What is the Total Cost of Ownership for the Best Marketing Automation Toolsby@eugenia-kuzmenko

What is the Total Cost of Ownership for the Best Marketing Automation Tools

tldt arrow
Read on Terminal Reader
Read this story w/o Javascript

Too Long; Didn't Read

Marketing automation is now used by 51% of companies. About 58 percent of B2B enterprises want to use it. The total cost of ownership of marketing automation tools is determined by many factors. The best marketing tool should be easy to deploy so that the company does not have to spend a lot of money training its employees on how to use the tool. Customer.io is a marketing technology that assists businesses in engaging and retaining customers by sending them personalized emails, push notifications, and SMS messages. Marketo is a platform that emphasizes in marketing (including content and search marketing)

Companies Mentioned

Mention Thumbnail
Mention Thumbnail
featured image - What is the Total Cost of Ownership for the Best Marketing Automation Tools
Evgenia Kuzmenko HackerNoon profile picture

@eugenia-kuzmenko

Evgenia Kuzmenko


Receive Stories from @eugenia-kuzmenko

react to story with heart

RELATED STORIES

L O A D I N G
. . . comments & more!
Hackernoon hq - po box 2206, edwards, colorado 81632, usa