Too Long; Didn't Read
A growing number of entrepreneurs choose to bootstrapping their businesses as opposed to raising money from VCs. Entrepreneurs are forced to focus on generating revenue and building a business driven by customer demand. Bootstrapping can often create the types of businesses that are not only as good fit for VC, but are also more attractive and less risky. Being frugal and focusing on building a sustainable business can attract investors and set you on a long-term trajectory to success. Frugality breeds resourcefulness, self-sufficiency and invention, Amazon’s leadership principles.