to follow in 2021. 412. Here's How I Mined My Mailbox to Find The Top Email Service Providers I was reviewing some stats for Mailintel and was curious about what email service top apps use; being particularly interested in transactional email services. Is there a way I can go through my mailbox, check product emails and check the service for each? Sounds like a fun experiment to give a shot. 413. How JAMstack Impacts Your SEO Nowadays, if you want to do search engine optimization (SEO) properly you have to think beyond the desired keyword, title, and other tags. You also have to take branding, audience behavior, search intent, user experience, analytics, website performance and competition into consideration as well. There are at least hundreds of ranking factors, if not more, that Google uses to rank pages. 414. Digital Coupon Marketing — Now is the Time to Jump on the Bandwagon When the COVID-19 outbreak sent the whole world home, many predicted the rise of online shopping. 415. The Components of a Successful Developer Marketing Strategy for Software This article goes over the importance of having a marketing strategy and the nuances involved in developer marketing in the software space. 416. 9 Most Useful WordPress Plugins for All Business Websites It’s quite a tricky job to pick the best plugins from 55,000 official free plugins. In this article, we’ll share the best WordPress plugins that are essential for business. 417. Marketing 301 for Engineers: Strategy & Planning From Marketing 204 for Engineers: Generating Demand.. 418. How to Write Things People Want to Read A checklist for writing good human-first content 419. How Liliana Pertenava Establishes Connections with Journalists Former communications lead at Runa Capital, producer/director of the documentary film Crypto Rush, and Techstars Berlin Accelerator mentor Liliana Pertenava speaks about building relationships with TechCrunch reporters and other industry journalists, and talks about her Axxilion communications consultancy. 420. How to Test Your Startup Idea In this post, I’d like to share my learnings on how to validate product ideas quickly. This is an extremely useful skill to have when building 0 to 1 products, because most product ideas will fail in the market. So, better not spend 3-6 months building something that nobody wants. Note that idea validation is different from problem validation. Problem validation requires following a different playbook. 421. Entrepreneurship Class Secrets: Safety Nets, Shortcuts, and The Five Finding success in entrepreneurship is hard. I would know. I have spent many years talking about, or being involved in, entrepreneurship. I started a UK-based fashion business six years ago, and that all-encompassing dumpster fire makes up most of what I know today about marketing, e-commerce, branding, and how no one will buy your stuff if you just do things the way they’ve always been done. 422. 5 Ways AI Can Help Grow Your Small Business “I’m sorry, Dave. I’m afraid I can’t do that.” This iconic quote from the 1968 classic film 2001: A Space Odyssey is what many people think of when the term Artificial Intelligence is broached. AI has been portrayed in science fiction as something to be wary of and to keep tabs on. AI has a long way to go before we see computers like HAL, but the technology, while in its infancy and requiring special personnel to use it, is cropping up in the business world, and not just in tech giants like Apple or Google. 423. The Four Key Drivers to Accelerate Our SaaS Business Every business will look for ways to take a rapid path to success quickly. Not everyone in the world needs your product, and that’s alright. So trying to run behind everyone to pitch your product is simply a waste of time. 424. Why Digital Marketing Isn't Working for Your Tech Startup That are countless blog posts that extoll the benefits and power of digital marketing. There are even more that show you exactly how to do it. 425. Top 5 Influencer Marketing Tools and What I Learned After Using Them Are you looking for a magic wand to find the best-performing creators and manage your influencer marketing campaigns? These five digital tools can be helpful! 426. How I Drove My First Thousand Monthly Organic Visitors About four months ago, I wrote my second article ever on my website, Followchain with little to no prior knowledge on SEO. 427. Video Marketing Strategy in 2021: Your Complete Guide We all know Apple as a smart brand with innovative technology and a simple approach. 428. 4 Facts You Should Know About Republishing Content on Hacker Noon Common Question: Can I republish content on Hacker Noon if I've already published it elsewhere? 429. 24 Content Strategy Tips From Pros For Technologists Who Want to Start Writing New to blogging? Or wish to revisit your content plan for your long-forgotten blog? You've come to the right place. 430. The Importance of Local Marketing Local marketing can help the business reach a wide audience, improve its rankings on SERPs, receive more traffic, and establish your business. 