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The number of companies using Big Data has grown from 17% to 50% since 2015. Big Data's value, popularity, and scale of usage in business today come from a few of the indisputable benefits it has to offer: The data is coming from various resources that contribute to its accuracy; The constant influx of data guarantees its relevance; Instead of manual analysis, it is processed automatically with the help of algorithms, which reduce the error probability and allows increasing the data volume; Centralized data access has become possible.
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