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Email marketing automation is a golden child to elevate the user experience and generate revenue. It enables digital marketers to create systematic and efficient email campaigns, by reducing manual inputs and enhancing the relevancy of each email sent to subscribers. Email automation can literally take the traditional email campaign past the stratosphere and introduce your online brand to new marketing horizons. We give you six tips to make your experience with email marketing automation as lucrative as possible. These tips are meant to ignite your email marketing circuits and motivate you to implement proper automated campaigns.