431. A Basic Guide to Integrate WooCommerce Store with Google Merchant Center Google Shopping ads are growing in popularity among eCommerce store owners thanks to its broader reach and the better scope it offers for conversions. As you probably know, one of the prerequisites for shopping ads is to maintain an accurate feed of your products on Google Merchant Center. Google Merchant Center has specific guidelines on creating and uploading a feed. It is important to follow these guidelines, if you want to benefit from shopping ads. In this article, we will discuss the basics of integrating your WooCommerce store with Google Merchant Center. 432. How I Localized Cards Against Humanity, Gamed Instagram, Made $13,000, & Got Shut Down by University In 2017 I launched a College and University themed version of the game Cards Against Humanity. College Cards, as I dubbed it, was my first ever ‘official business’, and as a 22 year old recent college grad, I was pretty excited when I sold $13,000 of the game to University of Wisconsin students just 45 days after launch. 433. How to Hold on to Critical Knowledge When Employees Leave If you do a good job as a leader, the people you mentor will eventually outgrow their original roles. Some will rise within their departments; others will go on to lead new teams. Many will go on to work for other businesses. 434. How to Use Psychological Tricks to Bring Numbers to Life It’s easy to visualize placing 10 chairs in a room, but it’s difficult to visualize 1,000 chairs. In order to acquire an accurate frame-of-reference, most of us would need to start by sketching out a diagram. Understanding this and applying it to business, the last thing you want is for your customer to have to hunt down a pen, paper and calculator in order to understand your numerically-based product features - don’t assign homework. Captivate customer attention by applying these clever ways to convert numbers into things people care about. 435. How We Closed Our First Pre-Seed Round in 2 Weeks We got accepted into YC on the 9th of December 2019. Originally, we wanted to raise a pre-seed round before starting YC on the 6th of January. But at the same time, we didn’t want to incorporate the company in 2019 so we wouldn’t have to deal with the taxes for 2019. Call us lazy! One would say lazy is not bad, as long as it’s smart lazy! 436. How to Build A Content Marketing Flywheel for Your VC Firm A content marketing flywheel can help your VC firm stand out and win competitive rounds easily like OpenView Partners and First Round Capital. Here is how. 437. How Virgin Atlantic's WiFi Landing Page is Purple.com Purple.com is apparently Virgin Atlantic’s choice of domain for its In-flight Wi-Fi landing page. But what does that mean? 438. How to Be Systematic When Testing Marketing Hypotheses The main thing for a successful marketing strategy is to keep track of it systematically: test hypotheses, learn from best practices, and constantly improve. 439. 6 Marketing Problems Of 2021 And How To Fix Them The internet has changed the world. Most would say for the better, especially those of us running an online business. When it comes to business, marketing has never been so easy as it is today - with access to a plethora of digital marketing channels. 440. How I Build a Personal Website With Monetization (And Without Coding) These are 10 no-coding tools for building, marketing & monetizing a personal website. Here we discuss different business models, marketing strategies, and more. 441. How I Got 40 Paying Customers in 6 Months With 0 Dollars Spent On Marketing Launching and growing a business has never been an easy task for anybody, we all have our strengths and our weaknesses. Discover how I went from zero to more than 40 paid customers without sales or marketing skills. 442. “Looking For My Next Challenge”: How Tech Executives Should Do It We try, we fail or we succeed but we always learn. 443. 4 Ways to Acquire Customers as a Sports Betting Business Are you trying to enter the sports betting market? Find out the best-performing strategies for attracting new fans to your sportsbook. 444. How to Use the Creative Heuristic Algorithm to Generate Business Ideas Convert any task that requires creative problem solving into a simple, step-by-step procedure. 445. How the Zest Tribe Grew from 0 to 100k [Part1] Recently, at the invitation of Mick Griffin, I traveled to Poland to attend the 2019 Pipeline Summit and present a keynote sharing the Zest success story and how we earned our first 100k users. 446. How To Name Your Next Open Source Project These are some AI-generated project names, courtesy of Namelix. 447. How Tinder Acquired 50 Million Users From sorority parties to 50 million users - Here is the story of the Tinder's go-to-market strategy. 448. Marketing 303 for Engineers: Understanding Pricing (Photo by Alvaro Reyes on Unsplash) 449. How to Map Marketing Automation to Milestones In Your Customer Journey The marketing automation market is predicted to reach $32.6 Billion by 2024, with a compound annual growth rate of 13.6%. 450. App Advertising on Google vs Apple: Comparing My Setup and Results Google Ads versus Apple Search Ads: A case study covering keyword optimisation techniques, ad campaign content, best value and results 451. Tips for Optimizing your Infographics for the Best SEO Results Infographics are pretty astonishing. 452. Startup Lessons: Where Does Your Product Fit Into the Market? Finding Product-Market Fit: Does Your Idea Fill a Gap? 453. How I Copied My Favorite SaaS Landing Page 👀 I've got some bad news... 454. [Analysis] News Distribution of Telegram's GRAM Token Sale on Liquid Cryptocurrency Exchange On June 11, Techcrunch.com and the Liquid cryptocurrency exchange website published news that the sale of the alleged Telegram tokens will start on July 10. The newsworthy event has caught buzz within the cryptocurrency community, and based on it we have decided to explore the channels and the news flash sequence, namely which sites are most effective and what tools can be used to make the newsworthy event even more noticeable. 455. Ignore the Internet (and 3 More Lessons Learned Between $10 and $1,100) In July, my brother and I launched our first software product after nearly 2 years of working full-time on our business. We hit a big milestone that month and generated our first $10 in software revenue. 456. Writing Hacks: Target the 22 Most Trafficked Tag Pages on Hacker Noon Tagging is the internet's indexing system. If you want to maximize the value of tags for both SEO and content distribution, here's how. 457. How to Find Minimum Viable Product-Market Fit (PMF) Focus on the problem, not the solution 458. 145 Top Cryptocurrency Blogs and News Sites to Read Daily in 2020 This rating of the best crypto blogs and news sites for 2020 is designed to help: 459. Understanding B2B Marketing with Jessica Moller In this AMA, Jessica Moller tells us all about personal branding, marketing trends, wellness, and her own company, Aligned Practitioner. 460. SaaS Marketers Converting Less: Latest Research on Landing Pages from Unbounce SaaS landing pages have changed a lot over the last 10 years. Long gone are the days of blocky designs, cold informational copywriting, and generic stock photos that show suspiciously-attractive people shaking hands in what looks like a very important business meeting. 461. Colors and Gender Bias: The History Behind 'Pink it and Shrink it' When and how did colors become associated with genders? To answer these questions, we would have to go back in time. 462. 16 Best Canned Response Examples for Customer Service Just to be clear. When we say canned response, we don’t mean those automatic commonplace emails like “We received your request and will get back to you as soon as possible. Your ticket number is 345678.” 463. How To Turn Your Skills Into Money All of us have specific skills that separate us from the rest, even if we don't know it yet. We always try to go out and learn new things to become successful, and in the past that was needed. But with social media, blogging, YouTube and more, we no longer need to learn a new thing. We just need to advertise what we already know. Taking a skill that you already have and putting your own flair onto it is how you can create money. Interested? Let's take a deep dive how you can do this in 5 easy steps. 464. From Porn To Peloton: 5 Predictions For Tech And Social Media In 2021 This past year has disrupted the tech and social media landscape. What does 2021 have in store? Here are 5 predictions including OnlyFans' new model and more. 465. 10 Ideas for Startups Using Stories on Instagram, Facebook, Google... This week I prepared a bunch of ideas regarding stories. (If you want to get weekly ideas right to your inbox subscribe to chimpideas.) 466. How to Launch a Podcast: A Checklist by ACAST It's been an insane year. 467. The Beginner’s Guide to Making a Chatbot There has been a lot of talk about chatbots these days. You come across them quite often in Facebook Messenger. 468. Working With Creatives Doesn't Have to Be Hard 469. CryptoKitties: A Marketing Love Letter An informal case study on how CryptoKitties has effectively used marketing for wide-scale adopting & use-case of blockchain. 470. The 5 Big Disruptions to Marketing in 2020 Marketing has evolved a lot over the centuries, and it will keep on changing. There are various factors, such as fashion, culture, and technology, that contribute to the changes. It will not be a wise decision to sit back and relax, particularly if you own a business or if you are working in a marketing field. If you do not update yourself, you will cease to be relevant. 471. How AI is Impacting the Digital Marketing Landscape Technology has always influenced the way a product is marketed. In fact, that’s how we went from traditional marketing to digital marketing. Now, we have more advanced technologies impacting the way digital marketing works. AI or Artificial Intelligence is one such example. 472. The Discord Evolution: From a “Chat for Gamers” to a “Chat for Communities and Friends” Discord Was Built For Gamers And Took the World by Storm but its actual story is not well known. This is how the app started as a failed game and evolved. 473. 11 Ways Your Competitors Can Hit You With Negative SEO Attacks And How To Bolster Your Defenses Negative SEO is nothing new. As long as there have been ways to improve your position in the organic results, there have been malicious actors who target their competition with negative search engine optimisation techniques. 474. Six Crucial Startup Lessons I Would Share With My Younger Self In hindsight, the first business I started had all the ingredients to succeed. I just didn’t realize it at the time. 475. Growth Hacking Blockchain Adoption ft. the HODL gang To fully appreciate this phenomenon, we must travel all the way back to the month of April in the year 2017 because that is where it all began. This is the time when the HODL meme was introduced to the masses and they embraced it almost instantly. It may be dead now, but it made a huge impact on arrival. 476. Lessons Straight From the Amazon Playbook Amazon: From an online bookstore to a trillion-dollar e-commerce giant. 477. Hidden Benefits of Digital Marketing Attribution Modeling: Improve Your 2020 Numbers What if your best customers come through a channel you overlook? 478. When Good Traffic Goes Bad: How to Measure Traffic Quality Beware, not all traffic is created equally. If you’re a website owner running advertising and SEO campaigns, the chances are that traffic is important to you. An effective campaign can lead to a healthy increase in visitors, but watch out - statistically speaking, the majority of browsers that navigate onto your pages will not only be uninterested in your product but won’t actually be human at all. 479. Marketing 401 for Engineers: Stages of Going to Market Every product or company goes through a similar set of steps on the path to success. In previous posts, we’ve looked at different aspects of going to market — from launching to building and measuring a funnel to pricing — with some ideas about how to measure things and know when you’re off track. In this post, we’ll take a step back and walk through all the stages of GTM that you’ll typically experience. 480. Your Instagram Guide To Finding and Communicating With Your Target Audience on Instagram Learn how to find your best target audience on Instagram and get a ton of new customers. Reach new or existing customers on Instagram. 481. How to Engineer Viral Social Proof Disclosure: We use Viral Loops, Webflow and Proof and are part of their affiliate programs. Clicking the links on this page will help us continue purchasing their services. 482. A Step-by-Step SaaS Marketing Roadmap This article is meant to serve as a step-by-step SaaS marketing workbook that will walk you through the entire process of building a full-funnel lead generation platform to enhance your marketing campaigns. 483. 7 Challenges in Marketing AI & Machine Learning Solutions This article will help our readers to identify and understand the challenges faced by the AI development companies to market the AI & ML products. 484. The Importance of a Media Strategy in Communication Plan Media strategy is a medium-term communication plan that taking into account the marketing tasks of your brand. The main objectives of the media strategy is to make a fundamental choice of communication channels and marketing promotion of the brand products and assess the estimated costs of its implementation. 485. How We Achieved $1M ARR in Six Months On 25 January 2017, we launched Setapp. In six months, we had already achieved $1 million ARR (Annual Recurring Revenue), reaching over $4 million now, November, 2019. 486. 27 Lead Generation Tools Analyzed: Pros, Cons and Pricing Lead generation is way more than getting traffic and make people visit your website. But, If you are able to collect information of people and drive a good communication with your website traffic to convert them into loyal customers, you are on right track. 487. 20 Instagram Growth Hacks You Can Use To 10x Your Audience This Year 📈 Building your Instagram account can be quite intimidating. 😧 488. Why Clubhouse’s Invite-Only Strategy is (Still) a Great Growth Hack Analysing the growth strategy behind exclusive social media platform Clubhouse - which achieved a $1B valuation in less than one year. 489. How To Become Better At Marketing - Pioneering Principles to Post-Modern Strategies This article consists of 5 sections: 490. How We Find A Way to Grow our MRR by 800% in 6 Months At the end of 2018, my co-founder Steve and I sat down and reflected on the year. We had grown 100% across many key metrics during the previous year and usage of doopoll had increased 300% in a matter of weeks. 491. 479 Founder Interviews Later: Here are 15 Sure-Fire Acquisition Channels This is a post that took almost 240+ hours to research. Thank you for checking out the 491 most read stories about Marketing on HackerNoon. to find the most read stories about any technology. Visit the /Learn Repo